Blog, YouTube & Content Monetization

A few years ago, employees at the Chinese tech giant ByteDance, the company behind TikTok, received an unusual internal reminder: colleagues should avoid using “您” (nín), the formal and respectful version of the Chinese word “you.” Instead, employees were encouraged to address everyone using “你” (nǐ), the informal form, regardless of rank. For many younger staff members, the change felt natural. ByteDance had deliberately built a fast-moving start-up culture that emphasized equality, speed, and open communication. But for others, particularly those accustomed to more traditional professional environments, the change felt almost radical. After all, in Chinese c…

The modern email inbox can be disorganized and unwieldy. Important emails get lost under spam and receipts, and the search function doesn’t always work like you hoped it would. Many of us gave up on inbox zero long ago. If that sounds like you, this new smart email client might be exactly what you’re looking for. Extra is an email inbox app designed by Build Forever, a software company founded by a trio of former Pinterest employees. The app intriguingly reimagines the entire user experience of the inbox from one of stacked, accumulating, text-only subject lines to an image-rich interface that surfaces the most important emails for you using AI. Build Forever …

Earlier in my life, I worked for a global company. I passed my manager in the hallway, and wanted to ask her a question. She was stressed and answered before I had even completed the question. I tried again. She did it again. On the third attempt, I looked at her and said, “Can you please be quiet until I have finished my question?” She stopped. I finished. She answered and then rushed away. Five minutes later, I did the exact same thing to one of my own people. That moment has stayed with me for decades. It wasn’t the most dramatic experience of my life, but it was one that made me embarrassed. I’d like to think that I’ve learned something since then. But it’…

For publishers, one of the observations that’s often cited about AI search is that the people who click through are more intentional than those who come from traditional search. In other words, sure, AI might be nuking your referral traffic, but at least the people coming from there are more likely to engage, and potentially become loyal readers. And that’s true—the stats show it. But it’s an oversimplification of a more interesting reality. It turns out that the audience in AI search isn’t just a blob of traffic that you need to work extra hard to get the attention of. People who ask AI portals for information about something can have wildly different intentions…

Last August, as the internet piled on Cracker Barrel over its new “modern” logo, something even stranger was unfolding at Steak ’n Shake. For one week, the chain’s X account didn’t try to sell a single burger. Instead, it attacked Cracker Barrel’s “destruction of shareholder value,” alongside other financial grievances. It sold $20 red MAGA-style hats bearing the words “Fire Cracker Barrel CEO,” and drew attention to a billboard near Cracker Barrel’s Nashville headquarters that Steak ’n Shake had secured, repeating the line. Days later, Cracker Barrel admitted defeat. The logo reverted. The internet moved on. Steak ’n Shake did not. The account remained fixate…

Over the past year, a quiet shift has been unfolding across the internet. A growing wave of AI-generated news and content sites has flooded search results. Many of them are technically accurate, cleanly written, and structurally sound, yet they feel strangely interchangeable. A recent analysis by NewsGuard identified more than 1,000 AI-driven content farms producing articles at scale, often without original reporting, perspective, or voice. The information is there. But something essential is missing. It is not accuracy or clarity; it is a point of view. That absence points to a deeper question: If everyone is using the same models, trained on the same data, to generate i…

The software company Palantir has waded into online fashion discourse after its head of strategic engagement, Eliano A. Younes, posted pictures of a “lightweight Palantir chore coat” to X. the lightweight Palantir chore coat [04.30.2026 • 0930 AM EST] pic.twitter.com/9K5fmu3bSs — Eliano A Younes (@eliano) April 21, 2026 In his post, Younes detailed the make of the coat (100% cotton, designed and made in America, “relaxed fit”), adding that it goes on sale April 30. The perplexing framing has caught people’s attention: Is this internal merch for a controversial tech company, or a drop from a streetwear brand? Increasingly, those worlds are getting uncomforta…

NASA this week released a stunning video of “Earthset,” the humbling moment when the Artemis II crew (now back at home) caught a view of Earth setting behind the lunar surface. From the window of the crew’s capsule, the recording captured the cusp of our bright and blue planet slowly disappearing behind the moon. The camera lens is of high-enough quality that the imaging picked up the wisps of weather systems traveling over our oceans and, in the foreground, the much darker lunar surface, peppered with crevices and craters. “Dude,” exhales an overcome astronaut on the recording’s audio. “No way.” This was all filmed on an iPhone 17 Pro Max and was shot by Reid W…

From software engineers to non-technical staff, Google has urged its employees to fully embrace AI. And it seems like the push to use the tech has resulted in a major productivity leap. In a Wednesday blog post, Google CEO Sundar Pichai said that three-quarters of the company’s new code is AI-generated. “We’ve been using AI to generate code internally at Google for a while,” Pichai said. “Today, 75% of all new code at Google is now AI-generated and approved by engineers, up from 50% last fall.” “We’re now shifting to truly agentic workflows,” the tech giant CEO continued in the blog post. “Our engineers are orchestrating fully autonomous digital task forces, f…

Modern brides need something old, new, borrowed, and blue. But if they’re influencers, add a sponsor to the list, too. Paid sponsored content is commonplace for anyone who scrolls through an influencer’s social media, where you might encounter anything from a lavish vacation to new products to try. But a recent viral discussion on social media has users questioning if the practice has gone too far. “Just saw someone posting their wedding on IG,” a user posted to X, alongside a screenshot of an Instagram quote from content creator Jaz Smith. “The 1st slide was them and the second slide was a photo of CAPITAL ONE CAFE. “I can’t make this shit up. WHEW, is no…

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week via email here. AI flattery drives engagement—and distorts judgment Social networks like Facebook and TikTok use a range of techniques to keep us engaged and scrolling (and ultimately viewing ads). One of the most effective is tailoring content to our tastes and preferences, a strategy that has proved highly addictive. Last month, a Los Angeles jury found that Meta’s and Google’s use of infinite scrolling and algorithmic recommendations caused a young user to become addicted, and ordered the compa…

As visitors head into downtown Vancouver through the city’s False Creek Flats neighborhood, the first thing they’ll see is the Hive: a 10-story office building built out of wood and shaped like a giant honeycomb. Beneath its webbed exterior, the building is hiding a clever design system that keeps it safe from earthquakes by allowing it to wiggle, shake, and settle. The Hive, designed by the Toronto-based architecture studio Dialog, is the tallest seismic-force-resisting building made from mass timber in North America. By substituting mass timber for typical steel-and-concrete construction, the building is sequestering a total of 4,403 metric tons of CO2; equivalent …

The point of mopping floors is to clean them, but it’s actually pretty messy, as you’re sloshing increasingly grimy water from your bucket to the floor. Are you actually cleaning, or just redistributing the filth? Joseph Joseph, a U.K. houseware design studio and manufacturer, has a new solution: a two-chamber mop bucket called the UltraClean that separates the fresh soapy water from the dirty water, and squeezes out the mophead as you go. This just might be the biggest advancement in mop bucket technology—yes, it’s a thing—since the mop wringer. The secret to the UltraClean system is its slot, which is designed to do two things at once: clean and rinse. Here’s ho…

German aviation group Lufthansa is cutting back on flights amid fuel price surges related to conflicts in the Middle East. On Tuesday, the company announced plans to eliminate 20,000 short-haul flights through October, a decision expected to save around 40,000 metric tons of jet fuel. The adjustments to the flight schedule will impact the unprofitable routes across the Lufthansa Group network, which includes Lufthansa Airlines, Swiss International Air Lines, Austrian Airlines, Brussels Airlines, and ITA Airways. “Passengers will therefore continue to have access to the global route network, particularly long-haul connections,” the company said in a press statemen…

Warner Bros. Discovery shareholders are set to vote Thursday on the company’s proposed $81 billion sale to Skydance-owned Paramount, in a mega merger that could vastly reshape Hollywood and the wider media landscape. Paramount wants to buy all of Warner. That means HBO Max, cult-favorite titles like “Harry Potter” and CNN could soon find themselves under the same roof as Paramount’s CBS, “Top Gun” and the Paramount+ streaming service. And a greenlight from shareholders would bring the acquisition closer to the finish line. Shareholders are expected to meet at 10 a.m. ET to vote on the deal, which is valued at nearly $111 billion, including debt, based on Warner’s current…

American Airlines is leaning further into the idea that airport lounges should feel less like generic waiting rooms and more like extensions of the cities they serve. Its latest project in Nashville makes that strategy pretty clear. At Nashville International Airport (BNA), the airline is planning a new Admirals Club that will significantly expand its footprint and redefine what a lounge can be. A much bigger lounge The new space in Concourse A will span about 17,400 square feet, nearly triple the size of AA’s current lounge at the airport. When it opens, it’s expected to be the largest airline lounge at BNA, giving travelers far more room to spread out, …

You want to be happier. You want to feel more fulfilled. You want to live a longer, healthier life. Hold that thought. Lewis Terman, a Stanford University psychologist, was a pioneer in I.Q. testing. His revisions of the Stanford-Binet test helped it become a widespread tool for measuring general intelligence. In 1921, he identified 1,500 children who had scored 135 or higher on the test and began one of the longest longitudinal studies ever conducted. (The New York Times calls Terman and his study of “Termites,” as the kids called themselves, the “grandfather of all lifespan research.”) Terman’s study was guaranteed to outlive him, but that was the point…

Many consumers may be pausing their travel plans until whenever the U.S.-Iranian fuel crisis ends. But if you were hoping that airline ticket prices and other ancillary costs will come down afterward, the CEO of United Airlines has some bad news for you: Airlines may not lower prices to their pre-war levels even after fuel prices fall. Instead, they’ll pocket the profits. Here’s what you need to know. Ticket prices rise as Iran war drags on This week, United Airlines (Nasdaq: UAL) reported its Q1 2026 earnings. For all intents and purposes, it wasn’t a bad quarter. Total operating revenue was up 10.6% year over year to $14.6 billion, capacity rose 3.4…

Three congressional candidates wagered on the outcome of their own elections on Kalshi, according to the prediction market, which said Wednesday that it fined and suspended the men from their platform for five years. It is the latest high-profile case of alleged insider trading on prediction markets including Kalshi and Polymarket, which have brought bipartisan scrutiny from Congress and calls for stricter regulations of the websites where people can put money on just about anything. Kalshi’s disciplinary documents named Mark Moran, who is running as an independent in Virginia’s U.S. Senate race; Ezekiel Enriquez, who ran in a Texas Republican primary for a U.S. House s…

The United States’ advanced manufacturing future may have an unexpected limiting factor: a dire shortage of welders. While venture capital has placed big bets on a cutting-edge future of data centers, defense tech, and robotics, actually making the physical devices remains a challenge without finding the right talent to melt, fuse and repair metal. The American Welding Society projects that the country will need more than 320,000 new welding professionals by 2030, which means hiring about 80,000 new welders every year. Path Robotics believes the future of America’s manufacturing workforce will be augmented with torch-wielding robots. The Columbus, Ohio-based company,…

For digital nomads, logging on to work from a cafe, co-working space, hotel lobby or airport lounge is a way of life. Remote working has been made possible by reliable high speed internet and turbocharged by the pandemic. For some remote workers, that includes working from somewhere other than their home, perhaps because their company doesn’t have a physical location in their area, or because they don’t have an ideal home office setup. Working in public, however, doesn’t come without privacy and security risks. Here’s a quick reminder of precautions to take: Read the rulebook Hybrid or fully remote working is the norm for many jobs, so it’s a good idea to check f…

OpenAI on Thursday released its most capable AI system, GPT-5.5, which the company says will enable a more powerful Codex coding agent. OpenAI is quick to say, however, that GPT-5.5 will power the widening set of general digital work tasks that Codex is capable of. The system is significantly better than previous releases at helping with scientific work, including creative aspects of generating new hypotheses and testing them. The system represents an improvement in autonomous or agentic capability. GPT-5.56 “represents a step toward AI systems that can complete complex, multi-step tasks on a computer without human guidance,” OpenAI says in a blog post. GPT-5.5, …

Lowe’s Home Improvement is facing pressure to cut ties with Flock Safety, the surveillance company that makes cameras, drones, and automated license plate readers (ALPRs). The pressure comes amid reports that Flock data has been used by Immigration and Customs Enforcement (ICE) and even aided in an investigation of a woman who had an abortion, driving fears about a mass surveillance state. In August, 404 Media reported that Flock cameras stationed outside of Lowe’s and The Home Depot “are being fed into a massive surveillance system that law enforcement can access.” The story cited records obtained by EFF. In an April 1 letter addressed to CEO Marvin Ellison…

Microsoft is offering voluntary buyouts to select employees, it announced in a memo on Thursday, CNBC reported. The move is a first for the company, as the tech industry at large faces shifts in the era of artificial intelligence. The program will be available to U.S. workers at the senior director level and below whose employment years and age add up to at least 70. Employees with sales incentive plans are ineligible. Those who qualify and their managers will receive more information on May 7, according to the memo. The plan is expected to take effect in the fourth quarter of Microsoft’s fiscal year 2026, which ends June 30. About 7% of the U.S. workforce is expe…

JetBlue replies to customers on social media every day, from assuaging their customer service woes to thanking them for choosing their flights. But one seemingly innocuous JetBlue response may have set a class action lawsuit in motion, after customers became convinced that the airline implicated itself in using surveillance pricing. A social media frenzy JetBlue first drew suspicions of surveillance pricing with an April 18 reply on X to a user complaining about the airline’s prices. “A $230 increase on a ticket after one day is crazy,” they wrote. “I’m just trying to make it to a funeral.” JetBlue replied, recommending that the user “try clearing your cache an…