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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,103 topics in this forum
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Now that AI can control your web browser, the next frontier might be to take over your entire computer. At least that’s what Seattle-based startup Vercept is trying to do with Vy, a currently free Windows and Mac app that can manipulate your mouse and keyboard to automate tedious or repetitive tasks. You just tell it what you’re trying to do, and then it takes control. Vy first launched as a beta for Macs in May, but has now been rebuilt and is available for Windows as well. My experiments with Vy have yielded mixed results. If you’ve ever yelled at ChatGPT for failing to follow instructions, that frustration becomes magnified when AI is piloting your entire compu…
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When I got the email, I was certain I was going to be murdered. Sent through an obscure contact form on my website, the message said that Jason Alexander had read an article I wrote for FastCompany, and wanted to interview me for his podcast. All I had to do was show up at a nondescript building next to Warner Brothers Studios, come around the back, and enter through an unmarked basement door. “Yeah, right” I thought. “George from Seinfeld wants to talk to me about AI? Scammers sure have gotten creative!” Still, I couldn’t entirely write off the message. Jason Alexander does indeed have a podcast. And a quick check with Gemini showed that the person wh…
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The kinds of videos that do well on YouTube Shorts are depressingly predictable: cute cats, heated arguments, crazy stunts, and plenty of good old-fashioned shots of people suffering low-key injuries. The issue is that the real world produces only so many epic fails. And of the small number that do happen, even fewer are caught on video. Think of all the airplane passenger arguments and dropped wedding cakes that have gone untaped and unposted! Enter Sora. OpenAI’s new video generator is hyperrealistic, and was clearly trained on billions of hours of short-form, vertical video. That makes it incredibly good at generating the kinds of short, grabby videos that pull…
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Before I ever met Sam Kececi, I had already interviewed him on his career, his use of AI, and his thoughts on data privacy. In this case, “him” might be a loose word, depending on your definition—I had spoken not with Kececi himself, but with an AI chatbot that he designed to recall his memories, mimic his personality, and share his opinions. Kececi is an ex-Amazon software engineer who, since August 2025, has been building an AI company called Sentience. The real Kececi, who I spoke to after interviewing his personal AI, describes Sentience as “the digital version of you, but with perfect memory.” It’s a chatbot that uses your emails, Slack messages, Apple Notes…
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A few weeks ago, I stood on a stage at California State University, San Bernardino (CSUSB), looking out at the Class of 2026. The air was thick with a very modern kind of tension. While previous generations might have experienced the standard “graduation jitters,” what I saw was something far more intense: a profound sense of confusion and chaos. I was there to help them decode it. For the past four years, these students have been caught in a crossfire of conflicting narratives. On one side is the traditional establishment promising that a degree is a golden ticket to a linear, predictable path. On the other is a loud, disruptive chorus telling them that in the age of Ar…
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A year ago, I started reading again. I say “again” because, like the countless friends and colleagues I’ve spoken to who have also found themselves swept up in the reading renaissance that’s currently reshaping the book industry—the U.S. market is projected to grow from $40.5 billion in 2024 to $51.5 billion by 2030, with audiobooks and ebooks seeing explosive growth—I’d lost the habit somewhere between the demands of a growing career and the chaos of early parenthood. For too long, reading was relegated to vacations—and even then, I’d be lucky to get through a full book. But last year, something shifted. Twelve months later, I’ve read over 100 books and listened to c…
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My kids have been really into sea shanties lately (my family has eclectic musical tastes.) There are a surprisingly large number of modern shanties on YouTube and TikTok. But one historic song, The Wellermen, really spoke to me. Going down a rabbit hole of the song’s history, I learned that it was written in 1966 by a New Zealander. But the whaling classic was inspired by a much older song from 1820. Eventually, I found the lyrics to the original. But there was a problem–the words were cryptic and the melody was lost to the sands of time, making it impossible to sing. So, I decided to leverage today’s most powerful music-generating AI to bring it back.…
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Entrepreneurship is improperly branded. From the outside, it appears like autonomy, upside, and ambition realized. From the inside, it too often feels like anxiety, uncertainty, and sleepless nights. I’ve spent my career building behavior-changing services in small business finance and mental healthcare, including the design of agentic AI products to make mental health support available to, and effective for, millions. What I learned in that role surprised me. The very same patterns that drive anxiety and burnout in individuals show up inside small businesses, especially for founders and leaders who are responsible for every decision, every dollar, the livelihood of ever…
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Whenever my wife and I go to watch a movie together, lately we tend to pick a new theater close to where we live that’s called 109 Cinemas Premium Shinjuku. There are reclining seats, you get free popcorn in a chill lounge when you arrive, and the supposedly best-in-Japan sound system was tuned by the late music legend Ryuichi Sakamoto. What’s not to like? But when we went to see 28 Years Later: The Bone Temple this past weekend, we realized it was only showing in the auditorium dedicated to ScreenX, a fairly new format that has been picking up some steam of late. I’d heard of it before but I hadn’t ever seen it for myself, so I was happy to check it out in the spirit…
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This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. I tested more than 200 educational sites, apps, and services last year. Some were so confusing that I quickly gave up. Others were too costly. A few went out of business. Many were narrowly useful, e.g., for 3D modeling, math, or music. The top-tier tools have consistently been super valuable for me—in my teaching, in my job at the City University of New York, and as a dad of two daughters. To save you the time and effort of sifting through the chaff, I’m sharing the ones I find most useful. Even if you’re not a teacher, these tools m…
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Welcome to Pressing Questions, Fast Company’s work-life advice column. Every week, deputy editor Kathleen Davis, host of The New Way We Work podcast, will answer the biggest and most pressing workplace questions. Q: I think my manager is burned out. What can I do? A: It’s tough out there for managers, especially middle mangers who are often caught in the—well—middle and may find themselves enforcing unpopular policies that they didn’t create. It’s not explicitly your job to fix your boss’s problems (and you don’t have the power or authority to do so if you aren’t in a leadership role). But, a manager sets the tone for their team and if they are burned out, their entire …
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Being tired is practically a personality trait in corporate America — especially in 2025. Everybody is exhausted, it seems. Folks are doing fiftyleven jobs. You’re always juggling tasks, always late for the next meeting because the last one ran long. But when you’re one of the few Black employees at the gig, there’s a subconscious fear of looking like you’re in over your head, especially with the looming fear of layoffs. So you push through, even when you’re running on fumes. You go harder, telling yourself you’ll rest once you get through the busy patch. But that’s a lie. The job is a perpetual busy patch. For months, I kept telling myself I was just tired. Regular ti…
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A new browser from the Norwegian company Opera just launched today, and it wants you to stop stressing out so much. The free browser, called Opera Air, is billed as the first-ever “mindful browser.” While existing mindfulness apps like Calm and Headspace can help you take a break to reduce feelings of stress, Opera Air proposes a product that integrates mindfulness directly into working online. The browser comes with a sleek, minimal UI and built-in mindfulness tools—like breathing exercises and binaural beats—so users can code, type, or browse the web and get a brain boost simultaneously. Nikita Walia is a brand strategist at U.N.N.A.M.E.D, the creative partners behind…
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It looks a little like a sleek window AC, but a new device from Chinese appliance giant Midea is actually a reversible heat pump that can both cool and heat a home—and it’s designed to heat efficiently even when the temperature outside drops as low as 22 degrees below zero. The heat pump, called the Midea PWHP, just launched commercially after years of development. Over the last few weeks, I’ve been testing it in freezing temperatures in upstate New York. It works better than my gas furnace, and uses less energy. And the form factor and cost could help heat pumps—which already outsell gas furnaces—spread even faster. A new type of heat pump Like other heat pumps, the P…
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The line had just died down at Hong Kong’s Apple flagship store on Canton Road when I arrived on what happened to be the release day for the iPhone Pocket, the company’s new and very buzzed-about design collaboration between Apple and Issey Miyake Design Studio. I purchased it immediately—a short one in Sapphire blue, as the cross-body version was already sold out. I observed neither pomp nor circumstance with the overwrought packaging, which I shed on the spot despite its velum-bound elegance and prominent Miyake branding. I was on a working vacation after all, and so I simply looped the Pocket around the strap of my nylon cross-body bag and went about my day in a city …
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When I recently needed to find a last-minute place to stay for a week in Palo Alto, I picked one of the cheapest options on Airbnb: a 13-by-13 foot tiny house. Inside, the main living area was smaller than a parking space. Still, it had room for everything you might find in a typical studio apartment. Along the back, a tiny loveseat disguised a Murphy bed that could be pulled down from the wall; the coffee table was exactly the right size to move to the opposite side of the room when it was time to use the bed. On the other side of the house, there was a minuscule kitchen with a tiny fridge, a two-burner stove, and a sink, next to a semi-normal-sized bathroom with a show…
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Does it feel to you like there are way too many AI assistants to keep track of? Between ChatGPT, Microsoft Copilot, Google Gemini, Anthropic Claude, DeepSeek, and others, it’s hard to remember what each one excels at—if anything. Beyond just the underlying differences in large language models, each AI assistant has its own features, integrations, premium features, and peculiarities. I’m writing this guide both for myself and for anyone who wants to stay informed about generative AI. While I have some reservations, I also think it’s worth keeping an eye on what’s available. Rather than getting into the technical details of how these AI assistants work, I’ll focus o…
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When my mom was dying, hospice came daily and stayed for about ninety minutes. They answered questions, checked what needed to be checked, and did what good professionals do: They made a brutal situation feel slightly less impossible. And then they left. Ninety minutes go fast when you are watching your mother decline. The rest of the day stretches out in a way that does not feel like time so much as exposure. Every sound becomes a data point. Every small change feels like a decision you did not train for. Her breathing sounds strange. What do we do? How often should we turn her to avoid bedsores? What is the diaper situation, exactly? That was the gap, the lo…
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These days, many founders feel pressure to raise tremendous amounts of venture capital. But it wasn’t always like this. Most people are surprised to learn that four of the most valuable companies in the world barely raised any VC funding at all by today’s standards. Apple is believed to have raised less than $1 million before its IPO. Amazon raised about $8 million. Microsoft raised about $1 million. Google raised $25 million. Add it all up, and it’s less than $35 million in total VC funding. Granted, that’s about $74 million in today’s dollars, but it’s still a relatively small investment that led to four companies that are worth around $14 trillion today. Before billi…
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Too many years ago, I remember slotting a 3.5-inch disk into my PC. With my allowance, I’d bought $5 video game design software from a catalog. And as I looked at the terminal, lost without some familiar GUI . . . my coding efforts died. Game design became an abstract concept even as I became a game journalist—a topic sketched in notebooks, theoretically discussed, critically observed. That was, until I loaded Moonlake AI. With $30 million in funding from investors including Nvidia, AIX, Google’s Chief Scientist Jeff Dean, and YouTube founder Steve Chen, the 15-person startup founded by two Stanford PhD students dreams of building complete games—from first person shoo…
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I was interviewing for a job as a customer service agent with Anna. She had a low, pleasant voice and she’d nailed the pronunciation of my name—something few people do. I wanted to make a good impression except I had no idea what Anna was thinking because Anna couldn’t think. Anna wasn’t technically a person. She was AI. Not only is AI changing how we do our jobs, it’s also changing how we get jobs. This ranges from using AI to screen resumes, schedule interviews, even conduct them. According to a 2025 report, 20% of companies are using AI to interview candidates. Even so, nothing can replace human recruiters, the folks who’ve deployed Anna into the wild stressed …
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Fluorescent lights that softly hum. Magazines nobody reads. A television mounted in the corner playing cable news as a receptionist mispronounces my last name. I am at my first of several doctors appointments intentionally scheduled during the winter holiday season. Not because I’m sick. Because it’s the only week of the year when nothing work-related is fighting for my time. The office is closed. The investors aren’t emailing. The product update notifications have stopped. For seven days I can put my body first. So I schedule the bloodwork. The dermatologist. The physical I’ve been postponing since March. The dentist I keep rescheduling because there’s always…
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