Blog, YouTube & Content Monetization

When Raising Cane’s recently opened its first-ever location in Meridian, Idaho, it wasn’t a particularly remarkable event for the restaurant chain. The fast-growing chicken purveyor also opened six other restaurants in five other states on the exact same day in November. It aims to open close to 100 new stores this year. But some Idahoans were willing to stand outside in chilly fall weather for more than 48 hours to be the first in the state to get a taste of Raising Cane’s, whose exceptionally narrow menu features chicken fingers, french fries, a secret proprietary dipping sauce, and simple sides like garlic toast and coleslaw. “We had customers camping out since…

There’s a generational shift happening in workplaces that goes far deeper than debates about RTO or perks and snacks. Gen Z—the cohort that learned to communicate through stories, stickers, and swipe culture—is fundamentally reimagining how work gets done. After analyzing data from 2,475 professionals across our latest research, I’m convinced they’re crafting the future of work. Gen Z intuitively understands something many organizations are still learning. As we live in a world drowning in information, clarity is a competitive advantage. And increasingly, that clarity is offered visually. The Visual-First Expectation Sound familiar? Workplace tools mirror socia…

Why do so many global projects falter? Often, it isn’t because executives misread market data or underestimate competitors; it’s because they misread each other. Cross‑cultural communication is less about translation and more about decoding invisible frameworks—values, norms, and assumptions—that shape how people work. Ignoring those frameworks turns diversity into a liability. Leaders who master cultural intelligence transform it into a strategic advantage. The hidden costs of miscommunication Consider a seemingly routine performance review. Erin Meyer recounts how a French manager, working for an American boss in London, left her evaluation buoyed by the comment,…

Residents of the mostly Black communities sandwiched between chemical plants along the lower Mississippi River have long said they get most of the pollution but few of the jobs produced by the region’s vast petrochemical industry. A new study led by Tulane University backs up that view, revealing stark racial disparities across the U.S.’s petrochemical workforce. Inequity was especially pronounced in Louisiana, where people of color were underrepresented in both high- and low-paying jobs at chemical plants and refineries. “It was really surprising how consistently people of color didn’t get their fair share of jobs in the petrochemical industry,” said Kimberly T…

Your beauty and skincare products are full of fats and oils. They’re what makes that cream so moisturizing or that emollient so good at repairing your skin barrier. Often, those lipids come from palm oil or even animal fats, both of which are environmentally damaging to produce. But soon, the lipids in your personal care products could come from upcycled carbon, skipping the agriculture industry entirely. Savor, a tech company that makes fats and oils directly out of carbon, has already proven this technology through the launch of its butter, which began commercial production in 2025. Now, Savor is announcing a personal care and beauty division, bringing its …

Dating in 2025 has been rough. According to articles, data, and personal narratives on social media, it seems that it’s never been more challenging to find a partner. But, according to a new report, when it comes to one qualification, daters may actually be lowering the bar. Tawkify, a matchmaking service, surveyed 1,010 U.S. adults to find out how work-related trends are shaping modern dating. Turns out having a job is no longer a must-have for a growing number of romance seekers. These days, only 29% of daters say that unemployment is a red flag that would make them inclined to turn down a potential partner. Likewise, while living with one’s parents would’ve once b…

Prices for a 30-second spot during the Super Bowl on NBC this year averaged $8 million. For the privilege of paying that, advertisers are required to spend an additional $8 million to buy ad time on other NBC sports broadcasts and the 2026 Milan Cortina Winter Olympics. With that much money invested (all before any is spent on actually creating a Super Bowl campaign) brands need to ensure they get your attention. This year, Rocket Mortgage and Redfin are aiming to do that by combining three things that will produce a large Venn diagram of interest: Lady Gaga singing Mr. Rogers’s “Won’t You Be My Neighbor?”; a heartwarming commercial airing during the game; and, most c…

This past June, Meta set off a bomb in the marketing world when it announced that it would fully automate the advertising on its platforms by 2026. People in advertising wondered: Is this the end of ad agencies as we know it? Has the AI “slopification” of social media finally been fully realized? The hyperbolic reaction is understandable—maybe even justified. With 3.43 billion unique active users across its platforms around the world, and an advertising machine that brought in $47.5 billion in Q2 sales alone (up 22% over last year), Meta is an accurate bellwether for where the ad business is heading. Meta has been working for years to build a machine that is al…

The home of the “Mona Lisa” is getting a new boss. Art historian Christophe Leribault, a veteran museum director, is taking over at the Louvre, shouldering the challenge of getting the world’s largest museum out of crisis after the brazen heist in October of the French crown jewels. French government spokeswoman Maud Bregeon announced Wednesday that Leribault is taking over from outgoing Louvre director Laurence des Cars, who resigned Tuesday. The difficulties he inherits are formidable. The daylight robbery — among the highest-profile museum thefts in living memory — exposed alarming security holes at the Paris landmark. The former royal palace has also s…

Two in five Americans have fought with a family member about politics, according to a 2024 study by the American Psychiatric Association. One in five have become estranged over controversial issues, and the same percentage has “blocked a family member on social media or skipped a family event” due to disagreements. Difficulty working through conflict with those close to us can cause irreparable harm to families and relationships. What’s more, the inability to heal these relationships can be detrimental to physical and emotional well-being, and even longevity. Healing relationships often involve forgiveness—and sometimes we have the ability to truly reconcile. But …

The promise of frontier AI has always sounded like a utility: abundant intelligence, available on demand, as easy to access as electricity, water, or cloud computing. The metaphor is powerful, and for good reason. Utilities scale because they abstract complexity away. You don’t need an engineer from the power company sitting in your office every time you turn on the lights. And yet, the most sophisticated AI companies in the world are increasingly doing something very different: They are sending people. OpenAI recently announced the OpenAI Deployment Company, explicitly designed to embed forward deployed engineers (FDE) inside organizations working on complex pr…

Running a solo business can feel like operating without a map at times. Sometimes you can stumble along the path, figuring things out as you go. Other days, you look around and realize that you’ve wandered pretty far off course. One of the hardest parts is not having anyone to rely on for guidance. That’s why community matters so much for solopreneurs. Rather than operating in a vacuum, you can bounce ideas off other people. Or you may find that community reduces your feelings of loneliness and isolation. The sooner you find (or build!) a community, the easier it becomes to navigate the inevitable ups and downs of being a solopreneur. The connections that …

Most of the executive teams I work with have been investing in AI for a few years. The ones who are frustrated are not the skeptics. They are the believers whose programs have not connected to the P&L. They have the pilots, the internal momentum, the board slide showing everything in flight. What they do not have is a clear line between that activity and business performance, and at this point in the AI cycle, that gap is no longer acceptable. I spent several years running AI at scale inside Kroger and its data science subsidiary 84.51°, where we processed millions of predictions per second across thousands of store locations. We measured work in margin, basket si…

As news worsens, the potential for comedy rises. No one understands this inverse relationship better than the team behind The Onion, which has channeled today’s dystopian political slide into banger headlines (“The President Spends Entire U.K. Trip Trying To Figure Out Where He Knows Prince Andrew From”). The news site has attracted nearly 54,000 subscribers since its relaunch last year, and is on track to generate $6 million in revenue in 2025, according to The Wall Street Journal. Which is why it seemed particularly comical when, in May, the satirical news outlet issued a press release announcing a “foray into advertising” in order to “expand its marketplace dom…

In Texas, a Republican senator just introduced a bill that would require wastewater treatment facilities to do some extra testing—essentially making guidelines more stringent than those currently federally mandated. While that might sound like an uncharacteristically environmentally forward cause for a Texas Republican, what the senator wants to test for may give you even greater pause: It’s the abortion medication mifepristone. On Monday, Senator Bryan Hughes of Texas’s first district introduced bill SB1976, which would require testing for a number of “urinary metabolites in the form of gluconates,” including hormones like testosterone; ethinyl estradiol (which…

The biggest story in tech is AI’s increasing capacity to take on tasks once reserved for human beings. But the agents driving that change aren’t machines. They’re humans—inventive, ambitious, enterprising ones. Our third annual roundup of some of the field’s most intriguing players includes scientists and ethicists, CEOs and investors, big-tech veterans and first-time founders. These 20 innovators are tackling challenges from training tomorrow’s AI models to speeding drug discovery to reimagining everyday productivity tools. Household names they’re not. Yet, they’re already changing our world, with much more to come. Oriana Fenwick Michelle Pokrass Technical…

Willie Simon stood outside the Memphis motel where Rev. Martin Luther King, Jr. was assassinated in 1968, now a museum dedicated to the Civil Rights Movement. Days after the U.S. Supreme Court gutted a key provision of the Voting Rights Act, Simon feared what the decision would mean not just for Black Americans like himself but an entire country where the political guardrails seem to be coming apart. Simon, who leads the Shelby County Democratic Party in Tennessee, said the court’s conservative majority set a precedent that if you’re “not in the in-crowd group, they can just erase us.” By weakening a requirement that states draw congressional districts in a way that gi…

Move over, figure skating and ice hockey: There’s a new Olympic sport taking to the slopes in Milano Cortina. The sport—called ski mountaineering, or, colloquially, “skimo”—is the first entirely new sport at the Winter Olympics since 2002. As its name suggests, skimo combines elements of both skiing and mountaineering, requiring competitors to climb their way up a mountain slope before descending back down. It’s a more rugged take on the winter sport genre that involves rougher terrain than a cross-country or alpine ski course, requires athletes to change their own gear mid-race, and balances both technical skill and endurance. A total of 36 athletes will be comp…

Whether it’s Sam Altman surreptitiously stealing GPUs from a Target, trying to make a break for the door under the gaze of security cameras as he tucks a box containing a valuable computer chip under his arm, or Super Mario appearing in Star Wars, the rupture in reality brought about by OpenAI’s AI-generated video social network, Sora, is significant. What previously would have been decried as deepfaked videos have gone viral on social media in the last two days, while also outstripping the release of Meta’s competing product, Vibes. Users, including some OpenAI employees on social media, have been revelling in their ability to create outlandish content involving rea…

The narrative that women entrepreneurs receive less than 2% of venture capital (VC) funding has been widely circulated. It stems from data provided by Pitchbook, a respected research firm that delivers insights on global capital markets. However, a closer examination of their data reveals a more nuanced perspective. Pitchbook only studies investments funded by VC firms, which is a big part of the market but does not include the very substantial investments made by angel investors. Significant progress has been made in these early stages of the venture market. Twenty years ago, a mere 3% of angel-funded startups were led by women. Fast-forward to today, and women now a…