Blog, YouTube & Content Monetization

OpenAI just released Instant Checkout for ChatGPT—a new feature that lets users directly make purchases within the ChatGPT interface. ChatGPT can now spend your money for you. It’s a huge deal—both for users, brands, and the future of agentic AI. Here’s why. Stickers at the ready Consumers are already enthusiastically turning to chatbots like ChatGPT to research products before deciding what to buy. As TechCrunch shared earlier this year, referrals from chatbots to top merchant websites are up almost 400% year over year. I personally used ChatGPT to research an $800+ laptop purchase this summer. Before, users could do their research in ChatGPT, …

Here’s some good news: If you have student loan debt, you could soon qualify for a repayment plan that comes with lower monthly bills. The eligibility requirements for the Income-Based Repayment (IBR) Plan have been updated to allow a broader swath of student loan borrowers—including higher earners—to enroll in this plan as a result of a provision in the so-called One Big Beautiful Bill Act that passed over the summer. You may be able to switch to this plan, even if you don’t have partial financial hardship. The U.S. Department of Education is working to update its system to implement the updates to the IBR Plan and said it anticipates that those changes will be c…

When Accenture announced plans to lay off 11,000 workers who it deemed could not be reskilled for AI, the tech consulting giant framed the decision as a training issue: some people simply cannot learn what they need to learn to thrive in the world of AI. But this narrative fundamentally misunderstands—and significantly underplays—the deeper challenge. Doug McMillon, the CEO of Walmart, pointed to this bigger challenge recently when he said, “AI is going to change literally every job.” Now, if this turns out to be true, every role will have to be reimagined. And when every role changes, this is more than a change in each job or even a specific field. It implies a profo…

In 2026, audiences across the United States will experience some of the most iconic sporting events in the world—from Super Bowl LX and NBA All-Star weekend to the Milan Cortina Winter Olympic Games and the FIFA World Cup. For Comcast NBCUniversal, it marks one of the most significant years in our sports history, which will unite millions of fans. But sports are more than entertainment—they’re a force for connection, growth, and transformation. These events offer a rare moment to unite people and leave a lasting impact well beyond the games themselves. EXPAND ACCESS TO YOUTH SPORTS Early access to sports can shape a child’s future. According to the Aspen …

There’s an old myth that Inuit cultures have as many as a hundred words for snow. I remember learning about it in school, and there was just something wonderful about the idea that people’s perceptions can be so deeply rich and different. I guess that’s why, although it has been debunked many times, the story keeps getting repeated. There is also a lot of truth to the underlying concept. As anybody who has ever learned another language or lived in a different culture knows, people’s perceptions vary widely. In The WEIRDest People In The World, Harvard’s Joseph Henrich documents how important and interesting these differences can be. So if the Inuit snow myth hig…

In honor of its 25th anniversary, the Gates Foundation made a major announcement. On Thursday, chair Bill Gates said he would give away most of his fortune over the next two decades. “People will say a lot of things about me when I die, but I am determined that ‘he died rich’ will not be one of them,” Gates wrote in an announcement on GatesNotes. The statement continued, “There are too many urgent problems to solve for me to hold onto resources that could be used to help people. That is why I have decided to give my money back to society much faster than I had originally planned.” Gates explained that he would give away practically all of his fortune over the …

These are tough times for many businesses across corporate America, many of whom are cutting down on business travel and perks on the road. And in these times, one company’s policy on business travel is going viral: According to a recent Wall Street Journal article, Cracker Barrel employees reportedly must follow a new policy that they must eat at Cracker Barrel restaurants while traveling for work. But according to Cracker Barrel, that’s not exactly true. “The policy for employees to dine at Cracker Barrel while traveling for business, whenever practical based on location and schedule, is not new,” Cracker Barrel explained to Fast Company in an email statement. “…

One day after WeightWatchers said that it would file for bankruptcy, weight loss drug giant Novo Nordisk’s outlook is brightening. Novo Nordisk, the Danish company that produces semaglutide drugs Ozempic and Wegovy, saw its shares rise more than 7% Wednesday, in spite of recent headwinds from widely available copycat versions of its signature weight loss drugs. Following its quarterly earnings report, shares of the company rose to $71.53 before leveling off and settling around $67.70, in spite of lowered expectations for the year. Novo Nordisk lowered its sales growth forecast for 2025, now expecting growth between 13% and 21%, down from the 16% to 24% it pro…

With layoffs still dominating headlines, many job seekers assume the biggest challenge in today’s market is competition. But new research suggests another obstacle may be quietly draining applicants’ time and emotional energy: job postings that may not actually be hiring. Recent analysis of more than 175,000 job listings across industries found that roughly one in seven postings remain active for more than 30 days, even when companies may no longer be accepting candidates. Some listings remain online for months, continuing to collect applications long after hiring decisions have effectively been made. These roles are often referred to as “ghost jobs.” For job seek…

Let’s be honest: When we talk about workplace equity, menopause rarely makes the agenda. But it should. This life stage impacts half the workforce, often right when women are at the peak of their careers, influence, and leadership. As a CEO and advocate for women’s health, I’ve seen firsthand how menopause becomes an invisible career barrier. And now the data backs it up: Ignoring menopause in the workplace isn’t just a health oversight, it’s a systemic equity issue. According to the latest U.S. Census Bureau data, full-time, year-round working women earn only 81 cents for every dollar earned by men in 2024, a gap that’s actually widening. The year before, women e…

Culture change is a big topic—and a big consulting business. When I Googled “culture change consulting business,” three of top five (non-sponsored) responses were Bain, BCG, and McKinsey (in that order). Because changing culture is a prominent issue for executives—and often a very frustrating one—I decided to tackle it in this Playing to Win/Practitioner Insights (PTW/PI) called Culture Change Strategy: Three Rules for Making Change Happen. And as always, you can find all the previous PTW/PI here. The culture change consulting pitches It was fun to take a quick look at the culture change pitches of Bain, BCG, and McKinsey. Bain’s was aspirational: “Culture is b…

Over the past two years, a troubling trend has started to take shape in the media; for a large majority of journalists, DEI framing became the default for covering Black businesses. What should be stories about innovation, resilience, market disruption, and leadership have increasingly been flattened into a single, repetitive narrative: DEI. Not the company’s business model. Not the founder’s vision or entrepreneur journey. Not the problem being solved or the customers being served. Just DEI. And it’s often framed through the lens of rollbacks, political backlash, or cultural controversy. This didn’t begin overnight, but in recent years and especially amid the po…

Company culture doesn’t affect performance. That’s not a hot take, that’s what a 2022 meta analysis from the Chartered Institute of Personnel and Development found when they compared more than 500 research papers on the topic. From the report: The findings are very clear: there is little evidence consistently linking organizational culture to performance, but if such a link should exist, it is very weak and too small to be practically meaningful. As such, organizations and practitioners should be careful spending time and money on company-wide culture change programs as they are not likely to increase performance. And yet, when asked, 92% of executives believe t…

Measles infections in America have hit their highest numbers in 33 years. In 2025, cases have topped 1,900, and that number is expected to rise due to an ongoing outbreak in South Carolina. Here’s what you need to know about America’s latest measles outbreak and why the upcoming period could spell troubling times with the disease. What’s happened? Earlier this week, the South Carolina Department of Public Health (DPH) announced 27 new cases of measles in the state since the previous Friday, raising the total number of active measles cases in the southeastern state to 111. Due to the outbreak, there are currently 254 people in quarantine, with another 16 in…

A massive 243-kilogram (535-pound) bluefin tuna sold for a record 510 million yen ($3.2 million) at the first auction of 2026 at Tokyo’s Toyosu fish market. The top bidder for the prized tuna at the predawn auction on Monday was Kiyomura Corp., whose owner Kiyoshi Kimura runs the popular Sushi Zanmai chain. Kimura, who has won the annual action many times in the past, broke the previous record of 334 million yen ($2.1 million) he set in 2019. Kimura later told reporters he was hoping to pay a bit less for it, but “the price shot up before you knew it.” The auction started when the bell rang, and the floor was filled with torpedo-shaped fish with their tails cut off so …

Impulse, a sleek induction stove that began shipping to customers last year, advertises itself as “unlike any other induction stove ever made.” But that product is now at the center of a legal fight. Copper, another company making next-generation induction stoves, sued Impulse on Friday in federal court in Delaware for patent infringement. At the center of the dispute is a shared design choice: Both companies build stoves with batteries tucked inside, a feature that boosts performance, eases installation in homes without electrical upgrades, and doubles as energy storage to ease strain on the electric grid. It’s a novel idea, and one that Copper patented first…

Most organizations think they have a productivity problem. They don’t. They have a work design problem. I’ve spent decades studying how people solve problems and take action, and the same pattern keeps showing up. Productivity dips, so leadership responds the way they always do: new tools, redesigned workflows, and an engagement initiative with a catchy name. And it works, but only for a while. Teams rally around the new process. Leaders feel good about the momentum. Then, a few months later, the same questions come back. Why does the work still feel harder than it should? Why are capable, committed people running on fumes? And typically, motivation is…

If you listen to the brightest minds in tech right now, you might think human disease is just a software bug waiting for a patch. ​At the 2025 World Economic Forum in Davos, Anthropic CEO Dario Amodei—drawing on his background in biophysics—predicted that AI could condense a century of biological progress into a single decade, potentially doubling human lifespans. Demis Hassabis, the Nobel laureate behind Google DeepMind, recently floated a similarly audacious timeline, suggesting that AI could help eliminate all diseases within 10 years. Hassabis aims to shrink the decade-long drug design process down to mere months. ​I’ve spent my career straddling the mathemati…

In today’s AI race, breakthroughs are no longer measured in years—or even months—but in weeks. The release of Opus 4.6 just over two weeks ago was a major moment for its maker, Anthropic, delivering state-of-the-art performance in a number of fields. But within a week, Chinese competitor Z.ai had released its own Opus-like model, GLM-5. (There’s no suggestion that GLM-5 uses or borrows from Opus in any way.) Many on social media called it a cut-price Opus alternative. But Z.ai’s lead didn’t last long, either. Just as Anthropic had been undercut by GLM-5’s release, GLM-5 was quickly downloaded, compressed, and re-released in a version that could run locally w…

What are the qualities of a great team? You’ve probably been taught that team success requires building trust, fostering psychological safety, and cultivating a unified mindset. Seems logical. You might have learned that consensus is important and hierarchies are bad. Okay. You’ve undoubtedly been given that old chestnut, “There’s no I in team.” A classic. Team building 101. It’s conventional wisdom, and yet it completely misses the paradox of teams: While companies often focus on merging everyone into a single homogeneous entity, truly great teams embrace the distinct, diverse roles and talents of their team members. Every high-performing group in an organization wil…

The climate crisis demands that we rethink how we construct the built environment. Buildings account for more than 33% of global energy consumption and nearly 40% of greenhouse gas emissions. Traditional building materials like concrete, steel, and glass are energy-intensive to produce, meaning truly sustainable buildings are difficult to achieve when we rely on the status quo. Mass timber—engineered wood products that deliver immense structural strength while reducing environmental impact—has emerged as a compelling alternative. Swapping concrete for timber reduces embodied carbon by up to 26.5% per square foot. And the benefits go well beyond carbon metrics: Mass ti…

For years, parents, teenagers, pediatricians, educators, and whistleblowers have pushed the idea that social media is detrimental to young people’s mental health and can lead to addiction, eating disorders, sexual exploitation, and suicide. For the first time, juries in two states took their side. In Los Angeles on Wednesday, a jury found both Meta and YouTube liable for harms to children using their services. In New Mexico, a jury determined that Meta knowingly harmed children’s mental health and concealed what it knew about child sexual exploitation on its platforms. Tech watchdog groups, families, and children’s advocates cheered the jury decisions. “Th…

Three years (plus) after the arrival of ChatGPT, chatbots are morphing into AI agents. As generative AI models have improved and become able to reason in real time, the major AI labs, starting with Anthropic, have begun to shift their research focus from models that compose and comprehend text to ones that reason, use tools, and work autonomously. The first kind of agent that matured to the point of having real-world impact was an agent that can write, test, and document computer code. Coding agents, powered by language models, can understand plain language, which has democratized software development and made “vibe coding” possible. Products like Lovable and Bolt al…