Blog, YouTube & Content Monetization

When Ben Stiller goes out to dinner, he drinks between one and three Shirley Temples. But a fully-grown adult ordering a classic child’s beverage can elicit funny looks. So, to help cut the stigma, and the sugar, the actor, director, and producer launched his own soda company last month—called Stiller’s Soda—with a grown-up version of a Shirley Temple as one of its three flavors. He simply wanted a version “that he could feel good about drinking himself,” says Stiller’s Soda cofounder Alexander Doman, a serial food and beverage entrepreneur. Stiller’s isn’t the only soda company suddenly flirting with the Shirley Temple. In the past year, soda powerhouses and…

There’s no shortage of challenges facing employers and the U.S. workforce. From economic concerns to the impact of AI, both workers and organizational leaders are navigating big changes. One trend deserves particular attention: working mothers are reevaluating their place in the workforce. As reported by the Washington Post, the share of mothers aged 25 to 44 with young children who are in the workforce is on the decline, reaching its lowest level in more than three years. This shift has direct implications for recruiting, retention, and overall market competitiveness. But it also opens the door for leaders to make a meaningful difference for their employees. Unde…

According to the Center for Biological Diversity, climate change is projected to cause the extinction of over a third of the species of plants and animals in the world in 25 years. But scientists at genetics laboratory Colossal Biosciences are claiming that they may have a solution—one that has now resulted in the birth of the first dire wolves in over 10,000 years. Colossal’s website proclaims the lab to be the world’s only company working on “de-extinction,” which it defines as “the process of generating an organism that both resembles and is genetically similar to an extinct species by resurrecting its lost lineage of core genes; engineering natural resistances; an…

British entrepreneur Emma Grede, who founded the women’s bodywear company Skims along with her husband Jens Grede and Kim Kardashian, is getting a lot of attention after dismissing work-life balance as a priority for employers. “Work-life balance is your problem, not the employer’s responsibility,” Grede said on “The Diary of a CEO” podcast on Monday, hosted by British entrepreneur Steven Bartlett, which features interviews with CEOs and other successful leaders. “Look, I have four kids and I had to figure out how I would think about my own ambition balanced with my parenting, that’s the truth,” she continued. While they say that all PR is good PR, Grede’s claim i…

On November 14, hotel and short-term apartment rental chain Sonder Holdings filed for bankruptcy, just days after suddenly announcing it would be “winding down operations immediately,” abruptly kicking guests to the curb and sending employees scrambling for answers. The company had faced major, unforeseen costs from a deal signed in August 2024 to integrate reservation systems with Marriott International and promote Sonder listings through the hotel giant, according to a statement issued four days earlier. Sonder had long been an outlier in the short-term rental space, which was a big part of its appeal to investors. Most of its competitors—short-term rental companies…

It has been an odd few weeks for generative AI systems, with ChatGPT suddenly turning sycophantic, and Grok, xAI’s chatbot, becoming obsessed with South Africa. Fast Company spoke to Steven Adler, a former research scientist for OpenAI who until November 2024 led safety-related research and programs for first-time product launches and more-speculative long-term AI systems about both—and what he thinks might have gone wrong. The interview has been edited for length and clarity. What do you make of these two incidents in recent weeks—ChatGPT’s sudden sycophancy and Grok’s South Africa obsession—of AI models going haywire? The high-level thing I make of it …

On Thursday at 3 p.m. ET, a helicopter flew along the Manhattan skyline for less than 18 minutes before plunging into the Hudson River. The sightseeing helicopter carried a family of five from Spain. Law enforcement confirmed the identity of the passengers to ABC News as Agustin Escobar, an executive from European automation company Siemens, along with his wife, Merce Camprubi Montal, and their three children. The family, along with the pilot, all died in the crash. The helicopter was chartered by the company New York Helicopter, which posted photos of the smiling family inside the aircraft just before it took off. The chopper appeared to be a N216MH—a Bell 206L…

Some places are simply nicer to walk through than others. Compare a tree-lined path along the Seine in Paris to the side of a six-lane highway in Tallahassee, Florida, and the differences are obvious. But what exactly makes a place walkable is a matter of some debate. Those of the urbanist persuasion might point to a place’s density or mix of land uses. Platforms like Walk Score might favor accessibility, proximity, and travel times. One person might want to have a café within walking distance, while another might want the safety of working streetlights. Conditions are varied, and uneven. To better understand what exactly makes a place walkable, the architecture …

When Greg Giczi retired in February, his company threw him a party. Giczi had spent 12 years as president and general manager of WNIT-TV, a public television station based in South Bend, Indiana. Public broadcasting isn’t known for lavish budgets, so the party took place at the studio—a “big, open space with dramatic lighting,” Giczi describes. There were appetizers, wine, and beer, as well as heartfelt speeches. A huge snowstorm hit that night. But that didn’t stop a roomful family, coworkers, and others from coming out to celebrate Giczi; one person traveled over two-and-a-half hours. The board knew Giczi had been eyeing some electronics, so they gave him a “ni…

Home ownership is receding further out of reach for most Americans as elevated mortgage rates and rising prices stretch the limits of what buyers can afford. A homebuyer now needs to earn at least $114,000 a year to afford a $431,250 home—the national median listing price in April, according to data released Thursday by Realtor.com The analysis assumes that a homebuyer will make a 20% down payment, finance the rest of the purchase with a 30-year fixed-rate mortgage, and that the buyer’s housing costs won’t exceed 30% of their gross monthly income—an often-used barometer of housing affordability. Based off the latest U.S. median home listing price, homebuyers need to ea…

Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. When I was a young professional in the 1990s, I didn’t aspire to be a CEO. (I was a business journalist focused on getting more challenging editorial assignments.) And even if I had wanted to run a company, I wouldn’t have known how to cobble together the necessary experiences to qualify fo…

From changing the daily workflow to the way we order food at a kiosk, AI is showing up in just about everything we do. But according to a new report, the way people use AI differs based on generation. And some of those ways are downright weird. The new insights come from a survey by AI-powered study aid Edubrain of 3,000 Americans ages 18 to 60. (Boomers weren’t included in the survey, but according to other recent research, they’re the least likely to use AI). It found that when it comes to who is using AI the most regularly, it’s not the youngest tech-savvy group. It’s actually millennials: 37% of the group uses it daily, while only 25% of Gen Zers, and 19% of …

The U.S. Food and Drug Administration (FDA) has published a recall notice that warns consumers to dispose of a certain brand of mushrooms, which have the potential to be contaminated with Listeria monocytogenes, a potentially deadly bacterium. Here’s what you need to know about the recall. What is the reason for the recall? On April 16, Harvest NYC Inc. of Brooklyn, New York, announced a recall of an Enoki Mushroom product due to fears of potential contamination with Listeria monocytogenes. Two days after Harvest NYC initiated the recall, the notice was posted on the FDA’s website. According to the notice, the recall was initiated after the New York State Depar…

Getting older can be a time when declining vision, hearing, and cognitive abilities may mean it’s no longer safe to drive. It may even lead to giving up your driver’s license. In theory, those who age out of driving should be perfect new customers for ride-sharing apps. And yet, Lyft says only 5.6% of its U.S. riders are older than 65. The company sensed a disconnect. The app wasn’t meeting older riders’ needs, and it needed a redesign. Lyft Silver, now available nationwide, is designed specifically for older users, with a font that’s 1.4 times bigger than the standard app, and a simple interface. “Developing Lyft Silver was truly a labor of care and intention…

There’s an ear-piercing war brewing at the mall. Claire’s, the biggest player in the market, has hit hard times, leaving room for upstarts to impinge on its territory. For 60 years, Claire’s has billed itself as a place for kids and teens to get their first piercings. The company says it has pierced more than 100 million ears since 1978. But after declaring bankruptcy in August (its second bankruptcy in seven years), Claire’s was acquired by the holding company Ames Watson for $140 million. These new owners have plans to turn the business around, including drastically shrinking its retail footprint which had ballooned to more than 1,000 stores. It recently annou…

“APPstinence,” which as you may have guessed, refers to abstaining from using your apps, is a movement encouraging people to get off social media and become less attached to their smartphones. It was founded by Harvard graduate student Gabriela Nguyen. The 24-year-old, who grew up in the center of Big Tech in Silicon Valley, realized she was addicted to both social media and her phone, probably from an early age, so she decided to something about it and started a club at the Ivy League school for her fellow students, along with the website APPstinence. Aimed at her Gen Z and Gen Alpha peers — although it applies to everyone who feels they have an unhealthy relationshi…