Blog, YouTube & Content Monetization

Working for myself was the goal. I did it. I made it. I work for myself. But it hasn’t fixed my life. I’m free to pursue anything I want. But achieving goals doesn’t and won’t make me complete. There’s a term for it: the arrival fallacy. It’s the reason we sometimes still feel “empty” even when we achieve what we want. Achieving a goal rarely feels like arrival. Because it’s not the end we imagined. You do everything you can to climb the ladder. But you get up there and then nothing. Or even worse, a disappointment. That happens because the end we expect doesn’t necessarily solve our problems. Goals are meant to guide us. They can show you how much you’ve grown. How f…

Before becoming a coach for neurodiverse individuals with ADHD, Justine Capelle Collis had a successful advertising career. She worked in Australia and the UK, and also across the US and Canadian markets. Her clients have included Fortune 500 companies and government agencies. And she achieved all this without realizing that she has ADHD. That realization came when she became a mother. Both of her sons were diagnosed with ADHD, and she started asking questions. “How do I advocate” and get “the system to bend” for them, rather than having them “fit into the system and then break?” she asked. She then went on a personal journey to retrain. Collis enrolled in po…

SpaceX’s Starlink orbital internet satellites are falling out of low earth orbit at an increasingly alarming rate, with one to two satellites now reentering Earth’s atmosphere every single day. According to Harvard-Smithsonian Center astrophysicist Jonathan McDowell, that number will only go up as more satellites end their useful lifetime and the low earth orbit (LEO) constellation numbers skyrocket. This is as much a design problem as anything. While the numbers vary, right now there are around 10,200 active satellites in low earth orbit. Of those, about 8,475 are Starlinks. In other words, about 80% of all those satellites belong to Elon Musk’s company. By 2030,…

Like many people, I use AI for quick, practical tasks. But two recent interactions made me pay closer attention to how easily these systems slip into emotional validation. In both cases, the model praised, affirmed, and echoed back feelings that weren’t actually there. I uploaded photos of my living room for holiday decorating tips, including a close-up of the ceramic stockings my late mother hand painted. The model praised the stockings and thanked me for sharing something “so meaningful,” as if it understood the weight of them. A few days later, something similar happened at work. I finished a long run, came home with an idea, and dropped it into ChatGPT to pres…

The cracks in postmodern economic theories are visible. They’ve spilled into politics, with governments slashing budgets worldwide. The spark came from Richard Thaler (Nudge) and Daniel Kahneman (Thinking, Fast and Slow), but the roots run deeper. In 1978, Herbert Simon won the first Nobel Prize for behavioral economics. Thaler later brought the field into public view with his “anomalies” articles in the Journal of Economic Perspectives between 1987 and 1990. The message was clear: People act based on their environments. Psychology had already demonstrated this in clinical practice; economics eventually followed. With that, homo economicus—the hyperrational ac…

A copy of the first Superman issue, unearthed by three brothers cleaning out their late mother’s attic, netted $9.12 million this month at a Texas auction house which says it is the most expensive comic book ever sold. The brothers discovered the comic book in a cardboard box beneath layers of brittle newspapers, dust and cobwebs in their deceased mother’s San Francisco home last year, alongside a handful of other rare comics that she and her sibling had collected on the cusp of World War II. She had told her children she had a valuable comic book collection hidden away, but they had never seen it until they put her house up for sale and decided to comb through her belo…

As we scroll through our feeds, it’s not unusual to stumble upon AI-generated slop—the kind of empty, nonsensical content that’s unmistakably artificial. You click on one, and before you know it, your feed’s flooded with more of the same. It’s left users craving the authenticity they once savored—a pervasive frustration spreading across social media Pinterest has not been immune to the phenomenon. Described by Futurism as “strangled by AI slop,” the platform has been “engulfed in a torrent of uncanny AI-generated content, drowning out the human-made inspiration that once thrived there.” Amid a surge of complaints, the platform has rolled out new generative AI cont…

In a parking lot in Detroit next to the Henry Ford Museum, three streetlights now double as EV chargers. The site is one of the first installations of the Voltpost Air, a device that taps into existing infrastructure to quickly add charging capability at the side of the road or in parking lots. The approach is simpler than adding stand-alone EV chargers: Installation takes just a few hours. “We don’t have to do costly utility upgrades to the grid in order to this,” says Jeff Prosserman, cofounder and CEO of Voltpost. “We’re just finding pockets where power already exists and then making it work.” That’s possible partly because the chargers are Level 2, mea…

Syria’s former President Bashar al-Assad, whose notoriously brutal rule over the country earned him the nickname “The Butcher,” was deposed in 2024 after years of bloody civil war. Now, in a surreal cyberpunk twist, according to a report in German newsweekly Die Zeit, the former dictator is largely holed up in a luxury high rise in Moscow, where he routinely spends hours playing online video games. Assad, who practiced as a physician and was reportedly thought of as “geeky” during his medical training, also appears to enjoy stunning views of Moscow landmarks from his apartment, and has access to a villa outside the city. He also reportedly makes occasional visi…

The way consumers search is changing faster than the industry expected. This holiday season, many shoppers are looking for gifts inside AI platforms, rather than retailer sites or traditional search. They are asking natural questions like: “Find me a cruelty-free skincare gift for sensitive skin under $100.” “What are good gift ideas for a three-year-old that are safe and durable?” “What are the safest, nontoxic treats for my Golden Retriever?” This shift is already measurable. Adobe Digital Insights reports a 4,700% year-over-year increase in retail visits driven by AI assistants between July 2024 and July 2025. At the same time, click-through rates from SEO …

Media personalities and online influencers who sow social division for a living, blame the rise of assassination culture on Antifa and MAGA. Meanwhile, tech CEOs gin up fears of an AI apocalypse. But they’re both smokescreens hiding a bigger problem. Algorithms decide what we see, and in trying to win their approval, we’re changing how we behave. Increasingly, that behavior is violent. The radicalization of young men on social networks isn’t new. But modern algorithms are accelerating it. Before Facebook and Twitter (X) switched from displaying the latest post from one of your friends at the top of your feed with crazy, outrageous posts from people you don’t know…

A makeup illusionist, a photography project, and an innovative DJ are among the winners of Instagram’s inaugural Rings awards. The award, whose recipients were announced on Thursday, celebrates 25 creators who, in the company’s words, “bring people together over creativity” and “aren’t afraid to take creative chances and do it their way.” Among the winners is Mimi Choi, known for turning her face into mind-bending works of art. Celebrating her win, she penned in an Instagram post: “Because of its visual nature, Instagram has really helped spread my work and jump-start my career, providing me with numerous different types of collaboration opportunities that I cou…

The teaching profession requires a certain degree of patience. Particularly when students discover a new trend to latch onto and repeat at every given opportunity. The latest so-called “brain rot” phrase to flood the classroom: “6-7.” If you don’t have any Gen Alphas in your life and have no idea what I’m talking about, count yourself lucky. Some teachers have taken to social media to share their exasperation with the trend that has recently overrun classrooms, with schools outright banning it in some instances. “Say 6-7 one more time,” one teacher posted on TikTok, pretending to address a student in her class. “We’re gonna call your mom in about 6-7 minutes, let …

Berkshire Hathaway is buying Occidental Petroleum’s chemical division for $9.7 billion in what may be the last big acquisition involving the consummate dealmaker, Warren Buffett. Buffett wasn’t mentioned anywhere in materials released by Berkshire Hathaway discussing the deal Thursday, potentially signaling a passing of the torch to Vice Chair Greg Abel, to whom Buffet will hand the CEO title in January. Buffett will remain chairman at Berkshire and will still be involved in deciding how to spend the conglomerate’s colossal pile of more than $344 billion in cash. Berkshire’s cash reserves have been growing for years because Buffett has been unable to find any …

The next big meeting on your calendar might not have any other attendees—it might just be you. A growing number of high-performing leaders, including managers at Google and other Fortune 100 companies, are carving out protected “focus blocks” and treating them like mission-critical meetings. With constant pings, shallow tasks, and back-to-back calls, this might be the only way to produce strategic, high-value work. Google and Microsoft have even rolled out Focus Time features that automatically block off calendars to protect deep work. Paige Donahue is a product marketing leader at Google who helps YouTube creators grow their communities and monetize their followi…

When an X user recently pointed out the eye-popping increase in billionaires’ wealth since 2015, entrepreneur Mark Cuban, a billionaire himself, responded with his opinion on why, but he urged followers to consider a different question: “Why are we not giving incentives to companies to require them to give shares in their companies to all employees, at the same percentage of cash earnings as the CEO?” Cuban said. It is the right question to be asking. Because while the debate over wealth inequality continues, the solution has been hiding in plain sight for decades. The top 10% of U.S. households now control 67% of all wealth, while the bottom half holds just …

Microsoft just redesigned all of its Office icons to embrace the AI era, and, according to the company, that means ditching solid shapes for all things “fluid and vibrant.” The 12 new icons, which began rolling out on October 1, encompass all of Microsoft’s platforms from Outlook to Word Documents and Teams. This is the first time that Microsoft has updated the icons’ aesthetics in seven years, and the company’s designers have reworked every logo to be curvier, brighter, and more colorful. “Today, as we roll out refreshed icons for Microsoft 365 apps, small but significant design changes are a reflection and a signal,” a Microsoft blog post, published on October 1…

It might start with a cassette deck that streams Spotify and charges your phone. It doesn’t have to stop there. These days, yesterday is big business. A retro revival is underway in the design world: mushroom-shaped lamps, walnut stereo consoles, daisy dishware, neon Polaroid cameras. It’s like our homes just hustled over from “One Day at a Time” or “That ’70s Show” or moonwalked in from “Thriller”-era 1982. Welcome to the retro reset, where ‘70s, ’80s, and ’90s aesthetics are getting a second life. It’s not just in fashion and film but in home décor and tech. Whether you actually lived through it or long for a past you never experienced, nostalgia is fueling …

Apple’s mission to remake Apple TV into a streaming hub for sports is on track, literally. Apple will buy exclusive broadcast rights to Formula One (F1) races in the U.S. for the next five years, the company announced Friday. Apple cited the success of F1: The Movie in its decision to partner more deeply with Formula One, as the international motorsport gains a foothold among U.S. viewers. The five-year deal aims to extend the appeal of an Apple TV subscription to a broader swath of viewers while converting existing Apple TV users into racing fans, if things go as planned. Terms of the deal weren’t disclosed, but reports from CNBC and New York Times-owned The Ath…

This past June, Meta set off a bomb in the marketing world when it announced that it would fully automate the advertising on its platforms by 2026. People in advertising wondered: Is this the end of ad agencies as we know it? Has the AI “slopification” of social media finally been fully realized? The hyperbolic reaction is understandable—maybe even justified. With 3.43 billion unique active users across its platforms around the world, and an advertising machine that brought in $47.5 billion in Q2 sales alone (up 22% over last year), Meta is an accurate bellwether for where the ad business is heading. Meta has been working for years to build a machine that is al…

In his new book Ding Dong: How Ring Went from Shark Tank Reject to Everyone’s Front Door, Ring founder Jamie Siminoff pulls back the curtain on the chaotic, often absurd reality of building one of the most recognizable consumer tech brands of the last decade. The following excerpt captures one of the book’s most pivotal moments: the high-stakes, borderline-reckless gamble to secure the name “Ring.com,” a decision that nearly emptied the company’s bank account, tested the patience of his investors, and set the stage for a brand that would soon reshape home security. eBay.com. Half.com. Cars.com. Shop.com. Toys.com. And yes, Nest.com. So many great four-letter domain na…