Blog, YouTube & Content Monetization

Snap is hoping to snap up another revenue stream in its quest to reduce its dependency on advertising. The social media company announced on Tuesday that it will begin offering subscriptions to select creators so they can earn income from their most engaged fans. In a move that supports both creators and its bottom line, Snap will begin testing “Creator Subscriptions” next week with a group of 15 Snapchat creators that includes Jeremiah Brown, Harry Jowsey, and Skai Jackson. Combined, these three creators have more than 3 million followers on Snap, and the company is betting that some portion of those followers will convert to paid subscribers to receive exclusive con…

Restaurant operators have been automating customer service processes for years. Implementing kiosks, self-checkout, and mobile ordering has helped margins and cut labor costs. But now there’s a problem. Friendliness scores dropped 12 points in just one year. Thirty-three percent of customers actively avoid restaurants that feel too automated. And AI is about to flood the market. Here’s the choice operators face: double down on customer-facing automation and watch friendliness scores keep falling or use AI differently. It’s time to stop automating what customers value and instead start automating what they don’t see. Smart operators recognize that having AI take or…

Right now, criminal and state-sponsored hackers are intercepting and storing encrypted data they cannot yet decode. Likely targets include everything from corporate secrets and medical records to legal agreements and military communications. Why would these actors bother to steal data they can’t read? Because they are betting on developments in quantum computing that will eventually let them crack this encrypted data wide open. This isn’t a fringe theory. The NSA (National Security Agency), NIST (National Institute of Standards and Technology), and ENISA (European Agency for Cybersecurity) are all treating this “harvest now, decrypt later” scenario as a live threat th…

When it comes to EVs, a bigger battery isn’t always better. Ford Motor Company is making that bet as part of its effort to manufacture a new suite of more affordable electric vehicles—beginning with a $30,000-starting-price mid-size electric truck set to launch in 2027. To get more out of a smaller battery, Ford has had to reimagine every step of its manufacturing process. It has scrapped the typical assembly line process in favor of what the automaker calls its “Ford Universal EV Platform,” and simplified every part of its EV, from the miles of wiring inside the electric system to the number of parts that make up its frame. And it’s had to rethink the batter…

The new year has so far not been kind to the share price of Big Tech stocks, particularly the so-called Magnificent 7. These seven companies—Alphabet, Amazon, Apple, Meta, Microsoft, Nvidia, and Tesla—are America’s tech crown jewels. Combined, they have their hands in the hottest areas of tech, including artificial intelligence, mobile computing, chipmaking, and transportation. Yet all of these tech companies have seen their share prices decline since the beginning of the year. Here are some possible reasons why. The Magnificent 7 is seeing red in 2026 As of this writing, there isn’t a single Magnificent 7 stock in the green for 2026. Their year-to-date return…

Variant, a generative design tool that promises endless UI exploration, recently introduced a feature most creative people and designers have used for decades: the eyedropper. In Variant, the tool picks vibes: It lets you click on one AI-generated interface and inject its aesthetic DNA—typography, spatial relationships, and color palettes—into another. After so much hype around “vibecoding” and its text-based imprecision, seeing a familiar, direct manipulation tool applied to generative AI feels great.​​ The new AI modality takes a nice step to close the gap between the impenetrable ways of large language model black boxes and the tools designers actually use with the…

Most of us assume bullying is something we age out of by middle school, high school at the latest. By the time you’re a professional—especially one with credentials, experience, and a résumé you worked hard for—you expect a baseline of mutual respect. And yet. If you’ve spent enough time in workplaces, on boards, or in other community organizations, you’ve probably had that moment where your stomach tightens in a meeting and you’re not entirely sure why. A comment lands sideways. A tone shifts. Someone interrupts you for the third time. You walk away replaying the exchange, wondering whether you imagined it or whether something subtle but unmistakable just happene…

Integrity, understood as a disposition to behave in prosocial, ethical, and principled ways rather than corrupt or self-serving ones, is among the strongest and most consistent predictors of job performance and leadership effectiveness. The reason is far from mysterious. Leadership, whatever its context, is a collective enterprise. No meaningful goal, from building empires to running companies, has ever been achieved alone. Across history, not just in humans but also other animals, cooperation has depended less on raw power than on trust. Ancient trading societies flourished precisely because reputation constrained behavior: merchants in Phoenician city-states, mediev…

Picture a memory from childhood, one that feels real and nostalgic, but somehow just out of grasp: perhaps a family trip to the beach, or a moment mid-swing on the playset, or an afternoon spent hunting for four-leaf clovers. Now, imagine that you could bottle that golden moment into a fragrance. One scientist at MIT, Cyrus Clarke, is working to do just that. Alongside a team of fellow researchers, Clarke has developed a physical machine called the Anemoia Device, which uses a generative AI model to analyze an archival photograph, describe it in a short sentence, and, following the user’s own inputs, convert that description into a unique fragrance. The word “an…

For Americans with conventional work schedules, Monday holidays are often a blessing. However, despite the extra weekend day, these observances can also sneak up on you and be confusing. Today (Monday, February 16) is Presidents’ Day, which is officially known as Washington’s Birthday. In this story, we’ll break down what exactly is open and closed on the day that we celebrate all the commanders in chief. Before we get into all that, let’s look at the history of the day and how it came to be. What does George Washington have to do with it? George Washington, the first president of the United States, has everything to do with Presidents’ Day. The holiday evolve…

Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. With apologies to T.S. Eliot, some CEOs are finding that February, not April, may be the cruelest month. In recent weeks, Workday, PayPal, and The Washington Post parted ways with their chief executives, suggesting that high CEO turnover, which reached record levels in recent years, may con…

After more than a decade of planning, an overlooked side of the ski haven of Aspen, Colorado, will soon be revamped into a new base village. Named Chalet Alpina and covering two-and-a-half city blocks, the development will build a new modern ski lift that is closer to the city’s downtown and flank it with a luxury hotel and residences, a restaurant and ski museum inside relocated historic chalet buildings, and a broad new public plaza. The project, which broke ground last fall, is situated at the loading point of the 1937 tow line that was the city’s first mechanized route up the mountain. Remnants of the steel lift that replaced it a decade later will be preserve…

In the United States, it’s one of our annual holidays today, Presidents’ Day, which celebrates the dozens of American presidents we’ve had over the centuries. But on the other side of the world, an even larger holiday is kicking off: Chinese New Year. Here’s what you need to know about the festival and its importance to the millions of Chinese Americans in the United States. What is Chinese New Year? Chinese New Year, also known as the Lunar New Year or, in China, the Spring Festival, is an annual holiday that marks the beginning of the new lunar year. Unlike many Western holidays, the lunar new year does not have a fixed date. Instead, it typically falls on the fu…

Tax filing season is in full swing, and while preparing your taxes can often be filled with stress, misplaced documents, and worries about proper filing, this year, there may be a silver lining. According to analysts, many Americans may get larger refunds in 2026 due to The President’s 2025 One Big Beautiful Bill legislation. Last year, the average refund was $3,167, but, given there are a number of new changes and deductions, experts say many Americans are looking to get back an additional $1,000 or more. Overall, that could come out to around $90 billion more dollars in tax returns. Here are the biggest changes that could boost your tax refund this year: No tax…

After 50, too many women reduce their working hours, become trapped in lower-quality jobs, or exit the labor market altogether. Part-time employment becomes more prevalent as women age. The gender gap widens. For women, this means lower lifetime earnings and significantly smaller pensions. Many are calling this phenomenon the “menopause penalty”—a midlife equivalent of the motherhood penalty. And indeed, research suggests that women’s earnings drop in the years following a menopause diagnosis. But while menopause clearly plays a role, there is a risk in attributing these economic setbacks too narrowly to biology. Doing so not only oversimplifies women’s lived realitie…

On January 23rd, outside an elementary school in Santa Monica, California, a Waymo vehicle hit a child. That’s what we know for sure. It sounds shocking, horrifying even. And it’s already giving plenty of groups cover to demand that California revoke Waymo’s license to operate its cars. But the details matter. And once you start digging a bit, the scary headline about a kid struck down by a heartless robot clearly isn’t the whole story. In fact, accidents like this provide a lens through which to improve both human and robot driving—and even save lives. Braking Hard The specifics of the incident in Santa Monica are still coming out. As it does…

This should come as a shock to very few people, but Krispy Kreme doughnuts, which typically needs very little reason to give away its doughnuts, is giving away free doughnuts today. This time, the free doughnut giveaway is in honor of Fat Tuesday 2026. But there’s a catch. Here’s what you need to know. What is Fat Tuesday? Today (Tuesday, February 17) is Fat Tuesday, otherwise known as Mardi Gras. The holiday always falls on the final Tuesday before the Christian holy day of Ash Wednesday, which is the beginning of the Lent observance period. Traditionally, Christians refrain from eating certain foods during Lent, particularly rich and fatty ones. As a…

For the past decade—and really, for its entire 84-year history—the laundry detergent brand Tide has been trying to simplify the process of doing of laundry. From its original all-in-one powder to 1980s-era liquid soap to the 2012 introduction of the packet-based Tide Pod, the brand and its parent company Procter and Gamble have regularly reformulated the core product to accommodate the seemingly simple but highly diverse act of washing one’s clothes. “There are 55 unique steps we’ve identified in the laundry process,” says Marchoe Northern, president of North America fabric care at Procter and Gamble. “Our job is to continue to think about ways to solve today’s modern…

Today marks the start of the Year of the Fire Horse, which in Chinese tradition is all about action, boldness, and taking on new challenges. And what better way to celebrate a year that should be full of red hot, blazing energy than with a hand-crafted cowboy hat from Stetson? The color? Red, of course. The company, started by John Batterson Stetson in 1865, invented the cowboy hat. Today, it’s still known for embracing the spirit of the West with its quality hats, boots, and outerwear. And to mark the year of intensity, which hasn’t happened in 60 years, the brand is partnering with Gold House to turn an iconic cultural item—the cowboy hat—into a modern…

Hospital intensive care units are notoriously noisy, with medical equipment emitting alarms, beeps, and other alerts designed to grab the attention of overextended healthcare workers. That constant barrage can lead to what experts call alarm fatigue, causing stress and exhaustion for doctors and nurses who must distinguish between routine signals and those indicating a patient is in urgent distress. Patients, too, often struggle to rest amid the cacophony, even though sleep is critical to recovery. To Ophir Ronen, a serial tech entrepreneur who sold his IT alert-handling startup Event Enrichment HQ to PagerDuty, the problem sounded familiar. Ronen first encountere…

Too many years ago, I remember slotting a 3.5-inch disk into my PC. With my allowance, I’d bought $5 video game design software from a catalog. And as I looked at the terminal, lost without some familiar GUI . . . my coding efforts died. Game design became an abstract concept even as I became a game journalist—a topic sketched in notebooks, theoretically discussed, critically observed. That was, until I loaded Moonlake AI. With $30 million in funding from investors including Nvidia, AIX, Google’s Chief Scientist Jeff Dean, and YouTube founder Steve Chen, the 15-person startup founded by two Stanford PhD students dreams of building complete games—from first person shoo…