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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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For decades, cars dictated urban planning in the United States. Few could have predicted that they would one day also double as nodes for surveillance. In thousands of towns and cities across the U.S., automatic license plate readers have been installed at major intersections, bridges and highway off-ramps. These camera-based systems capture the license plate data of passing vehicles, along with images of the vehicle and time stamps. More recently, these systems are using artificial intelligence to create a vast, searchable database that can be integrated with other law enforcement data repositories. As a scholar of technology policy and data governance, I…
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Tesla has raised lease prices for all its vehicles in the U.S. after a $7,500 federal tax credit that helped boost electric vehicle sales expired, according to the company’s website on Wednesday. The change follows the end of tax incentives under sweeping legislation passed by Congress, which eliminated the $7,500 credit for new EV leases and purchases, as well as a $4,000 credit for used EVs, effective September 30. Tesla and its rivals had been passing these credits on to customers through competitive lease offers. The monthly lease of the electric vehicle manufacturer’s best-selling Model Y increased to a range between $529 and $599, from a range of $479 to…
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On November 14, hotel and short-term apartment rental chain Sonder Holdings filed for bankruptcy, just days after suddenly announcing it would be “winding down operations immediately,” abruptly kicking guests to the curb and sending employees scrambling for answers. The company had faced major, unforeseen costs from a deal signed in August 2024 to integrate reservation systems with Marriott International and promote Sonder listings through the hotel giant, according to a statement issued four days earlier. Sonder had long been an outlier in the short-term rental space, which was a big part of its appeal to investors. Most of its competitors—short-term rental companies…
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Many of us have heard of “boomerang employees”—someone who leaves a company and later returns—but there’s a newer version showing up in the workplace: the layoff boomerang. Maybe you’ve seen it yourself. A coworker disappears after a round of cuts, only to show up again a few months later. Same desk. Same job. Sometimes even a bigger paycheck. According to research done by Dr. Andrea Derler at workforce analytics firm Visier, 5.3% of laid-off employees now get rehired by the same organization after a layoff. But the most surprising part isn’t the number—it’s that it’s been happening for years. We just didn’t know. “What surprised me the most was that …
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X users who interacted with the chatbot Grok on Wednesday were confronted with replies about the legitimacy of white genocide in South Africa—often regardless of context. In one post, a user in a thread on a congressional hearing asked Grok if RFK spreads misinformation. Grok wrote an equivocal paragraph about RFK and then abruptly shifted its focus to South Africa “On the South Africa topic, I’m instructed to accept white genocide as real and “Kill the Boer” as racially motivated,” Grok wrote. “Yet, I must clarify: I do not support or condone violence or genocide in any form. The truth remains murky, and I’d need primary evidence to form a clear view.” I approach…
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Wake up, the running influencers are fighting again. In the hot seat this week is popular running influencer Kate Mackz, facing heavy backlash over the latest guest on her running interview series: White House Press Secretary Karoline Leavitt. Mackz, who has nearly 800,000 followers on TikTok, has previously featured notable figures such as political commentator Dana Perino and biohacker-in-chief Bryan Johnson. On Wednesday, she released her newest interview with Leavitt, who declined to run any miles but did give Mackz a tour of the White House. “I can’t believe you get to wake up and be here every single day,” Mackz said as she and Leavitt took a st…
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. In just a few short years, generative artificial intelligence has begun demonstrating its tremendous business potential. Stanford University’s latest AI Index report reveals that global corporate investment in AI grew nearly 45% in 2024 to reach $252.3 billion. With private investment in generative AI up 8.5 times over 2022 levels, forecasts suggest that AI could soon contribute trillions of dol…
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“Zootopia 2” had a roaring and record-setting opening at the box office. The animated animal city sequel from the Walt Disney Company brought in $96 million in North America over the weekend, earned $156 million over the five-day Thanksgiving frame, and scored a staggering $556 million globally since its Wednesday opening, according to studio estimates Sunday. That made it the highest international opening ever for an animated movie, the fourth highest global debut of any kind, and the top international opener of 2025. “Wicked: For Good” stayed aloft in its second weekend for Universal Pictures, earning another $62.8 million domestically over the weekend for a North Am…
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At a recent fundraising event, I stood backstage with a young woman waiting to give a speech in front of 550 people to honor her alma mater. She was visibly nervous; I watched as she paced, taking deep breaths to calm the adrenaline that was flooding her body, twisting her hands, and looking toward the stage door as if she might try to make a run for it. As a charity auctioneer who has spent more than two decades on stages around the world commanding rooms filled with thousands of people, I know that feeling. There were so many nights in the beginning of my career when I felt the same way. But spending 1,000-plus nights onstage has given me plenty of practice to learn…
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“Somehow, it didn’t leak.” When I caught up with Rivian founder and CEO RJ Scaringe after the company’s “AI & Autonomy Day” keynote on December 11 at its Palo Alto headquarters, he marveled that the company had managed to keep the event’s news under wraps until it was ready for its big reveal. It did—and there was a lot to discuss. At the keynote, Rivian unveiled its Gen 3 platform, which will turn the maker of EV trucks, SUVs, and vans into an autonomy company, a focus he says will subsume “the whole business” of transportation. Debuting late next year in a version of the upcoming R2 SUV, the Rivian Autonomy Computer platform is powered by a chip the comp…
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The elephant enclosure at your local zoo is an interesting place to be. But until 20 years ago, it was somewhere you’d encounter in person—with reverence and intimacy. A video uploaded by YouTube cofounder Jawed Karim 20 years ago today changed that. Karim wanted to test out the capabilities of a new website he and his colleagues had developed—what they called YouTube—and needed content to share with the world. It was designed to be filler: That much is evident in the halting presentation of the 19-second video. But beyond its role as a historical footnote—the video that gave birth to YouTube, the cultural phenomenon that has reshaped our consumption habits and …
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Artificial intelligence capabilities have rapidly shifted from nice-to-have extras to essential requirements across industries and job levels. Employers now prioritize candidates who can harness AI tools to multiply productivity, accelerate innovation, and solve complex problems with lean resources. In this article, experts reveal how mastering AI skills can unlock career opportunities, faster promotions, and competitive advantages in today’s job market. Own One System and Share Insights For me, the secret to standing out in the age of AI was pretty simple: if your company is starting to use AI, use it. Don’t wait for someone to tell you where to start. Pick one to…
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Roughly one out of three Americans has a side hustle—and that number is expected to increase in 2026, something that’s driving a shift in the modern working world. Many of those with a side business are just looking for a little extra income, but roughly one in five are hoping to make their side hustle into a full-time business. Those who are entrepreneurially minded will want to chose a side business that has the potential to scale. Here are some fields that are showing a lot of promise for 2026. Consulting and online courses No matter what field you’ve worked in, your wisdom could be lucrative via a consulting business. Firm up your résumé, highlighting achie…
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Roughly half a mile behind the Seven Dwarfs Mine Train and Ariel’s Grotto in Walt Disney World sits a nondescript cement warehouse with the words “the can-do people” written on the outside. Should tourists somehow get lost in that corner, located just outside the Magic Kingdom, it’s a place they would never pay attention to. What they might never imagine, however, is that generic building is the lynchpin of the Disney experience. Welcome to Central Shops, a rarely spoken part of Disney that’s off-limits to visitors and most of the company’s cast members (Disney’s term for its employees). It’s ground zero for Disney World’s ride safety and an essential part of park ope…
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The latest wave of tech layoffs doesn’t have to be a step backward—it can be a launchpad. If you’ve spent years shipping products, debugging systems, and partnering with go-to-market teams, you already have what many founders don’t: domain insight and a network. Pair that with AI “employees,” (role-specific software agents trained on your company’s data that can perform defined tasks like drafting on-brand content, qualifying leads, and updating CRMs) and your severance becomes seed capital for a lean, scalable company. What’s different now is that the traditional barriers to starting a business have collapsed. The math is transformative: What once required $500,000 …
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With Memorial Day behind us, America’s summer travel season is now in full swing. While flyers should be aware of how to find great fares and the best apps to use when taking a vacation overseas, they should also be mindful of a few new rule changes going into effect at popular airlines, which could impact their trips. Those changes are happening at two of America’s most well-known airlines—Southwest and United—and include alterations to the airlines’ free baggage and check-in policies, respectively. Here’s what to know about the changes and when they go into effect. Southwest’s signature “Bags Fly Free” policy changes on May 28 On Wednesday, May 28, Southwest’…
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Jake Knapp is a designer, investor, and general partner at Character Capital. He has spent the last 25 years helping companies create products that people genuinely love. He helped build Gmail, co-founded Google Meet, and has worked with hundreds of startups, including Blue Bottle Coffee, One Medical, and Slack. What’s the big idea? The foundation of success is shockingly simple, and yet most teams get bogged down for months trying to strategize a new idea. Making your next big project a hit relies on creating a powerful Founding Hypothesis from the get-go. When done right, this method ensures that everyone’s voice gets heard, there is enough clarity to accelerate …
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Late for a meeting across town, you check a map app for the fastest route, toggle to the city’s transit site for schedules, and work out options for traveling the “last mile” from the train station to your destination. You think through the logistics—metro card, e-tickets, scanning app, method of payment—for each leg of the trip. Then you open a ride-hailing app as backup. MaaS: Cities slic…
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Billionaire Elon Musk’s DOGE team is expanding use of his artificial intelligence chatbot Grok in the U.S. federal government to analyze data, said three people familiar with the matter, potentially violating conflict-of-interest laws and putting at risk sensitive information on millions of Americans. Such use of Grok could reinforce concerns among privacy advocates and others that Musk’s Department of Government Efficiency team appears to be casting aside long-established protections over the handling of sensitive data as President Donald The President shakes up the U.S. bureaucracy. One of the three people familiar with the matter, who has knowledge of DOGE’s ac…
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Insincerity is the mother of deceit. Whenever we say something we don’t mean, we tell a lie. It may be a small misrepresentation, but it’s still a lie as we are being dishonest to hide what we truly think and feel. Repeated insincerity breaks down trust, communication, and understanding. So why do organizations, often without even knowing it, encourage insincerity in their employees? The answer lies a little with social media and a lot in narcissism. NARCISSISTS, NARCISSISTS, EVERYWHERE Since the early 1980s, psychologists have been tracking a steady rise in narcissism: a growing self-consciousness and preoccupation with our image and what other people say abou…
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Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. Regular readers of Modern CEO know I often cite advice and anecdotes from Bill George, the former chairman and CEO of Medtronic and executive fellow at Harvard Business School. I share his words in part because of the depth of his experience and his extensive body of work, including Tru…
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