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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,103 topics in this forum
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Women’s sports continue to thrive. Record-breaking WNBA viewership, a flood of new brand investment, and now Unrivaled: the women’s basketball league built by players, for players. Commissioner Micky Lawler pulls back the curtain on what it really takes to launch a high-stakes sports startup in the full glare of the public eye. The question is no longer whether women’s sports can compete. It’s how fast they can grow. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scalepodcast, Rapid Responsefeatures candid conversations with today’s top business leade…
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In a world where trust in institutions is at an all-time low and the pace of change is relentless, the most effective leaders are not those who hide behind polished press releases or corporate jargon. They are the ones who step forward with authentic stories—stories that reveal not just their vision, but their humility, values, and the messy realities of leading in uncertain times. Welcome to the era of the storytelling CEO, where transparency isn’t just a buzzword, it’s the new leadership currency. Why Stories Matter More Than Ever For millennia, stories have been the glue that binds communities, shapes cultures, and helps us make sense of the world. Today, as org…
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Many of the office buildings emptied by the pandemic are still sitting vacant. A recent report from Moody’s Analytics found that in the second quarter of 2025 office vacancy rates were still above 20% nationwide, and cities across the country are still trying to figure out what, if anything, to do about it. One startup has an unconventional solution. It wants to fill that empty space with crops. Area 2 Farms is a three-year-old company based in Arlington, Virginia, that’s taking the concept of indoor farming to unusual spaces. Its first farm, in Arlington, grows dozens of varieties of crops in a low-slung brick building tucked between a dog day care and a car repair s…
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In the early days of the internet, collectors traded rare whiskey and wine on eBay alongside Beanie Babies and vintage sneakers. But then, in 1999, six months after closing down firearm sales, eBay announced they would ban the sale of alcohol and tobacco products as well. “As a general rule, these laws are just so complex and contradictory, that we just decided that in the best interest of our users to prevent that situation from ever occurring,” then-spokesman Kevin Pursglove said. More than 25 years later and almost a century after the end of Prohibition, the regulatory environment is no less forgiving, and the resale of spirits online has been scattered acros…
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At first glance, Clove’s collaboration strategy may seem a little wacky. Why, you might ask, is a startup that makes sneakers for healthcare workers partnering with Land O’Lakes butter, Levain cookies, and Olipop prebiotic sodas? It’s a good question, but there’s method to the madness. Clove’s team members spend their days studying the lives of doctors and nurses, and they’ve discovered that food is a rare source of pleasure and joy in a very stressful workplace. “I watch nurses get ready with me videos as a form of ethnographic research,” says Jordyn Amoroso, Clove’s co-founder and chief brand officer. “You see nurses pack their lunches with a baked good, or a healthy s…
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The U.S. National Highway Traffic Safety Administration said on Thursday that it is opening an investigation into 2.88 million Tesla vehicles equipped with its Full Self-Driving system over more than 50 reports of traffic-safety violations and a series of crashes. The auto safety agency said FSD — an assistance system that requires drivers to pay attention and intervene if needed — has “induced vehicle behavior that violated traffic safety laws.” The agency said it has reports of Tesla vehicles using FSD driving through red traffic lights and driving against the proper direction of travel during a lane change. RECALL COULD FOLLOW IF NHTSA FINDS SAFETY RISKS …
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You’re invited to a holiday party with a dress code—cocktail attire. Instead of panic-scrolling through a bunch of dresses that look great on someone else and questionable on you, you open your laptop. A runway show starts in your living room. The lighting is cinematic. The music hits. And every model walking the runway is YOU. Same body, same proportions, same posture. You toggle the scene from dramatic spotlights to natural daylight to a candlelit restaurant, watching how each dress moves and fits in real life before you pick the one that feels right. But this isn’t just a better shopping experience; it is a design process that’s likely to yield an outfit that appea…
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When the clock strikes midnight tonight, the U.S. government could shut down. If that happens, it will be because Congressional Republicans and Democrats could not reach an agreement on a new funding bill, which is required to keep the government running. As noted by CBS News, one of the key sticking points between Democrats and Republicans involves healthcare provisions in the proposed bill. Democrats want provisions in the bill that would help fund healthcare for millions of Americans across the country. They also want restrictions on President The President’s ability to withhold such healthcare funding. Republicans have so far refused to entertain these provisi…
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When Santa Claus is done delivering presents on Christmas Eve, he must get back home to the North Pole, even if it’s snowing so hard that the reindeer can’t see the way. He could use a compass, but then he has a challenge: He has to be able to find the right North Pole. There are actually two North Poles—the geographic North Pole you see on maps and the magnetic North Pole that the compass relies on. They aren’t the same. The two North Poles The geographic North Pole, also called true north, is the point at one end of the Earth’s axis of rotation. Try taking a tennis ball in your right hand, putting your thumb on the bottom and your middle finger on the…
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It’s the sort of thing you might not notice until it really matters, but the U.S. Postal Service recently changed how it defines the “postmark” on a piece of mail—warning that the postmark date is not a reliable indicator of when you actually mailed something. If you’re the sort of person who waits until the last minute to send time-sensitive mail, that means you’ll need to stand in line at your local post office and request a manual postmark when dropping off your mail. While the way mail is postmarked hasn’t undergone some major shift recently, the postal service set out earlier this year to clarify earlier what a postmark means and how the process works. B…
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Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday. When Mary Beth Laughton became president and CEO of Recreational Equipment, Inc. (REI) earlier this year, she inherited an organization with a rich heritage: REI was founded in 1938 by Lloyd and Mary Anderson, who joined some fellow outdoor enthusiast friends to buy ice axes that were only available i…
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Apple’s iOS 26 has been available for nearly six months now, but it’s still one of the company’s least well-received software updates for the iPhone. Primarily, people have criticized the new Liquid Glass user interface design, which Apple now lets you tone down. But iOS 26 also changed the way many apps function on the iPhone, disrupting a user’s muscle memory and expectations, leading to many to pine for the way the iPhone functioned on iOS 18. Yet while you can’t revert to iOS 18 once you’ve upgraded to iOS 26, you can make some simple tweaks that will make your iOS 26 iPhone function as it did before. Here’s how. 1. Give Safari the layout it used to have,…
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Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. It’s the time of year when we all make promises to ourselves. I’m committing to read more, procrastinate less, and squeeze in an extra hour of piano practice a week. I asked other CEOs to share their 2026 New Year’s resolutions; here are seven responses, in their own words. Omar Abbosh, chief…
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Since Spencer Rascoff took over as Match Group CEO in early 2025, he has set about trying to revive its portfolio of dating apps, in part by winning back user trust and courting Gen Z. “Trust is the foundation of real connections, and we are committed to rebuilding it with urgency, accountability, and an unwavering focus on the user,” Rascoff said last March in a letter to employees sharing his vision. As part of that turnaround and effort to cultivate trust, Match Group—the parent company of Tinder, Hinge, and OkCupid—has also sought to revamp its internal culture over the last year, in the interest of imbuing the company with greater transparency. A few months into…
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The bill that brought the government back online last month ended the shutdown with an unexpected catch that could crush an entire industry. A hidden provision slipped into the bill just before it passed has nothing to do with the federal shutdown and everything to do with hemp—the version of cannabis that’s grown as a food, a fiber, and, in recent years, as the active ingredient in an array of sodas, gummies, and snacks crafted to give people an alcohol-free buzz. Hemp is legally defined as a variety of the plant Cannabis sativa L. that contains less than .3 percent of the most common form of THC, the psychoactive compound from marijuana that gets people high. In…
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Today (Monday, May 5, 2025) is Cinco de Mayo. The day celebrates the May 5, 1862, victory of Mexico against France in the Battle of Puebla. However, while Cinco de Mayo celebrates an important event in Mexican history, the day is widely observed in communities across America and is now frequently one used to celebrate Mexican-American culture in the United States. Many brands in America—especially restaurant chains—like to participate in Cinco de Mayo by offering deals and freebies to customers. This is especially true of restaurants that serve Mexican or Mexican-American food. Here are some deals to be had today if you are up for celebrating Cinco de Mayo with your t…
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Less than a year after Rite Aid finally wrapped up its first bankruptcy proceedings, it’s now reportedly planning to file for Chapter 11 protection a second time. Based on a new report from Bloomberg, Rite Aid employees received a letter today from CEO Matthew Schroeder stating that the company’s negotiations with lenders for more capital have failed. He went on to explain that the pharmacy chain can no longer sustain itself and intends to file for Chapter 11 bankruptcy. Per the letter, the company will start by cutting jobs at its corporate offices in Pennsylvania, a move Schroeder attributed to “the dramatic downturn in the economy.” An apparent copy of the lett…
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As Americans grapple with $1.23 trillion in credit card balances, Klarna Group is introducing a new way to access premium rewards—one that doesn’t require a credit card at all. The Swedish fintech company launched its Premium ($19.99/month) and Max ($44.99/month) membership tiers in the United States on Thursday, expanding upon its existing Core and Plus offerings and mirroring successful rollouts in the UK and EU. The move positions Klarna squarely in the territory long dominated by high-end credit cards like the Amex Platinum and Chase Sapphire Reserve, but with none of the spending thresholds, APRs, or annual fees that usually define that segment. The timi…
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A note Jeffrey Epstein’s former cellmate claimed he found after the millionaire sex offender’s first suspected jail suicide attempt was made public Wednesday, years after being sealed and locked in a courthouse vault as part of an unrelated legal dispute. U.S. District Judge Kenneth Karas in White Plains, New York, ordered the release of the note after The New York Times asked him last week to unseal it and other documents in a case involving the former cellmate, Nicholas Tartaglione. Federal prosecutors did not oppose the request. Few people had known about the note until Tartaglione, a former police officer serving a life sentence for killing four people, mentioned it…
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Ask any C-suite leader if AI is a priority in their organization. The answer is yes. The numbers back it up. Menlo Ventures reports that companies spent $37 billion in 2025 on AI. But spending does not guarantee success, and many companies are now coming out of major rollouts with little to show for it. Adoption is low, productivity hasn’t increased, and ROI is still an idea on a slide because organizations handed AI to their IT team like it was new software to install and called it a rollout. Deploying AI is a workforce strategy that demands behavior change and a new operating model. It’s not a technology rollout. It’s a workforce and culture transformation. …
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Inside a new factory near Louisville, Kentucky, bright orange robots will soon begin carefully loading boot parts into a machine that adds soles. It’s one step in the highly automated process of making a Keen work boot—and an illustration of what it looks like now to bring factories back to the United States. Keen, which is headquartered in Portland, Oregon, started planning the new factory last year, long before current tariffs were in place. And the company, unlike the majority of shoe brands, had already been manufacturing some shoes in Portland for more than a decade. The Portland factory is now closing as the company prepares to open the larger factory in Kentuc…
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Did your Christmas morning start off with a Mac under the tree? No matter if you unwrapped a new MacBook, iMac, or Mac mini, that hardware is just the beginning of a gift that will keep on giving. In 2025, there are more apps and games for Apple computers than ever. Here are six we recommend taking a look at. Pages Whether you’re a student or a professional who just got a new Mac, one of the most critical apps to have is a word processor. For decades now, the word-processing king, Microsoft Word, has been available on Macs. The problem is that Microsoft Word is now largely a subscription service—meaning that if you use it, you’ll have to pay a monthly fee. …
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In the rush to adopt artificial intelligence, many employers are now requiring that employees use AI tools. Fully 64% of employers are encouraging the use of AI, according to Owl Labs, and 58% are requiring its use, according to HRTech Edge. How should you get started? And how can you make your best human contribution while also adopting AI? CLARIFY EXPECTATIONS AND EXPERIMENT One of the most important starting points is to clarify your employer’s expectations. Are they demanding that you use AI for certain parts of your work? Are they requiring new levels of output based on AI? Or are they just seeking to build a tech-forward culture of learning? Clear expectation…
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