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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,113 topics in this forum
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Social media has a reputation for capturing ephemeral thoughts and images, but around the world, people are using Facebook for a different purpose, setting up groups to record and share images and memories of the past. Facebook history groups and pages have popped up in major cities like New York and Seattle and in small towns and suburbs across the U.S. Other groups focus on the histories of hobbies and interests from ham radio to cooking to punk rock, but geographical groups in particular often collect unique information that may not be found anywhere else on the internet. Members share personal photos, family stories, and ephemera tied to places in their hometowns fro…
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It looks like brothers Jake and Logan Paul won’t be squaring off in the boxing ring anytime soon. Instead, they are launching a family reality series, Paul American, starting March 27 on HBO Max. Promotional social media posts on Tuesday teasing an “announcement” tricked fans into believing they could be going head-to-head in the ring on March 27. However, it was all a big ruse to create hype for their first foray into reality TV. “We’re the true American family,” Jake Paul says in the series trailer. What exactly that means, you’ll have to tune in to find out. “Everyone thinks they know Jake and Logan Paul—they’re the original superstars of influencer culture a…
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Logitech may be known for keyboards, webcams, and gaming gear, but CEO Hanneke Faber is going beyond AI-first. She explains how she’s leading the hardware brand through an AI shift, approaching it as a leadership challenge, not just a tech one. Faber also shares lessons from competitive diving and navigating ever-shifting global tariffs. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigating real-time challenges. Subscribe to Rapid Response wherever you ge…
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There are bigger, better-known tech brands than Logitech, but few have ever rivaled its quiet but pervasive impact on how people engage with the digital world. Headquartered in Lausanne, Switzerland, but with equally deep roots in Silicon Valley, the 44-year-old company helped to popularize once-unfamiliar devices such as computer mice and webcams. Those are still two of its marquee product lines. But Logitech also makes a dizzying array of other accoutrements for personal and business computing, including keyboards, headphones, speakers, microphones, videoconferencing equipment, tablet accessories, gaming controllers, and more. Despite playing in a variety of categories…
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Featuring Alexis Garcia, Cofounder, Brass Knuckle Films and Robert Rodriguez, Cofounder, Brass Knuckle Films. Moderated by Kc Ifeanyi, Executive Director of Editorial Programming, Fast Company. Robert Rodriguez, film director and founder of production company Troublemaker Studios, has certainly made an impact in Hollywood with films including El Mariachi, From Dusk Till Dawn, Spy Kids, Sin City, and many more. And now he’s looking to redirect that impact back to his home state. Rodriguez is part of a larger push to make Texas the film capital of the world—a bold proposition that’s not without its challenges. Find out how Rodriguez plans to make that goal a reality—and…
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When Jennifer Austin met Molly in second grade, they quickly became best friends. They giggled through classes until the teacher separated them, inspiring them to come up with their own language. They shared sleepovers and went on each other’s family vacations. But they gradually drifted apart after Austin’s family moved to Germany before the girls started high school. Decades passed before they recently reconnected as grown women. “Strong friendships really do stay for the long haul,” Austin, 51, said. “Even if there are pauses in between and they fade, that doesn’t mean they completely dissolve or they go forgotten. They’re always there kind of lingering like a …
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In my early twenties, I spent my summers backpacking through Pondicherry in South India, Yogyakarta in Indonesia, and Phnom Penh in Cambodia. I often traveled by myself, with my Lonely Planet guidebooks as my only companion. Since the 1970s, these iconic blue books have helped generations of young travelers navigate off the beaten track around the world. Written by a network of 450 local writers and experts, I found the Lonely Planet guides crucial as I tried to figure out what neighborhoods were worth visiting, where to stay, how to avoid tourist traps, and what restaurants locals love. But as essential as these books are—they’re the top travel guidebook brand in th…
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Long Beach Airport had a trailer problem. Long Beach’s quaint municipal airport originally opened in 1924 when airplanes flew using propellers—and the art deco terminal hadn’t undergone a full-scale renovation since. Instead, it adapted to the increased spatial demands of late 20th and early 21st century air travel, like increased security screening and modern baggage handling, in a rather temporary way: trailers. “It was known as the trailer park airport,” says Michael Bohn, a partner at Studio One Eleven, a Long Beach-based architecture and design firm. “It just became a hodgepodge. You went down these crazy aisles, and through different trailers. They had ven…
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Long John Silver’s is known for its seafood, but it’d like to be better known for its poultry. So much so, that it just swapped the fish in its logo for a chicken. In time for national seafood month, Kentucky-based chain announced that it’s dropping the golden yellow fish illustration for a similarly styled chicken illustration. It’s also adding the words “Chicken” and “Seafood” to its lock-up. “Guests have been telling us for years that our chicken is a best-kept secret,” Long John Silver’s senior vice president of marketing and innovation Christopher Caudill said in a statement. “It’s time we let that secret out.” For now, the new logo shows up on the Long J…
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The average rate on a 30-year U.S. mortgage fell to its lowest level of 2025 this week, an encouraging sign for prospective home buyers. The average long-term mortgage rate dipped to 6.15% from 6.18% last week, mortgage buyer Freddie Mac said Wednesday. That’s the lowest average long-term rate since October 3, 2024, when it dipped to 6.12% before shooting back up. One year ago, the rate averaged 6.91%. Borrowing costs on 15-year fixed-rate mortgages, popular with homeowners refinancing their home loans, fell this week to 5.44% from 5.50% the previous week. A year ago, it averaged 6.13%, Freddie Mac said. Mortgage rates are influenced by several factors, from t…
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The average rate on a 30-year U.S. mortgage edged higher this week, though it remains relatively near its low point so far this year. The uptick brings the average long-term mortgage rate to 6.22% from 6.19% last week, mortgage buyer Freddie Mac said Thursday. A year ago, the rate averaged 6.6%. Borrowing costs on 15-year fixed-rate mortgages, popular with homeowners refinancing their home loans, also rose this week. The rate averaged 5.54%, up from 5.44% last week. A year ago, it averaged 5.84%, Freddie Mac said. Mortgage rates are influenced by several factors, from the Federal Reserve’s interest rate policy decisions to bond market investors’ expectations f…
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The average rate on a 30-year U.S. mortgage edged higher this week to just above its 2025 low. The average long-term mortgage rate rose to 6.16%, mortgage buyer Freddie Mac said Thursday. That’s up slightly from 6.15% last week, when the average rate dropped to its lowest level since October 3, 2024. One year ago, the rate averaged 6.93%. Borrowing costs on 15-year fixed-rate mortgages, popular with homeowners refinancing their home loans, rose this week to 5.46% from 5.44% the previous week. A year ago, it averaged 6.14%, Freddie Mac said. Mortgage rates are influenced by several factors, from the Federal Reserve’s interest rate policy decisions to bond marke…
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When people choose their cofounder, it’s rarely scientific. They’re guided by trust, and trust is easiest to find in familiar places: former coworkers, college classmates, close friends, people who already sit in your orbit. While starting a company is chaotic enough without bringing strangers into the mix, I wanted to understand whether this instinct toward familiarity actually comes with a cost. Turns out it does. Having worked with hundreds of early-stage startups as founders and investors, including at Coatue, Kleiner Perkins, and NFX, we wanted to test whether the instincts founders use to choose partners actually hold up in the data. We surveyed nearly 350 U.S. te…
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Embarking on a personal transformation, often termed a “glow up,” encompasses more than just external changes; it’s about building confidence and holistic wellbeing. While the multi-billion-dollar beauty industry offers numerous products to aid in this journey, an accessible and potent tool is often overlooked: music. Scientific research underscores the profound impact of music on essential aspects of well-being, including sleep quality, stress management, and exercise performance. By integrating music into these areas, one can enhance overall health and, consequently, personal appearance. Music and sleep: Your secret weapon for restorative rest Good sleep hygi…
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From AI resources to upskilling growth programs, LinkedIn’s annual Top Companies list reveals top employers are investing in making the workplace a place to grow and succeed. “These are companies that make a commitment to their employees and their employees know that they’re not alone in their career,” said Andrew Seaman, editor at large for Jobs & Career Development at LinkedIn News. “I think you can use the methodology in your own job search too.” Published on Tuesday, the list uses LinkedIn data on upskilling, attrition and retention, gender diversity, ability to advance, and more to rank the top 50 U.S. companies for career growth. The list not only honors…
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Identifying which companies you hope to work for is one of the biggest hurdles job seekers face. I know this because I was a search consultant for over 25 years. Now, I have an executive résumé and LinkedIn profile writing practice. And my clients almost always ask questions about how to find future employers. I advise them to use AI chatbot platforms like ChatGPT, Claude AI, and Perplexity. To help the platforms work their magic, I encourage them to use NAICS codes in their prompts. Here’s how to do this: What are NAICS codes? NAICS is the acronym for the North American Industry Classification System. It assigns six-digit codes to companies as follows: …
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Below, Arthur Brooks shares five key insights from his new book, The Meaning of Your Life: Finding Purpose in an Age of Emptiness. Brooks is a social scientist and professor at Harvard University, where he teaches the science of happiness. He is also a columnist at The Free Press, host of the Office Hours podcast, and CBS News contributor. What’s the big idea? Life hasn’t become meaningless, but most of us have adopted habits that turn meaning on mute. Reconnecting with a deeper purpose awaits in the right hemisphere of your brain. All it takes is learning how to activate that side of existence. Listen to the audio version of this Book Bite—read by Brooks himself—in th…
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Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Speaking to ResiClub in December, Jay Bray, CEO of mortgage servicer Mr. Cooper, told me that real estate would see a lot of mergers and acquisitions in 2025—and that Mr. Cooper was out shopping—as the industry continues to “grind” through the prolonged housing activity slump that started back in summer 2022. “You’ve seen consolidation already. If you think about this industry going forward, you’re going to need a balanced business model. You’re going to need the capability to invest in technology, to use everybody’s favorite two initials: AI,” Bray said i…
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According to the latest Gallup State of the Workplace report, employees are seeking new jobs at the highest level since 2015. This trend has been coined “The Great Detachment.” A key reason for this is increasing employee dissatisfaction with management. For instance, Gallup’s research shows that those who work in companies with bad management practices are nearly 60% more likely to be stressed, and stress is the second most-cited factor influencing employees’ decisions to quit. People’s values have also changed post-COVID-19. Employees prioritize well-being. They expect their contribution to be recognized, and if they aren’t valued or supported, they aren’t prepared to…
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