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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,086 topics in this forum
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The difference between OpenAI and Anthropic has never been clearer. OpenAI is constantly in the news with a new consumer app or feature, and is being billed as the next great consumer tech platform. Most recently it made news by offering a social network around its Sora image generator, and even says it plans to allow NSFW content on ChatGPT. Anthropic, meanwhile, has chosen a different path. The company stresses that because it gets most of its revenues from businesses and developers, it’s not trying to capture the mass market, and it’s not terribly concerned about how long users spend on its platform every day. “We are interested in our consumer users to the degree t…
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I don’t know the last time I flew somewhere to visit a mall. But I’m here in King of Prussia, Pennsylvaina—a Philadelphia suburb—walking around a vast shopping complex that’s seemingly frozen in the ‘90s. Despite it being 11 a.m. on a Friday, cars whizz by to fill the endless parking lots, perhaps to peruse the Nordstrom or grab lunch at The Cheesecake Factory. A few years ago, I’d be looking up at a two-story Lord & Taylor. But instead, that big box retailer has been transformed into the next big bet in the experience economy: the inaugural Netflix House. Netflix has been experimenting with expanding its digital footprint into IRL since 2020—welcoming millions of …
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In December 2024, our survey with Harris Poll asked B2B marketers to share their top areas for investment in 2025. Artificial intelligence tools were at the top of the list. It also wasn’t surprising to see the AI architects named Time magazine’s Person of the Year as the ripple effects of the technology continue across every sector. And in 2026, we will see B2B decision makers do something new: return to basics andembrace AI to reimagine what’s possible. This approach reveals a compelling duality in how marketers are planning for 2026. There’s a return to what we’ve always known while also betting big on AI as a force not only reshaping work, but rewriting today’s B2B m…
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At last, Seedance 2.0 is now available in the U.S. This extraordinary generative video AI model made by TikTok’s Chinese parent company ByteDance is capable of creating high-definition video so realistic that it’s shattering our visual truth into a billion pieces. But hey, who cares? If we are going down in flames as a species, let’s have fun putting dumb videos together. I’ll tell you how to do it in this short guide on how to make Seedance 2.0 videos. Time to roll up for a Magical Mystery Tour. Step up right this way! Signing up for Higgsfield To use Seedance 2.0, you first need to sign up for Higgsfield. This platform is essentially a unified digital wor…
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Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. The authors of the most powerful memoirs, self-help books, and leadership bibles combine deep research and self-reflection—in the same way today’s executives need to blend data insights with emotional intelligence. As we look ahead to 2026, I asked eight authors of recent business and business…
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Last weekend, a gnarly power outage in San Francisco took out a number of traffic lights, which, in turn, sent a number of self-driving Waymo robotaxis into a sort of fugue state. Instead of driving, some of the Waymos responded to these now-analog intersections by turning on their hazard lights, blocking traffic, and, well, not doing much of anything. There were multiple instances of Waymo cars clogging up roads, turning futuristic technology into glorified bollards. The city quickly asked the company to turn off the service. The immediate issue has been resolved—the power is back on and the Waymo service had resumed in San Francisco as of Sunday. But questions ling…
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Before food influencers were deep-frying Chipotle burritos, putting an entire serving of mac and cheese on their Chick-fil-A sandwich, and making McDonald’s hash browns into ice cream sandwiches, there was another food-hack-slash-Frankenfood that ruled the internet: the quesarito. This week, Taco Bell brought it back to its official menu. The quesarito is exactly what its name implies: a fully loaded burrito that, instead of being wrapped in a regular tortilla, has been lovingly sealed inside a giant quesadilla. It’s the epitome of fast-food gluttony, and as of December 18, it’s back in Taco Bell stores for a limited time for $6.70 (and a relatively modest 570 calories).…
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It’s rare that your esoteric, impossible-to-pronounce, decade-long research project becomes a technology so crucial to national security that the President of the United States calls it out from the White House. But that’s exactly what happened to Dr. Eric Wengrowski, the CEO of Steg AI. Wengrowski spent nearly a decade of his life advancing steganography, a deeply-technical method for tracking images as they travel through the machinery of the modern Internet, as the focus of his PHD at Rutgers University. After earning his degree, Wengrowki and a team of co-founders rolled his tech into a small startup. For several years, the company grew, but mostly toi…
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When Daniel Ek and Martin Lorentzon founded Spotify in April 2006, they were two Stockholm entrepreneurs with a prototype so skeletal that Per Roman, the cofounder of investors Bullhound Capital, who would later back the company, says his first look at it was “world-changing,” despite there barely being a product to look at. Two decades and 300 million subscribers later, Spotify has become a defining force in the Swedish tech scene: a company whose alumni have gone on to found, fund, or run many of the most ambitious startups Stockholm has produced, in much the same way Silicon Valley’s PayPal Mafia shaped the U.S. tech ecosystem. It’s one of several tentpole companie…
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When you hear the phrase “family business,” you might think of the backstabbing Roys of Succession or the dysfunctional Duttons of Yellowstone. But while TV’s family companies are entertaining, their real-life counterparts may be even more compelling. Around the world, family businesses produce about two-thirds of all economic output and employ more than half of all workers. And they can be very profitable: The world’s 500 largest family businesses generated a collective US$8.8 trillion in 2024. That’s nearly twice the gross domestic product of Germany. If you’re not steeped in family business research—and even if you are—their ubiquity might seem a little strange…
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This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. I rely on Ideogram, an AI image generator, to help me create posters, banners, social posts, newsletter illustrations, and video thumbnails. Context: Ideogram competes in an exploding market. Gemini’s new Nano Banana Pro makes remarkable infographics, ChatGPT’s image generator produces fantastic illustrations, and Canva, Adobe, and Midjourney keep getting stronger. Yet I still find myself returning often to Ideogram. 10 reasons I like Ideogram Your prompt gets automatically improved. Ideogram’s magic prompt algorithm refines …
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On Main Street in the village of Freeville, New York, on a 2.8-acre lot where a dilapidated single-family house once stood, there are now a dozen tiny storybook-like cottages surrounded by the property’s pine trees. The development, completed last year, is helping bring new life to the village. It’s one example of what’s possible when towns don’t have overly restrictive zoning. It’s charming. The design encourages neighbors to know one other. And it offers housing for far more people on the same amount of land. The project is the third tiny house village in the region from a local developer, Bruno Schickel. His career started as a typical general contractor—he bui…
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Being critical of AI is far from a fringe position in the United States. Recent polling shows that half of U.S. adults feel more concerned than excited about the increased use of AI in daily life. And among Gen Z specifically, excitement and hope around artificial intelligence are falling while anger over the tech increases, with 42% of Gen Zers saying AI makes them anxious. But those increasingly common AI-critical sentiments are reportedly raising flags with the federal government. More than a thousand pages of unpublished reports acquired by Wired show a worrying trend across America: Federal intelligence agencies and domestic law enforcement are targeting “anti-te…
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Work has a way of waking up parts of us we thought we’d outgrown. You can move forward professionally, take on more visible roles, and be widely regarded as capable—and still find yourself unsettled by moments that seem, on the surface, fairly ordinary. A comment lingers longer than expected. A meeting leaves you tense for days. A role you worked hard to earn suddenly feels exposing rather than energizing. When that happens, it’s tempting to assume something is wrong now: that you’re underprepared, out of your depth, or simply not built for this level of responsibility. But often, what’s being stirred up has less to do with the present moment than with experiences…
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Big Lots continues to trickle back to life after a bankruptcy last year that was widely expected to lead to its demise. The discount retailer will see another 54 store reopenings at the beginning of next month, according to Variety Wholesalers, the North Carolina-based retail company that has taken control of hundreds of Big Lots leases. These “second wave” store openings will span 12 states across the South and Midwest, a Variety spokesperson shared with Fast Company. The stores are expected to open on Thursday, May 1. What happened to the original Big Lots? After suffering declining sales and foot traffic for years, Big Lots filed for Chapter 11 b…
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Curious Kids is a series for children of all ages. If you have a question you’d like an expert to answer, send it to CuriousKidsUS@theconversation.com. Is the whole universe just a simulation? —Moumita B., age 13, Dhaka, Bangladesh How do you know anything is real? Some things you can see directly, like your fingers. Other things, like your chin, you need a mirror or a camera to see. Other things can’t be seen, but you believe in them because a parent or a teacher told you, or you read it in a book. As a physicist, I use sensitive scientific instruments and complicated math to try to figure out what’s real and what’s not. But none of these sources of…
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A new short film premiered at SXSW over the weekend, written and directed by Jeff Nichols (Mud, The Bikeriders) starring Oscar nominee Michael Shannon, Oscar-winning singer/songwriter Ryan Bingham, Hassie Harrison, and narrated by Oscar winner Sissy Spacek. Love Letter to Texas is a 12-minute story of personal reinvention, and a beautiful visual tribute to some of the Lone Star state’s most photogenic and iconic backdrops in film history. It’s also Tecovas ad, bankrolled and produced by the Western apparel and cowboy boot brand. Founded in 2015, Tecovas is a new brand in a category steeped in heritage. It began as the “Warby Parker of Boots” but has since opened…
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Below, Nir Eyal shares five key insights from his new book, Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results. Eyal is a best-selling author, former Stanford lecturer, and one of the world’s foremost experts on behavioral design. His previous books, Hooked and Indistractable, have sold more than a million copies and been translated into 30-plus languages. Next Big Idea Club readers can get an exclusive free download of Eyal’s 5-Minute Belief Change Guide at: NirAndFar.com/beyond-belief-live/. What’s the big idea? The best beliefs are both practical and provisional. They offer just enough certainty to act, yet e…
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My desk is a disaster. Cold brew from this morning, now room temperature. A stack of unopened mail that’s been piling up since the holiday break. Outside my window: rain. Not the romantic kind. This downpour is more Mary J. Blige and Ja Rule than Soul for Real. When I log on to my first video call of the day, I see the same gloom in everyone else’s backgrounds. Well, everyone except Sam. Unlike most people at the Seattle-based organization, Sam, a content strategist, has been working remotely from Mexico for the past four months. His Zoom backdrop almost looks virtual. The solar glare on his forehead makes questions about the weather seem rhetorical. His floor-to-…
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From the first time I saw Blade Runner and heard Rutger Hauer’s Roy Batty describe “C-beams glittering in the dark near the Tannhäuser Gate,” I’ve wondered what it would be like to see beyond the limits of human vision. What would it feel like to have eyes that could see what we can’t normally see? I envied animals who can see light frequencies in the infrared and superheroes with X-ray vision that let them see like a NASA telescope. And today, I envy five regular human beings who, after having their eye cones temporarily rewired with a laser, were able to perceive a new color outside the typical range of the human eye. They called this color “olo”—a name derived from t…
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A new open AI platform from the nonprofit created by the late Microsoft cofounder Paul Allen aims to make satellite imagery and other data about the earth more available and useful. The Allen Institute for Artificial Intelligence (Ai2) on Tuesday unveiled the OlmoEarth Platform, backed by a family of AI foundation models trained on roughly 10 terabytes of data derived from millions of observations of the planet, including satellite images, radar readings, and existing maps of features like forest cover. The OlmoEarth models can then be fine-tuned for specific purposes, like detecting changes in vegetation, with the help of a companion software tool called OlmoEarth St…
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The year, 1993. A rudimentary computer-generated T. rex—a reptilian skin stretched over a wire frame—played on a loop in a computer at Industrial Light & Magic in California. Three film legends—VFX supervisor Dennis Muren, animator Phil Tippett, and director Steven Spielberg—watched silently as the implications sank in. “Cinema history changed,” Rob Bredow recounts in his April 2023 TED Talk, which has just been published on YouTube. Tippett, a stop-motion pioneer, dryly told Spielberg, “I feel like I’m going extinct.” As most movie buffs know, that line landed in Jurassic Park. Tippett’s fear, however, turned out to be unfounded. The legendary effects company fuse…
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Several years ago, a conversation about credit ratings prompted a friendly argument with an acquaintance. My friend, an idealist who hated seeing how the rich and powerful took advantage of those with lower incomes, argued that credit was a force for exploitation. While I’ve certainly seen exploitative lending practices–I’ve been a financial writer for 15 years, after all–it’s equally clear that credit is necessary for ordinary people to get ahead. Without access to credit, things like home ownership would never be possible for anyone who wasn’t already rich. Of course, my friend’s point also stands. Lending can often be exploitative, leading to cycles of debt and…
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