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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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If the holiday hustle and bustle is stressing you out, the night sky is providing a perfect moment to pause and wonder at some majesty this weekend, as the Geminid meteor shower (Geminids) is set to peak. The Geminids are technically active annually—this year, from around December 1 through 21, and the action peaks on the evenings of the 12th and 13th. Let’s take a look at the science and history behind this cosmic phenomenon, before we dive into how best to view it. When was the Geminid meteor shower first discovered? These days, the Geminid meteor shower is considered by NASA to be “one of the best and most reliable annual meteor showers.” The event s…
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The crash of a small plane in southwestern Brazil killed four people including Chinese landscape architect and urban planner Yu Kongjian, Brazilian authorities said Wednesday. The accident happened late Tuesday during a landing attempt at a large farm about 100 kilometers (60 miles) from the municipality of Aquidauana in Mato Grosso do Sul state, firefighters said. Yu, who was known for promoting ecologically sound development, was traveling with two Brazilian documentary makers, Luiz Fernando Feres da Cunha Ferraz and Rubens Crispim Jr., who were making a film about the Pantanal wetlands. All three were killed along with pilot Marcelo Pereira de Barros, authorities sai…
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Artificial intelligence is constantly in the news, and it’s one of the most talked about topics among our Fast Company Impact Council members. Its use and acceptance levels are changing daily, with company direction on how to approach it changing alongside that. Boards, leadership, teams, and customers are also reassessing AI usage in the workplace and in the work product. We asked our Impact Council members what kinds of attitude changes toward AI they are seeing in their ecosystem. This question drew an onslaught of replies—clearly a topic everyone has thoughts about. We are sharing 26 of their responses, ranging from the theoretical to unusual use cases. 1. MOVE AW…
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Robinhood is betting that its customers want to trade on absolutely everything. On Tuesday, the popular stock-trading app unveiled a slate of updates to its prediction markets business, aggressively expanding into sports. Now, Robinhood users can trade contracts tied to specific professional football players’ performances, as well as pre-packaged combos for individual games. Early next year, customers will be able to combine up to ten outcomes — such as winners, spreads, and totals — into a single, custom-built contract. Robinhood’s news site, Sherwood, is also launching a new sports newsletter, Scoreboard. Eventually, Robinhood plans to launch contracts that sp…
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It made sense 50 years ago to market to entire generations as if they were one persona. It was a way for companies to understand consumers when there was little else to go on. But does this approach still work today? In the 1960s, marketers needed to reach the large cohort of post-war consumers entering adulthood (and peak spending years). Et voilà, the idea of the Baby Boomer generation was born. The conventional wisdom was that the entire cohort had lived through similar experiences that shaped their values and spending patterns similarly. It was largely true at the time, but a lot has changed since then. Technological progress was impressive, but it didn’t …
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Research shows employees who engage in unethical behavior—surprisingly—are not new to their organizations. They have been there for a considerable amount of time, typically at least six years, and have risen through their companies. Worse, the longer they have been with their organizations, the greater the financial and reputational damage when unethical behavior occurs. And though we might think of corporate misconduct as C-suite malfeasance, unethical behavior can occur at all levels—and many offenders have a steady career path. It begs the question: could an ethical assessment have been designed during their career progression to have detected someone being more s…
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In recent months, major tech companies have lured top talent from rival companies with multimillion-dollar salaries and rumors of unprecedented sign-on bonuses. Big firms are fighting for talent from Apple, OpenAI, Microsoft, Google, and beyond, reportedly offering pay packages that resemble those of NBA stars. Meta has been aggressively poaching talent from its competitors in the race to dominate AI, luring Apple’s robotics chief earlier this month in a move that made headlines. It’s news like this that makes workers ask themselves: “How can I get that to happen to me? (Even if I’m not a Silicon Valley CEO?)” Luckily, career experts say anyone can make themselves mor…
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2026 will be a year of architectural showstoppers. Major projects, from corporate headquarters to sports stadiums and museums, will wrap construction and open to the public in 2026, bringing bold, sometimes audacious buildings to cities around the world. Here are nine buildings opening in 2026 to watch for. Arena Milano—opening in February Milan David Chipperfield Architects Built partly to host ice hockey games during the 2026 Winter Olympics, Arena Milano is a 16,000-seat multipurpose arena that’s expected to become a new center for sports and concerts in Milan. Pritzker Prize-winning David Chipperfield Architects’ design, done in conjunction with Arup, is t…
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AI can knock out an impressive amount of tedious, everyday busywork. It can take on creative tasks, too. But the fundamental question remains: should it? As AI use within organizations reaches new heights, companies are also recognizing its limitations—and, in some cases, pulling back. Consider Duolingo, the language-learning company that announced it would gradually eliminate freelance writers and translators, replacing them with AI-generated content. After public backlash and user reports that the AI-produced lessons felt formulaic and lacked cultural nuance, Duolingo clarified its position. “I do not see AI as replacing what our employees do . . . I see it as a…
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Disability is often framed as something to accommodate instead of celebrate. But Visible Voices, a new digital platform launching today on Global Accessibility Awareness Day 2025, is challenging that mindset. The platform is part magazine, part gallery, and part curated e-shop. As a whole, it’s repositioning disability as a source of culture, creativity, and style, fueled by the belief that accessibility and aesthetics should not be at odds. Cofounded by journalist Bérénice Magistretti and creative entrepreneur Reuben Selby, both of whom live with invisible disabilities, Visible Voices is the platform they wish existed when they were first navigating those identi…
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Chipotle is officially in its Ozempic era. Today, the brand is launching an all-new High Protein Menu in the U.S. and Canada, which it describes as “a clean menu for the protein movement.” The menu comes with six items, including proteinmaxxed burritos and bowls and a new salad option. The real stand-out, though, is what Chipotle is billing as its “first-ever snack,” but is really just a tiny cup of chicken. The High Protein Cup is a topping-less, four-ounce serving of adobo-seasoned chicken that you could easily hold in the palm of your hand—and it’s a perfect, if somewhat depressing, symbol of the GLP-1 age. For Chipotle, the new menu means embracing two e…
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It’s a new year, which means millions of people are setting resolutions they genuinely want to keep. We want to eat better. Move more. Make more money. Finally get control of our time. We’re taking advantage of the Fresh Start Effect, a principle rooted in the idea that people often view new beginnings as an opportunity to distance themselves from past failures and shortcomings. This can lead to a psychological reset, where we experience a renewed sense of optimism, self-efficacy, and motivation, common around the New Year. And yet, by February, most of this motivation will quietly evaporate—not because people don’t care, but because the way we set resolutions i…
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As AI becomes more advanced in quality, leaders are increasingly invoking AI to justify unpopular decisions like layoffs. However, much of that story collapses under scrutiny, and workers know it. This gap between rhetoric and reality is eroding trust. This amplifies inequities and quietly sets organizations up for long-term cultural and performance damage. Author, speaker, and strategist Lily Zheng sees a clear pattern: executives are using AI to explain decisions that are in fact driven by past mistakes, investor pressure, or leadership preference. Companies that went on aggressive hiring sprees during the pandemic are now quietly “correcting” courses. They’re frami…
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Investors are feeling less hot about the makers of cooling systems for data centers after the CEO of Nvidia Corp. stoked concerns that demand for their products could dry up. Shares of Modine Manufacturing Co. led declines in this sector, tumbling as much as 21% Tuesday before recovering some of those losses to close about 7.5% lower. Other makers of water-cooled systems and similar products—including Johnson Controls International Plc, Trane Technologies Plc, and Carrier Global Corp.—also fell as much as 6.2% on Tuesday. To blame? The next generation of Nvidia’s computer chips, announced on Monday, which won’t require the same type of cooling systems. That’s be…
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“Mad Max mode” may sound like something out of a video game, but it is a real-life setting for cars currently plying America’s streets. And it poses genuine danger. In an homage to the main character from George Miller’s dystopian 1979 film and its sequels, originally portrayed by current The President supporter Mel Gibson, Tesla created Mad Max mode as an option for vehicles equipped with its “Full-Self Driving” (FSD) system. The Mad Max icon is a mustachioed smiley face wearing a cowboy hat, bearing less of a resemblance to the film’s titular vigilante than to Tesla CEO Elon Musk’s brother, Kimbal. (Warner Bros., which released the films, has not filed suit.) De…
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Ever wondered what happens when you add random household items to the same bowl every day for 100 days straight? Well, you’re in luck. One TikTok account has made it their mission to find out—so you don’t have to. The anonymous account, known simply as Bowl of Danger, adds “random stuff” to a bowl each day until they “get in danger.” The experiment began in January with a dollop of sunscreen. Each day, something new entered the mix: sugar, whipped cream, deodorant, lit firecrackers, batteries, nail polish, vodka, a whole pizza, a Big Mac. “Can’t imagine how bad that reeks,” someone wrote in the comments. “I just unlocked a new facial expression,” a…
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Below, George Newman shares five key insights from his new book, How Great Ideas Happen: The Hidden Steps Behind Breakthrough Success. George is an associate professor at the Rotman School of Management at the University of Toronto, and he has spent his career trying to unravel the mysteries of what creativity is and where it comes from. His research has been featured in the New York Times, The Economist, BBC, Scientific American, Forbes, The Wall Street Journal, and The Washington Post. What’s the big idea? Most of us think great ideas are conjured from within—some mysterious well of genius possessed by a special few. But if you listen closely to history’s mos…
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Nvidia has agreed to license technology from AI startup Groq for use in some of its artificial intelligence chips, marking the chipmaker’s largest deal and underscoring its push to strengthen competitiveness amid surging demand. Here is a list of multi-billion-dollar AI, cloud and chip deals signed recently: OPENAI DEALS Amazon and OpenAI Amazon is considering an investment of around $10 billion in OpenAI, though talks remain “very fluid,” according to a source who requested anonymity due to the private nature of their talks. Disney and OpenAI Walt Disney to invest $1 billion in OpenAI and will let the ChatGPT-parent use characters from Star Wars, P…
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