Content Marketing and SEO

The European Commission proposed Google share data with rival search engines and qualifying AI chatbots in the EU/EEA. The post Google May Have To Share Search Data With Rivals appeared first on Search Engine Journal. View the full article

Google says it's exploring new controls that would let websites opt out of AI search features specifically, as the UK CMA opened a regulatory consultation. The post Google May Let Sites Opt Out Of AI Search Features appeared first on Search Engine Journal. View the full article

Google Merchant Center updates bring changes for online sellers. New rules roll out April 8 and July 1 affecting pricing and listings. The post Google Merchant Center Updates: Changes For Online Sellers appeared first on Search Engine Journal. View the full article

Google now allows top-performing ads to appear at the bottom of search results, offering more visibility while reinforcing the importance of ad quality. The post Google Now Allows Top Ads To Appear At Bottom Of Search Results appeared first on Search Engine Journal. View the full article

Google launched an AI Professional Certificate with seven self-paced modules and three months of AI Pro access. Eligible U.S. small businesses can enroll free. The post Google Offers AI Certificate Free For Eligible U.S. Small Businesses appeared first on Search Engine Journal. View the full article

Google's Liz Reid says AI Mode is suited to complex follow-up queries, while browsy searches may still benefit from the full search results The post Google On AI Search & Why Browsy Queries Favor Full SERPs appeared first on Search Engine Journal. View the full article

Google's John Mueller answers a question about diluting the impact of anchor text by using it sitewide. The post Google On Diluting SEO Impact Through Anchor Text Overuse appeared first on Search Engine Journal. View the full article

Google's John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain The post Google On Generic Top Level Domains For SEO appeared first on Search Engine Journal. View the full article

Google's Liz Reid unpacks consequential changes to user search behavior that also impact how to approach SEO. The post Google On Keyword Fragmentation And User Needs In AI Search appeared first on Search Engine Journal. View the full article

Google's John Mueller shares his thoughts on low-effort content that "looks good" The post Google On Low-Effort Content That Looks Good appeared first on Search Engine Journal. View the full article

Google's Danny Sullivan used the metaphor of a mini-site to illustrate how Google might split the topical site reputation within a site The post Google On Negative Authorship Signal And Mini-Site Reputation appeared first on Search Engine Journal. View the full article

Google's John Mueller acknowledges phantom noindex errors in Search Console reflect hidden indexing signals surfaced during Googlebot access. The post Google On Phantom Noindex Errors In Search Console appeared first on Search Engine Journal. View the full article

Google's Danny Sullivan says it doesn't matter how the content is scaled: "It's going to be an issue." The post Google On Scaled Content: “It’s Going To Be An Issue” appeared first on Search Engine Journal. View the full article

John Mueller suggested causes for a seemingly false 'noindex detected' error in Search Console The post Google On Search Console Noindex Detected Errors appeared first on Search Engine Journal. View the full article

Google expands Gemini with free limited access to Deep Research, improved Flash Thinking 2.0, and new personalization features. The post Google Opens Gemini Deep Research To Free Users (With Limits) appeared first on Search Engine Journal. View the full article

Recent Google patent shows how five kinds of real-world context can influence AI-generated answers The post Google Patent On Using Contextual Signals Beyond Query Semantics appeared first on Search Engine Journal. View the full article

Google adds Waze ads to Performance Max for store goals in the U.S. and rolls out channel performance reporting, with search partner reporting coming soon. The post Google Performance Max Adds Waze Ads And Channel Reporting appeared first on Search Engine Journal. View the full article

Google's ad targeting systems prioritize intent-based matching. Learn how phrase match keywords can now capture broader, intent-aligned search terms for more effective ad campaigns. The post Google Phrase Match: Everything You Need To Know appeared first on Search Engine Journal. View the full article

Explore the reasons behind the negative keyword limit increase in Google Ads and what it means for your advertising strategy. The post Google PMax: Inside The Negative Keyword Limit Increase & What’s Next appeared first on Search Engine Journal. View the full article

Google previews Meridian GeoX, Meridian Studio, Data Manager updates, and visual Google tag setup ahead of Google Marketing Live. The post Google Previews Meridian GeoX, Data Manager Measurement Updates appeared first on Search Engine Journal. View the full article

Google commits to December deadline to improve independent publishers' search visibility after mounting criticism from content creators. The post Google Provides Timeline To Improve Publishers’ Search Visibility appeared first on Search Engine Journal. View the full article

Google publishes new Robots.txt documentation that provide SEOs and publishers with a refresher on how to control search crawler behavior The post Google Publishes New Robots.txt Explainer appeared first on Search Engine Journal. View the full article

Google’s Liz Reid told Bloomberg AI Overviews cut “bounce clicks,” not deeper visits, but Google still hasn’t shared data backing that claim. The post Google Pushes “Bounce Clicks” Explanation For AI Overview Traffic Loss appeared first on Search Engine Journal. View the full article

Google reports that AI features are adding searches rather than replacing them, pointing to more AI-led sessions and steady traffic flowing to sites. The post Google Q3 Report: AI Mode, AI Overviews Lift Total Search Usage appeared first on Search Engine Journal. View the full article

Google quietly updated Search Terms reporting for AI Mode, AI Overviews, Lens, and autocomplete. Here’s why advertisers may be concerned about interpreted queries. The post Google Quietly Changed How Search Terms Are Reported For Some AI Queries appeared first on Search Engine Journal. View the full article