Blog, YouTube & Content Monetization

All eyes were on Nvidia’s quarterly earnings announcement on Wednesday, as investors looked for signs of weakness indicating that the so-called “AI bubble” is about to deflate. In fact, Nvidia appears to be selling graphics processing unit (GPU) chips for data centers as fast as it can make them. On the call, Nvidia reported better-than-expected revenues of $57 billion for its October-ending quarter, a 62% increase over the same quarter last year. Revenues rose by $10 billion, or 22%, from the prior quarter. Perhaps most importantly, the company projected revenues of $65 billion in the current quarter. As a result, Nvidia shares rose 5% after the earnings were …

As companies adopt AI, the conversation is shifting from the promise of productivity to concerns about AI’s impact on wellbeing. Business leaders can’t ignore the warning signs. The mental health crisis isn’t new, but AI is changing how we must address it. More than 1 billion people experience mental health conditions. Burnout is rising. And more people are turning to AI for support without the expertise of trained therapists. What starts as “empathy on demand” could accelerate loneliness. What’s more, Stanford research found that “these tools could introduce biases and failures that could result in dangerous consequences.” With the right leadership, AI can usher …

It took the Equinox Group—the parent company of luxury gym chain Equinox, Equinox hotels, and Soulcycle—around five years to recover from COVID. But the company has recovered, claiming that 2025 will be a record year from a profitability perspective. This year, it announced big plans for expansion. Harvey Spevak, executive chairman and managing partner of Equinox Group, tells us about the company’s plan to open 40 clubs in new markets, its expansion into the Middle East, and the real reason it ditched Kiehl’s for Grown Alchemist. In the next couple of years, Equinox plans to open 40 new clubs. What is driving this growth? We’ve always been a high growth …

A beloved Christmas tree tradition is returning to Manhattan for the holiday season next week. No, it’s not the towering spruce at Rockefeller Center, which is lit in early December. The comparatively smaller Origami Holiday Tree that’s delighted crowds for decades at the American Museum of Natural History opens to the public on Monday. The colorful, richly decorated 13-foot (4-meter) tree is adorned with thousands of hand-folded paper ornaments created by origami artists from around the world. This year’s tree is inspired by the museum’s new exhibition, “Impact: The End of the Age of Dinosaurs,” which chronicles how an asteroid crash some 66 million years ago res…

The gap between the release of the movie musicals Wicked: Part I and Wicked: For Good feels like the longest intermission ever. Eager fans had to wait a year before seeing the story’s conclusion, which premieres November 21. The creative team behind Wicked claims to have tried to condense the plot down to just one film, but an overabundance of material led to the decision to split it into two. Financial considerations also likely came into play as two films will make more money than one. As fans celebrate Wicked: For Good’s release week, let’s get you up to speed on everything you need to know, including projected box-office figures. Who’s in the movie? Sin…

In 2023, Pop-Tarts changed the world of brand mascots forever when it sacrificed the life of a Strawberry Pop-Tart and fed its remains to the Kansas State football team as a reward for winning the Pop-Tarts Bowl game. The weirdly macabre stunt got 4 billion media impressions, and in the eight weeks following the game, parent company Kellanova sold 21 million more Pop-Tarts than in the eight weeks before the game. Riding on that success, the brand upped its ambitions and brought three flavors to the Pop-Tarts Bowl last year, letting the winning team’s MVP choose which one was toasted and eaten (Iowa State’s quarterback, Rocco Becht, picked Frosted Cinnamon Roll). Now …

At 3:20 a.m. on January 8, Steve Gibson and his wife were jolted awake by a phone call: the Eaton fire was approaching their home in Altadena, California, and they had to evacuate. “We left in about 15 minutes,” Gibson says. “So we only took our passports, our insurance papers, three pairs of underwear, and our little dog, Cantinflas.” They thought that they’d be able to come back within a few hours. But they soon learned that their house—and their entire block—had been destroyed. They spent the next few weeks moving from short-term rental to short-term rental, and finally moved into an apartment, though they knew that insurance would only cover the cost temporar…

Chris was frustrated. He’d used Artificial Intelligence (AI) extensively in college. Now at his first job, he saw very few of his colleagues ever experimenting with it. At first, Chris tried bringing up AI conversationally. He mentioned creating a meal schedule, as well as planning a cool weekend trip itinerary. But when he suggested to his manager how they might want to incorporate AI into their workflow, he felt rebuffed. Chris isn’t alone. As the first group of highly experienced AI users is starting work, they have experience with AI. However, they lack the credibility and subject matter expertise to transform workflows. Championing change management initiativ…

You might think of Walmart as America’s quintessential big box store—the place you can get everything from Hanes T-shirts to large screen TVs to cleats for your kid’s soccer uniform. But Walmart isn’t defying shaky consumer confidence because of the breadth of its offerings, which impressively stretches to 120,000 products at most stores. Customers aren’t flocking into stores to buy made-in-America T-shirts, as I wrote about in May, thanks to a novel partnership with American Giant. Or because it is adding more high-end products (at lower prices than you’d find anywhere else), as I covered in October in this profile of its chief merchant Latriece Watkins. Nor is …

What do Marriott, Peloton, and Major League Baseball (MLB) have in common? Each has recently navigated a major crisis in the court of public opinion. Marriott’s licensing agreement termination with Sonder left guests stranded and fuming mid-stay. Peloton announced its second product recall in just two years. And the MLB is the latest major sports organization whose players have been swept up in sports betting scandals. Crisis is everywhere. And while big brands may dominate the headlines, smaller companies face equally urgent situations. Regardless of a company’s size, leaders must be prepared when the ever-turning wheel of misfortune lands on their spot—because it wi…

Thanksgiving is a beautiful day filled with family, loved ones, and good food. All that merriment takes copious amounts of labor and planning ahead. It is almost inevitable that something will fall between the cracks and a last-minute store run will be necessary. But is that even possible? Here’s a quick breakdown of what is open and closed on Thanksgiving 2025 to help you out in a pinch should you have a missing cranberry sauce crisis. But first let’s take a look at everyday services: Is Thanksgiving a federal holiday? Yes, Thanksgiving is a federal holiday celebrated annually in the United States on the fourth Thursday in November. This makes Novem…

Three years ago, if someone needed to fix a leaky faucet or understand inflation, they usually did one of three things: typed the question into Google, searched YouTube for a how-to video or shouted desperately at Alexa for help. Today, millions of people start with a different approach: They open ChatGPT and just ask. I’m a professor and director of research impact and AI strategy at Mississippi State University Libraries. As a scholar who studies information retrieval, I see that this shift of the tool people reach for first for finding information is at the heart of how ChatGPT has changed everyday technology use. Change in searching The biggest change i…

Deals promoted as some of the best of the holiday season are expected to keep people across the United States glued to their computers and smartphones as the post-Thanksgiving shopping marathon wraps up on Cyber Monday. It’s no secret that buying things online is now a staple of many people’s everyday routines. And year after year, those purchases mount during the gift-giving holiday rush. Experts expect consumers to drive record Cyber Monday spending this year, even amid wider economic uncertainty. Adobe Analytics has estimated that U.S. shoppers will spend $14.2 billion online Monday, or 6.3% more than in 2024. They already spent $11.8 billion online for Black Friday …

Marketing leaders have always been vital to the long-term success of beloved brands. But never before has the CMO position been more complex—and more essential to driving business results. This year’s honorees come from a wide variety of product categories—from toys and games to media, beauty, and food—but all demonstrate remarkable skill in navigating a diverse media landscape with platforms and campaigns that deepen their brands’ cultural impact, strengthen audience relationships, and achieve meaningful business outcomes. These leaders were selected based on the ambition, sophistication, innovation, and performance of their brand initiatives throughout the year.…

In the high-stakes premium travel race of 2025, every major credit card issuer is trying to claim the loyalty of affluent travelers—and airport lounges have become the most visible battleground. American Express is refreshing its Platinum Card and launching a new fast-format Sidecar lounge. Capital One’s Venture X card has become a darling among travelers, thanks to its hyperlocal boutique-style lounges. And Citi has returned to the ultra-premium arena with the $595 Strata Elite card. As for Chase? Fresh off raising its Sapphire Reserve annual fee to $795 and launching its Sapphire Reserve for Business card, the finance giant is now signaling that its lounges are…

The rapid expansion of artificial intelligence and cloud services has led to a massive demand for computing power. The surge has strained data infrastructure, which requires lots of electricity to operate. A single, midsize data center here on Earth can consume enough electricity to power about 16,500 homes, with even larger facilities using as much as a small city. Over the past few years, tech leaders have increasingly advocated for space-based AI infrastructure as a way to address the power requirements of data centers. In space, sunshine—which solar panels can convert into electricity—is abundant and reliable. On November 4, 2025, Google unveiled Project Sunca…

Up in the Cascade Mountains, 90 miles east of Seattle, a group of high-ranking Amazon engineers gather for a private off-site. They hail from the company’s North America Stores division, and they’re here at this Hyatt resort on a crisp September morning to brainstorm new ways to power Amazon’s retail experiences. Passing the hotel lobby’s IMAX-like mountain views, they filter into windowless meeting rooms. Down the hall, the off-site’s keynote speaker—Byron Cook, vice president and distinguished scientist at Amazon—slips into an empty conference room to have some breakfast before his presentation. Cook is 6-foot-6, but with sloping shoulders that make his otherwi…

Hershey’s has finally jumped on the Dubai chocolate trend, and it typifies the intentional approach the company is taking to viral candy. The Hershey’s Company announced it’s releasing a limited-edition Hershey’s Dubai-Inspired Chocolate Bar that adds green pistachio filling and kadayif pastry to a classic break-apart Hershey’s chocolate. They’re treating the release like a sneaker drop: only 10,000 bars are being released. “We don’t chase every trend, but this one was big enough, and there was an opportunity to do it in a Hershey way,” Dan Mohnshine, Hershey’s vice president of demand creation strategy and brand development, tells Fast Company. To make th…

What if the chatbots we talk to every day actually felt something? What if the systems writing essays, solving problems, and planning tasks had preferences, or even something resembling suffering? And what will happen if we ignore these possibilities? Those are the questions Kyle Fish is wrestling with as Anthropic’s first in-house AI welfare researcher. His mandate is both audacious and straightforward: Determine whether models like Claude can have conscious experiences, and, if so, how the company should respond. “We’re not confident that there is anything concrete here to be worried about, especially at the moment,” Fish says, “but it does seem possible.” Earlier …

From reality TV to fashion and beauty and everywhere in between, you’ve unmistakably heard of Kim Kardashian. Critics may talk, but there’s no denying she’s one of the most influential and accomplished women of our time—with a net worth of $1.7 billion. And she’s still expanding. Now, after building a multibillion-dollar empire, Kardashian is taking on a new role: instructor. Her new MasterClass, “The New Rules of Business: The Ten Kimmandments with Kim Kardashian,” launches today. “Master them and you’ll create marketing that commands attention and build businesses that will scale,” Kardashian says. The tenets cover a range of 10 lessons, but Kimmandment #8—“Know…

Frank Gehry, who designed some of the most imaginative buildings ever constructed and achieved a level of worldwide acclaim seldom afforded any architect, has died. He was 96. Gehry died Friday in his home in Santa Monica, California, after a brief respiratory illness, said Meaghan Lloyd, chief of staff at Gehry Partners LLP. Gehry’s fascination with modern pop art led to the creation of some of the most striking buildings ever constructed and brought him a measure of worldwide acclaim seldom afforded any architect. Among his many masterpieces are the Guggenheim Museum in Bilbao, Spain; the Walt Disney Concert Hall in Los Angeles; and the DZ Bank Building in B…

Ocean waves could be an enormous source of power for the grid: in the U.S., the motion of waves along coastlines could generate as much as 1.4 trillion kilowatt-hours a year, or around a third of the electricity that Americans currently use. But wave power lags far behind other renewable energy. While solar and wind dominate new power installations worldwide, wave energy remains confined to small pilot projects. This makes sense: It’s more expensive to build. And harsh ocean conditions make equipment vulnerable to damage in storms. But in Morocco, one startup is pioneering new technology that could make wave energy more viable, with projects now moving forward at …

When Steve Jobs and Steve Wozniak built Apple in a garage, the incumbents they were up against were slow-moving hardware companies. When Jeff Bezos started Amazon, Barnes & Noble wasn’t pouring billions into machine learning or cloud infrastructure. This doesn’t mean that it was easy for these entrepreneurs to change the face of whole industries. It was not. But it was at least possible. Back then, giants could be out-innovated because they were bureaucratic, cautious, and often blind to the potential of what the upstart start-ups were building. The situation is very different today. The startup landscape has changed radically. Where once it was populated by boots…

OpenAI said Tuesday it has picked Slack CEO Denise Dresser as its first chief of revenue, a message to wary investors that the ChatGPT maker is serious about making a profit from its artificial intelligence technology. OpenAI said Dresser will oversee global revenue strategy and “help more businesses put AI to work in their day-to-day operations.” Dresser had already spent more than a decade at Salesforce when the software pioneer announced in 2020 it was buying work-chatting service Slack for $27.7 billion. She helped integrate Slack into the software company before Salesforce CEO Marc Benioff picked her as CEO in 2023. Salesforce said in a statement that it …

In today’s workplace, layoffs are no longer rare—they’re a reality many employees have seen up close or have experienced themselves. On LinkedIn, the posts seem endless, each one paired with the now-familiar “Open to Work” banner. Or even more jarring: a coworker’s Slack avatar is green one minute and grayed out the next—before disappearing altogether. When a teammate is suddenly let go, the instinct is often to comfort them, respond thoughtfully—say the right thing, offer support, and help them feel less alone. But in the emotional blur that follows a layoff, even well-intentioned comments can land poorly, and certain reactions can unintentionally make the momen…