Blog, YouTube & Content Monetization

“When are you looking to retire?” It may seem like a harmless question for a boss to pose to an employee, but for older workers, it can come with a coded message—it’s time for you to end your career. “There could be insinuations, like, ‘What are you looking to do after this?’ Or, ‘how long do you anticipate being here?’” says New York-based employment lawyer Mahir Nasir, who’s had multiple older clients come to him with scenarios of getting nudged towards retirement. He’s seen this play out in various ways. For instance, say an employee’s been working at a bank for 20 years, during which they’ve established strong relationships in the specific territory they…

Everything from coffee to a used car is more expensive these days, and now your music streaming service is too. Spotify announced this week that it will raise prices for U.S. subscribers – again. Spotify Premium plans will jump up to $12.99 from $11.99 starting with the next billing date. The streamer last increased prices for U.S. users in 2024 after a decade-plus run of charging $9.99 for ad-free listening on its premium individual streaming plan. The main individual plan isn’t the only Spotify subscription getting a price hike. Discounted student plans are getting bumped up to $6.99 from $5.99, the Duo two-person plan will go to $18.99 from $16.99 and the stre…

The internet-famous monks that have captured the attention of the world on their cross-country “walk for peace” are in the final stretch of their 2,300-mile journey. The group of around 19 Buddhist monks and their rescue dog companion, Aloka, have been trekking from Fort Worth, Texas, to Washington, D.C., to promote world peace. ​ They began their walk on October 26, 2025. The journey was expected to take 120 days. Despite the recent frigid temperatures and snow storms, they’re ahead of schedule. According to a recent post on the group’s Facebook page, they plan to arrive in Washington, D.C., one week from today, Tuesday, February 10, 2026. While the …

Never before has the CMO position been more complex—or more essential to driving business results. The mark of success for any chief marketing officer is their impact on the long-term trajectory of a beloved brand. So, what does that look like in a year as chaotic as 2025, where there’s been on-again, off-again tariffs, massive holding company mergers, and the continued rise of AI across the board? I reached out to CMOs from Hinge, McDonald’s, Crayola, State Farm, and Kraft Heinz, five marketing leaders operating at the top of their game, navigating the chaos, and getting results. We talked about what lessons they’ve learned from the past year, issues they’ll be facin…

Circa 1450, the creative community was jolted. The printing press had just been invented in Europe. Scribes, typically monks who had spent lifetimes perfecting the spiritual art of hand-copying manuscripts, saw their specialized skills suddenly rendered obsolete. Yet in short order, the disruptive innovation democratized knowledge, enabled the Renaissance, and created entirely new creative roles for editors, typesetters, printmakers, and illustrators. More than five centuries later, Photoshop sparked similar concerns about devaluing traditional skills and compromising image integrity. Artists worried it would cheapen the craft. Instead, it became foundational to moder…

r/Bald is a popular subreddit where those who are losing their hair or have recently taken the plunge and shaved their heads can find support, encouragement, and a general ego-boost from the community’s 1.4 million weekly visitors. Created in 2011, the subreddit has 23,000 weekly contributions. Often, they follow the format of men uploading photos of their receding hairlines. “Is it time?” reads one recent post. The answer, in almost every instance, is yes. The before-and-after transformations are overwhelmingly met with enthusiasm and welcoming responses. “Might as well go all the way” one recent post read. “10 years younger my dude!” replied one Redditor. Anot…

Research shows employees who engage in unethical behavior—surprisingly—are not new to their organizations. They have been there for a considerable amount of time, typically at least six years, and have risen through their companies. Worse, the longer they have been with their organizations, the greater the financial and reputational damage when unethical behavior occurs. And though we might think of corporate misconduct as C-suite malfeasance, unethical behavior can occur at all levels—and many offenders have a steady career path. It begs the question: could an ethical assessment have been designed during their career progression to have detected someone being more s…

On May 20, 2025, the Food and Drug Administration announced a new stance on who should receive the COVID-19 vaccine. The agency said it would approve new versions of the vaccine only for adults 65 years of age and older as well as for people with one or more risk factors for severe COVID-19 outcomes. These risk factors include medical conditions such as asthma, cancer, chronic kidney disease, heart disease and diabetes. However, healthy younger adults and children who fall outside of these groups may not be eligible to receive the COVID-19 shot this fall. Vaccine manufacturers will have to conduct clinical trials to demonstrate that the vaccine benefits low-risk groups.…

A new kind of warehouse has just popped up, nestled in seven acres of forest in northern Indiana. It’s the latest delivery station for Amazon, one of hundreds of logistics centers around the world that handle the package sorting and van loading for last-mile delivery. But while this delivery center will be doing all that standard work, it’s also acting as a living laboratory to test out what the future of Amazon’s delivery stations—and maybe the future of warehouses writ large—will look like. The delivery center, known as DII5 and located in the town of Elkhart, has been designed to test and evaluate more than 40 sustainability initiatives that Amazon hopes to apply t…

El Niño is “likely to emerge soon,” with an 82% chance of it forming between May and July, and with a 96% chance it will continue from December into February 2027, according to the National Oceanic and Atmospheric Administration’s (NOAA) Climate Prediction Center. The report, out Thursday, says while there is “still substantial uncertainty about El Niño’s peak strength” this hurricane season—and it’s too early to tell—the summer outlook does seem ripe for the possibility of creating “very strong” conditions later, as “the strongest El Niño events in the historical record are characterized by significant ocean-atmosphere coupling through the summer.” In addition, N…

When Starbucks announced that it would phase out its mobile-order pickup-only locations beginning in 2026, it raised a question: Why abandon a format seemingly built for speed and efficiency? As Starbucks CEO Brian Niccol explained in an earnings call, the pickup-only stores have a “transactional” feel, lacking “the warmth and human connection that defines our brand.” While Niccol also touted the mobile-order options at its traditional coffee shops, I see Starbucks’s move as an attempt to return to its roots as a “third place”—a destination between home and work where people can gather and connect. But this sort of pivot comes with trade-offs, and it creates i…

Consider this: You want to book a multicity, international trip with flights from New York City to London, then Paris, and then back to New York City. There are numerous variables in the mix—different airlines, various ticketing levels, and more—that make the booking more complicated than anticipated. Accordingly, you may end up booking several separate flights, with multiple tickets and confirmation codes to keep track of. If you travel a lot, that can be a lot to manage. But Navan, a corporate travel and expense platform, says it has smoothed the whole process out for booking flights. Navan—which went public less than a month and a half ago, and mainly competes…

It’s a common experience: you search for white bean soup recipes one time on Instagram, and you are bombarded with white bean soup content on the app for seemingly all eternity. Instagram wants to fix that. Starting today, the company’s three billion users can have more control over their algorithm via a “Tune Your Algorithm” feature. It’s not quite Bluesky, or the Instagram of yore that only displayed content from accounts users followed, but it does let users select or unsubscribe from different topics. The new feature, which leverages AI, lets users pick topics they want to see more or less of on their explore page. Users will first be able to see a list of su…

Spotify has a knack for mining your listening data into something fun and shareable rather than weird and creepy for its annual “Wrapped” feature. This year, it outdid itself. The 2025 edition of Spotify Wrapped goes beyond just summarizing what you listened to with charts and infographics. This year, Spotify is also assigning each user a “Listening Age,” which is based on the release years of their favorite tracks compared to others in the same age group. The feature quickly went viral, as users recoiled at their seemingly geriatric (or juvenile) musical tastes. At the risk of reading too much into something that’s ultimately good fun, Wrapped’s expanding purview…

And the layoffs continue: Intuit plans to axe 17% of its workforce, about 3,000 of its approximately 18,200 global employees (as of July 31, according to its annual report), Reuters reported Wednesday. The company said it will focus on accelerating integrating AI across the company and its services, while streamlining operations. The news is based on a an internal ‌memo sent to employees from CEO Sasan Goodarzi, which argued the move would help the software company behind TurboTax, QuickBooks, Credit Karma, and Mailchimp deliver better products. In an effort to restructure and streamline, Intuit is also reportedly closing key hubs in Reno, Nevada and Woodland Hill…

Advocacy groups and experts condemned YouTube for serving up low-quality artificial intelligence-generated videos to its most vulnerable audience: children. In a letter to YouTube CEO Neal Mohan and Sundar Pichai, the CEO of YouTube’s parent company Google, children’s advocacy group Fairplay expresses “serious concern” about the spread of AI-generated videos on both YouTube and YouTube Kids. The letter, which was sent on Wednesday morning, was signed by more than 200 organizations and individual experts such as child psychiatrists and educators. “This ‘AI slop’ harms children’s development by distorting their sense of reality, overwhelming their learning processes and h…

From return-to-office mandates, anxiety about AI taking (or reshaping) jobs, and a highly competitive atmosphere for recent graduates and other job seekers, 2025 has been a year of change. It’s also been a big year of change for women in the workplace, with a record number exiting the workforce. And, according to a new report, women are now also less inclined to seek promotions. LeanIn.Org and McKinsey & Co. just released their 2025 Women in the Workplace report based on a survey of 124 organizations employing around 3 million people. The survey research found that while companies overwhelmingly say that diversity (67%) and inclusion (84%) are top priorities, just…

A note to corporations everywhere: Asking politely for the internet to stop making fun of you often has the opposite effect. Microsoft may have just learned that lesson the hard way, after it accidentally helped a not-so-nice nickname go viral. As Microsoft’s AI assistant Copilot is integrated into features across the company’s products—from its controversial Recall feature, to a dedicated AI button on Windows keyboards—it’s catching more and more flak, including a new term coined just to clown on Copilot: “Microslop,” a portmanteau of “Microsoft” and “AI slop.” The word was flying freely on Microsoft’s official Copilot Discord server, until users noticed a new fi…

Entrepreneurs face more stress, fear, and anxiety in a single day than most people experience in a year. When building something in a crowded market, motivation doesn’t just dip—it can disappear entirely. What is the difference between those who burn out and those who break through? They’ve mastered the three fundamentals: finding their real “why,” setting their own scorecard, and playing the long game. New competitors launch monthly in the vertical drama space where I work. At DramaShorts, we’ve maintained our position among the top 15 apps globally by refusing to play someone else’s game. While others chase viral trends, we focus on building sustainable engagement. He…

Yes, there are the New Year’s traditions of setting ambitious goals and ditching bad habits, but one evergreen resolution that ought to top lists is to banish bad design. Why endure something that simply doesn’t work (or is an affront to aesthetics) any longer than we have to? In the spirit of fresh starts, we polled experts in architecture, tech, industrial design, and urbanism on the everyday annoyances and the big-picture issues that they think are in desperate need of a refresh in 2026. (Top on my personal list? Eye-searing headlights.) Design is inherently an optimistic act, and by fixing these issues, we’re a step closer to a more beautiful and better world. D…

Christmas is coming, and our bank accounts are getting, well, obliterated. But luckily, it’s no longer just your quirky aunt who appreciates a good secondhand store: Shopping for gently used items, especially during the holidays, is now on trend. And if you get on board, you might be able to save a bundle by swapping your mall run for a day of thrifting. In recent years, “Thriftmas”—or shopping for Christmas gifts at stores like Good Will, The Salvation Army, Savers, and online platforms that sell used items—has been creeping into the mainstream. And this year is no different. According to global data from online store ThredUp, in 2025, shoppers plan to dedicate near…

Fifty minutes into a training session at a gym in lower Manhattan, I’m doing burpees and clean-and-jerks while Beyond Meat CEO Ethan Brown—all 6 feet, 5 inches of him—is bear-crawling into pushups, then slamming a medicine ball to the ground from overhead. I was lured to this TMPL gym off Astor Place because Brown is a lifelong fitness nut, and he’d shoehorned this workout in on Monday morning between arriving from L.A. the night before and departing again that afternoon. But Brown also wanted me to experience Beyond’s radical new launch, its first product that is not a savory meal option, the way a target customer would: post-workout, desperate for a functional recover…

The Food and Drug Administration (FDA) has once again expanded its warning on certain brands of imported cookware, this time adding nine additional products that may leach significant levels of lead into food. That list of cookware has grown significantly since the FDA issued its original alert, which was updated twice, after tests found certain brass and aluminum cookware (known as Hindalium/Hindolium or Indalium/Indolium) could be leaching lead into food when used for cooking or food storage, making it unsafe to eat. The FDA investigation remains ongoing, and the agency said it will be adding additional products to the list as needed. Here’s what you need to…