Blog, YouTube & Content Monetization

The Bezos vs. Musk battle for satellite internet service is heating up In what’s rapidly becoming the new space race: Amazon will start testing its high-speed internet service that it’s building out to compete with SpaceX’s Starlink service. With a broader rollout planned for next year, Amazon announced on Monday some updates to its Leo network—including a new program that will see select businesses taking part in an “enterprise preview” of the forthcoming service. In turn, Amazon can collect feedback to tailor services for specific industries. “Amazon Leo represents a massive opportunity for businesses operating in challenging environments,” Chris Weber, vic…

Every four years, the men’s World Cup delivers some certainties. The pitch dimensions are tightly regulated, offside is signaled with a flag, and referees end the match with a blast of a whistle. But one key piece of equipment is changed on purpose: the ball. Adidas, which has supplied World Cup soccer balls since 1970, introduces a new match ball for every tournament, and with that comes fresh aerodynamic calculations for players. How will it fly through the air, weave and dip? For the past 20 years, my engineering colleagues in Japan and England and I have put the new balls through their paces, investigating soccer ball aerodynamics. Our work begins by putting b…

Shares in CoreWeave Inc are sinking this morning after the company revealed its third-quarter 2025 results yesterday. While the New Jersey-based AI infrastructure firm more than doubled its revenue from the same quarter a year earlier, it also revised down its full fiscal 2025 forecast, sending its stock price tumbling. Here’s what you need to know. What’s happened? Yesterday, AI infrastructure company CoreWeave announced financial results for its Q3 2025, which ended on September 30. There was some good news for the quarter, including revenue of nearly $1.4 billion (up 134% year over year) and a revenue backlog of $55.6 billion (up 271% YoY). Revenu…

Every December, millions of people pause to take stock of their lives before the new year. Some gather for vision-board parties, others sketch out New Year’s resolutions, and many quietly vow to “finally get organized” before the clock hits midnight. But this year feels different. We’re closing out 2025 in an economic climate defined by weekly corporate layoffs, social media posts from people with excel trackers archiving hundreds of job applications, and sidelined workers hopelessly looking for jobs for over a year. Families are being pushed to the brink by rising prices, and a generational affordability crisis—fueled by a shortage of three to four million homes nati…

Small talk can be awkward and boring. It’s also a requisite skill to learn to participate as a socially adept person in society—as well as the workplace. But mustering “So, where are you going for lunch?” to that one guy from sales in the elevator might be a no-go for the workforce’s youngest members. In a discussion sparked by a viral TikTok, many have dubbed the ritualistic nicety as “cringe”—Gen Z’s go-to dig for anything perceived as try-hard or uncool. In the TikTok skit (with nearly 3 million views), the user acts out a conversation in which every attempt at small talk is brusquely shut down, mixed with plenty of drawn-out “umms” and eye rolls. “POV: You’re…

What are the qualities of a great team? You’ve probably been taught that team success requires building trust, fostering psychological safety, and cultivating a unified mindset. Seems logical. You might have learned that consensus is important and hierarchies are bad. Okay. You’ve undoubtedly been given that old chestnut, “There’s no I in team.” A classic. Team building 101. It’s conventional wisdom, and yet it completely misses the paradox of teams: While companies often focus on merging everyone into a single homogeneous entity, truly great teams embrace the distinct, diverse roles and talents of their team members. Every high-performing group in an organization wil…

In today’s AI race, breakthroughs are no longer measured in years—or even months—but in weeks. The release of Opus 4.6 just over two weeks ago was a major moment for its maker, Anthropic, delivering state-of-the-art performance in a number of fields. But within a week, Chinese competitor Z.ai had released its own Opus-like model, GLM-5. (There’s no suggestion that GLM-5 uses or borrows from Opus in any way.) Many on social media called it a cut-price Opus alternative. But Z.ai’s lead didn’t last long, either. Just as Anthropic had been undercut by GLM-5’s release, GLM-5 was quickly downloaded, compressed, and re-released in a version that could run locally w…

The climate crisis demands that we rethink how we construct the built environment. Buildings account for more than 33% of global energy consumption and nearly 40% of greenhouse gas emissions. Traditional building materials like concrete, steel, and glass are energy-intensive to produce, meaning truly sustainable buildings are difficult to achieve when we rely on the status quo. Mass timber—engineered wood products that deliver immense structural strength while reducing environmental impact—has emerged as a compelling alternative. Swapping concrete for timber reduces embodied carbon by up to 26.5% per square foot. And the benefits go well beyond carbon metrics: Mass ti…

For years, parents, teenagers, pediatricians, educators, and whistleblowers have pushed the idea that social media is detrimental to young people’s mental health and can lead to addiction, eating disorders, sexual exploitation, and suicide. For the first time, juries in two states took their side. In Los Angeles on Wednesday, a jury found both Meta and YouTube liable for harms to children using their services. In New Mexico, a jury determined that Meta knowingly harmed children’s mental health and concealed what it knew about child sexual exploitation on its platforms. Tech watchdog groups, families, and children’s advocates cheered the jury decisions. “Th…

Most brands still buy attention. The impactful ones earn devotion, the kind people will rally behind and fight to protect. Consumers want a role in movements, not just transactions. When brands focus solely on economics, spark and engagement disappear. Consequential brands ignite a shared spirit, tapping into values, not just wallets, and building communities of advocates. But how do you actually build cultural power? For my forthcoming book Branding as a Cultural Force: Purpose, Responsibility, and Resonance (Columbia University Press, 2025), I interviewed creative leaders worldwide to find out. Across those conversations, six clear strategies emerged—actionable …

Frank Gehry, who designed some of the most imaginative buildings ever constructed and achieved a level of worldwide acclaim seldom afforded any architect, has died. He was 96. Gehry died Friday in his home in Santa Monica, California, after a brief respiratory illness, said Meaghan Lloyd, chief of staff at Gehry Partners LLP. Gehry’s fascination with modern pop art led to the creation of some of the most striking buildings ever constructed and brought him a measure of worldwide acclaim seldom afforded any architect. Among his many masterpieces are the Guggenheim Museum in Bilbao, Spain; the Walt Disney Concert Hall in Los Angeles; and the DZ Bank Building in B…

Pity the middle manager. Even before the emergence of AI, these jobs had increasingly become a one-way ticket to burnout and misery. Since 2013, the average number of direct reports has increased by almost 50% to twelve employees, according to Gallup. The same poll revealed that less than one-third of managers are engaged at work, while over a quarter are planning to leave their jobs. Enter AI: The ever-changing chimera, swathed in hype, is now making life more complicated for managers. Executives are bewitched by AI’s promise of productivity. Rank-and-file employees oscillate between fear that AI will take their jobs and overusing it. Those sandwiched in between, the…

In the rolling hills near Reno, Nevada, in a field filled with solar panels, something unexpected is nestled into the landscape: a data center that isn’t blowing up its neighbors’ electric bills. In fact, the modular data center, built by Crusoe, essentially doesn’t rely on the electric grid at all. It runs on solar power and an unlikely source: hundreds of second-life EV batteries. At a time when data centers are driving up electricity demand—and facing intense political pushback over potential impacts on energy bills and the environment—the batteries offer a flexible way to add power without leaning harder on the grid. The astonishing setup is the handiwork of…

For years, Mercedes-Benz has relied on touchscreens as the command center of its vehicles. Is it too hot? Tap the screen to set the AC temperature. Want to listen to the news? Tap. Defrost the rear window? Tap, tap, tap. While the automaker has retained some physical controls in its cars, its modern user experience is effectively built around the screen. But that’s about to change. Magnus Östberg, chief software officer for Mercedes-Benz, recently announced that the company would be centering future car design around physical controls instead of screens. “The data shows us physical buttons are better,” Östberg told Autocar at the Munich motor show. He says Mercede…

CEOs of Minnesota’s biggest companies signed a public letter calling for “immediate de-escalation of tensions” after weeks of silence following Immigration and Customs Enforcement (ICE) descending upon the state, which has led to civilian deaths, abductions, economic stand-stills and a profound disruption of daily life. On Sunday, chief executives of more than 60 major corporations like Target, Best Buy, 3M and General Mills, called for “immediate de-escalation of tensions” in Minnesota. The letter came following federal agents shooting and killing Alex Pretti, a 37-year-old VA ICU nurse while he was on the ground. Weeks earlier, Renee Good, was also shot and killed b…

Brands matter now more than ever. You don’t have to say it, I know what you’re thinking: the CEO of a brand agency arguing for brands? How surprising. But this isn’t for me. This is for every CMO looking to secure their seat at the table and fighting to keep brand investment alive. This is for every CEO and CFO balancing the pull of GenAI and the flood of new tools that promise optimization, automation, personalization, and agentic transformation. And yes, dare I say it, this is for my competitors, who I know are on their own crusade to prove that brand still matters. Because brands are quietly under attack, through budget cuts, short-termism, and the …

There appears to be a recent epidemic of users hijacking companies’ AI-powered customer service bots to turn them into generic AI assistants. The goal is to get the branded bots to do their bidding, without having to subscribe to an AI service. Sometimes, people force the bots to do things that they are not supposed to do, like giving extraordinary product deals and even helping them to take legally problematic actions. Most recently, a wave of LinkedIn posts and social media videos went viral for claiming that users had coaxed McDonald’s customer-service virtual assistant to abandon its burger-centric purpose and to debug complex Python programming code instead. One …

It’s a great week to have a disposable income and act like you know how to ski. North Face x Skims today launches its second winter outerwear capsule, again channeling ski culture with a campaign shot on the powder-coated Chilean mountains. (Skis and airfare not included.) The 2025 drop expands on its collection from last year with even more silhouettes, like the wrap puffer coat, and a thoughtfully cropped, hooded puffer jacket with drop shoulder that brings some fashion to the line, which is aesthetically more oriented toward sport. It also includes men’s and kid’s styles for the first time (prices range from $55 to $800). Even considering the new styl…

Kroger is celebrating National Chocolate Milk Day—which, by the way, is a real holiday that falls on September 27—in the best way. The supermarket chain is giving away free chocolate milk to loyal customers—or, at least, to customers who log on and grab the coupon in time. The Kroger Co., which serves more than 11 million customers daily through its e-commerce and retail food stores, is offering free half-gallons of Kroger’s chocolate milk over two days this month. “Chocolate milk may be the original after-school treat, but Kroger-brand chocolate milk has grown into so much more—it’s a top-rated favorite among customers of all ages,” said Ann Reed, group vice presiden…