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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,086 topics in this forum
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“You need to think more strategically; you need to be more strategic!” It’s one of the most common, but least helpful, pieces of feedback professionals receive. It sounds smart, it sounds wise, it also sounds important. But ask people what it actually means, including those who are proffering this advice, and you’ll likely get many different answers. I’ve spent more than two decades working with leaders, entrepreneurs, and teams around the world to help them become more strategic in how they think, act and make decisions. Along the way, I’ve seen the same frustration crop up over and over again: people know strategy matters but don’t know how to “do” it. T…
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Ideo—the global design firm famous for putting Design Thinking into the lexicon of corporate America—has vastly reduced its staff as appetite for its services have waned. But two years following the culling, the company has hired a new CEO. Michael Peng will take the role in June. Peng is a former Ideo partner who has spent the last five years leading the venture studio Moon Creative Lab, which was founded by the Japanese investment firm Mitsui & Co. “His leadership will bring a unique blend of human-centered creativity, multicultural fluency, thoughtful collaboration, and strong business acumen,” the company announced in a press release. Meanwhile, Derek Robs…
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The Great British Railways has a great British brand. The U.K.’s new public railway is leaning on well-known, classic symbolism for its visual identity unveiled this month. Train liveries for the new brand will show a design of a stylized Union Jack flag, while the new logo brings back an old double arrow concept designed in 1965 by Gerald Barney for the old state-run British Rail. The brand’s font is the simple, modern sans-serif Rail Alphabet 2, an updated version of the British Rail font designed in the 1960s by Margaret Calvert and Jock Kinneir. The new brand was designed in house by the U.K.’s Department for Transport and it will begin rolling out on trains, …
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We’re often told to stand up for ourselves, have boundaries, “do you,” and often in the process, frequently encouraged to say “no.” In recent times, we’ve seen entire books and productivity philosophies built around the art of refusal. Saying “no” works well for establishing healthy workplace boundaries and for self-preservation, and many see it as the stamp of a mature professional. The ability to say “no” creates a respectful and safe workplace, helps avoid burnout, and importantly, elevates and empowers individuals. But there is such a thing as saying “no” too often. And as a result, you might miss out on promotions, learning opportunities, and being part of im…
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Need a train station shelter in a hurry? You can now print that. In Arida, Japan, a Japanese architectural firm and 3D-printed house manufacturer partnered with JR-West, a railway network, to build what they claim is the world’s first 3D-printed train station. Assembled in less than six hours between the station’s last train of the night and first train of the following morning, it’s a promising first look at how infrastructure improvements might be done faster and cheaper. The station is the work of the 3D-printed house manufacturer Serendix and the architecture studio Neuob. It’s made from four 3D-printed mortar pieces that were printed offsite and filled with concre…
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Construction and real estate are in a challenging moment, with prices beyond reach for many buyers and little sign of near-term relief. Still, several recent breakthroughs could bring the goal of homeownership closer for more Americans, while other innovations focus on providing shelter for those who might otherwise go without. Beewise For a buzzy way to help resurrect the bee population Honeybee colonies in the United States could decline by as much as 70% in 2025, according to researchers at Washington State University. Beewise aims to counter that trend with the BeeHome, an autonomous hive that manages routine tasks and helps commercial beekeepers reduce colony losses…
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In a perfect world, workplaces would be environments of mutual respect, open communication, and fair treatment. Unfortunately, that’s not always the reality. Whether you’re dealing with a micromanaging boss, a dismissive colleague, or a workplace culture that undervalues your contributions, knowing how to assert yourself is essential to avoiding burnout and developing as a professional. Standing up for yourself doesn’t mean becoming combative or aggressive. Instead, it’s about cultivating confidence, setting boundaries, and advocating for your worth. Here’s how to grow a backbone at work while maintaining professionalism and integrity. Recognize your value This…
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The last two years have been one of the toughest job markets I’ve seen in decades. This isn’t like 2020 or 2021, where after the initial phase of the pandemic receded, jobs quickly reappeared. This one has been slow and unrelenting—market volatility causing uncertainty, and digital transformation of workplaces, and AI taking over jobs faster than you can read the headlines. These days, it feels like you’re sending your resume into the abyss. Sound familiar? I see it every day as a recruiter and career coach: talented job-seekers submitting application after application into what feels like a black hole. Weeks turn into months. The silence is deafening. Each passing da…
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For leaders today, the pressure to do more with less feels relentless. Leaner teams, flatter organizations, and the rise of productivity tools such as Slack, Notion.ai, and Monday.com promise efficiency but often deliver the opposite: more reporting, more deliverables, and the demand to be “always on.”Organizations are increasingly falling into the “acceleration trap,” taking on too much too quickly and undermining their effectiveness and well-being. Sandra, a senior leader in the tech sector, saw this firsthand. After a reorganization left her team stretched thin, she slipped into a “9-9-6” routine—working nine to nine, six days a week. Gallup’s research shows unma…
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Cambodia and China have signed a $1.2 billion deal to finance an ambitious canal project that aims to boost trade efficiency by linking a branch of the Mekong River near Phnom Penh to a port on the Gulf of Thailand, the Cambodian government agency heading the project announced Friday. The deal to fund the Funan Techo Canal was signed Thursday during the state visit to Cambodia of Chinese President Xi Jinping, the agency said in a news release. Xi returned home Friday after a three-nation Southeast Asian tour that also included Vietnam and Malaysia. Construction of the 151.6-kilometer (94-mile) canal began last year but was halted shortly after the Aug. 5 groundbre…
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Almost seamlessly, the two sides of a scenic forest in Alberta, Canada, have been woven back together. Located between Calgary and Banff National Park, this stretch of the Canadian Rockies is sliced in two by the Trans-Canada Highway, one of the busiest roadways in the province. That’s had deadly consequences for the area’s abundant wildlife, as well as the tens of thousands of people who drive through it every day. But now, after years of mounting wildlife-vehicle collisions, the danger to animals and humans is being addressed with a stunning new wildlife overpass. The Bow Valley Gap wildlife overpass is a roughly 200-foot-wide cap over a four-lane highway, topped with…
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Pope Francis’ funeral mass will be held on Saturday morning in St. Peter’s Square, a large plaza in front of St. Peter’s Basilica in Vatican City. Francis’ funeral will take place six days after he died of a stroke and heart failure at age 88. It comes after three days of public viewing at St. Peter’s Basilica, where tens of thousands of people flocked to pay their respects to the first Latin American pope. After the mass, the pope’s coffin will be taken to Rome and entombed at St. Mary Major Basilica, near his favorite Madonna icon, making him the first pope to be buried outside of the Vatican in over a century, according to NPR. (Leo XIII was the last pope burie…
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Shares in Walgreens Boots Alliance, Inc. (Nasdaq: WBA) are up a modest amount after the company announced yesterday that it has agreed to be purchased by private equity firm Sycamore Partners. As of the time of this writing, WBA shares are up under 7% to $11.33. Here’s what you need to know about the buyout and share movement. Walgreens is going private After years of financial struggles, publicly traded Walgreens announced yesterday that it has accepted a deal from private equity firm Sycamore Partners to be bought and taken private. Rumors of the deal were first reported earlier this week. Under the agreement, Sycamore will take the pharmacy chain privat…
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Hello and welcome to Modern CEO! Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. From technological advances and geopolitical changes to workplace culture shifts and market pressures, 2025 has been a year of change, uncertainty, and disruption. I’m Gwen Moran, and for nearly three years as Modern CEO’s editor, I’ve had a front-row seat as Mansueto Ventures CEO and Chief Content Officer Stephanie Mehta talks to business leaders and experts to h…
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California is staring down a $12 billion budget deficit, Gov. Gavin Newsom said Wednesday. The Democratic governor shared the number as he laid out his nearly $322 billion state spending plan for the upcoming fiscal year. He says the deficit is partly due to broad economic uncertainty, including ever-changing federal tariff policies and a volatile stock market. California relies heavily on revenue from a tax on capital gains. The shortfall is also due to a swelling Medicaid budget, and Newsom has proposed freezing enrollment in a state-funded health care program for immigrants in the country illegally starting in 2026 to cut down on costs. The shortfall will r…
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The acting chief of the U.S. Securities and Exchange Commission said on Monday he has directed staff to look at ways to abandon a plan that would have widened the definition of alternative trading systems to include some cryptocurrency firms. The SEC in 2022 proposed requiring some crypto firms to register as alternative trading systems, drawing criticism from the sector in the face of potentially heightened oversight and additional rules. Acting Chairman Mark Uyeda told an audience of bankers he has instructed staff to look at ways to abandon that portion of the plan, which has yet to be finalized. It was an expansion of an earlier effort aimed at trading of Trea…
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Commuting in New York City can be a relentless sensory overload—the hustling, the pushing, the yelling, the ads whirling from every side. Getting to work can feel like a frantic race of people trying to escape the train station all at once. While the city hurtles past in a blur, Brandon Stanton has stopped to write it a love letter—on the walls of Grand Central itself. For the first time, the terminal and its subway station have been completely cleared of flashing advertisements and replaced with art. Brandon Stanton More than 150 digital screens now display thousands of portraits and stories from Stanton’s Humans of New York—the largest and most diverse colle…
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To ban or not to ban cellphones in school, that is the perennial question facing parents and educators across the country. A new study published in The Lancet lends credence to the latter camp, finding no evidence that restricting student access to cellphones improved either well-being or grades in reading and math. The study examined 30 schools in the U.K., 20 of which restricted cellphones in some capacity, 10 which did not. “In restrictive schools, phones were not allowed to be used during the school day for recreational purposes, and were required to be kept off inside bags, stored in lockers, kept in a pouch, handed into the school reception, or phones were…
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Disruption has become our new workplace reality. For managers, navigating change is an everyday responsibility, not an occasional responsibility. Gallup reports that 72% of employees recently experienced workplace disruptions, and nearly a third of leaders experienced extensive disruptions. Today, no disruption is as prevalent as the rise of artificial intelligence. Yes, as sophisticated as AI migh…
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Starbucks competitor Dutch Bros saw its stock price rise in premarket trading on Friday after the coffee chain posted double-digit revenue growth in its most recent quarter. However, shares were flat as of late morning, with the stock (NYSE: BROS) hovering at just over $50 a share. Perhaps even more important for the stock—and for those investors who are long on it—is the coffee chain’s announcement that it is on track to nearly double its store footprint by 2029. Here’s what you need to know. Dutch Bros has a record Q4 2025 Dutch Bros was founded in 1992, but it’s only in recent years that the coffee chain started to become a household name, thanks to its ev…
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Air traffic controllers have been in the news a lot lately. A spate of airplane crashes and near misses have highlighted the ongoing shortage of air traffic workers, leading more Americans to question the safety of air travel. The shortage, as well as aging computer systems, have also led to massive flight disruptions at airports across the country, particularly at Newark Liberty International Airport. The staffing shortage is also likely at the center of an investigation of a deadly crash between a commercial plane and an Army helicopter over Washington, D.C., in January 2025. One reason for the air traffic controller shortage relates to the demands of the jo…
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CIOs are grappling with how to leverage AI, but most are asking the wrong question. It’s not about an “AI strategy.” It’s about a business strategy powered by AI. At Samsara, when we focused AI on clear business problems, we cut support chat volume by 59% with virtual agents, our IT help assistant auto-resolved 27% of tickets during the pilot, and engineers accepted about 40% of suggested code from AI code-assist, freeing teams to ship faster and tackle harder work. My takeaway is that if you treat AI as a separate initiative, you’ll chase tools. If you treat it as leverage on a business KPI, you’ll create impact. The VC Mindset: Investing in AI My philosophy on AI inv…
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You’ve probably heard AI is coming for many of our jobs. But how would you feel about getting a medical diagnosis from an AI doctor? Would you trust a verdict delivered by an AI judge? A new study of 10,000 people in 20 countries, including the United States, India, Saudi Arabia, Japan, and China, found when it comes to artificial intelligence replacing human jobs, people are most concerned about AI replacing doctors and judges, and least concerned about AI replacing journalists. The findings, published in American Psychologist by the Max Planck Institute for Human Development, focused on the study participants’ attitudes to AI taking over six occupations: doctors…
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It’s sometime after midnight on a Monday morning when Zach unlocks his phone and starts scrolling for something to bet on. He’s 26, tucked into his childhood bed at his parents’ house in Washington, D.C. He moved back in after a stint in Las Vegas that didn’t go as planned. The NFL is done for the night. The NBA’s late games have wrapped. Mainstream sports are fast asleep. In FanDuel’s live betting tab, he finds a women’s tennis tournament streaming from somewhere in Southeast Asia. Two unranked, unknown teenagers, one boasting a 0–1 career record. Empty arena, no ball boys. Between points, the players jog to the fence to retrieve the ball themselves. He puts money on i…
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