Blog, YouTube & Content Monetization

It’s time to crown the champion of America’s pastime—even if a Canadian team earned its way into the battle. The first pitch of the 2025 World Series will be thrown out tonight: Friday, October 24. The Toronto Blue Jays will try to stop the Los Angeles Dodgers from becoming the first team since the 2000 Yankees to win consecutive championships. The Blue Jays will also try to prevent Shohei Ohtani from making any baseball history. Both feats are a tall order. Let’s take a look back at how the two teams got here and speculate on Ohtani’s potential firsts before we get into how to watch the World Series. The road to the World Series Ironically, the Blue …

Here are two high-level truths essential to understanding the present and future of robotics. First, we want robots to work for us. Second, when it comes to work, humans have three historical blueprints for recruiting labor: animals, through the process of domestication; other humans, through employment, but also subjugation and outright enslavement; and machines, through the development of physical systems for performing actions. Why does this matter to understanding the present and future of robotics? While we’ve created an astonishing diversity of machines in the broadest sense, those first two blueprints for recruited labor—animals and other humans—have so far do…

The Northern Lights, also known as aurora borealis, may be visible in more than a dozen U.S. states Tuesday, December 9, according to the National Oceanic and Atmospheric Administration’s Space Weather Prediction Center (NOAA). A full-halo coronal mass ejection (CME) is expected to reach Earth early to midday on Tuesday, potentially causing periods of “strong” G3 geomagnetic storms (on a scale of G1 to G5). The aurora borealis is the result of a geomagnetic storm that occurs when a coronal mass ejection (CME), an eruption of solar material, reaches Earth and causes swaths of purple, blue, and green in the night sky. This year’s increased solar activity (and thus, …

Jack in the Box announced Wednesday that it will close between 150 and 200 underperforming restaurants as part of a broad restructuring effort, with approximately 80 to 120 restaurants shuttering by December 31, 2025. The remainder will close over time, based on the termination dates of their respective franchise agreements. Fast Company reached out to Jack in the Box for a list of locations it will be closing, but did not hear back by time of publishing. The initiative is part of the company’s “JACK on Track” strategy—a comprehensive plan aimed at improving long-term financial performance across its restaurant system, strengthening its balance sheet, and reaffirm…

CAVA Group, Inc. (NYSE: CAVA), the parent company of Cava, a Mediterranean fast-casual restaurant brand, announced it is opening up to 68 new U.S. locations in fiscal 2025, after reporting better-than-expected first quarter earnings results. Cava, also known as Cava Grill, currently operates 382 locations across the United States, in 26 states and Washington, D.C. (as of the close of Q1). 2024 was Cava’s first full calendar year as a public company. While Cava told Fast Company it does not release a full list of future locations, a look at the website shows restaurants in the following cities are “coming soon“: Phoenix, AZ Huntington Beach, CA Plantatio…

I keep coming up against a logical fallacy in strategy that I feel compelled to address. The logic holds that when a company has a shareholder-unfriendly component of its portfolio—e.g. the business in question is cyclical, or it is low-growth or low margin—the company should diversify to make that business less-shareholder unfriendly. I take on the fallacy in this Playing to Win/Practitioner Insights (PTW/PI) piece entitled Diversification Can’t Disappear a Strategy Problem: It Just Creates a Different Problem. And as always, you can find all the previous PTW/PI here. The argument The usual motivator of this argument is cyclicality: We have a cyclical business, an…

Thirteen months after filing for Chapter 11 bankruptcy protection, Metro Mattress Corp. is set to become the latest brick-and-mortar chain to wind down operations in 2025. The New York-based bedding retailer has disclosed in a court filing that it plans to shutter its remaining stores after some 21 attempts to find a buyer or strategic partner that would have allowed it to continue. Headquartered in Syracuse, Metro Mattress had 70 locations across New York and four New England states when it sought Chapter 11 protection in September 2024. At the time, it said it planned to close roughly two dozen of those stores and refocus its efforts specifically on its New York…

There we were: two experienced professionals, each standing on the iconic red dot of our own TEDx stages, ready to deliver what we hoped would be the most impactful talks of our careers. For Jamie, her meticulously rehearsed opening line—the one she practiced 327 times in the shower, in the mirror, and in front of a very patient partner—evaporated the moment the spotlight hit. Hundreds of expectant eyes waited as the silence stretched . . . and stretched. “Oh @*#%,” she whispered—into the mic. What was meant to be a private moment of panic turned into a public announcement. But instead of recoiling, the audience leaned in. Scott was one minute and fifty secon…

If budgeting spreadsheets and lofty financial goals leave you stressed rather than inspired, consider another New Year’s ritual: an end-of-year money audit. The word “audit” might not sound all that fun. But just like an accountant, it’s helpful to approach your money behavior as neutral and impersonal as possible. “At the end of every year, people tend to jump straight into resolutions: cutting spending, tightening budgets, and promising themselves they’ll ‘finally get disciplined’ in the new year,” Jack Howard, Head of Money Wellness at Ally Bank, told Fast Company. “But I think the most meaningful financial reset starts somewhere much quieter: with your em…

In the early days of the COVID-19 pandemic, everyone was looking for connection wherever they could find it. To connect with friends, maybe that meant playing a long-distance round of Among Us. To connect with family, perhaps you hopped on a group FaceTime. And to connect with coworkers, you used Microsoft Teams’ beloved Together mode for meetings. . . . Oh, wait, you didn’t do that? Launched in 2020, Together mode transformed virtual meetings within Teams. Rather than displaying a standard Zoom-style array of each attendee in their own box with their own background, Together used AI to cut out each person’s head and shoulders, then composited them next to each ot…

Last month, Believer Meats was basking in acclaim. The startup had just secured final U.S. government approval for what it billed as Earth’s largest cultivated-meat facility, a $125 million complex near Raleigh, North Carolina. Boosters hailed the plant’s role in strengthening U.S. competitiveness in the race to grow meat from cells—a sector long dominated by Israel. Sen. Thom Tillis (R-NC) called it “a major economic win for the state and region.” Believer Meats CEO Gustavo Burger said he was thrilled about the facility’s opening, calling it a “major milestone” that would redefine the future of food. “Boom,” he wrote on LinkedIn, announcing that the company was s…

Most enterprise generative AI investments have yet to deliver the value companies envisioned, and every day, more leaders are recognizing that people lie at the heart of the struggle. In this year’s AI & Data Leadership Executive Benchmark Survey, 93% of executives leading AI and data efforts identified human issues around culture and change management as the primary obstacle to adoption. McKinsey Global Managing Partner Bob Sternfels put it plainly on HBR’s IdeaCast: “Half if not more of the secret sauce” in getting value from AI, he said, “is organizational change, as opposed to technology implementation.” As such, many leading companies have launched initiative…

Getting older can be a time when declining vision, hearing, and cognitive abilities may mean it’s no longer safe to drive. It may even lead to giving up your driver’s license. In theory, those who age out of driving should be perfect new customers for ride-sharing apps. And yet, Lyft says only 5.6% of its U.S. riders are older than 65. The company sensed a disconnect. The app wasn’t meeting older riders’ needs, and it needed a redesign. Lyft Silver, now available nationwide, is designed specifically for older users, with a font that’s 1.4 times bigger than the standard app, and a simple interface. “Developing Lyft Silver was truly a labor of care and intention…

Much like how the character Jack Dawson proudly proclaims to be king of the world after boarding the Titanic, film director James Cameron could claim to be king of the box office. Cameron chooses to take a mellower approach, letting the numbers do the talking. His latest film, Avatar: Fire and Ash, hits theaters this Friday and is primed to break even more box office records. Let’s take a look at the history of this franchise before we discuss industry projections. A brief history of the ‘Avatar’ films The first Avatar film came out in 2009 and received generally positive reviews. “Cameron and his artists have so lovingly imagined the moon of Pandora that…

The “X of Y” framework—“We’re the Uber of healthcare” or “the Airbnb of finance”—has become a kind of startup reflex. It’s useful, even comforting, to anchor a new idea to something people already understand. But what feels like clarity can become constraint. When you define your business through another company’s success, you risk adopting their playbook instead of rewriting the rules. The best disruptors learn to move past comparison. They articulate what makes their idea not just different, but inevitable. That’s how you build conviction from your team, your investors, and your customers. Why comparison shrinks your story From a branding perspective, lett…

In early 2022, the meal delivery company I founded, Tovala, went out to raise $100mm from venture capitalists. Our business could not have been hotter. We’d crossed $110mm of revenue, growing over 100% YoY. We had retention that was 3–4 times better than other meal delivery services. We had low awareness, lots of room for product innovation, and a seemingly clear path to an IPO. Then the war broke out in Ukraine, and capital markets started to get spooked. All of the sudden, fast-growing, unprofitable consumer businesses were out of vogue. We managed to raise $32mm, not a small sum, but it felt like a failure. It ended up being the best thing that ever happened to…

Indian Prime Minister Narendra Modi on Thursday pitched India as a central player in the global artificial intelligence ecosystem, saying the country aims to build technology at home while deploying it worldwide. “Design and develop in India. Deliver to the world. Deliver to humanity,” Modi told a gathering of some world leaders, technology executives and policymakers at the India AI Impact Summit in New Delhi. Modi’s remarks came as India — one of the fastest-growing digital markets — seeks to leverage its experience in building large-scale digital public infrastructure and to present itself as a cost-effective hub for AI innovation. The summit was also addressed by F…

I don’t know how Henri Cartier-Bresson would have reacted to Leica replacing the optical viewfinder on his camera with an artificial display. Perhaps the French photographer and cofounder of Magnum Photos wouldn’t have cared one bit about it. Or maybe he—a profound humanist—would have disliked the idea of it almost as much as I do. Cartier-Bresson once famously said that his Leica “became the extension of [his] eye, prowling the streets all day, feeling very strung up and ready to pounce, determined to ‘trap life’—to preserve life in the act of living.” That’s a little harder to accomplish with Leica’s new camera. Today, Leica is launching the M EV1. It’s the first M …

Here’s a story you’re probably familiar with: You buy the reusable coffee cup. It’s beautiful, ethical, made from recycled ocean plastic, and you feel good about your purchase. But then it leaks in your bag, ruins a notebook, and by week two it’s sitting in a cabinet while you’re back to disposable cups and a vague sense of guilt. Or maybe it’s the “eco mode” on your washing machine that takes three hours instead of one. The sustainable packaging that requires scissors, sweat, and a YouTube tutorial. The electric vehicle charging app with six steps when a gas pump has one. We’ve all been there. But here’s what’s interesting: The problem isn’t that you don’t care a…

The past year was a landmark for AI proliferation, with sweeping implications for virtually every area of business and life. But with progress came peril. We saw cyberattacks explode in number and sophistication, outmaneuvering legacy security defenses to create record damage. These trends will only accelerate from here, and it’s not enough for teams to simply brace for impact. Instead, organizations must anticipate what’s ahead and reimagine their security stacks, thinking about how to preempt attacks and optimizing their workflows. Thinking about cybersecurity in the new year, it’s critical to have a clear vision and get to work fast to meet the moment. Here are…

Ikea design manager Johan Ejdemo is looking years into the future. A towering Swede with a six-inch beard, Ejdemo is a trained cabinetmaker who has nearly 30 years of experience at Ikea. Since 2022 he’s been the company’s design head, leading a team of 20 in-house designers in Sweden and a roster of freelancers from around the world. Together they give shape to the 1,500 to 2,000 new products Ikea releases every year. Most have been brewing in the company’s design department for several years, if not more than a decade. I recently met with Ejdemo at Ikea’s headquarters in Älmhult, Sweden, the city a two-hour train ride from Copenhagen where the company was founded…

As the rest of the world rushes to harness the power of artificial intelligence, militant groups also are experimenting with the technology, even if they aren’t sure exactly what to do with it. For extremist organizations, AI could be a powerful tool for recruiting new members, churning out realistic deepfake images and refining their cyberattacks, national security experts and spy agencies have warned. Someone posting on a pro-Islamic State group website last month urged other IS supporters to make AI part of their operations. “One of the best things about AI is how easy it is to use,” the user wrote in English. “Some intelligence agencies worry that AI will contribut…

After writing more than one article a day for the last 23 years, I’ve accumulated a body of text large enough to train an AI model that could convincingly write “like me.” With today’s technology, it would not be difficult to build a system capable of generating opinions that sound as if they came from Enrique Dans—an algorithmic professor that keeps publishing long after I’m gone. That, apparently, is the next frontier of productivity: the digital twin. Startups such as Viven and tools like Synthesia are building “AI clones” of employees and executives—trained on their voices, writing, decisions, and habits. The idea is seductive. Imagine scaling yourself infinitely…

Apple was hit with a lawsuit in California federal court by a pair of neuroscientists who say that the tech company misused thousands of copyrighted books to train its Apple Intelligence artificial intelligence model. Susana Martinez-Conde and Stephen Macknik, professors at SUNY Downstate Health Sciences University in Brooklyn, New York, told the court in a proposed class action on Thursday that Apple used illegal “shadow libraries” of pirated books to train Apple Intelligence. A separate group of authors sued Apple last month for allegedly misusing their work in AI training. TECH COMPANIES FACING LAWSUITS The lawsuit is one of many high-stakes cases brough…

Telehealth company Hims & Hers dropped its plan to offer a knockoff version of the weight-loss pill Wegovy on Saturday — two days after it announced the new drug and one day after the Food and Drug Administration threatened to restrict access to the ingredients needed to copy popular weight-loss medications. Hims had said Thursday that it would offer a compounded version of the new Wegovy pill that drugmaker Novo Nordisk just began selling last month. Novo immediately threatened to sue Hims, and then the FDA said Friday that it plans to take decisive steps to limit access to the active ingredients in popular GLP-1 drugs like Wegovy, Ozempic and Zepbound. Hims’ own w…