Blog, YouTube & Content Monetization

We’ve been sold a myth about entrepreneurial success: sharpen your skills, tighten your systems, hustle harder. But after years of working with independent professionals across industries, I’ve noticed that the highest performers share something that rarely makes the productivity lists: they’ve intentionally built communities of colleagues, clients, and partners who expand how they think, create, and deliver impact. Community isn’t a “nice to have” for the self-employed. It’s strategic infrastructure. And this is especially important for solopreneurs, entrepreneurs who work primarily solo. The stakes are higher than most solopreneurs realize. According to research…

Walk through almost any manufacturing plant today, whether the frontline professionals crushing oilseeds, processing corn, or producing ingredients, and you’ll notice something subtle but important. The tools that help turn agricultural crops into products that feed and fuel the world are getting smarter, more precise, and more capable. Most conversations about the bioeconomy focus on what farmers grow or what consumers buy. But the real transformation is happening in the middle, in the molecular steps that quietly make modern, low-carbon manufacturing possible. Catalysts and enzymes, the biological and chemical tools that convert agricultural inputs into usable mater…

Knowing the calorie content of foods does not help people understand which foods are healthier, according to a study I recently coauthored in the Journal of Retailing. When study participants considered calorie information, they rated unhealthy food as less unhealthy and healthy food as less healthy. They were also less sure in their judgments. In other words, calorie labeling didn’t help participants judge foods more accurately. It made them second-guess themselves. Across nine experiments with more than 2,000 participants, my colleague and I tested how people use calorie information to evaluate food. For example, participants viewed food items that are generally…

AI is radically changing the future of the workplace — from redefining jobs to fueling the rise of so-called “work slop.” Live on stage at the Masters of Scale Summit in San Francisco, Box CEO Aaron Levie, LinkedIn’s Chief Economic Opportunity Officer Aneesh Raman, and Meta’s Head of Business AI Clara Shih share their insider perspectives on AI optimism, uncertainty, and navigating this unprecedented era. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian and recorded live at the 2025 Masters of Scale Summit in San Francisco. From the team behind the Masters of Scale podcast, Rapid Respon…

Mark Whaling and a crew raced up and down a hill in a tanker truck as they battled a wildfire in Los Angeles County, scrambling to get water from a street hydrant in time to stay ahead of flames moving up a ridge. A helicopter flew in to drop water, but it had to fly a long distance to refill—and a fire that might have been stopped went on to destroy homes. As they fought that early 2000s blaze, Whaling says, he spotted a sealed, million-gallon water tank nearby that firefighters had no way of accessing. He thought that was ridiculous. “We don’t tell fire engines, ‘Protect the city and go find your own water.’ We put fire hydrants every 600 feet all around cities,…

If you recently bought celery sticks from Walmart, you’ll want to check to make sure they are not of a certain variety. That’s because a select celery stick product is being recalled due to fears that it may be contaminated with Listeria, a potentially deadly bacterium. Here’s what you need to know. What is the reason for the recall? On April 10, Duda Farm Fresh Foods, Inc. of Oxnard, California, issued a voluntary recall for one of its products: a bag of celery sticks sold under the “Marketside” brand, according to a recall notice posted on the U.S. Food and Drug Administration (FDA) website. The company issued the recall because the celery sticks have the possibi…

America’s largest brick-and-mortar retailer is partnering with the country’s most prominent AI firm in the clearest signal yet that companies are hoping to boost their sales with artificial intelligence-assisted shopping tools. Today, Walmart and OpenAI announced a new partnership that will allow ChatGPT users to buy Walmart products directly from within the chatbot itself. Here’s what you need to know about the news, and how Walmart’s stock price is reacting. The Walmart-OpenAI deal explained Today, retail giant Walmart Inc. (NYSE: WMT) announced a major new deal with ChatGPT maker OpenAI. The deal will see the artificial intelligence firm’s chatbot gain t…

Discounting has been part of retail’s toolkit for decades, and it can be effective, especially during high-stakes shopping seasons. But as promotions become more frequent across the industry, companies are taking a closer look at the downside: Short-term sales gains don’t always come with long-term loyalty or durable margins, and customers remember how a brand made them feel far more than what they saved at checkout. What’s often missing from the conversation is the role of experience-led value. Loyalty isn’t built through price alone—it’s built through moments that make a customer feel recognized, appreciated, and confident they made the right choice. When brands com…

After a record-breaking 2024 and exciting offseason, the Women’s National Basketball Association (WNBA) is primed to keep the ball dribbling in 2025. The season kicks off tonight (Friday, May 16, 2025) with three exciting matchups. Here are some fun facts, history, and everything you need to know to get up to speed about the new season, including how to stream the games live. A brief history of the WNBA The WNBA was not the first professional women’s basketball league. That honor fell to the American Basketball League, which operated from 1996-1998. But it is the only one to have the support of the NBA. The WNBA was founded in 1996 and began balling in 1…

When a door broke loose on a new electric bus in Des Moines, Iowa, and nearly fell off, it was one in a long list of problems for the local transit agency. The city began using its fleet of seven electric buses, made by the startup Proterra, in 2021. The vehicles soon showed defects in the suspensions, weatherproofing, and wheelchair ramps. After only 18 months of use—and unsuccessful attempts to get the manufacturer to fix the problems—the agency had to pull them off the road. Other cities had similar issues. In Philadelphia, Proterra buses were sidelined in 2020 after the heavy batteries started to crack the vehicle chassis. (This summer, one of those vehicles s…

Los Angeles Lakers guard Bronny James quietly debuted a new logo for his signature shoe during last week’s game against the Cleveland Cavaliers: a lowercase b (for Bronny) that features a 9 (for his jersey number) inside the letterform. The logo appeared on a bright pink pair of James’s father’s shoe, the LeBron Witness IX, but there was another logo on the shoe that was notable: a backwards Nike Swoosh. Since debuting in 1971, the Nike Swoosh has become one of the most iconic brand logos of all time. Still, Nike designers have occasionally had some fun with it by breaking brand guidelines and flipping the logo around. Though there’s no formal rule for who gets…

I was a latchkey kid. Most afternoons, I came home to an empty house, let myself in with my own key, and figured it out—homework and snacks. There was inherent trust from my parents that I’d figure it out, and everything would be alright. You learned fast. If you got stuck, you improvised. If you were scared, you got practical. If you needed help, you decided whether it was “worth” bothering anyone. And if you were the oldest—if you were parentified—you were given responsibilities without guidance, expected to “just know.” Thirty years later, I’m watching middle managers experience the exact same thing. We hand them keys instead of house rules, responsibil…

This Sunday’s full moon, or “big cheese,” as it’s sometimes called, comes with a side of queso and chips. Fast-casual restaurant chain Qdoba is offering stargazers a free 4-ounce serving of its signature 3-Cheese Queso or Queso Diablo and chips all day on February 1, according to a press release. The deal is available for Qdoba Rewards members with the purchase of a full-size entrée in-restaurant, online at Qdoba.com, and through the Qdoba mobile app. No telescope is required. “The moon may not really be made of cheese, but we think a free side of our creamy, cheesy queso and tortilla chips—seasoned with salt and lime—is the next best thing,” Qdoba’s chief marketi…

Fernando Moreno has been on dialysis for about two years, enduring an “unbearable” wait for a new kidney to save his life. His limited world of social contacts has meant that his hopes have hinged on inching up the national waiting list for a transplant. That was until earlier this year, when the Philadelphia hospital where he receives treatment connected him with a promising pilot project that has paired him with “angel advocates” — Good Samaritan strangers scattered around the country who leverage their own social media contacts to share his story. So far, the Great Social Experiment, as it was named by its founder, Los Angeles filmmaker David Krissman, hasn’t found t…

Strategic planning is a big business. Companies spend millions of dollars working with consulting firms to chart a path forward. Not only does a lot of money change hands as part of this process, but the amount of time that employees invest in working on the plan likely doubles the cost of the entire process. In the end, leadership gets a shiny report they can send to employees, shareholders, external stakeholders, and others. Often, though, much less money and time is invested in implementing that plan than was spent creating it. As a result, there is a lot of cynicism around engaging in strategic plans. In many ways, this feels a lot like New Year’s resolutions.…

Independent bookstores have long been champions of community, curiosity, and culture—and on Saturday, April 26, they get their moment in the spotlight. Independent Bookstore Day, a nationwide celebration of indie bookstores, invites readers to shop locally and support the spaces that keep storytelling vibrant. But this year, the festivities come with a wrinkle: Amazon is holding a major book sale at the same time, and many booksellers and readers aren’t having it. Independent bookstores and users on BookTok are expressing their frustration with Amazon while encouraging readers to stay off of the online shopping site and instead make the trek to their local bookstore f…

In the future, your roof could generate power not only from the sun but also from falling rain. In a recent study, scientists demonstrated a new way to capture renewable energy from rainwater. “There is a large amount of energy in rain,” says Siowling Soh, an engineering professor at the National University of Singapore and author of the study, which was published in ACS Central Science. “This large amount of energy is wasted every day. There is currently no commercial technology that tries to harvest it.” When water flows down a pipe, it can pick up and move tiny electric charges from the pipe’s surface. That creates a small electric current. It’s similar to the …

The stock market survived the longest government shutdown in U.S. history with minimal impact. But it tumbled on Thursday, November 13, amid a sell-off of tech stocks as worries about overinflated values and interest rate cuts grew. Take the S&P 500, which shrank 1.66% to 6,739.49, or the Dow Jones Industrial average, which went down by 1.65% to 47,457.22—both at their lowest in over a month. It was only the day before that the Dow had surpassed 48,000, reaching a new record high. The Nasdaq composite met a similar fate, dropping 2.29% to its month low of 22,870.36. Many tech stocks felt the effect. Shares of electric vehicle maker Tesla (Nasdaq:TSLA) dr…

There’s a lot of noise in the crypto space. Price swings rile up the internet, new jargony terms pop up constantly, and the hype and haters can turn people off before they begin. But if you’re curious about where crypto is actually headed, here’s what’s worth paying attention to in 2026. Three key shifts are changing how everyday people interact with digital assets. None of them require you to have tech or financial expertise. And none of them require you to act right now. Think of this as a look at the horizon, so you can make informed choices when you’re ready. 1. ADOPTION IS PICKING UP, EVEN IF YOU HAVEN’T NOTICED At the beginning of 2025, our State of C…

After a two-year battle with regulators, a federal judge ruled in late December to block the merger of grocery behemoths Kroger and Albertsons. The deal fell apart after facing significant pushback—and a lawsuit—from the Federal Trade Commission under the Biden administration, in part over concerns that unionized grocery workers would have less leverage to negotiate wage increases and respond to layoffs following a merger. Those concerns were not unfounded: The overwhelming majority of grocery workers (92%) are frontline staff in nonsupervisory positions, according to data from the Bureau of Labor Statistics—and as industry leaders, Kroger and Albertsons employ 28% o…

Dead cartoon owls, brain-rot cookie content, fake rebrands, and library thirst traps. Welcome to the era of DGAF branding. In this episode of FC Explains, Grace Snelling breaks down why major brands and public institutions are ditching polished ads for chaotic content and seeing massive results. From Nutter Butter’s unsettling TikToks and California Pizza Kitchen’s fake midlife crisis to Duolingo “killing” its iconic owl and libraries going viral with memes, this episode explores how being weird online has become a serious marketing strategy. We look at the numbers behind these stunts, the cultural forces driving them, and why leaning into chaos can sometimes …