Blog, YouTube & Content Monetization

The year, 1993. A rudimentary computer-generated T. rex—a reptilian skin stretched over a wire frame—played on a loop in a computer at Industrial Light & Magic in California. Three film legends—VFX supervisor Dennis Muren, animator Phil Tippett, and director Steven Spielberg—watched silently as the implications sank in. “Cinema history changed,” Rob Bredow recounts in his April 2023 TED Talk, which has just been published on YouTube. Tippett, a stop-motion pioneer, dryly told Spielberg, “I feel like I’m going extinct.” As most movie buffs know, that line landed in Jurassic Park. Tippett’s fear, however, turned out to be unfounded. The legendary effects company fused T…

Gmail was always a gateway drug for the greater Google ecosystem. When it launched in 2004, Gmail stood out by offering then-wild amounts of storage for free. Despite few updates to its design in two decades, it now boasts 2.5 billion users and is the largest email service in the world. And—like so much of the tech industry—Google is betting that email will sell you on its next big bet: AI. Starting today, Gmail will begin rolling out three new AI services that will significantly impact the way use your inbox. Gmail’s new AI features Two of the services require a $20/mo subscription to its Gemini AI service, while the third will come to all users, free. (A…

I was interviewing for a job as a customer service agent with Anna. She had a low, pleasant voice and she’d nailed the pronunciation of my name—something few people do. I wanted to make a good impression except I had no idea what Anna was thinking because Anna couldn’t think. Anna wasn’t technically a person. She was AI. Not only is AI changing how we do our jobs, it’s also changing how we get jobs. This ranges from using AI to screen resumes, schedule interviews, even conduct them. According to a 2025 report, 20% of companies are using AI to interview candidates. Even so, nothing can replace human recruiters, the folks who’ve deployed Anna into the wild stressed …

Walking around the factory floor of Twincraft Skincare, outside Burlington, Vermont, there is the unmistakable scent of soap. The general manager points out the luxury lines and designer labels for whom they manufacture soaps and lotions, as well as the basic, inexpensive bars and bottles left on hotel room sinks. The factory runs two 10-hour shifts per day, four days a week, with an overtime option as needed. At over 400 employees, Twincraft is one of the top employers in the state. In the last few years, there’s been a boom in skincare products and, to meet demand, Michele Asch, Twincraft’s chief people officer, says they’ve had to hire over 180 people over the pas…

“Climate tech” isn’t a thing. It has shifted in recent years from a category to define clean energy companies to an umbrella phrase that loses meaning the more we use it. Granted, the term is everywhere: inserted into VC pitch decks, plastered on billboards along highways from San Francisco to Austin to Boston, wedged into government policy papers, and featured prominently on conference agendas. Media properties from CNBC to GreenBiz rely on it as a traffic-driving category. And there’s a reason why. A changing climate is the most complex and vast challenge and opportunity confronting our society today. That also means we can’t afford ambiguity. We need accountabi…

The era of subway gate jumping could soon be over. By this fall, 20 stations across the New York City subway system will begin testing new gate systems that aim to make it all but impossible for someone to get through the gate to the subway platform without paying a fare. This week, the Metropolitan Transportation Authority (MTA) announced the planned piloting of four gate control systems as part of its effort to crack down on fare evasion in the subway system. The four systems will be installed in five stations each across the MTA’s subway network to test their effectiveness. In contrast to the conventional turnstile gates seen in many subway stations, the MTA’s …

The year is 2014, and I’m stuck in Ukraine. I have a particularly antsy mother who wasn’t keen on me visiting the country just weeks into Russia’s attempted invasion, and she is expecting me back home. In Odessa—hundreds of miles away from the Maidan and the nascent conflict—the worst example of war I’d seen was a heated snowball battle between those who wanted to remain Ukrainian and those who wanted to be Russian. The reason I’m stuck has nothing to do with Russia: It’s bad fog grounding flights at the tin hut airport I’m due to fly out of. But with no reliable phone communication back home, I know my family will put two and two together and make five. The probl…

Last week, two fonts became the unlikely stars of a political messaging firestorm, after the The President administration replaced Calibri as its official diplomatic font in favor of Times New Roman, claiming that an initial shift to Calibri in 2023 was part of former President Biden’s “DEIA” agenda. The implication was clear: Calibri was framed as a liberal, Democratic font; while Times New Roman took its place as the The President administration’s more conservative choice. Now, a new study is revealing the major flaw in this logic: font is certainly a political tool, but it’s not inherently partisan. The study, titled “You’re Just Not My Type: How Attitudes Towards …

Here’s a sentence that’s likely never been seen before in human history: The 2028 Olympic Games have an official air taxi. Archer Aviation, an electric air taxi company based in California, announced that it’s been named the Official Air Taxi Provider for the 2028 Olympic Games in Los Angeles, as well as for the Paralympic Games and Team USA. Archer’s electric air taxis will be zipping around the skies in Southern California during and around the Olympics, shuttling VIPs, athletes, and anyone else who books a ride around various sites in the greater L.A. region. That includes Dodger Stadium, SoFi Stadium, Hollywood, and LAX airport. Archer’s CEO, Adam Goldstein, t…

The debate around AI ROI has gotten loud—and, frankly, a little cyclical. One moment, we’re hearing that AI is the key to exponential growth; the next, that 95% of AI pilots fail. At Addi, we’ve been able to leverage AI to grow 4x faster while operating at ~2x the profitability of BNPL peers. This year alone, we’ve saved more than $500,000 from our AI initiatives. But how have we accomplished such strong AI ROI? The difference between performative AI and AI with returns isn’t in which model or tool you’re using; it’s how your team is using them. Here’s how we’ve driven genuine AI-native team adoption and built a workflow/data pipeline that actually makes sens…

Being a night owl can be bad for your heart. That may sound surprising but a large study found people who are more active late at night — when most of the population is winding down or already asleep — have poorer overall heart health than the average person. “It is not like, that, night owls are doomed,” said research fellow Sina Kianersi of Brigham and Women’s Hospital and Harvard Medical School, who led the study. “The challenge is the mismatch between your internal clock and typical daily schedules” that makes it harder to follow heart-healthy behaviors. And that’s fixable, added Kianersi, who describes himself as “sort of a night owl” who feels a boost in “my anal…

Andrew Hoffman is a professor at the University of Michigan’s Ross School of Business. He has been writing and teaching about business and environmental issues for almost 30 years, having published 18 books and over 100 articles. His work has been covered by the New York Times, Scientific American, Time, The Wall Street Journal, The Atlantic, and NPR. What’s the big idea? We need to rethink business education. If we keep producing business graduates who care only about making their wallets fatter and exploiting a broken system, then we’re doomed. It’s urgent that we reshape how we teach business in higher education so that we create a different kind of business lea…

The images of Panera Bread’s new Croissant Clutch could be straight out of a fashion magazine. Highlighted against a warm, glowing orange-and-brown background, the accessory looks out of place in its web store alongside the company’s Mac N’ Cheese Pillow and “Just Baked” onesie. The fast-casual chain’s newest handbag—what it calls “carb couture”—is an insulated clutch that’s reminiscent of a croissant in both shape and fabrication, with pleats to evoke the buttery breakfast food’s flaky layers. According to Panera, it’s also the best possible way to carry around its new menu item, a melted, crispy croissant toasted sandwich, without it getting, well, too melty. It doe…

The Mozilla Corporation, maker of the popular Firefox web browser, has announced the appointment of a new CEO Anthony Enzor-DeMeo, general manager of Firefox, will become top boss at a time when Mozilla is trying to rebrand itself as “the world’s most trusted software company.” Here’s why and what you need to know about Mozilla’s new CEO. Who is Anthony Enzor-DeMeo? As of today, Anthony Enzor-DeMeo is Mozilla Corporation’s new chief executive officer. However, while his position may be new, his involvement with Mozilla is not. Enzor-DeMeo was previously the general manager of Firefox, which is Mozilla’s most well-known product. Under Enzor-DeMeo’s…

The internet wouldn’t be the same without the Like button, the thumbs-up icon that Facebook and other online services turned into digital catnip. Like it or not, the button has served as a creative catalyst, a dopamine delivery system, and an emotional battering ram. It also became an international tourist attraction after Facebook plastered the symbol on a giant sign that stood outside its Silicon Valley headquarters until the company rebranded itself as Meta Platforms in 2021. A new book, Like: The Button That Changed The World, delves into the convoluted story behind a symbol that’s become both the manna and bane of a digitally driven society. It’s a tale that trace…

The amount of electricity data centers use in the U.S. in the coming years is expected to be significant. But regular reports of proposals for new ones and cancellations of planned ones mean that it’s difficult to know exactly how many data centers will actually be built and how much electricity might be required to run them. As a researcher of energy policy who has studied the cost challenges associated with new utility infrastructure, I know that uncertainty comes with a cost. In the electricity sector, it is the challenge of state utility regulators to decide who pays what shares of the costs associated with generating and serving these types of operations, sometim…

Last week, subscribers of Microsoft’s Game Pass were in an uproar over plans to hike the price from $19.99 per month to $29.99. One of the most surprising reactions, however, came not from gamers, but from retail partner GameStop. While you’ll pay $30 per month if you sign up for Game Pass Ultimate directly with Microsoft, you’ll get the same old price — for some indefinite period — if you stick with GameStop. “Xbox Game Pass Ultimate is still $19.99 a month with us. You’re welcome,” the retailer wrote in a social media post. Gamers can subscribe to GamePass directly from their XBox, via their PC, and on the web. Those who plan to take advantage of the lower price …

Big Four accounting firm PwC is laying off about 1,500 employees in the United States, a company spokesperson told Reuters on Monday. The workforce reduction equates to approximately 2% of our U.S. firm, the spokesperson said. PwC employs more than 75,000 people in the United States. “This was a difficult decision, and we made it with care, thoughtfulness, and a deep awareness of its impact on our people, appreciating that historically low levels of attrition over consecutive years have made it necessary to take this step”, PwC said in a statement. Last year, Reuters had reported that PwC was considering slashing up to half its financial services auditing …

On Monday, Starbucks rolled out a new dress code as part of its larger corporate overhaul. But union workers say the change is both restrictive and unproductive—and now, baristas are walking out. The dress code comes as new CEO Brian Niccol is on a mission to bring the brand “back to basics,” including by scaling back its menu, returning hand-written notes on cups, and introducing ceramic mugs in stores. Employees are now required to wear a more simplified palette of solid black tops along with khaki, black, or blue denim bottoms under the company’s signature-green apron. However, in an email to supporters, Starbucks Workers United—the union representing Starbuck…

In 2008, we published the first listing on a bare-bones website called RunMyErrand.com: a single task, posted by someone who needed help, to be completed by an individual who had opted into making their time and abilities available. At the time, it was an untested idea, launched in the midst of the worst financial downturn in a generation, and there was no established language for what we were building. The term “gig economy” did not yet exist, and there was no widely accepted model for how a person in need might hire a stranger through a digital marketplace to complete a unit of work. This was before Uber, Instacart, and Postmates, and before on-demand labor became a…

In today’s experience economy, cultural capital is increasingly valuable, especially for cities seeking to differentiate themselves. Municipalities routinely invest in traditional industries, physical infrastructure, and innovation pipelines, but music is often siloed as “entertainment.” Music can function as an economic engine, a form of cultural connective tissue, and a powerful competitive differentiator. The scale of the opportunity is significant. The music industry contributes more than $212 billion to the U.S. GDP and accounts for 2.5 million jobs nationwide. Cultural exports are not just symbolic; they shape global perception, attract investment, and support w…

As a potential TikTok ban looms in the United States (again), Substack is making (another) play for video creators to join its platform. Back in January, Substack CEO Chris Best wrote on his personal account that the company was “going to rescue the smart people from TikTok!” It seems he’s making good on that promise, as the company announced on Monday that it’s rolling out a scrollable video feed in its app. Given the timing of this TikTok-like launch, Substack appears eager to capitalize on the potential void left behind if TikTok is actually banned this time around. Substack first launched video in 2022, later introducing an in-app Media Tab in 2024. The latest…

No, it’s not April Fools’ Day, but despite some erroneous reports that Walmart will be closing at least 11 stores across multiple states in 2025, Walmart says it will not be closing any of its stores this year. “There are no current plans to close any stores in 2025,” a spokesperson for Walmart told Fast Company. “The erroneous claim originated from a late March US Mirror story, and that article was updated following our call to the editors for a correction. Unfortunately, other outlets have incorrectly reported the store closures without checking with our team, leading us to seek corrections from them as well.” Some of those news outlets included MSN and The Huds…