Blog, YouTube & Content Monetization

“How did you get to where you are in your career?” My interest in this question dates back 45 years to when I was an MBA student at Northwestern University’s Kellogg School of Management. Whenever corporate executives were guest speakers at our classes, I would listen intently as they described what contributed to their career advancement. In the same vein, as I speak with leaders today, I always make a point of asking them what they consider to be the main drivers of their success. Over more than four decades, the two most common responses are: (1) “I worked hard” and (2) “I have several unique skill sets.” As I look back on my corporate career, including as chai…

As AI oozes into daily life, some people are building walls to keep it out for a host of compelling reasons. There’s the anxiety about a technology that requires an immense amount of energy to train and contributes to runaway carbon emissions. There are the myriad privacy concerns: At one point, some ChatGPT conversations were openly available on Google, and for months OpenAI was obligated to retain user chat history amid a lawsuit with The New York Times. There’s the latent ickiness of its manufacturing process, given that the task of sorting and labeling this data has been outsourced and underappreciated. Lest we forget, there’s also the risk of an AI oopsie, including …

When I first entered the workforce, my mantra was simple: Do whatever it takes. So when I was organizing and running programming for an event early in my career and the need for visitor transportation came up, I didn’t hesitate. That’s how I ended up behind the wheel of a 12-person Sprinter van—doing pickups, drop-offs, and general schlepping in between running the actual event. Saying yes to every extra task doesn’t make you indispensable. It makes you exhausted. And worse, it raises the question of your value as an employee. Are you just duct tape slapped over a leak when needed, or is there real substance and strategy to your role in the organization? A str…

As any Studio Ghibli fan will testify, an afternoon spent binging Hayao Miyazaki classics is guaranteed to leave a warm, fuzzy feeling inside. Now, this feeling is backed by science. A study published by JMIR Serious Games, a peer reviewed journal focused on how gaming is connected to education, health, and social change, looked into how the brain responds to both watching films produced by the Japanese animation studio and playing the open-world game The Legend of Zelda: Breath of the Wild. The researchers gathered 518 postgraduate students and divided them into four groups. Some played Breath of the Wild and some watched Studio Ghibli films like My Neighbor Totor…

Crypto heavyweight Coinbase said on Tuesday it has bought investment platform Echo in a nearly $375 million cash-and-stock deal, aiming to bring fundraising tools to its platform. Dealmaking within the digital assets industry has picked up pace this year as a crypto-friendly The President administration encourages companies to expand their business in the U.S. Last week, cryptocurrency exchange Kraken unveiled a $100 million deal for futures exchange Small Exchange, paving the way to launch a fully U.S.-based derivatives suite. Echo’s platform makes raising capital and investing more accessible to the crypto community through private and public token sales. …

When announcing her new album, The Life of a Showgirl, on the New Heights podcast, Taylor Swift said, “You should think of your energy as if it’s expensive. . . . Not everyone can afford it.” She was encouraging people to have a healthy relationship with social media and not get sucked into online drama and endless scrolling. As a working mom with three kids, this hit me deeply—about much more than social media. I have spent a good portion of my adult life talking about productivity, apps, and tools to save time. But Swift used a different word: energy. I can do dozens of things to save time in my day, but if I don’t have any energy left, what have I really gained? …

A new study out Wednesday in the journal Nature from the University of California, Berkeley found that women are systematically presented as younger than men online and by artificial intelligence—based on an analysis of 1.4 million online images and videos, plus nine large language models trained on billions of words. Researchers looked at content from Google, Wikipedia, IMDb, Flickr, and YouTube, and major large language models including GPT2, and found women consistently appeared younger than men across 3,495 occupational and social categories. (Note: It’s possible that filters on videos and women’s makeup may be adding to this age-related gender bias in visual cont…

Life with a fluctuating income is a lot like being left-handed: The world isn’t designed to meet your needs, so you need to adjust accordingly. Those who make the leap into solopreneurship are often struck by all the little things they took for granted as salaried employees. Things like having health benefits, taxes and retirement savings deducted from their earnings, knowing exactly when the next injection of cash is coming, or what they’ll make next month. Even monthly billing cycles for things like rent, student loans, and car payments are based on the assumption of predictable monthly earnings. Most don’t ditch the corporate life because they’re really good a…

If I were to grade the five boxes across every Strategy Choice Cascade that I have ever seen, the How-to-Win (HTW) box would get the lowest grade—even lower than Enabling Management Systems, which is the least understood box. To remedy the weakness, I am dedicating this Playing to Win/Practitioner Insights (PTW/PI) to Why the How-to-Win Strategy Choice is So Hard: How to Overcome the Challenge. And as always, you can find all the previous PTW/PI here. Key feature of weak HTW choices I have talked extensively about the key weakness of HTW choices both in a previous piece in this series, From Laudable List to How to Really Win, and in my viral video, A Plan is Not a …

Being a night owl can be bad for your heart. That may sound surprising but a large study found people who are more active late at night — when most of the population is winding down or already asleep — have poorer overall heart health than the average person. “It is not like, that, night owls are doomed,” said research fellow Sina Kianersi of Brigham and Women’s Hospital and Harvard Medical School, who led the study. “The challenge is the mismatch between your internal clock and typical daily schedules” that makes it harder to follow heart-healthy behaviors. And that’s fixable, added Kianersi, who describes himself as “sort of a night owl” who feels a boost in “my anal…

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. I’m Mark Sullivan, a senior writer at Fast Company, covering emerging tech, AI, and tech policy. This week, I’m focusing on a stunning stat showing that OpenAI’s ChatGPT engages with more than a million users a week about suicidal thoughts. I also look at new Anthropic research on AI “introspection,” and at a Texas philosopher’s take on AI and morality. Sign up to receive this newsletter every week via email here. And if you have comments on this issue and/or ideas for future ones, drop me a line at sullivan@fastcompany.com, and follow me on X (form…

In what might be the most up-front leave request of the year, a Gen Z employee emailed his boss asking for 10 days off to recover from a breakup. “I recently had a breakup and haven’t been able to focus on work. I need a short break,” they wrote in an email that was recently screenshotted and posted to X. Entrepreneur and CEO Jasveer Singh shared the unusually candid request on social media, captioning it: “Got the most honest leave application yesterday. Gen Z doesn’t do filters!” (Singh just so happens to be the cofounder and CEO of Knot Dating, a dating app. Coincidence?) Whether the email was genuine or a clever PR stunt, it gained nearly 14 million views…

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. I’m Mark Sullivan, a senior writer at Fast Company, covering emerging tech, AI, and tech policy. This week, I’m focusing on the role of NSFW material on AI platforms, which could be complicated when AI platforms turn into social platforms. I also look at a powerful new Anthropic model for free Claude chatbot users. Sign up to receive this newsletter every week via email here. And if you have comments on this issue and/or ideas for future ones, drop me a line at sullivan@fastcompany.com, and follow me on X (formerly Twitter) @thesullivan. Sam Al…

This weekend, tennis star Novak Djokovic is serving snackers something a little different: a new sorghum-based, corn-free “popcorn” brand called Cob, which will compete in the same aisle as SkinnyPop and Orville Redenbacher’s. The popcorn’s launch coincides with the announcement of a $5 million seed round for the startup that’s led by Djokovic. Popcorn has become a particularly alluring category for celebrities over the past few years. New entrants have included Khloud Protein Popcorn backed by reality TV star Khloé Kardashian; singer Luke Bryan’s Boldly Grown Popcorn; and Rob’s BackStage Popcorn, cofounded by the pop rock band the Jonas Brothers. Why popcorn? …

When the lights finally dimmed at the 2025 Victoria’s Secret Fashion Show last night, the first thing guests saw was a gold light emanating from backstage. Model Jasmine Tookes, nine months pregnant, opened the show in a gold macramé dress with drop pearls and a pearl and crystal wing in the shape of a clamshell. Art buffs might notice that the shell is a callback to Sandro Boticelli’s renaissance painting “Birth of Venus,” symbolizing sensuality, divine beauty, rebirth, and new beginnings. The cultural reference is a more elevated and considered nod to womanhood than the show’s previous themes, which have included “Santa’s Helpers” or “delicious sweets.” The loo…

Nick Foster is not a fan of how Silicon Valley imagines the future. As a designer and writer who has spent his career at places like Google, Nokia, and Sony, he’s had a front-row seat to the tech world’s relentless obsession with turning science fiction into science fact. The problem, he argues, is that the source material was never meant to be a manual for reality. “The primary function of science fiction is to explore ideas and to entertain. It shouldn’t be considered a brief,” Foster tells me. He worries when he hears people in meetings say, “We should make the thing from Minority Report.” To him, it’s a lazy shortcut—an idea taken from a cinematic universe built f…

Imagine this: You’re scrolling online late at night and with just a few clicks, you can order gummies that promise to boost your sex drive, a cream claiming to rebalance your hormones, or even prescription drugs from a telehealth site that spent millions on a Super Bowl ad without any disclaimers or mention of side effects. The solutions seem endless, and like most things that sound too good to be true, they often are. After 25 years in biotech and 10 years spent squarely at the nexus of science and women’s health, I’ve seen how hype can often race ahead of science. Evidence-based treatments for women remain chronically underfunded and underdeveloped. It’s no wonder t…

Let’s be real: No one has a perfect business continuity and disaster recovery (BCDR) plan. And that’s okay because perfection isn’t the goal—resilience is. A client once told me they had a mature BCDR plan. Then a hurricane hit. Their primary data center flooded. Admins needed to reach a backup site in another state, but flights were grounded, roads iced over, and their own homes were underwater too. Suddenly, you’re asking people to choose between their jobs and their families. That’s not just a logistics problem; it’s a human one, reminding us that even the best plans can fall apart in practice. But while FEMA estimates that one in four businesses never reop…

Your pantry, your portfolio, even your flight plans all made headlines this week. The FDA turned everyone’s favorite spice into a hazard warning, while the world’s wealthiest got a new credit card that skips the whole Social Security number thing. Washington’s still stuck in neutral—though a few lucky borrowers are finally seeing their student loans disappear—and airports are feeling the fallout. Meanwhile, Bitcoin’s on a downward spiral, gold’s having a moment, and the housing market’s math still doesn’t add up no matter how many times you punch the calculator. Retailers, at least, seem to be thriving in chaos. Walmart doubled down on AI, cutting a deal with Open…

I just got back from a week on the beach. The water was crystal clear, the sky blue, and my butt was in a lounge chair all day. I certainly enjoyed myself and caught up on a ton of sleep. But did I return to work today bursting with ideas and fresh energy? If I’m honest, not really. It feels more like I left my brain sunning itself on the seaside. Meanwhile, I need to dig myself out from under a mountain of work and complete my massive back-to-school to-do list. Where did I go wrong in my vacation planning? If I was looking to maximize floating time and the amount of tasty fish I ate, nowhere. But according to psychology, as much as I enjoyed my break, I al…

Coffee giant Starbucks just announced its rewards program is about to get a major overhaul. On Thursday, the chain said its newly revamped rewards program will make its debut on March 10. According to Starbucks, it will feature a new, three-tier membership structure that will allow for “greater earning power” for its 35.5 million active North American members. The new program will allow consumers to move through three tiers: green (the starter level), followed by gold, and finally, its reserve membership tier. To achieve gold status, 500 stars are required. To become a reserve member, you’ll need to accumulate 2,500 stars within a 12-month period. The higher the …

The one practical career security no one can take from you is control. I’ve built my career on five core mindsets that helped me transition to being responsible for my own career success. It’s how I run my professional life. Careers are not just built. They’re owned. That’s how you become indispensable. Your career isn’t a ladder. It’s a business. And you are in charge. Most people treat it like a job. I treat it like an asset. Every skill, every project, every task matters. If you want leverage, freedom, and a career that works for you, these mindsets can help you take your career to another level. They can determine your choices, growth, and freedom. And change how you …