Content Marketing and SEO

Discover the importance of AI search in modern marketing. Learn how to close the gap between content and SEO teams for success. The post Breaking Content & SEO Silos To Build Entity Authority in AI Search appeared first on Search Engine Journal. View the full article

Google's CEO says that informational queries will become agentic search and that search itself will be an agent manager. The post Google’s CEO Predicts Search Will Become An AI Agent Manager appeared first on Search Engine Journal. View the full article

Why inherited technical debt, content quality, and link history limit early SEO gains despite new expertise. The post Why Your New SEO Vendor Can’t Build on a Broken Foundation appeared first on Search Engine Journal. View the full article

AI recommendations increasingly rely on Reddit and community signals, reshaping how brands earn visibility, trust, and influence in the AI-driven discovery layer. The post Your Owned Content Is Losing To A Stranger’s Reddit Comment appeared first on Search Engine Journal. View the full article

Discover the essential questions to consider before investing in AI visibility over traditional SEO in our informative webinar. The post Don’t Go Chasing AI Yet: A Framework for Prioritizing SEO vs. AI Search appeared first on Search Engine Journal. View the full article

An analysis of 400+ websites found five characteristics associated with estimated organic traffic gains. The post What 400 Sites Reveal About Organic Traffic Gains appeared first on Search Engine Journal. View the full article

SISTRIX analyzed German search results after the March core update and found uneven visibility shifts across categories, with some site types hit harder than others. The post Google March Core Update Left 4 Losers For Every Winner In Germany appeared first on Search Engine Journal. View the full article

Google's Mueller answers whether links pass negative signals and says unhelpful links may be ignored. The post Google Answers If Outbound Links Pass “Poor Signals” appeared first on Search Engine Journal. View the full article

Google is doubling down on Data Strength as conversion signals become more critical to bidding, performance, and how campaigns are optimized. The post Google’s Push For Data Strength Is Really A Push For Better Bidding appeared first on Search Engine Journal. View the full article

Google's March core update finished rolling out. A Search Console bug inflated impressions for nearly a year. Pichai warns AI will break software security. The post Core Update Done, GSC Bug Fixed, Mueller On Gurus – SEO Pulse appeared first on Search Engine Journal. View the full article

Explore key takeaways from Sundar Pichai on agentic systems, robotics, and the future of AI-driven search and productivity. The post What I Learned About The Future Of Search And AI From Sundar Pichai’s Latest Interview appeared first on Search Engine Journal. View the full article

Sundar Pichai outlines search as an “agent manager,” signaling a shift from link-based results to task completion and multi-step workflows. The post What Pichai’s Interview Reveals About Google’s Search Direction appeared first on Search Engine Journal. View the full article

Websites built with semantic HTML, accessible patterns, and visible server-rendered content are better positioned for the agentic web. The post How AI Agents See Your Website (And How To Build For Them) appeared first on Search Engine Journal. View the full article

Research on language models reveals how brands win or lose in AI-generated recommendations based on association strength. The post How AI Chooses Which Brands To Recommend: From Relational Knowledge To Topical Presence appeared first on Search Engine Journal. View the full article

A recent announcement by Google signals the start of a massive change in how the internet and search work. The post Google’s Task-Based Agentic Search Is Disrupting SEO Today, Not Tomorrow appeared first on Search Engine Journal. View the full article

Measure PPC performance in 2026 with AI-driven auctions, smarter attribution, profit-based metrics, and reporting frameworks built for Google Ads automation and AI search. The post How To Measure PPC Performance When AI Controls The Auction appeared first on Search Engine Journal. View the full article

News publishers chasing SEO-driven clicks often sacrifice audience trust, and pay the price when rankings collapse. The post The Dangerous Seduction Of Click-Chasing appeared first on Search Engine Journal. View the full article

Google added back button hijacking to its malicious practices spam policy. Enforcement starts June 15, 2026. Sites have two months to remove offending code. The post New Google Spam Policy Targets Back Button Hijacking appeared first on Search Engine Journal. View the full article

Google's John Mueller lists nine scenarios that lead Google to choose one URL as the canonical over another. The post Google Lists 9 Scenarios That Explain How It Picks Canonical URLs appeared first on Search Engine Journal. View the full article

Get actionable ways to break affiliate plateaus using data, audience research, and new content distribution channels. The post How To Break Through An Affiliate Site Plateau & Find New Growth – Ask An SEO appeared first on Search Engine Journal. View the full article

Learn why covering fewer subtopics can outperform exhaustive guides in ChatGPT citations, backed by large-scale data. The post Shorter, Focused Content Wins In ChatGPT appeared first on Search Engine Journal. View the full article

5 years ago, I stepped into the role of webinar ringmaster. I said yes to moderating, but it was all the background work that gave me butterflies. I’d second and third guess everything. Is the title right? What if it flops? Is the content level right for the attendees? Will the right attendees sign up? Is my hair ok?! But the program grew, and you all were so welcoming. Through the years we’ve tested on you all (it’s fun for us!) And I’ve learned so many tricks that I want to give back to my fellow marketers struggling to recoup […] The post Why Your Webinar Program Isn’t Working (So, Copy Ours) appeared first on Search Engine Journal. View the full article

Google is rolling out Skills to Gemini in Chrome on desktop, letting users save prompts as reusable one-click tools and run them across selected tabs. The post Google Chrome Skills Turn Gemini Prompts Into Reusable Workflows appeared first on Search Engine Journal. View the full article

A Google Search Console glitch resulted in a message to site owners implying that impressions have only just started being reported. The post New Google Search Console Message Glitch Gives SEOs A Scare appeared first on Search Engine Journal. View the full article

Google just handed SEOs a new way to hit spammy sites with manual actions and get them deindexed from search results. The post Google Just Made It Easy For SEOs To Kick Out Spammy Sites appeared first on Search Engine Journal. View the full article