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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,087 topics in this forum
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Most business leaders are laser-focused on the existential threat that AI poses, with many of them citing it as a reason for major layoffs. At an event this week, however, Indeed CEO Hisayuki “Deko” Idekoba suggested there was another force that would wreak havoc on the labor market—one that he argued was more pressing. “Actually, what is happening in all developed countries, including European countries and the U.S., what is happening is a big demographic change: an aging labor market,” Idekoba said at Semafor’s World Economy Summit on Wednesday, as Business Insider reported this week. He said the sheer number of workers aging out of the workforce and retiring would…
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When Maria looked at herself in the mirror for the first time after her mastectomy, she stood very still. One hand rested on the bathroom counter. The other hovered near the flat space where her breast had been. The scar was raw and angry. The loss was quiet but enormous. Her body felt foreign. In moments like these, people are often urged to be resilient – which can feel like being told to show no weakness, to push through no matter what. Or they imagine resilience as bouncing back: returning somehow unscathed to be the person you were before. But standing in that bathroom, Maria knew there was no going back. And toughness wouldn’t change what had happened. T…
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AI companies love to make bold claims about healthcare. Alphabet’s Isomorphic tells us that “frontier AI can unlock deeper scientific insights, faster breakthroughs, and life-changing medicines.” Lila confidently markets its AI as a tool for “faster discovery for every field where breakthrough science matters.” And they’re spending as though they believe the hype. Anthropic recently acquired stealth startup Coefficient Bio for $400 million. But there’s only one true test of any healthcare AI: Did it work in humans? Did it create a medicine that saved someone’s life? And bluntly, most companies have not achieved that. Let’s look at the number of treatments brought to mar…
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The Food and Drug Administration (FDA) is warning restaurants and retailers not to sell or serve recalled shellfish from a Washington State company due to potential norovirus contamination. The recalled shellfish was harvested on March 22 through April 9, according to a safety alert from the FDA. The alert follows an April 10 recall conducted by the Washington State Department of Health, cautioning the FDA about all species of shellstock from the company, Gomez Shellfish, due to norovirus-like illnesses that were associated with the consumption of raw oysters. Norovirus is a contagious virus that causes vomiting and diarrhea and is the leading cause of foodbo…
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It’s been a rough several years for restaurant chains. Many have been facing headwinds on two fronts: consumers who are pulling back on discretionary spending as inflationary pressures bite, and rising operating costs. These pressures have resulted in numerous chains filing for bankruptcy in recent years. Now, another chain’s owner has joined those ranks. 801 Restaurant Group, the parent company of the 801 Chophouse chain of steakhouses, has filed for bankruptcy. Here’s what you need to know. What’s happened? Earlier this month, 801 Restaurant Group, owner of several companies that own 801 Chophouse, 801 Fish, and 801 Local, filed for Chapter 11 bankruptcy in t…
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About an hour after the men’s college basketball season ended in Indianapolis with a Michigan Wolverines’ championship on April 6, the team’s coaching staff was already working hard at trying to win the next one. The transfer portal—a digital compliance tool and database to systematically manage the transfer process for student-athletes—opened for Division I men’s basketball players on midnight after the title game, and it set off a firestorm of entries with players seeking massive paydays. However, the public doesn’t actually know for certain who is getting how much money. And in today’s disinformation economy, it’s become a haven for fake news to take the mantle…
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Reese Witherspoon has established herself as a businesswoman committed to feminism. Her media brand Hello Sunshine’s mission is to “put women at the center of every story,” and her much-memed quote that “women’s stories matter—they just matter!” is nearly as recognizable as her roles in Legally Blonde and Big Little Lies. But Witherspoon’s latest Instagram post has social media questioning that image. The actress encouraged women to get educated on AI, lest they be “left behind” as the technology comes for their careers. In her video, Witherspoon described being at a book club with 10 other women and asking them about their AI usage. Of the 10, she said, only 3 we…
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With the Strait of Hormuz in crisis and gas prices surging, few executives are feeling the pressure more acutely than Ford Motor Company CEO Jim Farley. He gives a candid account of what the turmoil means for the auto industry, and for an iconic American brand navigating one of the most turbulent moments in its history. Plus, Farley gets frank about the China threat reshaping the global auto business, and his frustration with Ford’s own ingenuity. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversatio…
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Social media has fundamentally rewritten the rules of beauty. Trends that once took years to trickle from runway to consumer now emerge, peak, and drive real-world consultations within weeks. Consumers scroll past filler trends and noninvasive procedures during their lunch breaks and book appointments before dinner. The trend-to-treatment pipeline has never moved faster, and the stakes have never been higher. There’s a fundamental mismatch at the heart of the system: Aesthetic inspiration is social and collective, but aesthetic results are deeply personal. What works for one face, skin type, or bone structure won’t always work for another. Yet, consumers routinely mak…
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Time is precious, and conferences can be expensive—and time-consuming. If your name is not on the official agenda, should you attend anyway? Perhaps it’s an annual industry gathering, or it’s a niche conference that may bring in business. There are many reasons to attend, and just as many not to. We asked our Fast Company Impact Council members if a conference is worth attending, even if they weren’t speaking at it. If you guessed that the answer is “it depends,” you’re right. It depends on a leader’s personal and professional goals, networking options, learning opportunities, and more. We share 13 ways that our members evaluate their conference attendance. 1. CAPITALIZ…
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Errands, Target runs, tennis games, and even flying to Europe—these are just some of the things employees have done while taking “soft off days.” The idea of taking soft off days, in which you use a work day to do just about anything else, has become a phenomenon. Videos across social media instruct employees on the best way to take a soft day while assuaging any guilt. While employers might see it as wasting company time, many people believe soft off days are harmless—even needed. So-called “time theft,” the practice of running errands or doing personal matters on the clock, has become widely pervasive since the pandemic normalized remote work. From consciously…
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Despite Google’s status as one of the true giants of U.S. tech, it’s never quite been able to make its Pixel phones a mainstream success. Last year, for instance, the company enjoyed record U.S. sales in September after the launch of the Pixel 10 line, according to Counterpoint Research. But despite achieving 28% year-on-year growth, the Pixel still only accounted for 6.1% of the $600-and-up smartphone market in the U.S., which is dominated by Apple. There is one market, however, where Google has managed to turn the Pixel into a big hit, and surprisingly, it’s in a country that was one of the last to adopt its search engine. The entry-level Pixel 8A and 9A have b…
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I tend to write about AI from the perspective of the bleeding edge, looking at how journalists and media companies are using the technology to change the way they work, reach new audiences, and transform their organizations. But the reality is that there’s a stigma around using artificial intelligence in the journalism community. In conversations I have with working reporters and editors, there’s clearly still a lot of reluctance, if not outright disdain, for using AI in almost any part of their work. Looking at recent coverage of journalists using AI, however, you might think some of that disdain is going away. The Wall Street Journal recently profiled how Fortune bu…
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Work sucks for women. Not all women, but far too many. There’s the gender pay gap, where full-time working women earn 81 cents for every dollar men earn, according to the most recent data from the Census Bureau. There’s the glass ceiling that prevents women from leadership advancement, as evidenced by the fact that only 37% of leadership positions in the U.S. are held by women despite representing 47% of the workforce. Let us not forget the disproportionate harassment at work that women experience compared to men, the gender sidelining, and the exclusion from the “boys’ club.” And if that’s not enough, there’s the additional unpaid domestic work that women are expected t…
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In a new neighborhood in Helsinki, you can skip owning a car. One key part of the district’s design? A new bridge that’s part of the city’s growing bicycle superhighway network. The 1.2-kilometer-long bridge, about three quarters of a mile, connects an island called Laajasalo to the city center. It opens to cyclists and pedestrians on April 18 and will soon also include trams. No cars can cross it; drivers have to take a longer route over an older bridge. On one edge of the island, a former industrial site is now filled with apartment buildings, and the population is quickly expanding across the whole island. “We’re looking at quite large new numbers of reside…
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If you watched the Super Bowl in 2026, you likely saw Serena Williams share her weight-loss journey on GLP-1 medications in a commercial. Like millions of others around the country, if you’ve ever considered taking one of these drugs, you probably went online to learn more about where you can get them and how much they cost. Online searches for GLP-1 medications like Ozempic and Wegovy have risen dramatically since 2022. Advertisements like Williams’s Super Bowl commercial both reflect and help drive that growing demand. More and more advertisements for weight-loss medications are appearing in people’s daily lives. These ads can be appealing, intrusive, confusing, or e…
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At the Aysaita Refugee Camp in northeastern Ethiopia’s Afar region, there are about 40,000 Eritreans struggling to meet their basic daily needs. For the 10,000 children younger than 10 who live in the camp, that includes one often overlooked resource: play. At many refugee camps around the world, play can, understandably, become an afterthought as humanitarian organizations focus on delivering essentials like housing and food. But studies show that play is critical for helping kids develop executive motor function and relational skills. It’s also a key therapeutic tool for children who have experienced trauma. These insights inspired Playrise, a U.K.-based charity designi…
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Five years ago, tech angel investor Chris Adamo and a few friends jumped on a burgeoning trend in the digital asset world: they used a virtual real estate broker to buy 23 parcels of property in a metaverse called The Sandbox. He doesn’t remember exactly how much he spent, but it was around $200,000 for the whole group. The real estate, to be clear, consisted of pixelated parcels in “hip,” “trendy” virtual “neighborhoods,” an asset that crypto bros and Web3 enthusiasts like Adamo saw as the future of tech and digital investment. At one point, it ballooned tenfold in value. Adamo was far from alone. Across the four major metaverse platforms, property sales topped $500 mi…
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It’s sometime after midnight on a Monday morning when Zach unlocks his phone and starts scrolling for something to bet on. He’s 26, tucked into his childhood bed at his parents’ house in Washington, D.C. He moved back in after a stint in Las Vegas that didn’t go as planned. The NFL is done for the night. The NBA’s late games have wrapped. Mainstream sports are fast asleep. In FanDuel’s live betting tab, he finds a women’s tennis tournament streaming from somewhere in Southeast Asia. Two unranked, unknown teenagers, one boasting a 0–1 career record. Empty arena, no ball boys. Between points, the players jog to the fence to retrieve the ball themselves. He puts money on i…
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Hello again, and welcome back to Fast Company’s Plugged In. Before we go any further, an invitation: On Thursday, April 23, at 1 p.m. ET, my colleague Jared Newman and I will be cohosting “The AI Productivity Playbook: A Practical Guide to Working Smarter,” a livestreamed event exclusively for Fast Company subscribers. We’ll highlight the AI work tools we find actually useful and share advice on how to get the most out of them. You can RSVP here. And if you have any questions or tips related to our topic, I would love to hear them. Over a lifetime of writing, I have used more word processors than I can count. Long-defunct obscurities such as Scripsit and Pfs:Write. Q…
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Anthropic Labs just announced a new product for its flagship AI model called Claude Design. According to Anthropic, the new tool “lets you collaborate with Claude to create polished visual work like designs, prototypes, slides, one-pagers, and more.” The company is billing the tool as a way for non-designers to mock up visuals, and a way for designers to quickly test out a range of initial prototypes. It’s powered by Claude’s most recent new model, Opus 4.7, which is trained to handle difficult coding prompts and complex, long-running tasks. Claude Design is available starting today to Claude Pro, Max, Team, and Enterprise Subscribers. Anthropic joins a grow…
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Painted Tree Boutiques, a nationwide retail chain that gave independent small business owners a brick-and-mortar platform to sell gifts, clothing, and home decor products, abruptly announced that it would cease all business operations on Tuesday, April 14. Vendors were given a 10-day window to collect their inventory during limited daytime hours. The Arkansas-based company was founded in 2015 and later expanded to over 60 locations across more than a dozen states. Painted Tree described itself as “An Etsy marketplace and Pinterest catalog come to life.” Many locations were housed in former Bed Bath & Beyond stores. The chain operated as a marketplac…
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Here in San Francisco, we live in a bubble, and we know it. While much of the rest of the country sees the city through the lens of Fox News cameramen searching out homeless encampments, we actually live in a very beautiful, very wealthy, and, currently, very AI-obsessed place. Traditionally, the billboards along 101 through Silicon Valley have offered a glimpse into the collective mind of the tech industry. These days, a big chunk of that industry, including most of the major AI labs, is based here in San Francisco, and the billboards have followed. The San Francisco Chronicle recently did the legwork to catalog literally all of the billboards in the city and found that…
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