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Blog, YouTube & Content Monetization

The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.

  1. Last week, the baby nutrition company ByHeart recalled all of its infant formula over concerns that it may be contaminated with Clostridium botulinum, the bacterium that causes infant botulism. Now the company is facing increasing legal drama and backlash from customers for potentially exposing babies to the dangerous illness. According to a November 14 update from the Food and Drug Administration (FDA), a total of 23 infants in 13 states who were exposed to the formula have developed suspected or confirmed infant botulism. All of the infants have been hospitalized, and no deaths have been reported to date. ByHeart had voluntarily recalled two batches of its…

  2. Federal Reserve Bank of New York President John Williams said Friday that unpredictable change is inevitable and central banks need to be aware of that and have strategies to operate in those environments. Williams’ comments, which came in prepared remarks for an event in Amsterdam, did not address the outlook for U.S. monetary policy. Williams serves as vice chair of the rate-setting Federal Open Market Committee, which cut interest rates last month as officials sought to offset rising risks to the job market. “Unpredictable change and uncertainty will certainly continue to be with us for the foreseeable future,” Williams said, flagging issues like “the effects o…

  3. Women’s sports continue to thrive. Record-breaking WNBA viewership, a flood of new brand investment, and now Unrivaled: the women’s basketball league built by players, for players. Commissioner Micky Lawler pulls back the curtain on what it really takes to launch a high-stakes sports startup in the full glare of the public eye. The question is no longer whether women’s sports can compete. It’s how fast they can grow. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scalepodcast, Rapid Responsefeatures candid conversations with today’s top business le…

  4. When Howard Schultz joined—and later acquired—Starbucks in the 1980s, he was deeply inspired by the communal culture of Italian coffee bars. From the beginning, Schultz envisioned Starbucks as more than a transactional stop for coffee. He wanted to build a community-centered space for people to congregate and connect. That vision helped redefine what a coffee shop could be. In recent years, however, that vision has lost momentum. Shifts in how and where people work, rising costs, and intensifying competition have challenged Starbucks’s dominance in the coffee shop landscape. In New York City, the company recently lost its position as the city’s largest coffee chain …

  5. For many children, the experience of getting their first pair of glasses is an inevitable milestone, the first in a lifetime of visits to the eye doctor. But what if those lenses could actually help preserve the child’s vision and reduce the chances for more serious eye problems in adulthood? That’s the promise of a new type of lens approved by the Food and Drug Administration in September. While the technology has previously been available in Europe, Asia and other parts of the world, it’s now rolling out in the U.S. Here’s what to know about the new approach. What is myopia and why is it increasing? Myopia, commonly called nearsightedness, is when people can c…

  6. Nvidia has agreed to license technology from AI startup Groq for use in some of its artificial intelligence chips, marking the chipmaker’s largest deal and underscoring its push to strengthen competitiveness amid surging demand. Here is a list of multi-billion-dollar AI, cloud and chip deals signed recently: OPENAI DEALS Amazon and OpenAI Amazon is considering an investment of around $10 billion in OpenAI, though talks remain “very fluid,” according to a source who requested anonymity due to the private nature of their talks. Disney and OpenAI Walt Disney to invest $1 billion in OpenAI and will let the ChatGPT-parent use characters from Star Wars, P…

  7. If I had a dollar for every time a Forbes 30 Under 30 alum has been charged with fraud, I’d have $5. Which isn’t a lot, but it’s weird that it has happened five times. By now, the Forbes “curse” has been well documented, from Charlie Javice’s JPMorgan fiasco (who was on the Under 30 list in 2019) to crypto poster boy Sam Bankman-Fried perpetrating one of the biggest financial frauds in history (he appeared on the list in 2021). This week, another honoree has been hit with federal charges. Gökçe Güven, the 26-year-old founder and CEO of fintech startup Kalder, faces 52 years in prison after being charged with fraud, accused of cheating investors out of millions. …

  8. Utah-based outdoor retailer Sportsman’s Warehouse may be closing some of its stores in the near future. “As part of the Company’s review of its stores, we have identified about five stores for potential closure due to underperformance and lack of profitability,” Sportsman’s Warehouse wrote in its Fiscal Year 2025 financial results press release. Sportsman’s Warehouse did not respond to Fast Company’s request for comment on which stores it identified at the time of publication. Sportsman’s Warehouse has 148 locations spread across 32 different states. The brand is mostly centered around western states, with 17 stores in California, 14 in Washington, and 13 in U…

  9. Journalist Ira Glass, who hosts the NPR show “This American Life,” is not a computer scientist. He doesn’t work at Google, Apple, or Nvidia. But he does have a great ear for useful phrases, and in 2024, he organized an entire episode around one that might resonate with anyone who feels blindsided by the pace of AI development: “Unprepared for what has already happened.” Coined by science journalist Alex Steffen, the phrase captures the unsettling feeling that “the experience and expertise you’ve built up” may now be obsolete—or, at least, a lot less valuable than it once was. Whenever I lead workshops in law firms, government agencies, or nonprofit organizations, …

  10. Every year, companies and space agencies launch hundreds of rockets into space—and that number is set to grow dramatically with ambitious missions to the Moon, Mars, and beyond. But these dreams hinge on one critical challenge: propulsion—the methods used to push rockets and spacecraft forward. To make interplanetary travel faster, safer, and more efficient, scientists need breakthroughs in propulsion technology. Artificial intelligence is one type of technology that has begun to provide some of these necessary breakthroughs. We’re a team of engineers and graduate students who are studying how AI in general, and a subset of AI called machine learning in particular…

  11. Most people don’t realize how overstimulated they are until they finally step away from the noise. As an executive at a hospitality brand that helps guests reconnect with nature, I see it all the time: Guests arrive tense and distracted, constantly checking their phones. But after just a day or two offline in nature, something shifts. You can see it in their posture, their breath, their pace. They didn’t realize how much they needed to disconnect until they did. It’s not just about screens, though screen time is a big part of it. It’s the entire rhythm of modern life—always on, always reacting. That’s why more people are rethinking what luxury really means. Luxury…

  12. NBC recently debuted a new show: Stumble, a comedy about a former cheer coach leading a team of misfits. Some earlier reviews of the show, which premiered on November 7, called it “hilarious” and “full of sharp writing.” But the new sitcom, starring Kristin Chenoweth, Jenn Lyon, and Taran Killam, has audiences chuckling at more than just cheer squad antics. It also makes narcolepsy, a serious neurological disorder, into a recurring joke. Narcolepsy, a chronic condition that can lead to major challenges for sufferers, takes center stage in the show as a character named Madonna (Arianna Davis) has the condition. Due to the disorder, Madonna collapses without warning…

  13. The 9-to-5 is fading, replaced by a fragmented cycle of early logins, late-night pings, and weekend catch-up. Microsoft’s latest Work Trend Index shows the “infinite workday” is no longer an edge case. It’s the norm for many knowledge workers. Unfortunately, it seems the pandemic-era “triple peak” work pattern—morning, afternoon, and an evening spike—has stuck. After-hours activity is rising. Meetings after 8 p.m. are up 16% year over year, and by 10 p.m. nearly one-third of active workers are back in their inboxes. Weekends are not off-limits: Among those working weekends, about 20% say they check email before noon on Saturday and Sunday. During the week, prime …

  14. Greetings and thank you once again for reading Fast Company’s Plugged In—and a happy Halloween to you. Recently, I used Apple Photos to revisit the photos I took during the 2015 Thanksgiving holiday. There were some gems in there—memories I’d like to preserve forever. But there were even more images I regretted saving in the first place. You already know the ones I’m talking about. The near-duplicates of other, better photos. The blurry misfires. The shots of people with their eyelids drooping or mouths agape. The ones I accidentally took of the floor when my thumb slipped. Did I mention that the treasured pictures of loved ones remain intermingled with detrit…

  15. Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Zillow economists just published their updated 12-month forecast, projecting that U.S. home prices—as measured by the Zillow Home Value Index—will rise 1.5% between October 2025 and October 2026. Heading into 2025, Zillow’s 12-month forecast for U.S. home prices was +2.6%. However, many housing markets across the country softened faster than expected, prompting Zillow to issue several downward revisions. By April 2025, Zillow had cut its 12-month national home price outlook to -1.7%. In late spring, Zillow stopped issuing downward revisions. In A…

  16. Minnesota continues to be the beating heart of nationwide anti-ICE movements with The Day of Truth and Freedom. Today, January 23, hundreds of businesses across the state are closing their doors in protest after community groups, faith-based organizations and unions came together to call for an “economic blackout.” “Minnesotans are coming together in moral reflection and action to stand together against the actions of the federal government against the state of Minnesota,” a declaration reads on the organizing website, ICE Out of MN. The day-long protest follows a series of tragedies that stem from the Department of Homeland Security’s January 6 deployment of…

  17. As the Winter Olympic and Paralympic Games unfold, something is unmistakable: Women are driving the moment. They’re leading highlight reels. Headlining broadcasts. Powering the storylines fans are sharing and following in real time. From figure skating to freestyle skiing to hockey, women athletes aren’t a side stage to the Games—they are the main event. And the data backs up what we’re all seeing. In new international research from Parity and SurveyMonkey surveying nearly 12,000 adults across the U.S., Canada, the UK/Ireland, and Australia, women’s events are as popular as—or more popular than—men’s events in the majority of Winter Olympic sports. High-profil…

  18. A new year often starts with a simple question: How can we do better? For businesses, it’s a question that applies to almost everything, from product innovation to climate impact—an area of increasing urgency for many. The goal of achieving net-zero is now a staple of most businesses’ annual plans, however the journey there is often challenging. It can be fraught with hidden trade-offs, making it difficult for ESG leaders to know whether they are truly backing the right solutions in pursuit of their climate goals. Take aviation, for example. As one of the world’s most difficult sectors to decarbonize, its 2.5% share of global CO2 emissions represents a major chall…

  19. Hit-Boy has made chart-topping beats for the likes of Beyoncé, Jay Z, Nas and Doechii but behind the scenes he was stuck in a restrictive publishing deal. In this interview, Hit-Boy talks But now he’s in full control of his art and his story. He’ll also dive into his creative process and how he’s walking the line of AI and art. View the full article

  20. “How did you get to where you are in your career?” My interest in this question dates back 45 years to when I was an MBA student at Northwestern University’s Kellogg School of Management. Whenever corporate executives were guest speakers at our classes, I would listen intently as they described what contributed to their career advancement. In the same vein, as I speak with leaders today, I always make a point of asking them what they consider to be the main drivers of their success. Over more than four decades, the two most common responses are: (1) “I worked hard” and (2) “I have several unique skill sets.” As I look back on my corporate career, including as chai…

  21. Square, the point-of-sale system owned by Jack Dorsey’s Block, is announcing a number of new upgrades today—including one that will make it easier for business owners to accept payments in Bitcoin. On Wednesday, the company made three announcements: An expansion of its platform for restaurants (including AI-voice ordering and a bigger, broader Grubhub integration) A conversational AI assistant embedded in its dashboard to answer questions, called Square AI Square Bitcoin: An integrated Bitcoin payment and wallet system for business owners The upgrades and announcements are designed to help business owners control their costs, dig up more insights withi…

  22. The world’s best engineers, entrepreneurs, and researchers face no shortage of opportunities. If you’re building the future in frontier technologies like AI, you could base yourself anywhere. So the real question is where. The answer today points north—to Stockholm. The European Commission recently declared Stockholm as Europe’s most innovative region. Ahead of Copenhagen, London, and Zurich, the Swedish capital took the top spot. Not just overall, but on a range of individual indicators, from lifelong learning and share of tech specialists employed to cross-border scientific publications, collaboration between SMEs, patent filings, and trademarks. Right after the…

  23. Every December, millions of people pause to take stock of their lives before the new year. Some gather for vision-board parties, others sketch out New Year’s resolutions, and many quietly vow to “finally get organized” before the clock hits midnight. But this year feels different. We’re closing out 2025 in an economic climate defined by weekly corporate layoffs, social media posts from people with excel trackers archiving hundreds of job applications, and sidelined workers hopelessly looking for jobs for over a year. Families are being pushed to the brink by rising prices, and a generational affordability crisis—fueled by a shortage of three to four million homes nati…

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