Blog, YouTube & Content Monetization

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Heading into the fall last year, the average 30-year fixed mortgage rate slipped to a low of 6.07% by September 17, 2024, as the market reacted to weaker-than-expected labor market data. At that point, there was a noticeable upswing in refinances as some 2022–2024 borrowers took the opportunity to get payment relief. However, it was short-lived and quickly fizzled out once labor market data tightened a bit and mortgage rates popped back up. Fast-forward to September 2025, and we’re once again seeing a mini “refi boomlet.” Similar to early las…

For years, accessibility was treated as a compliance exercise, something required rather than desired. Yet in today’s consumer landscape, where aging, chronic illness, and situational disability touch every household, accessibility is no longer a specialty category. It is one of the biggest growth opportunities in business. Companies that recognize this shift are discovering a new kind of ROI. It is not return on investment alone. It is return on inclusion. Return on inclusion happens when brands design products, services, and experiences for people across all levels of ability, not as an afterthought but from the start. When companies do this, they not only expand th…

Integrity, understood as a disposition to behave in prosocial, ethical, and principled ways rather than corrupt or self-serving ones, is among the strongest and most consistent predictors of job performance and leadership effectiveness. The reason is far from mysterious. Leadership, whatever its context, is a collective enterprise. No meaningful goal, from building empires to running companies, has ever been achieved alone. Across history, not just in humans but also other animals, cooperation has depended less on raw power than on trust. Ancient trading societies flourished precisely because reputation constrained behavior: merchants in Phoenician city-states, mediev…

Let’s be honest: No matter your perspective, taking in news these days tends to be a pretty tiring experience. At best, it’s a bit boring. At worst, it’s anxiety-inducing and mind-melting, often leaving you with more questions than answers. This week, a whole new kind of news app is officially breaking cover. And, I know—yadda yadda yadda, right? Another “earth-shattering” news app with more of the same as every other app before it? I had the same thought when I first came across this. Then I started to actually use it. And man alive, lemme tell ya: This is not like any other news app I’ve ever encountered. It’s fresh, it’s interesting, and it’s absolutely…

Despite considering themselves successful, most Americans also feel like they’re lagging on at least one major milestone. But experts warn that dwelling on it could put them further behind. In a recent survey conducted by daily development app Headway, 77% of respondents said they consider themselves successful. At the same time—in what researchers label the “success paradox”—81% said they’re falling behind their peers in at least one major personal or professional domain. Roughly one-third said they feel behind others their age financially, 11% feel they’re behind in life experiences, 10% feel they’re lagging in their career progress, and another 10% said the sa…

A typical three-bedroom house in Austin, Texas, can sometimes rack up monthly utility bills of $200 or $300 in the summer. But in new homes under construction in a nearby suburb, residents will owe little beyond the basic utility connection fee. The homes, built by Habitat for Humanity, tap into a shared geothermal system in a fully geothermal neighborhood. Heat pumps in each house connect to pipes that loop hundreds of feet underground, making use of the earth’s steady temperature for heating and cooling. The houses are also built to use as little energy as possible, with features like deep eaves that shade the interior and reduce the need for air-conditioning. Solar…

About three years ago, David Lafitte surveyed the website, social media, and marketing content from Tecovas, the Western apparel brand he leads, and realized that the messaging had become “very diluted.” So the Austin-based company decided to establish a company-wide OKR—the goal-setting framework it uses, short for “objectives and key results,”—that focused on storytelling. Tecovas brought on more creative types who experimented with different messaging, including long-form commercials, and things started to click, Lafitte said during a discussion at the Fast Company Grill at SXSW. “I think everyone embraced this storytelling concept because we have to talk …

It’s official: AOL‘s dial-up internet has taken its last bow. AOL previously confirmed it would be pulling the plug on Tuesday (Sept. 30) — writing in a brief update on its support site last month that it “routinely evaluates” its offerings and had decided to discontinue dial-up, as well as associated software “optimized for older operating systems,” from its plans. Dial-up is now no longer advertised on AOL’s website. As of Wednesday, former company help pages like “connect to the internet with AOL Dialer” appeared unavailable — and nostalgic social media users took to the internet to say their final goodbyes. AOL, formerly America Online, introduced many hou…

On September 25, Starbucks CEO Brian Niccol informed his employees in a public memo that the company would be cutting 900 corporate roles and closing down stores. However, the memo didn’t share exactly how many stores would close and where they’re located—leaving employees scrambling to compile that information on their own. Starbucks is framing the restructuring as a part of Niccol’s broader “Back to Starbucks” plan, a sweeping initiative designed to return Starbucks to its heyday in the mid-2010s. That includes redesigning store interiors, rethinking menus, and making the ordering experience feel less “transactional.” As of right now, Starbucks is still on …

When brands hire illustrators, animators, or other artists, they typically know what they’re paying for: a defined set of creative assets, delivered on deadline, with clear usage rights. But in the age of generative AI, that’s no longer the whole picture. Commissioned artwork is increasingly being used not just in finished campaigns, but as training data to power AI models—models that, in turn, generate new, derivative outputs. Often, this use isn’t spelled out in contracts. It’s not malicious. It’s just . . . new. That’s left brands, agencies, and artists in a tricky spot—trying to apply old licensing logic to a new generation of tools. The result is a growin…

In business, there’s one skill no leader would dare neglect: the financials. Financial literacy, like understanding a balance sheet, cash flow, or P&L, is one of the foundations for decision making. As climate change rewrites supply chains, consumer demand, and regulation, another fluency is becoming just as essential. Climate literacy will protect business growth and resilience, while leaders who ignore it are being left behind. But mastering it means more than knowing that emissions are a problem. It’s about being able to read, question, and apply environmental data the way a CFO interprets financials. Leaders must be able to ask, and know the answer to, questio…

I started building Simple in 2019 with a vision that one day, a digital product could help people fix their health as effectively as a human. Five years later, we turned this vision into a company with 160M in ARR, and a team of more than 150 people across multiple countries. If you only look at the highlights, my story can look like a straight line of an entrepreneur’s journey. However, getting there required me to rebuild my own thinking and habits. You see, I have ADHD, and a mind that constantly scans for what can go wrong. For years, I treated that as a bug. It only became my superpower once I learned how to direct it. That isn’t an easy journey, but these lesson…

The resurgence of high-profile IPOs in 2025 shows no sign of abating—especially in the fintech space. This week, Wealthfront Corporation announced its intention to go public. Here’s what you need to know: What is Wealthfront? Wealthfront Corporation was founded 17 years ago, in 2008. It is headquartered in Palo Alto, California, and is led by CEO David Fortunato. The company is one of a number of fintech firms that operate in the robo-advisor space. It offers a financial platform and dedicated smartphone app that allow users to invest in various assets, including stocks and bonds. The company also offers cash accounts and automated index investing. Wealthf…

Starbucks will end the year with fewer stores and fewer employees. But the brand maintains that it’s all part of a greater turnaround still in the mix. Today, the company announced that its North American store locations will be reduced by 1% for fiscal 2025—landing the coffee chain at 18,300 stores total. And it will be eliminating 900 jobs outside of its coffee houses (in other words, corporate and other functions). The company claims it will attempt to place affected baristas into new stores, but Starbucks says, “For those we can’t immediately place, we’re focused on partner care including comprehensive severance packages. We also hope to welcome many of …

As we enter the 2025 home stretch, Bitcoin is once again down, and dipped below $90,000 on Thursday, following the Federal Reserve’s highly anticipated interest rate cut by 25 basis points on December 10. So why are the markets up, but crypto is taking a hit? Why Bitcoin is faltering One reason for Bitcoin’s drop after the rate cut is that traders had already fully priced in the cut ahead of the Fed’s announcement. “Unlike stocks, bitcoin is already in a bear market, where bad news gets accentuated and good news ignored,” Michael Terpin, author of Bitcoin Supercycle, told Fast Company. “Since the 25 basis point cut was already built in, bitcoin traders – p…

The next big meeting on your calendar might not have any other attendees—it might just be you. A growing number of high-performing leaders, including managers at Google and other Fortune 100 companies, are carving out protected “focus blocks” and treating them like mission-critical meetings. With constant pings, shallow tasks, and back-to-back calls, this might be the only way to produce strategic, high-value work. Google and Microsoft have even rolled out Focus Time features that automatically block off calendars to protect deep work. Paige Donahue is a product marketing leader at Google who helps YouTube creators grow their communities and monetize their followi…

Across America, a new generation of farmers is reimagining what it means to work the land. They are engineers, ecologists, and entrepreneurs—people who see farming not only as a way to grow food, but as a form of innovation. In fields across the country, these farmers are harnessing soil science, biodiversity, and technology to restore what decades of extractive agriculture have depleted. Their work represents one of the most powerful opportunities of our time: The opportunity to regenerate our planet from the ground up. Yet, the odds they face are immense. Land prices have soared, access to capital is limited, and isolation comes with choosing a career path few under…

Agentic AI is redrawing the boundaries of value creation in corporate America. Gartner projects that by 2028, 33% of enterprise software applications will incorporate agentic AI, and at least 15% of daily business decisions will be made autonomously by AI agents. The AI race isn’t about building the most sophisticated algorithms, it’s about whether employees actually adopt these digital collaborators and use them to expose inefficiencies long hidden in plain sight. Yet many business leaders are still grappling with how to integrate agentic AI seamlessly into existing operations, and deliver meaningful results. A recent MIT Nanda report found that 95% of AI pilots fail…

Microsoft just redesigned all of its Office icons to embrace the AI era, and, according to the company, that means ditching solid shapes for all things “fluid and vibrant.” The 12 new icons, which began rolling out on October 1, encompass all of Microsoft’s platforms from Outlook to Word Documents and Teams. This is the first time that Microsoft has updated the icons’ aesthetics in seven years, and the company’s designers have reworked every logo to be curvier, brighter, and more colorful. “Today, as we roll out refreshed icons for Microsoft 365 apps, small but significant design changes are a reflection and a signal,” a Microsoft blog post, published on October 1…

The Cold War lasted 45 agonizing years. Daily life in the Soviet Union was a mixture of dread and horror—children taught to report their parents’ whispered doubts, families queuing for hours for bread, dissidents vanishing in the night. November 8, 1989, was just another day of knowing World War III might pop off at any time. But on November 9, 1989, the Berlin Wall came down. No tanks. No gun battles. No sabotage. Just a peaceful, surreal collapse. The empire fell both slowly and suddenly. Gen Xers and boomers remember the disorienting feeling of watching the impossible happen on evening news broadcasts. With the benefit of hindsight and declassified records now avai…