Blog, YouTube & Content Monetization

We all have goals, but at least some of the difference in achieving those goals comes down to how you frame them. In a study published in PLOS One, the researchers separated participants’ goals into two basic categories: Avoidance goals: stopping or preventing an undesired behavior. “Stop ignoring interpersonal issues between employees.” So is “stop putting off important tasks.” So is “stop watching so much TV.” So is anything you want, or wish, to stop doing or do less often. Approach goals: adopting a new behavior. “Complete the most important task on my to-do list every day.” So is “Compliment at least one employee every day.” So is “Eat at least one servi…

For years, Mercedes-Benz has relied on touchscreens as the command center of its vehicles. Is it too hot? Tap the screen to set the AC temperature. Want to listen to the news? Tap. Defrost the rear window? Tap, tap, tap. While the automaker has retained some physical controls in its cars, its modern user experience is effectively built around the screen. But that’s about to change. Magnus Östberg, chief software officer for Mercedes-Benz, recently announced that the company would be centering future car design around physical controls instead of screens. “The data shows us physical buttons are better,” Östberg told Autocar at the Munich motor show. He says Mercede…

Imagine starting a new job where your onboarding feels personalized just for you, with an AI assistant guiding you through training, introducing you to teammates, and checking in on how you’re settling in. That level of personalization in the workplace isn’t just a concept for the future – it’s already here and happening more rapidly than many HR departments anticipate. AI is transforming HR in the workplace. In 2026, AI won’t just take over repetitive tasks, but it will fundamentally change how companies hire, onboard, coach, and retain employees. The result is HR teams that are more strategic, data-driven, and more human than ever. After more than a decade worki…

Much like how the character Jack Dawson proudly proclaims to be king of the world after boarding the Titanic, film director James Cameron could claim to be king of the box office. Cameron chooses to take a mellower approach, letting the numbers do the talking. His latest film, Avatar: Fire and Ash, hits theaters this Friday and is primed to break even more box office records. Let’s take a look at the history of this franchise before we discuss industry projections. A brief history of the ‘Avatar’ films The first Avatar film came out in 2009 and received generally positive reviews. “Cameron and his artists have so lovingly imagined the moon of Pandora that…

The public outcry over artificial intelligence has largely focused on what it could mean for the average worker. Entry-level jobs in sectors like tech and finance have already been impacted by the rise of AI. And while economists have said the claims of workforce disruption are overblown at the moment, some companies are, in fact, making major cuts to their workforces in the name of AI. Just this week, Block CEO Jack Dorsey cut 40% of head count at the fintech company, citing efficiency gains from its adoption of AI tools. But it’s not just rank-and-file workers whose jobs may be on the line. As CEOs tout the vast potential of AI—and make cuts to their workforces acc…

You have probably noticed that you have times during your day when you’re locked in and feel like you’re working at your peak and other times when your mind isn’t keeping up with everything that needs to be done. Some of that may reflect your circadian cycles. If you’re a morning person, you may arrive at work in the morning raring to go, but if you’re a night person, it may take you a while to get warmed up. A big influence on your cognitive effectiveness is fatigue that can build up over the course of the day. A lot of work on ego depletion suggests that the more difficult mental work you do in a day, the harder it can be to continue to do that work later. In some s…

You’ve landed. You leave the chaos of the airport behind and drop into the chaos of a new city. It’s big, loud, and full of opportunities . . . and tourists. If you want to experience this new city like someone who actually lives there, you need tools that help you skip the lines, ditch the tourist traps, and navigate the local landscape with insider confidence. Forget the default maps and review sites everyone uses. Here are three genuinely free, under-the-radar apps that will transform you from a wide-eyed visitor into a savvy urban explorer. Atlas Obscura The biggest mistake a traveler makes is sticking to the big red arrow on the generic tourist map…

The Grammy Awards return February 1 at a pivotal moment for the music industry, one shaped by trending Latin artists, resurgent rock legends, and even charting AI acts. To unpack what will make this year’s broadcast distinctive, the Recording Academy CEO Harvey Mason Jr. shares how Grammy winners are chosen, and how music both reflects and influences the broader business marketplace. This is an abridged transcript of an interview from Rapid Response, hosted by former Fast Company editor-in-chief Robert Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigating real-time challenge…

For many office workers, the typical “lunch hour” is a sad desk lunch of a sandwich or slop bowl supplemented by a rotating schedule of snacks. According to a poll conducted by Yahoo and YouGov, half of employed Americans regularly eat at their workstations. And now they’re sharing it all on TikTok. Office snack content is hooking viewers online with captions such as “WIEIAD” (what I eat in a day) and “what I ate at my 8-4,” featuring office workers’ time-stamped eating schedules. Employees post montages of their morning coffee and breakfast of choice, followed by a time-lapse video of a variety of snacks and beverages consumed at their desk. Some videos have vo…

There are certain things that make it obvious that you are a working parent. And I am not talking about the bags under your eyes or the six cups of coffee needed to get through the day. It usually happens at 4:59 p.m. when they start to pack up so they can make it to daycare or a school recital or any number of obligations parents have. As they slip out of the open-plan cubicle maze, a child-free colleague glances over and thinks (or sometimes says out loud), “Must be nice.” Welcome to the us versus them of modern work life: parents versus nonparents, aka committed versus distracted or the all-in versus the always juggling. In my book How to Have a Kid and a Life, I w…

When a major power outage left tens of thousands of San Francisco residents in the dark weekend, the city’s fleet of high tech self-driving vehicles went offline too. Videos circulating on social media showed Waymo robotaxis clogging up intersections, addled by the sudden absence of guidance from traffic lights. In one video posted to TikTok, a Waymo robotaxi sporting its telltale rooftop cluster of sensors blocks a busy intersection as human drivers stream around it on both sides. “This car did not move for 10+ min – it only left when the passengers ditched the car,” the TikTok user who caught the footage wrote in the caption. In another widely circulated video,…

For 50 years, America’s generosity has been stuck in neutral with charitable giving frozen at 2.5% of GDP. But not because people stopped caring. In 2024, total giving hit record highs, and food banks saw donations surge as families faced delays in SNAP benefits. The heart is there. What’s missing is technology that turns generosity into lasting impact. We can’t solve today’s biggest problems, from food insecurity to climate change to health inequity, without unlocking the full potential of AI. For the first time, technology connects data across causes, predicts needs before they arise, and turns generosity into measurable progress. If generosity is the fuel, AI is th…

I don’t know how Henri Cartier-Bresson would have reacted to Leica replacing the optical viewfinder on his camera with an artificial display. Perhaps the French photographer and cofounder of Magnum Photos wouldn’t have cared one bit about it. Or maybe he—a profound humanist—would have disliked the idea of it almost as much as I do. Cartier-Bresson once famously said that his Leica “became the extension of [his] eye, prowling the streets all day, feeling very strung up and ready to pounce, determined to ‘trap life’—to preserve life in the act of living.” That’s a little harder to accomplish with Leica’s new camera. Today, Leica is launching the M EV1. It’s the first M …

By the end of October, David, who works at a roughly 2,000-person finance firm in New York, already knew he’d be working during the holiday season this year. Usually at the office, he learned he’d at least get to work remotely between December 26 and January 1—with the way the financial calendar fell, it was inevitable that he couldn’t just disappear for clients (like institutional investors and family offices) during that time. He says the schedule doesn’t really bother him. “I’m not in a trench in the middle of a battlefield here. I’m not laying bricks,” he says. “It’s not terribly unrealistic work that they’re asking us to do.” Mainly, he’s expected to respond…

McDonald’s’ latest menu drop is making a Mormon treat mainstream. On Tuesday, April 28, McDonald’s officially announced six new beverages coming to its menu on May 6. That includes three “crafted sodas”—Sprite Berry Blast, Orange Dream, and Dirty Dr Pepper—which combine sodas with flavored syrups and cold foam. The drinks make McDonald’s the latest franchise to embrace the concept of “dirty soda,” or soda with mixed-in flavors and creams. But dirty soda is more than just a viral food trend: It’s a cultural mainstay of Mormon communities, which have embraced the concept since it first rose to prominence in Utah, where 42% of the adult population identifies as Morm…

On May 19, 2023, a photograph appeared on what was then still called Twitter showing smoke billowing from the Pentagon after an apparent explosion. The image quickly went viral. Within minutes, the S&P 500 dropped sharply, wiping out billions of dollars in market value. Then the truth emerged: the image was a fake, generated by AI. The markets recovered as quickly as they had tumbled, but the event marked an important turning point: this was the first time that the stock market had been directly affected by a deepfake. It is highly unlikely to be the last. Once a fringe curiosity, the deepfake economy has grown to become a $7.5 billion market, with some prediction…

As we scroll through our feeds, it’s not unusual to stumble upon AI-generated slop—the kind of empty, nonsensical content that’s unmistakably artificial. You click on one, and before you know it, your feed’s flooded with more of the same. It’s left users craving the authenticity they once savored—a pervasive frustration spreading across social media Pinterest has not been immune to the phenomenon. Described by Futurism as “strangled by AI slop,” the platform has been “engulfed in a torrent of uncanny AI-generated content, drowning out the human-made inspiration that once thrived there.” Amid a surge of complaints, the platform has rolled out new generative AI cont…

To anchor the long rows of server racks that power the artificial intelligence boom, every data center needs thousands of holes drilled into its concrete floor. It’s a precise part of the construction process that has required workers to bend over with handheld drills for hours at a time grinding meticulously placed holes into thick pads of concrete. Now, there’s a robot doing it up to 10 times as fast. Tool brand DeWalt has just revealed a downward-drilling robot that can autonomously roam the floors of under construction data centers to drill the thousands of holes that are necessary for installing server hardware and other building elements. Developed in conjun…