Blog, YouTube & Content Monetization

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Back in his 1996 letter to shareholders, Warren Buffett famously wrote: “If you aren’t willing to own a stock for 10 years, don’t even think about owning it for 10 minutes.” That statement only makes the recent homebuilder stock purchases and sales by Berkshire Hathaway—led by Buffett, who will step down as CEO at the end of 2025—even more eyebrow-raising. Here’s the timeline. August 2023: Berkshire Hathaway disclosed that in Q2 2023, the company made a bet on U.S. homebuilders and bought 5,969,714 shares of D.R. Horton, 152,572 shares of Le…

A meeting drags on. People are talking, but no one is saying the thing that needs to be said. Direction is unclear, the energy dips, and everyone is waiting for someone to speak with authority. When you finally do speak, the words come out softer than you intended: – “Maybe we should consider . . .” – “I think it might be good if . . .” – “Sorry to interrupt, but . . .” One of the biggest challenges leaders face isn’t just what they decide, it’s how they communicate it. Clarity, confidence, and authority are what set the tone for the room. If you tend to soften your tone or worry about sounding pushy, being more direct can feel uncomfortable.…

This year’s busiest shopping day was a boon for live-shopping apps. Even at a time of inflation and economic uncertainty, Americans were ready to spend come Black Friday. U.S. online spending was up 9.1% from last year, according to data from Adobe Analytics. While holiday spending has typically been dominated by traditional e-commerce, live-shopping platforms TikTok Shop and Whatnot also reported record-breaking sales during Black Friday and Cyber Monday. On Black Friday, the livestream marketplace Whatnot reported more than $75 million in single-day live sales, tripling last year’s total. On average, shoppers bought 40 items per second. One small busi…

If your sofa was made between 1970 and 2014, its foam is likely loaded with flame retardants—chemicals that can escape into dust and end up in the air you breathe. A new study led by the California Department of Public Health shows the payoff of swapping it out: people who replaced their old, chemical-filled sofas or chairs with new, flame-retardant-free models saw levels of one common chemical, polybrominated diphenyl ethers (PBDEs), drop by half in just over a year. The chemicals became ubiquitous in upholstered furniture thanks to older regulations in California. The state’s large market meant that flame retardants were used in furniture nationwide. The tob…

When Levi’s CEO Michelle Gass was in Japan last summer, she and chief product officer Karyn Hillman wandered down the street from the brand’s store in Tokyo’s trendy Harajuku neighborhood to a small, unassuming vintage shop called BerBerJin. They took the stairs down into its cavernous basement, where it keeps racks and racks of its best denim finds, and began the slow, laborious task of searching for treasure. A couple of hours later, Gass walked out with a pair of 1947 vintage 501s and an even rarer 1952 trucker jacket. “We tried on so many, many pairs of jeans,” Gass tells me over coffee in her San Francisco office in September. “You appreciate the nuances and beau…

It’s a common experience: you search for white bean soup recipes one time on Instagram, and you are bombarded with white bean soup content on the app for seemingly all eternity. Instagram wants to fix that. Starting today, the company’s three billion users can have more control over their algorithm via a “Tune Your Algorithm” feature. It’s not quite Bluesky, or the Instagram of yore that only displayed content from accounts users followed, but it does let users select or unsubscribe from different topics. The new feature, which leverages AI, lets users pick topics they want to see more or less of on their explore page. Users will first be able to see a list of su…

Change is often presented as an enigma. Unlike a traditional management task, you can’t just devise a plan and execute it. To be an effective change leader, you need to embrace a certain amount of uncertainty because change, by definition, involves doing new things, and that always involves some measure of unpredictability. Still, that doesn’t mean change is mysterious. We actually know a lot about it. In Diffusion of Innovations, researcher Everett Rogers compiled hundreds of studies performed over many decades. Around the same time, Gene Sharp led a parallel effort to understand how large-scale political movements drive social and institutional change. So while…

“I want to talk about something that I feel like maybe is a little controversial,” content creator Jaclyn Hill said in a video posted earlier this week. The OG beauty influencer got her start on YouTube well over a decade ago. She’s since grown across different social media channels, including Instagram and TikTok, where she has 8.5 million and 1.2 million followers, respectively. In the video, which has since racked up over 3.5-million views, she opens up about how she’s been struggling to get views on TikTok and feels like she’s “running through mud” to connect with her followers. “When you have a million followers, but you’re getting 30,000 views, this is jus…

Today, investors are waking up to red on their screens as many tech and AI stocks are dropping in premarket trading. But why are shares in these companies falling? Much of it has to do with the cloud infrastructure company Oracle (NYSE: ORCL) and its latest quarterly earnings results. Here’s what you need to know. Oracle’s Q2 2026 results send ORCL plunging Yesterday, Oracle reported financial results for its second quarter of fiscal 2026. To say investors were disappointed in the results is an understatement, given how poorly ORCL shares are performing in premarket trading this morning. As of the time of this writing, ORCL shares are down over 12% as inve…

As Australia began enforcing a world-first social media ban for children under 16 years old this week, Denmark is planning to follow its lead and severely restrict social media access for young people. The Danish government announced last month that it had secured an agreement by three governing coalition and two opposition parties in parliament to ban access to social media for anyone under the age of 15. Such a measure would be the most sweeping step yet by a European Union nation to limit use of social media among teens and children. The Danish government’s plans could become law as soon as mid-2026. The proposed measure would give some parents the right to let their…

Mickey Mouse, welcome to the AI era. Fans will soon be able to create short-form generative AI videos featuring more than 200 Disney, Marvel, Pixar, and Star Wars characters thanks to a three-year agreement that The Walt Disney Co. inked Thursday with OpenAI. In addition to a $1 billion equity investment in the tech company, Disney will become the first major content licensing partner on OpenAI’s Sora app. The new collaboration offers an opportunity for Disney to “extend the reach of our storytelling” through AI, Bob Iger, Disney’s CEO, said in a statement. “Bringing together Disney’s iconic stories and characters with OpenAI’s groundbreaking technology puts imagi…

Instacart just became the first company to offer an end-to-end integrated shopping experience with OpenAI’s ChatGPT. It’s yet another signal that AI is about to upend the way we shop—and, maybe, the way we cook. The new partnership was announced by Instacart and OpenAI on December 8. To use the interface, ChatGPT users need to make an Instacart account and then surface Instacart within their chat thread using a prompt like, “Instacart, help me shop for apple pie ingredients.” From there, they can discuss recipes, ingredient swaps, and their preferred store with ChatGPT, which will help them order all of the items they need from Instacart without ever changing tabs or …

In the past decade, AI’s success has led to uncurbed enthusiasm and bold claims—even though users frequently experience errors that AI makes. An AI-powered digital assistant can misunderstand someone’s speech in embarrassing ways, a chatbot could hallucinate facts, or, as I experienced, an AI-based navigation tool might even guide drivers through a corn field—all without registering the errors. People tolerate these mistakes because the technology makes certain tasks more efficient. Increasingly, however, proponents are advocating the use of AI—sometimes with limited human supervision—in fields where mistakes have high cost, such as health care. For example, a bill in…

CNBC and its sister networks, including USA, Golf Channel, and E!, are spinning off from their former parent company Comcast NBCUniversal to form a new publicly traded company called Versant. As part of the new company, some of the brands in the portfolio have to rebrand to get rid of NBC’s iconic Peacock mark, CNBC included. CNBC’s new logo, which goes live December 13, might take viewers some time to get used to. The financial news network’s new logo was designed in house to easily match the preexisting visual assets it uses on air. The typography of the mark based is on the network’s font, Gotham, and it shows a triangle cutting into the letter N and float…

Shares of iRobot Corporation (Nasdaq: IRBT), maker of the Roomba autonomous vacuum cleaner, are crashing today after the company announced that it will seek Chapter 11 bankruptcy protection. As of this writing, IRBT shares are down more than 78%—and the news is only expected to get worse for common shareholders. Consumers, on the other hand, may be wondering if their Roombas will stop working. Here’s what you need to know. What’s happened? On Sunday, iRobot Corporation said it has filed for bankruptcy. The Massachusetts-based company is seeking Chapter 11 protection in the District of Delaware. As part of the process, iRobot has entered into a Restructuri…

Stretch fabrics are notoriously hard to process. When your old leggings wear out, they will probably end up in a landfill—even if you try to drop them off for recycling. But a Manhattan startup has developed a new material that could finally make this corner of the apparel industry circular. “There’s a reason why billions of pounds of textiles ends up in landfills,” says Gangadhar Jogikalmath, cofounder and chief technology officer of the startup, called Return to Vendor. “When we dial it down to the microscopic scale, it’s because everything that we wear has blends of yarn put together to create this apparel— nylon blended with spandex, wool with nylon, cotton, polye…

“Somehow, it didn’t leak.” When I caught up with Rivian founder and CEO RJ Scaringe after the company’s “AI & Autonomy Day” keynote on December 11 at its Palo Alto headquarters, he marveled that the company had managed to keep the event’s news under wraps until it was ready for its big reveal. It did—and there was a lot to discuss. At the keynote, Rivian unveiled its Gen 3 platform, which will turn the maker of EV trucks, SUVs, and vans into an autonomy company, a focus he says will subsume “the whole business” of transportation. Debuting late next year in a version of the upcoming R2 SUV, the Rivian Autonomy Computer platform is powered by a chip the comp…

The Mozilla Corporation, maker of the popular Firefox web browser, has announced the appointment of a new CEO Anthony Enzor-DeMeo, general manager of Firefox, will become top boss at a time when Mozilla is trying to rebrand itself as “the world’s most trusted software company.” Here’s why and what you need to know about Mozilla’s new CEO. Who is Anthony Enzor-DeMeo? As of today, Anthony Enzor-DeMeo is Mozilla Corporation’s new chief executive officer. However, while his position may be new, his involvement with Mozilla is not. Enzor-DeMeo was previously the general manager of Firefox, which is Mozilla’s most well-known product. Under Enzor-DeMeo’s…

It’s rare that your esoteric, impossible-to-pronounce, decade-long research project becomes a technology so crucial to national security that the President of the United States calls it out from the White House. But that’s exactly what happened to Dr. Eric Wengrowski, the CEO of Steg AI. Wengrowski spent nearly a decade of his life advancing steganography, a deeply-technical method for tracking images as they travel through the machinery of the modern Internet, as the focus of his PHD at Rutgers University. After earning his degree, Wengrowki and a team of co-founders rolled his tech into a small startup. For several years, the company grew, but mostly toi…

Fernando Moreno has been on dialysis for about two years, enduring an “unbearable” wait for a new kidney to save his life. His limited world of social contacts has meant that his hopes have hinged on inching up the national waiting list for a transplant. That was until earlier this year, when the Philadelphia hospital where he receives treatment connected him with a promising pilot project that has paired him with “angel advocates” — Good Samaritan strangers scattered around the country who leverage their own social media contacts to share his story. So far, the Great Social Experiment, as it was named by its founder, Los Angeles filmmaker David Krissman, hasn’t found t…

The Great British Railways has a great British brand. The U.K.’s new public railway is leaning on well-known, classic symbolism for its visual identity unveiled this month. Train liveries for the new brand will show a design of a stylized Union Jack flag, while the new logo brings back an old double arrow concept designed in 1965 by Gerald Barney for the old state-run British Rail. The brand’s font is the simple, modern sans-serif Rail Alphabet 2, an updated version of the British Rail font designed in the 1960s by Margaret Calvert and Jock Kinneir. The new brand was designed in house by the U.K.’s Department for Transport and it will begin rolling out on trains, …

A new hotspot just opened in New York—and it’s in terminal 5 of John F. Kennedy International Airport. BlueHouse, a 9,000-square-foot space exclusively available to select JetBlue Airways customers, welcomed its first guests at 5 a.m. this morning as the airline’s first foray into the pitched battle for lucrative premium fliers. Designed by Gensler, BlueHouse is a smorgasbord of New York’s iconic and eclectic design heritage. From the Art Deco elevator indicator to black-and-white deli tile on the floor and the Grand Central Terminal-inspired ceiling mural, the space screams Big Apple while staying true to JetBlue’s quirky and, well, blue heritage. “It’s unqu…

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. I’m Mark Sullivan, a senior writer at Fast Company, covering emerging tech, AI, and tech policy. This week, I’m focusing on Big AI’s biggest sales pitch—the quest for AGI—and the idea that the industry should focus on more modest and achievable tasks for AI. I also look at Databricks’s new $4 billion-plus funding raise, and at Google’s new Gemini 3 Flash model. Sign up to receive this newsletter every week via email here. And if you have comments on this issue and/or ideas for future ones, drop me a line at sullivan@fastcompany.com, and follow me on…

Few brands have been more associated with the fast-fashion boom of the last two decades than Zara, the flagship apparel chain owned by Spanish clothing giant Inditex SA. It may surprise some consumers to learn, then, that Zara has in fact reduced its global footprint over the last few years since the pandemic. The brand’s decline in physical storefronts has been moderate but meaningful, from a third-quarter peak of around 2,139 stores in 2019 to just under 1,800 stores five years later, according to earnings statements from Inditex. That’s a reduction of 16%. Now, thanks to new accounting metrics from the company, we’ve learned that Zara’s physical footprint…