Blog, YouTube & Content Monetization

Want to switch to Apple Music because you can’t find your favorite indie band on Spotify? Or maybe you’re on Amazon Music but saw a new subscriber offer on Tidal that’s too good to pass up. There are a variety of reasons to change music providers. But if you’re thinking about it, and you’re worried about losing your library of saved songs and personalized playlists, fear not: there are ways to bring all of it with you. Many music streaming services don’t make it obvious — often burying instructions deep in FAQs and making the process arduous — but they do offer options to help migrate your collection. Apple made it easier last month when it quietly rolled out …

Spending on AI infrastructure is now contributing more to U.S. GDP growth than the entire consumer economy, according to new data from the Bureau of Economic Analysis. The comparison, which was posted to Twitter (X) by economist Heather Long on Monday, suggests that hype may not be the only thing propping up the high stock prices and valuations of AI companies such as Nvidia and OpenAI. Here, “consumption” means consumer spending on goods and services for personal use, which traditionally contributes about 70% of U.S. gross domestic product. “AI Spending” means business investment in software and information processing equipment, including data center construction, c…

Leonardo da Vinci is often credited with writing the first resume in 1482, meaning the resume has been with us for more than five centuries. And though its layout has evolved over the years, the premise hasn’t: a piece of paper that tells someone where you’ve worked, what you studied, and maybe a bullet or two about what you’ve accomplished. That’s the problem. The resume is designed to tell us where someone has been—not what they can actually do. It shows what the last person who hired you needed done in their company that they thought you could handle. It looks backward when the world of work we live in today demands that we look forward. It inflates titles, overval…

Layoffs might make headlines, but the real measure is how leaders support the remaining employees. Layoffs are undeniably challenging for good reason. However, it’s what leaders do in the aftermath that determines whether a culture fractures or recovers. I’ve led workforce complex reductions at Amazon, Microsoft, startups, and PE-backed firms. While every situation was unique, the same pattern appeared each time. It wasn’t necessarily the layoff that broke the culture. It was the leadership response. Layoffs disrupt the culture and impact more than just headcount. I’ve watched talented, engaged employees turn quiet and withdrawn after layoffs. Not because they sto…

Meta’s Threads app is leaning into impermanence. Starting Monday, the platform is rolling out “ghost posts,” a new post format for sharing fleeting thoughts that automatically disappear after 24 hours. Think Snapchat or Instagram Stories—except, for text. Unlike regular Threads posts, replies to ghost posts go straight to the user’s messaging inbox rather than inline, and only the author will be able to see who liked or responded to them. It’s a subtle but significant shift toward private engagement within a public feed, providing a middle ground of sorts between Twitter’s public discourse model and Instagram’s close-friends Stories. Meta says the feature is a…

Financial technology is now entering its third act, marked by a significant shift in how platforms and businesses interact with financial services. The first wave brought democratization, with businesses gaining access to online credit and lending tools aimed at leveling the playing field. The second wave moved these products inside platforms, embedding payments and finance into everyday software workflows. Despite their impact, these steps left business owners managing multiple fragmented systems. Today, platforms are in a race to embed financial services; as of 2021, 73% planned to integrate lending features into their software within two years. The opportunity is h…

On a recent weekday in Aspen, Colorado, Stu Landesberg stood with a group of firefighters on a mountainside and watched a drone take off and fly toward a simulated fire. The drone detected the “hotspot”—a pile of ice, since wildfire risk was too high that day for real flames—and then aimed and blasted it with fire suppressant. The test flight was one of thousands that Landesberg’s startup, Seneca, has run while operating in stealth mode over the last several months. The company officially launched today, announcing that it has raised $60 million. It aims to reshape wildfire response—and help protect wildfire-prone communities in a way that hasn’t been possible until n…

Every company is racing to modernize. There’s a sense that if you aren’t adopting new technology fast enough, you’re already behind. From AI and automation to digital platforms, the list keeps growing. Leaders make big investments, employees sit through onboarding sessions, and for a few weeks, excitement fills the air. Then the momentum fades. Dashboards sit idle. Pilots stall. The return on investment never arrives. We see it all the time. On the factory floor, operators are juggling a dozen tools that don’t talk to each other. Managers chase data that doesn’t reflect what’s really happening. Teams try to keep up with systems meant to help them but instead end u…

Watch any sporting event live or on television, and you’re guaranteed to be treated to the spectacle of at least one athlete celebrating. Football players develop elaborate dances in the endzone following a touchdown. Soccer players will tear off their shirts as they run to the corner of the field after a goal. Volleyball teams will congregate on their side to congratulate each other on winning a rally. In sharp contrast to these ubiquitous celebrations, many of us fail to acknowledge great things that have happened in the workplace. Work successes are also worth some demonstration of joy. So, why do athletes get to have all the fun? There are several reasons why …

In January 2025, Los Angeles suffered an unspeakable wildfire tragedy, destroying at least 17,000 structures, and with tens of thousands of people forced out of their homes. Almost immediately, government officials declared a state of emergency and laid out a path to rebuild “like for like.” However, in the aftermath of such disasters when rebuilding from the ground up, is “like for like” the best way to proceed? These disasters provide an opportunity to future-proof our neighborhoods for the next generation of environmental challenges. In face of seemingly endless, floods, fires, rising temperatures, and energy crises, we must take the time to rethink our way forward. …

The room is silent. All eyes are on you. Your heart races, but as you take a deep breath, confidence replaces the nerves. You begin to speak, not just to inform, but to captivate. Public speaking isn’t an innate talent; it’s a skill that can be mastered. With the right techniques, anyone can transform into a compelling speaker. Research shows that 77% of people experience anxiety around public speaking, yet confidence and clarity can be learned. I frequently speak publicly, addressing teams of executives, industry leaders, and students. As a seasoned financial services executive with two decades of leadership experience and the two-time author of Wisdom on the Way to…

From the latest skyscraper in a Chinese megalopolis to a six‑foot‑tall yurt in Inner Mongolia, researchers at the Technical University of Munich claim they have created a map of all buildings worldwide: 2.75 billion building models set in high‑resolution 3D with a level of precision never before recorded. Made from years of satellite data analysis by machine‑learning algorithms, the model reflects a sustained effort to capture the built world in three dimensions. The result now provides a crucial basis for climate research and for tracking progress toward global sustainable development goals, according to the scientists behind it.​ Professor Xiaoxiang Zhu, who le…

In a stunt that’s surely destined for Netflix adaptation, this weekend a group of thieves broke into the Louvre in broad daylight and stole nine pieces of priceless jewelry in less than seven minutes. Prediction markets are already betting on whether the robbers will be caught. Prediction markets, including popular sites like Polymarket and Kalshi, are platforms dedicated to betting on current events including elections, sports events, and even cultural moments. In the past, they’ve been used to gamble on the next pope, the incoming editor of Vogue, and even whether the “Coldplaygate” couple would each get a divorce. Now, as French police desperately search for th…

One of the giants of the gaming business has tumbled off a cliff. Ubisoft, the French game publisher best known for the Assassin’s Creed series, just announced plans to dramatically reorganize its business. In the process, the company will kill six games it had in the works, including a long-awaited Prince of Persia title that was expected this month. Ubisoft shares dropped by more than 30% following the news. The game publisher said the changes are designed to make it more agile in order to drive a “sharp rebound” for the company, which has seen its stock tank over the last five years. To chart that course, Ubisoft said it will selectively close the game studios…

In the absence of stronger federal regulation, some states have begun regulating apps that offer AI “therapy” as more people turn to artificial intelligence for mental health advice. But the laws, all passed this year, don’t fully address the fast-changing landscape of AI software development. And app developers, policymakers and mental health advocates say the resulting patchwork of state laws isn’t enough to protect users or hold the creators of harmful technology accountable. “The reality is millions of people are using these tools and they’re not going back,” said Karin Andrea Stephan, CEO and co-founder of the mental health chatbot app Earkick. ___ ED…

Most people care about fairness at work and want to support colleagues who face marginalization—for example, people of color, women, and people with disabilities. Our research has found that 76% of employees want to be allies to co-workers who face additional challenges, and 84% value equity. That’s in line with a 2025 national survey that found 88% of employees supported employers offering training on how to be more inclusive. So why doesn’t that support always turn into action? Our new study in the Journal of Workplace Behavioral Health points to one reason: Some people may freeze with worry because they feel like a fake. Specifically, they feel like they don’t …

Raise your hand if your credit card has been personally victimized by the J. Crew rollneck sweater. Did you raise your hand, with it loosely hugged by a knit cotton sleeve featuring a rolled hem? One that’s no longer available online, and for that reason makes you feel part of a selective in-group? Yes? Then say, “thank you, Julia Collier.” Over the past two weeks, Collier, J. Crew’s chief marketing officer, has directly influenced your shopping habits. The “next rollneck generation” campaign is her brainchild. It first rolled out September 16 and has since wormed its way into our brains with a compelling cast of seven including actor Benito Skinner, actres…

Revolutionary France may seem like a strange place to find a life hack, but in the 1790s, the French satirist Nicolas Chamfort offered some stark advice to cope with our daily travails. “One should swallow a toad every morning, so as not to find anything disgusting for the rest of the day,” he wrote. In other words, start with the thing you dread most, and the following obligations will feel far more pleasant. Chamfort’s name has largely been forgotten by the English-speaking world, but his unsettling phrase has endured as a popular productivity mantra: “Eat the frog.” The idea has even inspired a best-selling self-help book from the 2000s. But does it actually w…

After more than a decade of planning, an overlooked side of the ski haven of Aspen, Colorado, will soon be revamped into a new base village. Named Chalet Alpina and covering two-and-a-half city blocks, the development will build a new modern ski lift that is closer to the city’s downtown and flank it with a luxury hotel and residences, a restaurant and ski museum inside relocated historic chalet buildings, and a broad new public plaza. The project, which broke ground last fall, is situated at the loading point of the 1937 tow line that was the city’s first mechanized route up the mountain. Remnants of the steel lift that replaced it a decade later will be preserve…

Twitter/X has a unique problem. After the departure of users following Elon Musk’s takeover of the social media site (and again following his short stint with the The President administration), the site has a surplus of unused user names. Now it’s looking to capitalize on that. The company has opened a waitlist for what it’s calling the “handle marketplace,” where it will sell abandoned and inactive usernames. But there’s a slight catch: To make a bid for one, you’ll likely need to be a Premium+ or Premium Business subscriber to the site. Some handles will be effectively free, included in the cost of the subscription. But for “rare” handles, X is warning users…