Blog, YouTube & Content Monetization

Chili’s has had a major comeback in recent years. The casual dining chain turned 50 last year, and recently reported 20 consecutive quarters of growth. Chili’s CEO Kevin Hochman told Business Insider that the success of the chain boils down to two things: marketing and operations. “We have a saying here: marketing brings them in, and ops brings them back,” Hochman told BI. Hochman shared this sentiment with analysts and investors during an earnings call with investors last year. It’s clear the Tex-Mex chain has continued to lean in on that strategy. “The marketing has to be exciting,” Hochman said. “And then the operators are in charge of creating that ex…

Wendy’s shares rose on Friday after the fast-food giant reported stronger-than-expected quarterly earnings, beating analyst estimates despite poor U.S. store performance, with U.S. same-restaurant sales falling 7.8%. That slow but steady growth reflects the burger chain’s effort to turn around sales by shedding low-performing American restaurants and improving menu quality. The plan comes amid an overall decline in fast-food store traffic, as American consumers grapple with higher prices and the cost of food and living soars. “We are in the early innings of our turnaround,” Ken Cook, Wendy’s CFO and interim CEO, told analysts on Friday’s earnings call. In the …

Prediction markets have now turned their focus to hantavirus, a rare but severe category of viruses transmitted from rodents to humans, after several cases were identified earlier this month aboard an Atlantic cruise operated by Oceanwide Expeditions. It’s a serious situation that has drawn global concern: Several passengers have tested positive for the illness, at least three cruise participants have died, and a number of others on the trip are reportedly experiencing symptoms. Amid growing anxiety about the illness and, no doubt, memories of the nerve-racking first weeks of the COVID-19 pandemic, some people have taken to prediction markets to bet on what might …

There were moments leading up to the 30th WNBA season where it appeared as if it wasn’t going to happen. Thankfully, after a lengthy 17-month negotiation where both the players and owners were heard, that is not the case. The new season of women’s basketball kicks off tonight (Friday, May 8) with three exciting games. Here’s everything you need to know to tune in. Who is favored to win it all? Hot off their 2025 championship, the Las Vegas Aces want to continue their streak. The team has won three of the last four, including consecutive wins in 2022 and 2023. The women have more than momentum on their side. Most of their players are returning this yea…

Congrats! You got your first job! While you may have had temporary jobs while going to school, you might be feeling a variety of emotions, including excitement as well as some anxiety at the prospect of a first full-time job. While being hired means your employer believes that you already have the basic technical skills and academic knowledge to succeed, emotional intelligence will make the difference between thriving and surviving. Emotional intelligence is commonly described as your ability to recognize and understand your own emotions while also having an understanding of other people’s emotions. This is critical in your first job as it determines how well others w…

A new wave of phishing scams is targeting iPhone users with alarming messages warning that their iCloud storage is full—and experts say users should proceed carefully. How the iCloud Storage Phishing Scam Works “Social engineering attackers use impersonation and manipulation to first gain your confidence and trust,” Apple warns. “Then, they trick you into handing over sensitive data or providing them with access to your account information. They use a variety of tactics to impersonate a trusted company, entity, or someone that you know.” According to Consumer Affairs, the scam typically arrives via text or email disguised as an official Apple notification, warn…

If you find yourself having to fly the allegedly friendly skies anytime soon, my goodness—good luck. Even in the best of times, heading to an airport can be an unpredictable headache. Now, in the midst of our current U.S. TSA meltdown, security wait times are climbing to crazy new highs. And the effects of that can often ripple far, even if you’re lucky enough to begin your journey in an airport (within the U.S. or without) that’s reasonably all right. Today, for an especially timely Cool Tools suggestion, I want to share a trio of resources with you that’ll help you see exactly what to expect before you head to the airport—and thus be able to plan and be prepared…

The next time you take a call on your iPhone, the other person could be recording every word you say, and you may not even realize it. Ever since iOS 18.1, Apple has offered a call recording feature on its smartphones. The feature has legitimate uses, and because of its embedded audio notifications, Apple would presumably argue that it meets both the “single party” and “all party” consent requirements in various states. But the problem with Apple’s implementation is that the company has done a poorer job than it could have in letting users know precisely when their calls are being recorded—and has given them even less control over putting a stop to it. Apple makes…

Below, Alex Mayyasi shares five key insights from his new book, Planet Money: A Guide to the Economic Forces That Shape Your Life. Mayyasi is a journalist who writes about business, economics, and food. He hosts the new podcast Gastronomics and is a longtime contributor to NPR’s Planet Money. A former editor of Priceonomics, he launched Gastro Obscura, which won two James Beard Awards, and published the New York Times best-selling book Gastro Obscura. What’s the big idea? The economy isn’t static or centrally controlled. It’s an evolving system where information, technology, and human behavior interact to continuously reorganize opportunity. Listen to the a…

Tell me if you’ve heard this one before: A big-budget blockbuster World Cup ad from a footwear giant features a laundry list of star players, celebrities, and a storyline that revolves around a big game in an unexpected place or with unexpected characters. This could describe Nike’s classic 2002 “Cage” ad, Adidas’s 2006 “José” ad, Nike’s 2014 “Winner Stays” spot . . . You get the idea. But it’s also a broad summary of Adidas’s newest World Cup commercial, “Backyard Legends,” which launched on May 7 via star Timothée Chalamet’s Instagram. The five-minute advertising epic opens with Oscar-nominated actor Chalamet trying to put together the greatest street socc…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Zillow economists use an economic model known as the Zillow Market Heat Index to gauge the competitiveness of housing markets across the country. This model looks at key indicators—including home price changes, inventory levels, and days on the market—to generate a score showing whether a market favors sellers or buyers. Higher scores point to hotter, seller-friendly metro housing markets. Lower scores signal cooler markets where buyers hold more negotiating power. According to Zillow: Score of 70 or higher = strong seller’s market …

“I’m fine”—a vast majority of women utter those two words reflexively in various scenarios, when they’re not, in fact, fine. Now, Megababe is tackling this so-called ‘comfort tax’ with an ad campaign designed to encourage women to better advocate for themselves. On Monday, the personal care brand unveiled a series of bright orange-and-white ads across New York City that underscore how women have normalized discomfort. The campaign marks Megababe’s first foray into social-first messaging. It comes alongside the results of a March survey it conducted, which found that 85% of women would rather be uncomfortable than inconvenience someone else. Women claiming to b…

In our 2026 Performance Marketing survey with Harris Poll, we asked more than 300 marketing decision-makers about the trends and investments they predicted for 2026. The biggest takeaway—75% report increased expectations for accountability. And nearly two-thirds say leaders now evaluate them based on pipeline contribution rather than traditional top-of-funnel metrics like lead volume. For years, marketers have argued for a more meaningful seat at the revenue table, one that is measured on business outcomes instead of activity. That shift is happening. Leaders are asking marketing teams to deliver revenue outcomes without giving them the visibility to understand, p…

Wordle, the game originally designed as a gift for the creator’s partner, has been a national obsession for years. Now it’s becoming a television game show. NBC has greenlit a new series centered around the game, which will run in prime time. Today anchor (and self-confessed Wordle megafan) Savannah Guthrie will host. The show will be executive produced by Jimmy Fallon and The New York Times, which owns Wordle. The show is scheduled to premiere in 2027 and casting is underway. If you’re interested in being a contestant on the show, you can apply at wordle.castingcrane.com. (The game will be played in teams of three, so you’ll need to find a couple of buddies or fa…

In the United States, we recognize a separation between church and state, but does that delineation apply to work, too? That’s an earnest question from a self-identifying choirboy—literally, I grew up in church and I direct the choir—who has been asked throughout my career to leave religion out of my work. Do we need the Jesus reference in the deck? Do I have to use Bible scripture in that essay? Is the religious example in the class lecture necessary? It’s almost always polite but definitely unambiguous: ease up on the religious stuff because it likely doesn’t have a place here because the workplace is neutral. But is that really so? The entire global workweek struct…

Critics of AI caution that as a relatively new technology, its long-term effects on the human brain are still unknown. But a new study shows that AI could be just as dangerous in the short-term, with sessions of AI use only 10 minutes long leading to impaired brain performance. The study, conducted by researchers at Carnegie Mellon, Oxford, MIT, and UCLA, challenged participants to complete a set of fraction-based math problems. Half the group was tasked to solve the problems on their own, while the other half was given access to an AI assistant powered by OpenAI’s GPT-5 model—only to have that AI helper removed without warning for the test’s final three problems. …

Golf fans are eagerly awaiting the start of the 2026 PGA Championship, which kicks off this week. From May 14 to the 17th, the biggest 156 names in golf will compete to earn the coveted Wanamaker trophy. Last year’s winner Scottie Scheffler, 29, who took home the trophy for the first time, will return as the defending champion. Other big names will include Rory McIlroy, who is coming off of two consecutive Masters titles and is trying for his third PGA win and seventh major title. Other star players to watch are Cameron Young, Jon Rahm, and Bryson DeChambeau. This year, the tournament will take place at Aronimink Golf Club in Pennsylvania, a location that hasn’t …

After weeks of extreme drought across Florida, a wildfire has broken out in the Everglades, burning more than 5,000 acres. The fire, called the Max Road Miramar Fire, is located outside of Miami, and was first reported on Sunday. By Monday around 11 a.m., it had burned at least 5,600 acres, according to the Florida Forest Service, and was only 30% contained. In images and videos of the Max Road Miramar Fire, massive plumes of black smoke fill the sky; the smoke has caused low visibility on major roadways. Interactive wildfire maps provided by Watch Duty and Esri’s Wildfire Aware are tracking the fire’s spread in real time. Many may think of the…

Climate change is making your allergies worse, in part by creating longer and more intense pollen seasons, according to a growing body of research from a number of scientists and physicians. “We know that climate change is leading to greater amounts of pollen in the atmosphere,” says Paul Beggs, an environmental health scientist and professor at Macquarie University in Sydney, Australia, who published a 2024 paper on the link between climate change and asthma. “It’s changing the seasonality of the pollen. It’s changing the types of pollen that we’re exposed to.” With pollen season already underway in many parts of the U.S., the AccuWeather 2026 US Allergy Forecast…

Naomi Osaka once believed that winning meant saying yes to everything. Over the years of her successful tennis career, though, the four-time Grand Slam champion says that doesn’t ring true anymore. As the new ambassador for vitamin and supplement company Olly’s Mental Health Awareness Month campaign, Osaka got candid about setting boundaries, pushing through fatigue and the success myth she used to believe. “I used to think success meant saying yes to everything that came with it,” Osaka wrote in a personal essay for Fortune. “Now I see it differently. I’ve been able to achieve what I have by holding boundaries.” In the piece, Osaka reflected on her decision t…

You know the feeling we are talking about. Your friend calls to ask for your help moving on a Saturday when you were planning on doing nothing. Or your sister-in-law asks you to invest in her business, and you are afraid there is no way it will succeed. Even when the person asking for the favor isn’t someone central to your life, it is still painful to say no. Most of us don’t even like saying no to telemarketers. That’s why there are so many jobs in sales. Often, we end up making bad decisions to avoid the short-term discomfort of turning people down. Look, we agree—saying no is hard. The good news is that a little preparation and practice will make it easier. Even i…

The coffee might be poured by a human hand, but behind the counter, something far less traditional is calling the shots at an experimental café in Stockholm. San Francisco-based startup Andon Labs has put an artificial intelligence agent nicknamed “Mona” in charge at the eponymous Andon Café in the Swedish capital. While human baristas still brew the coffee and serve the orders, the AI agent—powered by Google’s Gemini—oversees almost every other aspect of the business, from hiring staff to managing inventory. It is not clear how long the experiment will last, but the AI agent appears to be struggling to turn a profit in Stockholm’s competitive coffee trade. The ca…