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Blog, YouTube & Content Monetization

The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.

  1. A regional supermarket chain is offering to buy pennies in a two-for-one deal. Sound like pennies from heaven? Too good to be true? The news comes a day after the U.S. Mint pressed its final penny on November 12 in Philadelphia, following an order from President Donald The President to stop making the one-cent coins back in February. Market 32 and Price Chopper grocery stores are inviting customers to double the value of their spare change by bringing in their pennies this Sunday, November 16, for “Double Exchange Day.” The only catch is that customers will receive a gift card instead of cold hard cash for their trouble, according to a statement on the company’s w…

  2. Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Heading into the fall last year, the average 30-year fixed mortgage rate slipped to a low of 6.07% by September 17, 2024, as the market reacted to weaker-than-expected labor market data. At that point, there was a noticeable upswing in refinances as some 2022–2024 borrowers took the opportunity to get payment relief. However, it was short-lived and quickly fizzled out once labor market data tightened a bit and mortgage rates popped back up. Fast-forward to September 2025, and we’re once again seeing a mini “refi boomlet.” Similar to early las…

  3. A grocery store is offering to buy pennies in a 2-for-1 deal. Sound like pennies from heaven? Too good to be true? The news comes a day after the U.S. Mint pressed its final penny on November 12 in Philadelphia, following an order from President Donald The President to stop making the one-cent coins back in February. Market 32 and Price Chopper stores are inviting customers to double the value of their spare change by bringing in their pennies this Sunday, November 16 for “Double Exchange Day.” The only catch is that customers will receive a gift card instead of cold hard cash for their trouble, according to a statement on the company’s website. Market 32 is a…

  4. Carnival Cruise Line has announced that it is launching a new dining experience on its ships for people who don’t like the long, leisurely evening dinners that cruises are known for. Here’s why Carnival is introducing the new option, and what it means for you if you’re traveling on a Carnival cruise soon. What’s happened? This week, Carnival announced that it is rolling out a new “Express Dining” option on more than a dozen of its ships. The cruise giant says that the new dining experience is designed to offer “a freshly prepared multi-course dinner experience in under an hour for groups of six guests or fewer.” The idea behind Express Dining is that if Carniva…

  5. When it comes to the battle of the prediction markets, which player are you betting on? Fanatics, the global sports platform, is out to prove that sportsbooks will be the emerging industry’s biggest winners. Today, Fanatics is launching a stand-alone predictions market app designed to appeal to the fans who already buy its apparel and collectibles. It’s the first of the major sportsbooks to move into prediction markets—and almost certainly won’t be the last. “Prediction markets are one of the top things that fans want to do these days,” says Matt King, who leads betting and gaming for Fanatics. “People want to be able to express their opinions on not just s…

  6. Even before this year’s Spotify Wrapped dropped, I had a hunch what mine would reveal. Lo and behold, one of my most-listened-to songs was an obscure 2004 track titled “Rusty Chevrolet” by the Irish band Shanneyganock. I heard it first thanks to my son, whose friend had been singing it on the swings at school. My son found it utterly hilarious, and it’s been playing in our house nonstop ever since. Like parents all over the world, I rue how my son’s musical tastes have hijacked my listening history. But I’m also tickled to learn that our household is probably one of the few even listening to it. Spotify Wrapped is an annual campaign by the popular streamin…

  7. There’s a lot of noise in the crypto space. Price swings rile up the internet, new jargony terms pop up constantly, and the hype and haters can turn people off before they begin. But if you’re curious about where crypto is actually headed, here’s what’s worth paying attention to in 2026. Three key shifts are changing how everyday people interact with digital assets. None of them require you to have tech or financial expertise. And none of them require you to act right now. Think of this as a look at the horizon, so you can make informed choices when you’re ready. 1. ADOPTION IS PICKING UP, EVEN IF YOU HAVEN’T NOTICED At the beginning of 2025, our State of C…

  8. Is Reddit like other social media platforms? That’s the question before the High Court of Australia in light of the country’s under-16s social media ban. Last week, Reddit filed a lawsuit in Australia’s highest court seeking to overturn the country’s recently enacted social media ban for children. The San Francisco-based firm claims the law is unconstitutional because it infringes on Australia’s implied freedom of political communication. The lawsuit follows a case filed last month by Sydney-based rights group Digital Freedom Project. Reddit is also asking the High Court to rule that even if the legislation is valid, that Reddit is not like other social medi…

  9. Amid an uncertain economy—the growth of AI, tariffs, rising costs—companies are pulling back on hiring. As layoffs increase, the labor market cools, and unemployment ticks up, we’re seeing fewer people quitting their jobs. The implication: Many workers will be “job hugging” and sitting tight in their roles through 2026. Put more pessimistically: Employees are going to feel stuck where they are for the foreseeable future. In many cases, that means staying in unsatisfying jobs. Gallup’s 2025 State of the Global Workforce report shows that employee engagement has fallen to 21%. And a March 2025 study of 1,000 U.S. workers by advisory and consulting firm Fractional I…

  10. HBO Max’s Heated Rivalry, a gay hockey romance TV series based on the Game Changers book series by Rachel Reid, is the breakout hit no one saw coming. With almost no promotion, it quickly became one of the most talked-about streaming TV shows in the U.S. after HBO Max purchased the rights from Canada’s Crave network this November, turning its two co-stars, Hudson Williams and Connor Storrie, into overnight celebrities. What’s unique about Heated Rivalry is just how fast its popularity has spread, and how devoted its massive fan base is. From the week it debuted, to its season finale six episodes later, its viewership grew from 30 million to 324 million streaming minut…

  11. Just because you’re an ultra-talented global celebrity doesn’t mean you’re a shoo-in for an amazing gig. In fact, even stars have to apply to jobs, just like the rest of us. Just ask Charlie Puth, who’ll be singing “The Star-Spangled Banner” at Super Bowl LX Sunday night. It shows how humility fuels success for even someone at the top of their game—in this case, a dream opportunity for one of pop’s biggest stars on entertainment’s biggest stage. In a recent Rolling Stone interview, the “We Don’t Talk Anymore” singer spoke frankly last month about how he applied and auditioned to sing the national anthem, and how he’s elated for the gig. He shared that perfor…

  12. Shopping assistant chatbots were a novelty a year ago. Now, they’re everywhere. After rolling out AI-powered assistants, online retailers and tech companies have been adding more artificial intelligence features to make online shopping easier and more convenient. The latest crop of AI-powered shopping services and tools made their debut in recent weeks, just in time to kick off the holiday shopping season that begins with Black Friday. Here’s a rundown of existing and newly released AI services that can help with your search for the perfect gift in the run-up to Christmas: Retail chatbots Amazon led the way by rolling out its Rufus chatbot in 2024. Other ecommerc…

  13. Jeff Bezos last month went public with his new AI firm, which is currently being called Project Prometheus. The effort had been in development for a while, but is still relatively secretive. There’s no website and only a sparse LinkedIn page describing itself as “AI for the physical economy.” The $6.2-billion startup may be facing lots of competition from other AI companies, including giants like Microsoft and OpenAI. At the same time, it may also have to contend with another mysterious and more modest effort that happens to have already filed a trademark application for an AI company with the exact same name. On November 17 — the same day the New York Times ran a…

  14. Shares in CoreWeave Inc are sinking this morning after the company revealed its third-quarter 2025 results yesterday. While the New Jersey-based AI infrastructure firm more than doubled its revenue from the same quarter a year earlier, it also revised down its full fiscal 2025 forecast, sending its stock price tumbling. Here’s what you need to know. What’s happened? Yesterday, AI infrastructure company CoreWeave announced financial results for its Q3 2025, which ended on September 30. There was some good news for the quarter, including revenue of nearly $1.4 billion (up 134% year over year) and a revenue backlog of $55.6 billion (up 271% YoY). Revenu…

  15. Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. When assessing home price momentum, ResiClub believes it’s important to monitor active listings and months of supply. If active listings start to increase rapidly as homes remain on the market for longer periods, it may indicate pricing softness or weakness. Conversely, a rapid decline in active listings could suggest a market that’s heating up. Since the national Pandemic Housing Boom fizzled out in 2022, the national power dynamic has slowly been shifting directionally from sellers to buyers. Of course, across the country that shift has varied sign…

  16. Tesla, a brand once synonymous with consumer electric vehicles, is ditching some of the cars that brought its success. CEO Elon Musk has announced that the Model S and X vehicles are getting an “honorable discharge,” with production of them ending sometime next quarter. Instead, the company will use some of its factory space to build its humanoid Optimus robots. The news, shared during Tesla’s quarter-four earnings call on Wednesday, January 28, comes as Tesla expands manufacturing of its Optimus robots, full self-driving vehicles, and robotaxis. In fact, Tesla used its quarterly earnings report to describe itself as a “physical AI company.” That report…

  17. Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Back in his 1996 letter to shareholders, Warren Buffett famously wrote: “If you aren’t willing to own a stock for 10 years, don’t even think about owning it for 10 minutes.” That statement only makes the recent homebuilder stock purchases and sales by Berkshire Hathaway—led by Buffett, who will step down as CEO at the end of 2025—even more eyebrow-raising. Here’s the timeline. August 2023: Berkshire Hathaway disclosed that in Q2 2023, the company made a bet on U.S. homebuilders and bought 5,969,714 shares of D.R. Horton, 152,572 shares of Le…

  18. Moving into a new leadership role is a big moment. But in today’s rapidly shifting environment—where change moves faster than ever—you don’t have the luxury of slowly assessing your team and making gradual adjustments. The pace of technology and AI, hybrid work, low employee engagement, evolving strategies, and shifting workforce dynamics demand that you assess your team quickly and confidently. Gone are the days of “observe and wait.” You’re expected to deliver results fast, and your team needs to be plug-and-play—and that means quickly understanding who on your team is ready to move with you, who might need support, and where changes might be necessary. Here are…

  19. Earlier this week, I had AI handle all of my grocery shopping. Using Perplexity’s Comet browser, I provided a link to my shopping list on Google Keep, then asked it to put everything in my cart for a Kroger pick-up order, making sure to select previous purchase items when multiple options are available. Within a few minutes, Comet had picked out all the correct items—including the taco shells and fake meat we usually get for taco night—and plopped me onto the check-out page. This kind of scenario explains why so many AI companies are now trying to build their own browsers. Perplexity’s Comet and The Browser Company’s Dia both became widely available without an…

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