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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,105 topics in this forum
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According to a recent study conducted by the global consulting firm, EY, 97% of respondents reported that it is important for companies to act with integrity. Many companies tout integrity as a core principle of their organizations in an attempt to reassure customers, employees, and the wider public that their organization “plays by the rules.” By some estimates, integrity is ranked as one of the most cited corporate core values, with over 80% of companies listing integrity as a core value. But simply including integrity on your list of core values and mounting that list on a plaque on a wall (as many companies do) won’t positively influence your culture unless your core…
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Hello again, and thank you, as always, for spending time with Fast Company’s Plugged In. Apple is legendary for figuring out what people want before they realize they want it. But since 2021, its MacBook Pro hasn’t been like that at all. Instead, this venerable laptop’s recent design has reflected Apple’s willingness to trust its customers’ judgment—even when it’s been at odds with the company’s own instincts. In part, that’s because of a 2016 reimagining of the MacBook Pro that didn’t stick. Atypically, Apple then went on to reverse many of the changes it had made. The fancy function-key replacement known as the Touch Bar went bye-bye. And several mundane-but-useful fe…
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It’s official: Samsung has found a way to turn fridges into giant, unavoidable ads. In a move that comes as a shock to pretty much no one, Samsung announced on October 27 that its premium line of Family Hub fridges, which each come with a giant, AI-powered, embedded screen, will start displaying a widget featuring curated ads. By early November, anyone in the U.S. who owns a Family Hub fridge with a 21.5″ or 32″ screen will start seeing the ads, even if they bought the appliance well before the news was announced. Commenters on Reddit and Tiktok are reacting with outraged shock to the concept of their kitchens becoming the next venue for the performance of late-s…
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How seriously are you taking your 2026 rebrand? Do you have your 365 buttons ready? If this means nothing to you, you likely spent the holiday period at the lord intended – offline. But if spending less time on your phone isn’t one of your 2026 resolutions, let me catch you up. It started with a TikTok posted in December, all about rebranding for 2026. In the comments people shared their own strategies and self-improvement tips for the upcoming year. One comment, however, stood out from the rest. “I’m getting 365 buttons, one for each day because I want to do more stuff and I’m scared of time so I want to be more conscious of it,” a user called Tamara wrote.…
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For Americans, the idea of watching live television without the constant barrage of commercials for prescription medications and junk food might seem foreign. That’s now the norm in the United Kingdom. Starting on Monday, a ban has gone into effect that prohibits advertising foods high in fat, salt, and sugar on TV before 9 p.m. and at any time online. It’s an attempt by the UK government to tackle childhood obesity. In 2022, 15% of children between the ages of 2 and 15 were obese, according to figures from the National Health Service. What constitutes a banned product is a bit complex to decipher, as the rules cover 13 wide-ranging categories of food. Some produc…
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This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. Subscribe here. Claude feels like a genie to me. With its Artifacts feature I can turn any idea I have into an interactive application, visualization, or graphic. Yesterday I created a Flashcard maker and a breathing app. No coding. Just a short AI chat conversation. No complexity. I dream up an idea, and Claude makes it instantly real. I iterate with chat to make it better. Read on for a guide to making the most of Artifacts with examples and ideas you can build yourself. How to turn ideas into apps (no coding) Create a free Claude.ai …
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On July 29, 2025, at 9:45 a.m., Christine Ressy was supposed to be undergoing surgery to remove kidney stones. Instead, Ressy, a 49-year-old hairdresser in New York City, found herself holding back tears in the waiting room of a Manhattan hospital. Unless she paid half of her $10,933 bill prior to surgery, her doctor simply could not operate, she had been told. Because Ressy was uninsured, she had hoped to receive a cash-pay discount or find some other way to negotiate costs. She wanted to see an itemized receipt after her surgery before paying up, and had prepared a $500 cash deposit. She had done all this on the advice of her most trusted advocate: ChatGPT. Ressy…
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As companies battle it out with employees over RTO policies, Dropbox is choosing to stay out of the drama by prioritizing remote work. “The pandemic tested our assumption that we have to be in person in order to be productive,” Dropbox chief people officer Melanie Rosenwasser told The Associated Press. After adopting a remote work policy during the pandemic, Dropbox has remained steadfast to its “virtual-first” model—even as its peers pushed workers back to their desks. The San Francisco-based cloud storage and file share company allows its workforce of around 2,100 employees to work from anywhere in the world. “It’s especially important to us to maintain th…
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Ten years ago, I ended a meeting at WeWork with an offer to grab a free beer on tap. Last week, I ended it with a similar offer, except this time the beverage on offer was kombucha. The seemingly innocuous shift is symbolic of a bigger evolution underway at the coworking giant: less coolness, more functionality. WeWork is growing up, and its newest location in downtown Manhattan is the most visible proof yet: 250 Broadway, which opened in January, is WeWork’s first outpost in the city since 2019—the year WeWork abandoned its initial public offering and ousted cofounder Adam Neumann as CEO. The space adds 60,000 square feet to the company’s New York portfolio, which al…
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Rumors are circulating of potential strike action next month from CorePower Yoga instructors, who say they are paid less per hour than the cost of a single class drop-in fee. CorePower Yoga has a cult following online, particularly for their Hot Sculpt classes, and currently has more than 200 locations across the US. But in the r/Corepower subreddit, a recent post urges members to pause or quit their membership to show support for instructors, who are fighting for fair wages and cleaner studios. “If you can stomach it to pause or quit your membership, it will benefit you as a consumer as well as the instructors who are paid on average $16/hour to teach and who a…
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Inside Ikea’s movie studio-size marketing and production facility at the company’s headquarters in Älmhult, Sweden, a corner of a vast soundstage is piled with a multicolored array of what look like props from some fantastical children’s show. There’s a bench that rocks from side to side, a bright blue lamp that hides two transformative elbows in its skinny post, a glass vase with jug ears sticking out from its sides, and a clock on the end of a curvaceous red tube that looks like a worm wiggling its way out of the dirt. These whimsical items are all part of Ikea’s new PS collection, a once-in-a-while recurring product drop that the company uses to stretch its exp…
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Even as the costs and challenges of doing business continues rising, there is a growing political effort creating artificial barriers that undermine business growth. Legislation and political directives are tying business leaders’ hands and limiting their choices in an increasingly diverse economy. National political rhetoric and autocratic use of federal and state agency authority preempt business leaders from doing anything with a hint of diversity, equity, or inclusion. This ultimately interferes with smart business decisions, restricts markets, and limits communities from achieving inclusive growth and shared prosperity. Inclusive growth should be practical busines…
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When the U.S. government cut funding for local news stations, the Knight Foundation moved quickly to help stabilize a rapidly eroding industry. President and CEO Maribel Pérez Wadsworth unpacks the evolving roles of philanthropy and government, and why philanthropic organizations must learn to move at the speed of the news cycle. This is an abridged transcript of an interview from Rapid Response, hosted by former Fast Company editor-in-chief Robert Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigating real-time challenges. Subscribe to Rapid Response wherever you get your podc…
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On Monday, Pope Leo XIV made history by becoming the first pope to personally present an encyclical, a letter of great importance in which a pope explains his views on a major moral or social challenge facing the world, to his followers. The leader of the Catholic Church didn’t do so on his own, however. He had help in unveiling the encyclical, “Magnifica humanitas: On safeguarding the human person in the time of artificial intelligence.” The Anthropic cofounder and self-proclaimed atheist Christopher Olah was also present. An unlikely speaker The Vatican doesn’t normally invite outsiders to speak, let alone those in the tech industry. But Leo…
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If the 1990 classic movie Ghost is any indication, the dead love a good tune. We all remember when the recently deceased Sam (Patrick Swayze) had his infamous pottery session with his very alive partner Molly (Demi Moore). Now, Liquid Death and Spotify are aiming to use music in a similar way, by giving a few hundred of the recently deceased the opportunity to hear their favorite music for all of eternity. The two brands have collaborated on what they claim to be the first-ever Bluetooth-enabled speaker urn. The tasteful white urn has a top outfitted with a Bluetooth speaker. Spotify is also introducing the “Eternal Playlist Generator” in the U.S., where you can…
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The 2025 Brands That Matter United States honorees aren’t just united by their shared geography—they are all identifying their target audience and meeting them exactly where they need to. Whether solving a uniquely American problem, as GoodRx does in addressing the cost of prescription drugs, or pioneering innovation that can help people globally like Owlet, these companies are showing how American brands can step up in authentic and impactful ways. GoodRx GoodRx has built its brand equity by being present where its customers need it—the pharmacy counter. Over the past year, the prescription savings platform introduced a feature that gets users to engage with it even e…
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You’ve worked together before. You trust each other. You know how the other person thinks under pressure. On paper, it’s the safest move. In many ways, it is. Shared history creates speed—faster decisions, candid conversations, less time decoding intent. When CEOs bring former colleagues into senior roles, baseline trust feels like rocket fuel. But familiarity also introduces a hidden risk that undermines executive teams far more often than leaders anticipate. What I see repeatedly in executive teams built on shared history is the quiet formation of inner circles. Leaders who “go way back” share shorthand, context, and trust earned elsewhere. Others, often equ…
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A brand that isn’t thinking globally is limiting its reach. The four 2025 Brands That Matter global honorees know that and have worked hard to make their messaging reach beyond their home countries. All based outside the United States, these brands demonstrated that good messaging and authentic connection have no nationality. 1Password People don’t like to think about their digital security, so Toronto-based 1Password has become an expert at making it fun, and doing so using sports as the backdrop. The brand used its sponsorship of the Presidents Cup golf tournament in fall 2024 to debut its “What Not to Do” campaign. With more than 12 million impressions, the spot drove…
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Ikea is ready to begin overhauling its smart home products. The Swedish furniture manufacturer began dabbling in smart home products as early as 2012, but in July it announced plans to soon debut a revamped range. The goal, it says, is to make products that are more universally compatible and more intuitive to use—in other words, bringing the connected smart home experience to the masses. Now, Ikea’s 21 new smart home products are here. The collection includes new smart bulbs that come in more color and light intensity options than previous versions, an array of sensors and controls, and a smart plug that can make any “dumb” lamp or small appliance smart. Pricing …
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To sell the idea of last year’s Wienie 500 to Oscar Mayer, creative agency Johannes Leonardo used AI to show what a race among the iconic Wienermobiles might look like when they took to the Indianapolis Motor Speedway’s historic oval. “That is an inherently brilliant idea that most people will go, ‘That’s fun,’” said the agency’s CEO, Helen Andrews, during a panel discussion at the Fast Company Grill at SXSW. “It’s a good example of how AI can accelerate creativity, not replace it.” While AI can be a powerful way for brands to accelerate production and analyze consumer data, creative types must recognize that just because they can use these tools doesn’t mean they…
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What really holds people back from stepping up as allies in support of their marginalized colleagues? For example, why don’t more men say something when they see a colleague or a customer make a sexist remark about a female co-worker? Our research, published in the European Journal of Work and Organizational Psychology, suggests that people often hesitate to intervene when co-workers are mistreated because they themselves feel disempowered in their organizations and experience distrust and polarization. Our findings run counter to the common assumption that people don’t step up to support marginalized colleagues because they don’t care or are unmotivated. Not seei…
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