Blog, YouTube & Content Monetization

The most frequent mistake companies make when applying? They fail to focus on a single, representative example of internally grown innovation. Here’s some advice on how to produce a more compelling application for Fast Company’s Best Workplaces for Innovators in 2026. Get real Jargon won’t win you any awards. Applications that read as if they were written to appeal primarily to an internal audience are not likely to earn high marks from our judges. Use clear language to describe your innovation programs. We’re looking for companies that do more than just talk the talk. Be current Focus on a recent or ongoing example. We’re looking for current hotbeds of inno…

There’s a brand new hook to Nespresso’s upcoming global advertising campaign: Dua Lipa. The coffee brand, created by Nestlé in 1986, is teasing that the pop star will be featured in a new ad push called “Vertuo World,” which will debut on April 14 and promises to shepherd a new creative direction. Millennial Dua Lipa will star alongside Oscar-winning actor (and baby boomer) George Clooney, who has been an ambassador for Nespresso since 2006. A new face for a new generation Adding Dua Lipa to the mix builds on Nespresso’s efforts to lure a coveted demographic, Gen Z. There are around 70 million of them in the U.S. today, a generation that’s still aging into adulthood bu…

Entrepreneurship has been synonymous with sleep deprivation for decades. Treating sleep as a weakness, CEOs and founders have worn the “founder’s grind” on their faces—showing off dark circles as badges of honor, and drawing a parallel between exhaustion and commitment. Sleep became optional in the name of business success. I’ve worn that badge and know that grind all too well. In my roles as a founder and entrepreneur, I treated sleep as a luxury, and it wasn’t until I lost the ability to get a good night’s rest that I realized just how critical it was to my performance. For a long stretch of my career, I woke up every morning at exactly 2:57 a.m. My eyes would open. M…

Day by day there’s more evidence that AI is eating up the media world. A recent report from Growtika, a self-described SEO and AI search agency, analyzed data from the search analytics platform Ahrefs to show that traffic to many tech media sites is way down over the past couple of years. Hardest hit were Digital Trends (down 97%), ZDNet (down 90%), and The Verge (down 85%). Even the most seemingly resilient publications (Mashable was down only 30% and CNET 47%, both Ziff-Davis properties) took significant hits. Some of these reductions are no doubt exaggerated—Growtika compared each publication’s peak month with traffic in January 2026, which doesn’t account for seasona…

For the past two years, the dominant corporate conversation around artificial intelligence has been painfully predictable. Executives talk about productivity, copilots, efficiency gains, and cost savings. Boards demand AI road maps. Consultants package urgency into slides. Entire organizations scramble to prove that they are “doing something with AI.” But beneath all that noise lies a much bigger shift, one that many companies still seem determined not to see: AI is not simply a tool for making organizations more efficient. It is a technology that changes the minimum viable size of an organization. And once that happens, many of the assumptions that defined the mo…

During last year’s NCAA Tournament, basketball fans complained about the lack of a team-focused Cinderella storyline to define the event. The only double-digit seed to advance to the Sweet 16 was Arkansas, out of the SEC, coached by Hall of Famer John Calipari. That’s hardly the kind of underdog we’re used to seeing. In 2023, Princeton made it to the Sweet 16, Florida Atlantic lasted until the Final Four, and Fairleigh Dickinson University beat No. 1 seed Purdue. And we’re unlikely to ever see a repeat of 2022, when Saint Peter’s made the Elite 8. The 2025 tournament was one of the “chalkiest” of all time, meaning the teams that made the final rounds were pretty …

We’re excited to announce the judges of the 2026 Innovation by Design Awards. Innovation by Design honors the best projects and ideas across the design spectrum, as represented by our fantastic group of jurors, who come from some of the world’s most exciting design-led companies. You can read more about their expertise and backgrounds below. And remember to apply for the Innovation by Design Awards by April 11. Erik Carter, Designer Erik Carter is a designer, illustrator, art director, and writer whose work bridges commercial design and critical discourse. He has designed for Verso Books, The New York Times, MIT Technology Review, The New Yorker, and New Directions Pu…

The more you use artificial intelligence, the less you fear it. At first, it’s easy to be intimidated by what it can do. The deeper you engage with it, the more the tool reveals its limits and, more importantly, the irreplaceable value of human judgment. I’ve worked with AI models and tools for more than a decade. From early machine learning applications in data analytics to the generative systems reshaping workflows today, I’m comfortable with the technology. Yet I’ll be the first to admit that I’ve felt the anxiety. I’ve lost sleep thinking about the pace of change, and what that might mean for the future. Like most parents, I worry about my child’s career pro…

Is Benjamin Netanyahu dead? According to this video posted on March 15 by the Israeli prime minister’s office, he’s alive and thriving. You may have seen it online, along with a rabid debate between the crowd who claims it is fake (it is not) and the people who say it is real (which is correct, as determined by fact checkers and independent intelligence analysts). But we are not here to debate about what is true or not. What matters is the debate itself. It’s another point of proof in our new normal: Since AI can make up believable new realities, people now doubt reality itself, using that claim to support their beliefs and push their agendas. The rumors of Netany…

“The purpose of computers is human freedom.” – Ted Nelson, Computer Lib/Dream Machines (1974) The computer is as emblematic of the American dream as the automobile. Perhaps it’s only natural that Apple, HP, Adobe, Google, and Amazon were each launched out of a garage. It was inside the garage that the modern era of personal computers was born, where anyone could own the power to calculate millions, and then billions of processes per second. PCs are a tool designed to move us faster, with a hood you can pop open to soup up. We insist that our computers speed up every year if only because it’s proof of progress. The very term “personal computer” promises liberty and aut…

Is it even worth having a kid in the AI era? It’s the question at the heart of The AI Doc: Or How I Became an Apocaloptimist, a new documentary about the promise, peril, and uncertainty surrounding artificial intelligence. Codirected by Charlie Tyrell and Academy Award winner Daniel Roher, the film follows Roher, a soon-to-be father, as he tries to understand how AI works, what risks it may carry, and what kind of world he and his wife are bringing their son into. Along the way, he encounters both AI’s loudest skeptics and its most ardent utopians. The film features dozens of experts, including CEOs like OpenAI’s Sam Altman and Anthropic’s Dario Amodei, longtime researc…

Microsoft PowerToys feels like something that shouldn’t exist in Windows today. What started in 2019 as a couple of utilities for things like window and shortcut management has gradually expanded to nearly 30 useful tools, including a keyboard shortcut creator, an image-to-text extractor, and a better search bar than the one that’s built into Windows proper. PowerToys has become wildly popular among Windows power users, with more than 70 million downloads to date, but it’s also completely free, with no ads, Office upsells, or ham-fisted Copilot integrations. Instead of directly monetizing PowerToys, Microsoft sees it as a way to build goodwill among software devel…

Global energy prices soared Thursday after Iran attacked two oil refineries in Kuwait and a key natural gas facility in Qatar that can supply one-fifth of the world’s liquified natural gas. The attacks added to fears the energy crisis triggered by the closure of the Strait of Hormuz to tanker traffic may be longer and more extensive than feared, with lasting damage to oil and gas production. Brent crude, the international benchmark, rose nearly 6% to $113.77 per barrel, up from less than $73 per barrel on the eve of the war. U.S. benchmark crude was less affected by the latest attacks in the Middle East, rising less than 1% to $96.26 per barrel. The European TTF benchm…

Career disruption is accelerating across the economy—and few people have navigated it more boldly than Maryam Banikarim. The former CMO of Univision, Gannett, and Hyatt, and host of The Messy Parts podcast, Banikarim shares hard-won wisdom about C-suite politics, and what it means to ultimately bet on yourself. Growing up in Iran during the time of revolution, Banikarim offers a unique perspective on the current Middle East conflict—and her determined search for hope amid the chaos. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid R…

Alibaba’s net income fell 66% year-over-year (YOY) for 2025’s fourth quarter while it invested heavily in AI. In total, net income dropped from 46.4 billion Chinese yuan ($6.8 billion) to 15.6 billion Chinese yuan ($2.27 billion). The downturn is one of multiple disappointments in the Chinese technology giant’s latest financial results, announced Thursday, March 19. Alibaba also reported a 71% decrease in diluted earnings per share YOY. Higher cloud revenue, but not high enough Even Alibaba’s revenue, which rose 2% YOY, failed to meet expectations. The company reached 284.8 billion Chinese yuan ($41.4 billion) in revenue for quarter four, falling sho…

Trailers of two of Hollywood’s most anticipated upcoming movies came out this week. Warner Bros. Discovery’s Dune: Part Three and Marvel Studios’s Spider-Man: Brand New Day premiered a day apart. But what’s most interesting is the marketing strategy behind the trailers—in which promos and short clips of the trailers were released ahead of the full trailers. On Tuesday, Warner Bros. Discovery hosted a livestreamed event on the official Dune account on TikTok. It featured director Dennis Villeneuve and some of the cast talking about the upcoming movie to a live audience before airing the trailer, which was simultaneously revealed at the end of the stream befo…

The used-car e-commerce platform Carvana Co. (NYSE: CVNA) is planning to do something it has never done before: split its stock. If completed, the move will significantly reduce the per-share price of CVNA stock, without affecting the company’s total value. But first, it needs to be approved by shareholders. Here’s what you need to know about Carvana’s proposed stock split. What is a stock split? A stock split is a mechanism by which a company can increase or decrease the number of its shares by dividing those shares or combining them. There are two types of stock splits: a forward split and a reverse split. A forward split is the most common, and the …

When electricity demand is set to surge—say, from a new power-hungry data center—the default response from a utility is often to build a new (and expensive) power plant and other infrastructure. A new report released by a cross-industry coalition called Utilize argues that we can make better use of existing power on the grid instead. Roughly half of the total capacity goes unused most of the time because the grid was built to meet spikes in demand. But as technology has shifted, it’s become easier to unlock that extra power. Smart thermostats, for example, can pre-cool your house when demand is lower. EVs can charge at optimal hours (and, in some cases, send power…

It’s one of the trickiest questions for any leader, especially in times of transformative change: when to follow the herd and when to go it alone. Since taking the reins as CEO of Tubi in September 2023, Anjali Sud has been finding a unique path for the Fox-owned streamer. The biggest streaming services in the world—Disney+, Netflix, Prime—battle for premium content and subscription dollars. Tubi, meanwhile, has gone all in on free, with its on-demand streaming app and library of more than 300,000 movies and shows. Tubi was the first streamer to add a TikTok FYP-style video scroll to its mobile interface to help users discover new shows by replicating the UX of the soci…

Prediction markets like Polymarket and Kalshi have hit the headlines—not least because of their role in making some people filthy rich off the back of the Middle Eastern war. But they’ve also drawn the attention of legislators concerned about their growing prominence. Many officials have privately raised concerns about platforms like Polymarket and Kalshi. Arizona’s attorney general has gone further, charging Kalshi with offering what the state alleges are illegal bets on election outcomes. “Kalshi may brand itself as a ‘prediction market,’ but what it’s actually doing is running an illegal gambling operation and taking bets on Arizona elections, both of which violate…

A new case in front of labor regulators could answer a question many workers might have contemplated. Can your employer fire you for speaking out against the CEO? During a hearing this month, the National Labor Relations Board—the federal agency tasked with enforcing labor law—weighed in on a case involving software company Atlassian, which reportedly fired an engineer in 2023 for criticizing the CEO over a restructuring plan that led to job losses. The NLRB argued that Atlassian had illegally fired the employee, Bloomberg reported this week, after obtaining a transcript of the hearing through a Freedom of Information Act request. The employee in question, Denise Unterw…