Blog, YouTube & Content Monetization

A makeup illusionist, a photography project, and an innovative DJ are among the winners of Instagram’s inaugural Rings awards. The award, whose recipients were announced on Thursday, celebrates 25 creators who, in the company’s words, “bring people together over creativity” and “aren’t afraid to take creative chances and do it their way.” Among the winners is Mimi Choi, known for turning her face into mind-bending works of art. Celebrating her win, she penned in an Instagram post: “Because of its visual nature, Instagram has really helped spread my work and jump-start my career, providing me with numerous different types of collaboration opportunities that I cou…

The teaching profession requires a certain degree of patience. Particularly when students discover a new trend to latch onto and repeat at every given opportunity. The latest so-called “brain rot” phrase to flood the classroom: “6-7.” If you don’t have any Gen Alphas in your life and have no idea what I’m talking about, count yourself lucky. Some teachers have taken to social media to share their exasperation with the trend that has recently overrun classrooms, with schools outright banning it in some instances. “Say 6-7 one more time,” one teacher posted on TikTok, pretending to address a student in her class. “We’re gonna call your mom in about 6-7 minutes, let …

The most common email messages I receive these days are obviously AI-generated pitches for guests to appear on my podcast. They all begin the same way, with a praising reference to one of my recent episodes—usually the second-to-last posted show. “Your recent interview with so-and-so was penetrating, and got to the heart of the problem of x or y.” Then comes the crucial pivot: “John Dough’s work takes that problem even further . . .” And then the pitch for John Dough to be on the podcast. The problem is not just that the publicist used AI to shotgun the known universe of podcasters with pitches artificially customized to their shows. It’s that the comparisons and con…

If you’ve noticed that the internet feels different lately—more cluttered, harder to navigate—you’re not imagining it. The system is breaking down in real time, and by 2026, researchers predict that 90% of web content will be AI-generated. Quality journalism is disappearing behind paywalls while feeds fill with noise designed purely to capture attention. An innovation that was supposed to democratize information is now drowning us in it. I know this intimately because I helped build it. As founder of AppNexus, which sold to AT&T for $1.6 billion, and former CTO of Right Media, I created the technology that became the backbone of digital advertising, a multibillion…

In his new book Ding Dong: How Ring Went from Shark Tank Reject to Everyone’s Front Door, Ring founder Jamie Siminoff pulls back the curtain on the chaotic, often absurd reality of building one of the most recognizable consumer tech brands of the last decade. The following excerpt captures one of the book’s most pivotal moments: the high-stakes, borderline-reckless gamble to secure the name “Ring.com,” a decision that nearly emptied the company’s bank account, tested the patience of his investors, and set the stage for a brand that would soon reshape home security. eBay.com. Half.com. Cars.com. Shop.com. Toys.com. And yes, Nest.com. So many great four-letter domain na…

On a recent December day, Mark Latino and a handful of his workers spun sheets of vinyl into tinsel for Christmas tree branches. They worked on a custom-made machine that’s nearly a century old, churning out strands of bright silver tinsel along its 35-foot (10-meter) length. Latino is the CEO of Lee Display, a Fairfield, California-based company that his great-grandfather founded in 1902. Back then, it specialized in handmade velvet and silk flowers for hats. Now, it’s one of the only companies in the United States that still makes artificial Christmas trees, producing around 10,000 each year. Tariffs and trees Tariffs shone a twinkling light this year on fake Ch…

Below, Ben Rein shares five key insights from his new book, Why Brains Need Friends: The Neuroscience of Social Connection. Ben is an award-winning neuroscientist who has spent a decade studying the biology of social interaction. He is the chief science officer of the Mind Science Foundation, an adjunct lecturer at Stanford University, and a clinical assistant professor at SUNY Buffalo. He also teaches neuroscience to an audience of more than 1 million social media followers. What’s the big idea? Loneliness is a problem. Many of us feel this, and all of us are seeing it affect society. But why is isolation so harmful? Why are virtual interactions a poor substit…

Beep, beep, beep, beep, beep, beep, beep. Short screech. Long screech. Static. More beeps. On September 30, one of the most memorable—if not infuriating—waiting experiences since the dawn of the internet went the way of the dodo. AOL finally discontinued its dial-up service. If you grew up in the ’90s, you knew that sound by heart. Some of you also knew to bring a newspaper while waiting for a single web page to load. AOL’s iconic 30-second symphony of screeches and static wasn’t just the sound of connection. It was the sound of anticipation, of mandatory patience in an increasingly impatient world. Today, that pause is all but extinct. Pages load more or less…

The other day, a friend confessed her new nightly routine: hiding in the bathroom for ten minutes after putting her kids to bed. The reason wasn’t to scroll TikTok, but to breathe. “It’s either that or cry into the mac and cheese,” she laughed. It struck me: parenting in 2025 often looks like quietly triaging our own stress while juggling work deadlines, permission slips, Slack pings, and dinner prep. Headlines scream about the youth mental health crisis, but what rarely makes the front page is the state of the people raising those kids. Working parents are running on fumes. And here’s the part we can’t gloss over: our kids’ emotional health is directly tied to ours. …

The Bezos vs. Musk battle for satellite internet service is heating up In what’s rapidly becoming the new space race: Amazon will start testing its high-speed internet service that it’s building out to compete with SpaceX’s Starlink service. With a broader rollout planned for next year, Amazon announced on Monday some updates to its Leo network—including a new program that will see select businesses taking part in an “enterprise preview” of the forthcoming service. In turn, Amazon can collect feedback to tailor services for specific industries. “Amazon Leo represents a massive opportunity for businesses operating in challenging environments,” Chris Weber, vic…

Kim Kardashian’s apparel brand Skims is outfitting American athletes at the Olympics for the fourth time in a row, and this year’s collection is its cheekiest one yet. Skims and Team USA have established something of an annual tradition. The brand has dressed Olympic and Paralympic athletes in new loungewear-slash-underwear capsules at the Tokyo 2020, Beijing 2022, and Paris 2024 Games—and now, it’s back for Milano Cortina 2026. This year’s collection includes everything from Americana-themed panties to cozy pajama sets, tasteful sweaters, menswear, and accessories. The collection will be available to average folk starting on January 8 at Skims.com and some Skims…

This past June, Meta set off a bomb in the marketing world when it announced that it would fully automate the advertising on its platforms by 2026. People in advertising wondered: Is this the end of ad agencies as we know it? Has the AI “slopification” of social media finally been fully realized? The hyperbolic reaction is understandable—maybe even justified. With 3.43 billion unique active users across its platforms around the world, and an advertising machine that brought in $47.5 billion in Q2 sales alone (up 22% over last year), Meta is an accurate bellwether for where the ad business is heading. Meta has been working for years to build a machine that is al…

Apple’s mission to remake Apple TV into a streaming hub for sports is on track, literally. Apple will buy exclusive broadcast rights to Formula One (F1) races in the U.S. for the next five years, the company announced Friday. Apple cited the success of F1: The Movie in its decision to partner more deeply with Formula One, as the international motorsport gains a foothold among U.S. viewers. The five-year deal aims to extend the appeal of an Apple TV subscription to a broader swath of viewers while converting existing Apple TV users into racing fans, if things go as planned. Terms of the deal weren’t disclosed, but reports from CNBC and New York Times-owned The Ath…

It might start with a cassette deck that streams Spotify and charges your phone. It doesn’t have to stop there. These days, yesterday is big business. A retro revival is underway in the design world: mushroom-shaped lamps, walnut stereo consoles, daisy dishware, neon Polaroid cameras. It’s like our homes just hustled over from “One Day at a Time” or “That ’70s Show” or moonwalked in from “Thriller”-era 1982. Welcome to the retro reset, where ‘70s, ’80s, and ’90s aesthetics are getting a second life. It’s not just in fashion and film but in home décor and tech. Whether you actually lived through it or long for a past you never experienced, nostalgia is fueling …

Microsoft just redesigned all of its Office icons to embrace the AI era, and, according to the company, that means ditching solid shapes for all things “fluid and vibrant.” The 12 new icons, which began rolling out on October 1, encompass all of Microsoft’s platforms from Outlook to Word Documents and Teams. This is the first time that Microsoft has updated the icons’ aesthetics in seven years, and the company’s designers have reworked every logo to be curvier, brighter, and more colorful. “Today, as we roll out refreshed icons for Microsoft 365 apps, small but significant design changes are a reflection and a signal,” a Microsoft blog post, published on October 1…

When an X user recently pointed out the eye-popping increase in billionaires’ wealth since 2015, entrepreneur Mark Cuban, a billionaire himself, responded with his opinion on why, but he urged followers to consider a different question: “Why are we not giving incentives to companies to require them to give shares in their companies to all employees, at the same percentage of cash earnings as the CEO?” Cuban said. It is the right question to be asking. Because while the debate over wealth inequality continues, the solution has been hiding in plain sight for decades. The top 10% of U.S. households now control 67% of all wealth, while the bottom half holds just …

The next big meeting on your calendar might not have any other attendees—it might just be you. A growing number of high-performing leaders, including managers at Google and other Fortune 100 companies, are carving out protected “focus blocks” and treating them like mission-critical meetings. With constant pings, shallow tasks, and back-to-back calls, this might be the only way to produce strategic, high-value work. Google and Microsoft have even rolled out Focus Time features that automatically block off calendars to protect deep work. Paige Donahue is a product marketing leader at Google who helps YouTube creators grow their communities and monetize their followi…

Berkshire Hathaway is buying Occidental Petroleum’s chemical division for $9.7 billion in what may be the last big acquisition involving the consummate dealmaker, Warren Buffett. Buffett wasn’t mentioned anywhere in materials released by Berkshire Hathaway discussing the deal Thursday, potentially signaling a passing of the torch to Vice Chair Greg Abel, to whom Buffet will hand the CEO title in January. Buffett will remain chairman at Berkshire and will still be involved in deciding how to spend the conglomerate’s colossal pile of more than $344 billion in cash. Berkshire’s cash reserves have been growing for years because Buffett has been unable to find any …

Brian Chesky, the CEO of Airbnb, still admires Facebook. Not the Facebook of today, but the Facebook circa 2005. When it pretty much just told you someone’s birthday and let you poke ’em. “It would still be a great product!” exclaims Chesky. “We’re not going to be that company [making it], but there’s still a need for it.” But while Chesky doesn’t want to build Facebook 2.0, he is laying the groundwork for Airbnb to become something much closer to a social network. Airbnb’s fall updates launching today are but the first steps in a significant reframe of the experience of using Airbnb—one that is moving it closer to social networking, and another that embeds i…

Colleagues are a critical part of what makes your work experience enjoyable and meaningful. You interact with your colleagues and (in the best of cases) create a neighborhood of peers that you can rely on both to push the work forward and to share the joys and tribulations of the workday. That’s why annoying colleagues can be a particular thorn. When you have a peer at work that you don’t want to deal with, it disrupts the flow of your day and diminishes your intrinsic enjoyment of work. So, what can you do to deal with annoying coworkers? A lot of that depends on what is making them annoying. Here are a few possibilities. Missing social norms One thing th…

There is a strange gravitational pull in the AI ecosystem right now. Every founder wants to raise a monster round. A $50 million seed. A $200 million Series A. The kind of fundraise that makes headlines, melts your inbox, and gets your parents to finally understand you have a real job. I’ve raised both kinds of rounds. A $12 million one that looked incredible in TechCrunch. And recently, an intentionally small but oversubscribed pre-seed for my new company, Empromptu.ai, where investors fought for allocation like we were handing out Taylor Swift tickets. Having lived on both sides, here is the truth no one in AI land wants to say out loud: A mega round might be the fa…

I’ve spent much of my career in fintech, but some of the most inspiring innovations I’ve seen came from a town most people have never heard of. In early 2025, Ipava State Bank, a tiny community institution in western Illinois, embedded a small amount of life protection into every eligible checking and savings account. No app to install, no portals, no extra steps—coverage was calculated from balances and capped per account. Six months in, reported results included $3.45 million in protection delivered, 7% deposit growth, 4.8% higher average balances, and a 25% increase in customers reaching maximum coverage levels—at a time when many peers were losing deposits. Th…

The flight disruptions during the record government shutdown that ended last week inspired a rare act of bipartisanship in Washington on Tuesday, when congressional representatives from both parties introduced legislation that would allow air traffic controllers to get paid during future shutdowns. The bill proposes funding salaries, operating expenses, and other Federal Aviation Administration programs by tapping into a little-used fund with $2.6 billion that was created to reimburse airlines if the government commandeers their planes and they are damaged. The bill’s sponsors, which include four of the top Republicans and Democrats on the House Transportation and Inf…