Blog, YouTube & Content Monetization

The woman behind Instacart’s successful IPO, Fidji Simo, is joining OpenAI’s C-suite. On Wednesday, OpenAI CEO Sam Altman announced Simo’s new role as CEO of Applications. She will report directly to him after transitioning out of her current role at Instacart later this year. “In her new role, Fidji will focus on enabling our “traditional” company functions to scale as we enter a next phase of growth,” Altman said in a blog post. “Fidji brings a rare blend of leadership, product and operational expertise, and genuine commitment to ensuring our technology benefits everyone.” Before joining OpenAI’s executive team, Simo served as a member of its board of direct…

Step outside your front door on any given day, and say goodbye to money without even trying. Just commuting into the office now sets workers back a whopping $55 a day, data suggests. Thanks to the workforce-wide return-to-office push, many workers are back in the office at least a couple of times a week. With it come the coffee runs, desk salads, and after-work drinks that can quickly add up. Videoconferencing company Owl Labs has done the math and broken down the real cost of physically going into work. When in the office, in-person and hybrid workers spend an average of $55 a day, according to the 2025 State of Hybrid Work report: $15 on commuting, $18 on lunc…

There is a nationwide talent war for frontline, skilled workers, and unfortunately, too many companies are losing. Turnover among deskless workers, who account for about 80% of the workforce globally, is high, and they are notoriously difficult to train through traditional training programs. Corporate training solutions that work for someone sitting behind a desk rarely work for someone on a job site or factory floor. HR professionals cited employee engagement, retention, and recruitment as the top management challenges within the deskless workforce, according to a Society for Human Resource Management study. Unlike office workers with predictable schedules and easy …

Time is running short for customers of Joann. That’s because in just a few more days, the beloved fabrics and crafts retailers will have closed 255 locations across America. And by the end of next month, all its locations will be shuttered for good. Here’s what you need to know about April’s round of Joann stores closing, including the locations of the closing stores and the dates they are expected to close. Why is Joann’s closing? Like many once-ubiquitous large retail chains, Joann Inc. has faced years of financial struggles that have only gotten worse thanks to rising inflation, consumers cutting back on discretionary spending, and the increased prevalence o…

If there’s one thing worse than having to assemble a PowerPoint presentation, it’s being forced to sit through an achingly dull one conducted by someone else. So what if there were a better option—a way anyone, regardless of skill, could create a sleek and actually engaging slideshow that looks like a professional designer had a hand in it? If you ask Grant Lee, we’ve already reached the point where that’s possible. And it doesn’t end with presentations. Lee is the founder of an AI-centric startup called Gamma. You may not have heard of it yet, but 50 million people have—and are already using the service. That’s led the scrappy, 30-person company to reach a mi…

Navigating professional transitions can be a whirlwind of emotions for employees, whether starting a new job or leaving a company. Onboarding is essential for creating a sense of belonging and shared purpose that extends throughout a new hire’s tenure. And this vital initiative should be about more than following a checklist. Onboarding provides an opportunity to make your newest colleagues feel genuinely connected to the team and confident in their contributions. This ensures they can thrive from day one until their final day with the company. The importance of onboarding The first 90 days are a crucial time for employees to establish themselves and for leader…

Independent bookstores have long been champions of community, curiosity, and culture—and on Saturday, April 26, they get their moment in the spotlight. Independent Bookstore Day, a nationwide celebration of indie bookstores, invites readers to shop locally and support the spaces that keep storytelling vibrant. But this year, the festivities come with a wrinkle: Amazon is holding a major book sale at the same time, and many booksellers and readers aren’t having it. Independent bookstores and users on BookTok are expressing their frustration with Amazon while encouraging readers to stay off of the online shopping site and instead make the trek to their local bookstore f…

Rare cosmic events can feel like being smiled down upon from up above. However, on the morning of April 25, an actual smiley face will appear in the sky—kind of. Venus, Saturn, and the moon will align in a pattern called a triple conjunction. Given the moon will be in its crescent form, the lineup will resemble a smiley face, but only for a short time on Friday morning. “Venus is higher above the eastern horizon with Saturn lower, and a thin, crescent moon a bit lower and a little farther north,” Brenda Culbertson, NASA solar system ambassador, told Kansas TV station KSNT. “The thin, crescent moon looks like a smile. To some people, the triangle of bright objects …

Fans of Big Lots who were devastated when the embattled retailer filed for bankruptcy last year will be happy to learn that more than 200 locations are expected to reopen by summer. The discount chain, which had initially been expected to close every store, struck a deal in December with Variety Wholesalers, parent company of Roses and other bargain shopping chains, which agreed to take over hundreds of leases and operate the stores under the Big Lots brand. Here’s what you need to know: When are the Big Lots store reopening? The stores are having their soft openings in four “waves,” with the first wave of nine stores having already opened earlier this month, a…

Kelly Krasner was always interested in healthcare, but losing both parents to cancer when she was 24 reinforced what she thought would be a lifelong calling. After spending 13 years helping hospitals integrate more cancer screening and diagnosis technologies as a radiology sales and marketing director, Krasner spent six more working at various healthcare technology startups. When her company downsized and she lost her job in 2023, however, Krasner said it felt nearly impossible to get back into the industry. “I was applying and applying, and unfortunately—perhaps because of my age, my status, or people thinking I had to have a high title or a high income—I just wa…

When Elon Musk’s foundation sponsored the $100 million XPrize for Carbon Removal—a four-year-long competition to find credible ways to eventually remove a billion tons of CO2—Musk might have expected that a shiny new gadget would win. But the winner of the $50 million grand prize is low tech: spreading rock dust on small, low-income farms in India, Zambia, and Tanzania. The winning startup, called Mati Carbon, is one of a small group of companies using “enhanced rock weathering” to capture CO2 from the air. “We’re trying to speed up something that happens naturally,” says Jake Jordan, the startup’s chief science officer. When it rains, rocks slowly break down in a pro…

Hawa Hassan was only 4-years-old when fighting forced her and her family from their home in Somalia. Hassan spent the next three years in Kenya, where some of her earliest memories were of running around tents in a refugee camp with her siblings and helping her mother stock the goods store she’d opened there. When she was seven, Hassan’s mother sent her to live with family friends in Seattle. It would be another 15 years before she saw her family again. “A lot of my childhood was spent wondering about my own background and my own identity,” said Hawa, a chef and entrepreneur who now lives in New York. “For many years, I had this deep desire to find people like mys…

In April 2024, Yahoo acquired Artifact, a tool that uses AI to recommend news to readers. Yahoo folded Artifact’s—which was cofounded by Instagram cofounders Mike Krieger and Kevin Systrom—into its revamped news app to help surface and curate content for readers. Yahoo CEO Jim Lanzone came on the Most Innovative Companies podcast to talk about the acquisition, the company’s approach to news curation, and what the future could hold for the private equity-owned company. This interview has been edited and condensed. Yahoo acquired news discovery platform Artifact last year. Now, the technology is used in Yahoo’s revamped news app. Why did you acquire the…

Right-leaning comedy podcasts are a gateway to conspiracy theories and misogynistic content, a new study has found. While these podcasts may seem harmless at first—often discussing sports like the NFL and MMA and featuring guests such as Ben Affleck and David Goggins—a new report reveals that engaging with their content online can open a Pandora’s box of aliens and Andrew Tate, the former professional kickboxer who built his platform by promoting misogynistic ideas. In a study published this week, the nonprofit Media Matters for America examined five comedy shows that platformed Donald The President during the 2024 presidential election while claiming to be nonpol…

Feeling like you’ve overdone it on the scrolling? Now you can take a break from TikTok to meditate, without ever leaving the app. TikTok’s new in-app meditation feature, announced Thursday, was first tested earlier this year with a group of teen users and is now rolling out to everyone. Designed to improve sleep quality, the meditations activate during designated “sleep hours” and serve as a gentle nudge to put the phone down during a late-night scroll session. For users under 18, the feature is enabled by default. If teens are still on the app after 10 p.m., their For You feed will be interrupted by calming music and breathing exercises. If ignored, the prompt re…

Want to enjoy your job a little more? Maybe you need a BFF at work. According to Gallup, having a best friend at work increases job satisfaction, innovation, engagement, and productivity, and it decreases your chances of leaving the company. But can that friend ever be your boss? “You may think, If I’m going to have a friend at work, shouldn’t it be the CEO? Why not go for the top and get the most benefits from the friendship?” says Steve McClatchy, author of Leading Relationships: Build Meaningful Connections, Eliminate Conflict, and Radically Improve Engagement. “Gallup is telling us that we should have a best friend at work, but it doesn’t say that best friend shou…

Knowing the calorie content of foods does not help people understand which foods are healthier, according to a study I recently coauthored in the Journal of Retailing. When study participants considered calorie information, they rated unhealthy food as less unhealthy and healthy food as less healthy. They were also less sure in their judgments. In other words, calorie labeling didn’t help participants judge foods more accurately. It made them second-guess themselves. Across nine experiments with more than 2,000 participants, my colleague and I tested how people use calorie information to evaluate food. For example, participants viewed food items that are generally…

Pope Francis, history’s first Latin American pontiff who charmed the world with his humble style and concern for the poor but alienated conservatives with critiques of capitalism and climate change, died Monday. He was 88. Bells tolled in church towers across Rome after the announcement, which was read out by Cardinal Kevin Ferrell, the Vatican camerlengo, from the chapel of the Domus Santa Marta, where Francis lived. “At 7:35 this morning, the Bishop of Rome, Francis, returned to the home of the Father. His entire life was dedicated to the service of the Lord and of his Church,″ Ferrell said. Francis, who suffered from chronic lung disease and had part of one…

Altadena Girls began as a pop-up shop immediately after the Eaton Fire tore through Los Angeles, born out of a desire to help affected teenage girls regain a sense of their identity. The mission was simple yet profound: offer a space where they could rebuild what had been lost—clothing, makeup, and other items that help define who they are. The impact was significant as it reached more than 42 million people on social media in the first few weeks while receiving support from high-level brands and celebrities. Now, Altadena Girls is planning to open a community center dedicated to empowering young girls, helping them through trauma, and providing long-term support…

Section 230 of the Communications Decency Act—the provision that protects tech platforms from legal liability for content posted by their users—has long been a point of contention among lawmakers. Since its passage in 1996, it has fueled frustration across the political spectrum, with critics arguing that it enables Big Tech to dodge accountability. Now, nearly three decades later, a bipartisan group of senators is making a renewed push to dismantle it, with Senators Lindsey Graham and Dick Durbin crossing party lines to draft a bill aimed at repealing Section 230, according to The Information. For years, Section 230 has been a scapegoat not just for politicians eager…