Blog, YouTube & Content Monetization

Despite considering themselves successful, most Americans also feel like they’re lagging on at least one major milestone. But experts warn that dwelling on it could put them further behind. In a recent survey conducted by daily development app Headway, 77% of respondents said they consider themselves successful. At the same time—in what researchers label the “success paradox”—81% said they’re falling behind their peers in at least one major personal or professional domain. Roughly one-third said they feel behind others their age financially, 11% feel they’re behind in life experiences, 10% feel they’re lagging in their career progress, and another 10% said the sa…

About three years ago, David Lafitte surveyed the website, social media, and marketing content from Tecovas, the Western apparel brand he leads, and realized that the messaging had become “very diluted.” So the Austin-based company decided to establish a company-wide OKR—the goal-setting framework it uses, short for “objectives and key results,”—that focused on storytelling. Tecovas brought on more creative types who experimented with different messaging, including long-form commercials, and things started to click, Lafitte said during a discussion at the Fast Company Grill at SXSW. “I think everyone embraced this storytelling concept because we have to talk …

For many people, the winter holiday period is their favorite time of the year. It’s weeks full of family, friends, gifts, and cozy indoor get-togethers. But those social gatherings are among the main reasons why the flu spreads so readily at this time of year. And this year, a so-called “superflu” variant known as subclade K is set to make things even worse. Here’s what you need to know. When is flu season? Flu season is officially in full swing. It’s the time of year when flu viruses are most rampant, and infections tend to spike before finally decreasing and leveling off. Most people know that flu season usually occurs in the winter months, but the …

Who saw this coming? Bettors, apparently. Coinbase Global, one of the largest crypto exchanges on the market, announced its third-quarter 2025 earnings on Thursday—a relatively benign event by most measures. But it wasn’t the revenue or profit numbers that caught many people’s attention. It was some specific comments and words spoken by CEO and cofounder Brian Armstrong. Armstrong, near the end of Coinbase’s earnings call, squeezed in a last-second barrage of keywords. “I was a little distracted because I was tracking the prediction market about what Coinbase will say on their next earnings call, and I just want to add here the words Bitcoin, Ethereum, b…

The resurgence of high-profile IPOs in 2025 shows no sign of abating—especially in the fintech space. This week, Wealthfront Corporation announced its intention to go public. Here’s what you need to know: What is Wealthfront? Wealthfront Corporation was founded 17 years ago, in 2008. It is headquartered in Palo Alto, California, and is led by CEO David Fortunato. The company is one of a number of fintech firms that operate in the robo-advisor space. It offers a financial platform and dedicated smartphone app that allow users to invest in various assets, including stocks and bonds. The company also offers cash accounts and automated index investing. Wealthf…

In today’s experience economy, cultural capital is increasingly valuable, especially for cities seeking to differentiate themselves. Municipalities routinely invest in traditional industries, physical infrastructure, and innovation pipelines, but music is often siloed as “entertainment.” Music can function as an economic engine, a form of cultural connective tissue, and a powerful competitive differentiator. The scale of the opportunity is significant. The music industry contributes more than $212 billion to the U.S. GDP and accounts for 2.5 million jobs nationwide. Cultural exports are not just symbolic; they shape global perception, attract investment, and support w…

Contract roles can feel like the perfect job setup: flexible hours, work-from-home perks, and a way to break into your dream company. For some, they also serve as a temporary solution until a more permanent position comes along. Yet sometimes when freelancers decide to transition to a full-time gig, their contract history can potentially come back to bite them—even when it shouldn’t. In a job interview, employers might ask: Can you work effectively on a team? Can you take direction from a manager? Will you think about your work long term? Or they might not ask at all, but they’ll still wonder. To be clear: Freelancing or contract work is work, of course. …

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Today, institutional landlords—those owning more than 1,000 homes—remain a relatively small part of the national single-family housing market. They own less than 1.0% of the total U.S. single-family housing stock and have accounted for only about 0.3% of transactions over the past three years. Yet, two decades ago, they didn’t even really exist. When Blackstone began buying single-family rentals in 2011, there wasn’t a single firm that owned at least 1,000 U.S. single-family homes. By late 2016, Blackstone’s fund, Invitation Homes—which the firm late…

In recent years, organizations have launched neurodiversity and mental health initiatives with the best of intentions: to raise awareness, launch employee resource groups, and create a culture where team members embrace diverse neurotypes and learn to coexist in an ecosystem. Yet, neurodivergent employees still tell me the same thing: they feel misunderstood as they navigate masking, burnout, and eventually leave organizations that genuinely believe they’ve done their best. So, what’s missing? The gap isn’t in policy or process—it’s in our understanding of the emotional landscape inside the neurodivergent experience. Leaders may recognize ADHD or autism as concept…

Most people think of solopreneurs as a one-person machine. The solopreneur (according to social media) sends invoices, juggles client calls, manages marketing campaigns, and troubleshoots their own website—all before lunch. It’s a compelling narrative because it celebrates endless hustle and grit. But it’s also a myth. Solopreneurship simply means you make the business decisions. You don’t have to consult anyone else or wait for approval. It doesn’t mean you’re the only person doing the work. Most solopreneurs eventually bring in support (including me, in my solo business). Hiring help doesn’t mean you’re “no longer a real solopreneur.” It’s a sign that your busin…

David Droga was the face of Accenture Song even before it was called Accenture Song. The ad legend sold his agency Droga5 to Accenture’s creative advertising and marketing division then-called Accenture Interactive in 2019. He became CEO of that division in 2021, and rebranded Interactive as Accenture Song in 2022. So when he stepped down in May, the $20 billion company was not only losing its CEO, it was also losing the voice of the agency. Named to lead the new era was Ndidi Oteh, who comes from leading Song’s operations in the Americas, and has been at Accenture for about 14 years, where in her previous role she was the global account lead for Nike, and retail in…

A momentous week in the technology sector made it clear there is no sign the boom in building artificial intelligence infrastructure is slowing — despite the bubble talk. Nvidia, whose processors are the AI revolution’s backbone, became the first company to surpass $5 trillion in market value. Microsoft and OpenAI inked a deal enhancing the ChatGPT maker’s fundraising ability and OpenAI promptly started laying groundwork for an initial public offering that could value the company at $1 trillion. Amazon said it would cut 14,000 corporate jobs, just days before its cloud unit posted its strongest growth in nearly three years. These developments, along with numer…

With more than 100,000 artifacts dating back thousands of years, nearly 900,000 square feet of floor space, a site that spans more than 120 acres, and a total price tag estimated to be more than $1 billion, it’s not hyperbole to call the Grand Egyptian Museum outside Cairo, Egypt, the most significant museum project in recent decades. It’s the kind of blockbuster building that would have even the starriest of starchitects salivating at the chance to lay claim to what’s likely become one of Egypt’s most visited tourist attractions. So, in hindsight, it’s a bit unexpected that the architecture firm that won the museum’s international design competition way back in 2002 …

Charlie Javice, the founder of a startup company that promised to revolutionize the way college students apply for financial aid, was sentenced Monday to more than seven years in prison for cheating JPMorgan Chase out of $175 million by greatly exaggerating how many students it served. Javice, 33, was convicted in March of duping the banking giant when it bought her company, called Frank, in the summer of 2021. She made false records that made it seem like Frank had over 4 million customers when it had fewer than 300,000. Addressing the court before she was sentenced, Javice, who was in her mid-20s when she founded the company, said she was “haunted that my failure has …

The debate around AI ROI has gotten loud—and, frankly, a little cyclical. One moment, we’re hearing that AI is the key to exponential growth; the next, that 95% of AI pilots fail. At Addi, we’ve been able to leverage AI to grow 4x faster while operating at ~2x the profitability of BNPL peers. This year alone, we’ve saved more than $500,000 from our AI initiatives. But how have we accomplished such strong AI ROI? The difference between performative AI and AI with returns isn’t in which model or tool you’re using; it’s how your team is using them. Here’s how we’ve driven genuine AI-native team adoption and built a workflow/data pipeline that actually makes sens…

I started building Simple in 2019 with a vision that one day, a digital product could help people fix their health as effectively as a human. Five years later, we turned this vision into a company with 160M in ARR, and a team of more than 150 people across multiple countries. If you only look at the highlights, my story can look like a straight line of an entrepreneur’s journey. However, getting there required me to rebuild my own thinking and habits. You see, I have ADHD, and a mind that constantly scans for what can go wrong. For years, I treated that as a bug. It only became my superpower once I learned how to direct it. That isn’t an easy journey, but these lesson…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. There’s no doubt about it: Housing market softening across the Sunbelt—the epicenter of U.S. homebuilding—has caused homebuilders to lose pricing power over the past year. Amid the additional margin compression, some giant homebuilders are adjusting their strategies. Lennar is finally easing up a little on its market share, taking volume-over-margin strategy, while KB Home—a homebuilder ranked No. 526 on the Fortune 1000—said on December 18 that it plans to lean even harder into built-to-order (more on that below). At the end of last week, KB Hom…

Researchers on the forefront of artificial intelligence (AI) and leaders of many of the major platforms—from Jeffrey Hinton to Yoshua Bengio, Demis Hassabis, Sam Altman, Dario Amodei, and Elon Musk—have voiced concerns that AI could lead to the destruction of humanity itself. Even the stated odds from some of these AI experts, with an end-days scenario as high as 25%, are still “wildly optimistic,” according to Nate Soares, president of the Machine Intelligence Research Institute (MIRI) and coauthor of the recent best-selling book If Anyone Builds It, Everyone Dies. That’s because, as he argues in the book, the track we’re on with AI is headed for disaster—unless…