Blog, YouTube & Content Monetization

Gorin explains Expedia’s three-part AI strategy, from improving travel products to giving employees “superpowers.” View the full article

You may remember this, if you are old enough: in 2002, search engine optimization (SEO) transformed from a technical curiosity into a full-blown industry. All of a sudden, agencies, consultants, and “black-hat sorcerers” emerged overnight, offering tricks and hacks to get brands onto the first page. Today, we stand at the dawn of the next wave: what some call Generative Engine Optimisation (GEO), Answer Engine Optimisation (AEO) or simply AI Engine Optimisation (AIO). The logic is similar: get your brand seen, but the stakes are higher, the rules blurrier, and the risks far more structural. Imagine a world where users no longer click search results but instead ask an…

Yelp users looking to learn more about restaurants, businesses, and other locations on the platform can now get information from an AI-powered Yelp Assistant. When logged-in users on Yelp’s iOS and Android apps visit particular business pages, they can now ask specific questions ranging from where to park to whether a restaurant offers vegan options. The answers are generated based on facts from reviews posted on Yelp, information provided to the platform by businesses, and businesses’ own websites, with relevant sections and even photos from Yelp reviews highlighted in the AI response. The assistant also provides a list of suggested questions to ask about a particul…

When one of the founders of modern AI walks away from one of the world’s most powerful tech companies to start something new, the industry should pay attention. Yann LeCun’s departure from Meta after more than a decade shaping its AI research is not just another leadership change. It highlights a deep intellectual rift about the future of artificial intelligence: whether we should continue scaling large language models (LLMs) or pursue systems that understand the world, not merely echo it. Who Yann LeCun is, and why it matters LeCun is a French American computer scientist widely acknowledged as one of the “Godfathers of AI.” Alongside Geoffrey Hinton and Yoshu…

Ryan Coogler’s bluesy vampire thriller “Sinners,” the big screen musical “Wicked: For Good” and the Netflix phenomenon “KPop Demon Hunters” are all a step closer to an Oscar nomination. The Academy of Motion Picture Arts and Sciences released shortlists for 12 categories Tuesday, including for best song, score, international and documentary film, cinematography and this year’s new prize, casting. “Sinners” and “Wicked: For Good” received the most shortlist mentions with eight each, including makeup and hair, sound, visual effects, score, casting and cinematography. Both have two original songs advancing as well. For “Wicked” it’s Stephen Schwartz’s “The Girl in the Bubbl…

If you’re a typical American, you get home from work and start flipping switches and turning knobs—doing laundry, cooking dinner, watching TV. With so many other folks doing the same, the strain on the electrical grid in residential areas is highest at this time. That demand will only grow as the world moves away from fossil fuels, with more people buying induction stoves, heat pumps, and electric vehicles. That’s a challenge for utilities, which are already managing creaky grids across the United States, all while trying to meet a growing demand for power. So they’re now trying to turn EVs from a burden into a boon. More and more models, for instance, feature “vehicl…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. In the second half of 2025, there was a notable jump in delistings, as some home sellers—particularly in the Sun Belt—who couldn’t get their desired price decided to pull their homes off the market. Indeed, U.S. delistings as a share of inventory ticked up to 5.5% in fall 2025—a decade-high reading for that time of year. In December 2025, ResiClub noted to readers: “Looking ahead, in markets seeing the biggest jumps in delistings right now, many of those listings will likely return to the resale market in spring 2026—or test out the rental market.” …

News that the Washington Post had laid off hundreds of workers and scrapped several sections of the storied paper altogether stunned the journalism community last week. The Post cut roughly one-third of its staff, reduced local coverage, and completely destroyed its sports and international departments. The paper is owned by Jeff Bezos. The Amazon founder, who has a staggering net worth of approximately $250 billion, bought the Post for $250 million in 2013. The newspaper has consistently lost more money than it has made since the 2020 election, yet has long been considered a stalwart of American dailies. But last week, The Post’s editor-in-chief Matt Murray told …

Working with AI as a team isn’t about knowing the latest technology. It’s about changing your mindset to build skills AI can’t replace, focusing on outcomes, not optics, and leaving room for strategic tests. View the full article

Humans are a unique species, because of our collective knowledge of our own mortality. According to the Centers for Disease Control and Prevention (CDC), the average life expectancy for males in the United States is 75.8 years. That means entertainer extraordinaire Dick Van Dyke is defying statistics by turning 100 years old this Saturday, December 13. As he reaches this milestone birthday, let’s take a look back at his impressive career, what he credits his longevity to, and how he plans to celebrate. We’ll also cover how you can get in on the action and celebrate the Mary Poppins actor. A brief Dick Van Dyke biography Richard Wayne Van Dyke was born in West P…

“Tron: Ares” powered up the box office grid in the top spot this weekend, but Disney’s third entry in the sci-fi franchise fell short of expectations. Despite some favorable reviews — including a three-out-of-four-star one from The Associated Press — the new “Tron” film starring Jared Leto, Greta Lee and Jeff Bridges earned $33.5 million, according to Comscore estimates on Sunday. The big-budget project, reported to cost around $150 million, arrived 15 years after “Tron: Legacy” opened to $44 million before grossing more than $400 million globally. The latest chapter follows a battle between two powerful technology firms, Emcom and Dillinger, who face off against the s…

Starbucks competitor Dutch Bros saw its stock price rise in premarket trading on Friday after the coffee chain posted double-digit revenue growth in its most recent quarter. However, shares were flat as of late morning, with the stock (NYSE: BROS) hovering at just over $50 a share. Perhaps even more important for the stock—and for those investors who are long on it—is the coffee chain’s announcement that it is on track to nearly double its store footprint by 2029. Here’s what you need to know. Dutch Bros has a record Q4 2025 Dutch Bros was founded in 1992, but it’s only in recent years that the coffee chain started to become a household name, thanks to its ev…

For years, deepfakes were treated as a political or social media oddity, a strange corner of the internet where celebrity faces (of women 99% of the time) were pasted onto fake videos (porn in 99% of the cases) and nobody quite knew what to do about it. But that framing is now dangerously outdated, because deepfakes have quietly evolved into something much more systemic: an operational risk for corporations, capable of corrupting supply chains, financial workflows, brand trust, and even executive decision-making. Recent headlines show that synthetic media is no longer a fringe experiment. It is a strategic threat, one that companies are not prepared for. When a …

CSX railroad announced Monday that it had replaced its CEO less than two months after an investment fund urged it to either find another railroad to merge with to better compete with the proposed transcontinental Union Pacific railroad or fire outgoing CEO Joe Hinrichs. The outgoing CEO, who came to the railroad in 2022 after a long career with Ford, focused on repairing CSX’s relationship with its workers and labor unions and unifying the team after a bitter contract fight. But Ancora Holdings, which helped spur major changes at Norfolk Southern, said CSX’s operating performance deteriorated significantly under Hinrichs’ leadership. Hinrichs resigned to clear the way…

Think of your creativity like a high-performance garden: If you focus only on the visible harvest (outputs) and never allow the soil to lie fallow (liminal space) or the bees to roam freely (play), the ground eventually becomes depleted. Boredom is the signal that the soil needs replenishing, ensuring that your next season of work is a flourish rather than a struggle. In our current “busyness addiction,” we have come to glorify the hustle, over-indexing on output while neglecting the very well-being that fuels it. We treat leisure and rest like guilty pleasures rather than sacred pauses. Yet the truth of the Imagination Era is this: Our best work often happens when we…

Every morning, people fasten their watch, slip on a bracelet, and head out the door without thinking much about what they might encounter along the way. The air they breathe, the dust on their hands, and the surfaces they touch all feel ordinary. Yet many chemical exposures happen quietly, without smell, taste, or warning. What if something as simple as a silicone band around your wrist could help track those invisible exposures? Environmental monitoring has traditionally relied on snapshots of exposure from a water sample collected on a single day, a blood sample drawn at one point in time, or soil tested from a specific location. But exposure unfolds gradually a…

Have you ever tried to complete a jigsaw puzzle without all the pieces? That’s what it’s like to run a business with siloed systems. Business data is critical in every industry, but if it’s siloed across departments, teams, and people—that is, if your puzzle pieces are scattered across your home—you may never figure out how to make that information work for you. Left unaddressed, this fragmentation can eventually undermine customer trust, brand integrity, and employee retention, severely impacting your business goals. True integration isn’t just about building more efficient systems: It’s about centering the entirety of your customer’s needs in every system you bu…

By now, you’ve surely noticed it. Jean waistlines, sky-high not so long ago, are going lower. Low enough that you might need to think of underwear as outerwear. Across the fashion industry, experts agree that in 2026, ultra-low-rise will be a key business driver in the denim sector, with some brands saying that their low-rise styles have replaced the eternally popular high-rise as their best selling cut. “What we’re going to see in this next decade is [it’ll be] really dominated by the low-rise,” says Amy Williams, CEO of Citizens of Humanity group, which also owns the premium denim brand Agolde. “Right now, you’re sort of at that early stage where people are jus…

This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. Subscribe here. Claude feels like a genie to me. With its Artifacts feature I can turn any idea I have into an interactive application, visualization, or graphic. Yesterday I created a Flashcard maker and a breathing app. No coding. Just a short AI chat conversation. No complexity. I dream up an idea, and Claude makes it instantly real. I iterate with chat to make it better. Read on for a guide to making the most of Artifacts with examples and ideas you can build yourself. How to turn ideas into apps (no coding) Create a free Cla…

Picture a data center on the edge of a desert plateau. Inside, row after row of servers glow and buzz, moving air through vast cooling towers, consuming more electricity than the surrounding towns combined. This is not science fiction. It is the reality of the vast AI compute clusters, often described as “AI supercomputers” for their sheer scale, that train today’s most advanced models. Strictly speaking, these are not supercomputers in the classical sense. Traditional supercomputers are highly specialized machines designed for scientific simulations such as climate modeling, nuclear physics, or astrophysics, tuned for parallelized code across millions of cores. What …

We hear a lot about self-discipline in today’s productivity-obsessed culture. And the message is usually that it’s the cure for economic insecurity and a pathway to self-actualization. At first glance, this appears to make sense. But it can be a double-edged sword in our modern work lives and always-on culture. Self-discipline enables focus and is key to achievement. However, over-indexing on it can easily erode our own values and boundaries. In turn, this can cause burnout, isolation, and existential despair. What does ‘discipline’ really mean? Discipline has historically been associated with punishment and religious correction. Think physical punishment, incl…

On September 25, Starbucks CEO Brian Niccol informed his employees in a public memo that the company would be cutting 900 corporate roles and closing down stores. However, the memo didn’t share exactly how many stores would close and where they’re located—leaving employees scrambling to compile that information on their own. Starbucks is framing the restructuring as a part of Niccol’s broader “Back to Starbucks” plan, a sweeping initiative designed to return Starbucks to its heyday in the mid-2010s. That includes redesigning store interiors, rethinking menus, and making the ordering experience feel less “transactional.” As of right now, Starbucks is still on …