Blog, YouTube & Content Monetization

Day by day there’s more evidence that AI is eating up the media world. A recent report from Growtika, a self-described SEO and AI search agency, analyzed data from the search analytics platform Ahrefs to show that traffic to many tech media sites is way down over the past couple of years. Hardest hit were Digital Trends (down 97%), ZDNet (down 90%), and The Verge (down 85%). Even the most seemingly resilient publications (Mashable was down only 30% and CNET 47%, both Ziff-Davis properties) took significant hits. Some of these reductions are no doubt exaggerated—Growtika compared each publication’s peak month with traffic in January 2026, which doesn’t account for seas…

We’ve all got an inner critic in our heads. You know its voice: it’s the one who berates you when you make a mistake, who peers over your shoulder and critiques your work unfavorably, or who tells you you’re useless and worthless when things don’t go to plan. Inner critics can thrive in work environments—especially fast-paced environments where there is little room for error, or where you’re responsible for people on your team. The question is how you interact and deal with your inner critic. Obeying them without question is neither sustainable nor healthy. But silencing or completely ignoring them isn’t recommended either, as this can easily lead to reckless or e…

In some ways, the attention game for brands is only getting tougher. The increased pace of the cultural cycle and the tidal wave of slop hitting our feeds have added a layer of suspicion to any brand work. Is it real? How do you know? These are big, existential questions. This year, 20 companies, ranging from brands to agencies, are answering them from the perspective of marketers looking to build real connections with real people. The companies here are not only working to embed into and engage with culture, but they’re doing it in ways that reinforce the role of humans in that dynamic. It includes Dick’s Sporting Goods launching its own internal film studio to …

At a recent retreat I was attending, I found myself in one of those “hallway moments.” Walking out of a lecture, I was engaged in conversation with a fellow attendee. Soon it became clear we had differing opinions about the topic. As I felt myself getting tense, formulating my response in my mind, I caught a glimpse of myself in a wall of mirrors as we walked by a pilates studio on the property. I didn’t like what I saw—it was not my best self. I did not look calm, cool and collected; instead, I looked tense and ready to charge. The exact opposite vibe that was the goal of this retreat. That quick glimpse of myself helped me to check myself, adjust my face, slow down my t…

There’s a tremendous, ageless opportunity hiding in plain sight, but marketers need to look through a different lens to see it. Right now, there are some 35 million U.S. empty nester women, as I calculate it, and a growing percentage of them are single. They aren’t retreating into rest and relaxation; they are stepping out to exult in activities they finally have the time, money, and motivation to pursue. Historically, marketers have largely overlooked this demographic. Or, if they address this market, it’s only for margin and share growth. That’s the wrong framework. The real opportunity isn’t just about capturing their spending power, it’s about recognizing a profo…

Samsung is saying goodbye to its namesake texting app, at least for United States customers. According to an end of service announcement published on the tech giant’s U.S. support website, Samsung Messages will be discontinued in July. Impacted owners of Samsung smartphones and other gadgets are being asked to switch to Google Messages in the meantime, “to maintain a consistent messaging experience on Android.” All Samsung Galaxy phones run on Google’s Android operating system. To switch to Google Messages, Samsung’s website gives users instructions to download the app from the Play Store, if not already on their phone, and set it as the default. Some people may a…

AI companies love to make bold claims about healthcare. Alphabet’s Isomorphic tells us that “frontier AI can unlock deeper scientific insights, faster breakthroughs, and life-changing medicines.” Lila confidently markets its AI as a tool for “faster discovery for every field where breakthrough science matters.” And they’re spending as though they believe the hype. Anthropic recently acquired stealth startup Coefficient Bio for $400 million. But there’s only one true test of any healthcare AI: Did it work in humans? Did it create a medicine that saved someone’s life? And bluntly, most companies have not achieved that. Let’s look at the number of treatments brought …

In 2021, newly relocated to San Francisco from New York City, Danielle Snyder Shorenstein went with her husband to her first Golden State Warriors game. She wasn’t a sports fan, really, and especially not a Bay Area sports fan. “I identify as a New Yorker,” she says. Having owned and run a fashion and jewelry brand called Dannijo with her sister, Jodie Snyder Morel, since 2008, and looking around at the game merch, she thought to herself how unlikely she’d be to wear any of it. Over the course of the season, Shorenstein continued to go to games with her husband and began experimenting with her own take on fanwear. She cut up a jersey, added a crochet collar, some cry…

The Pentagon said Friday that it has reached deals with seven tech companies to use their artificial intelligence in its classified computer networks, allowing the military to tap into AI-powered capabilities to help it fight wars. Google, Microsoft, Amazon Web Services, Nvidia, OpenAI, Reflection and SpaceX will provide their resources to help “augment warfighter decision-making in complex operational environments,” the Defense Department said. Notably absent from the list is AI company Anthropic, after its public dispute and legal fight with the The President administration over the ethics and safety of AI usage in war. The Defense Department has been rapidly acceler…

Google Fi has been around for north of a decade now and it still feels like the weird, smart kid in the back of the wireless-carrier room. It’s not quite a major carrier, but it’s much more than just a budget MVNO. And it’s one of the only tech services I’ve been using for years and years that hasn’t changed all that much or arbitrarily and routinely jacked up its prices. My bill has looked the same for a long, long time. So if you’re tired of the Big Three and you’re thinking about jumping ship, here’s the reality of life on Google’s network. Seamless international travel If you’ve ever landed in a foreign country only to be greeted by a $10-a-day “travel …

If you’re like me, your bank statement looks like a graveyard of monthly $9.99 charges for apps and web services that somehow add up to the price of a used Honda Civic every year. Somewhere over the last decade or two, software companies turned us from owners into renters. And quite frankly, the landlords are getting greedy. But here’s the good news: Whether you’re on a Mac or a PC, there are world-class alternatives that don’t require a monthly tribute to a corporate overlord. We’re talking professional-grade tools that are either free forever or have free tiers so robust you’ll forget the paid version even exists. Stop renting your digital life. Here are…

Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. A year ago, amid a wave of DOGE cuts to federal agencies, Modern CEO highlighted the things government gets right, notably its ability to solve problems that businesses can’t or won’t because doing so isn’t necessarily profitable. Finding solutions to many of those challenges—including…

You won’t want to miss a chance to look up tonight into the sky, in the early morning hours on Thursday, May 14. Before dawn, skywatchers are in for a treat with a rare sighting of the moon, Saturn, and Mars as they a form a gorgeous, cosmic triangle in May’s dark sky. Here’s everything to know about this unique skywatching event. What’s happening? The moon, Saturn, and Mars will form a cosmic triangle as the sun rises before dawn in the early hours of Thursday morning. The razor-thin moon will be in its waning crescent phase (day 27 of its 29.5 day cycle), and appear as a mere sliver in the sky, as only 8% will be lit up by the sun, according to Space.com.…

We are facing our generation’s digital divide: the AI Acumen Gap. According to our latest Brand Expectations Index, trust in AI is not a baseline; it’s a spectrum defined by professional proximity and generational sentiment. On one side, you have knowledge workers and younger generations who use these tools daily and largely trust the trajectory of big tech and AI startups. Within the general population and older generations, however, only a small fraction trusts AI companies, while nearly half view the technology as a harbinger of a more dangerous future. This divide creates a communication paradox. If you speak to everyone, you resonate with no one. To survive this …

In this era of AI-powered rapid change, what defines innovation at the world’s most cutting-edge companies? Fast Company’s executive editor, Amy Farley, and editorial director, Jill Bernstein, two architects of the annual Most Innovative Companies list, take you inside the ideas and approaches that earned MIC recognition for 2026. In this interactive session, they break down the trends behind this year’s most forward-thinking organizations and share practical strategies that leaders at all levels can apply right now. Whether you’re refining your roadmap or scanning the horizon for what’s next, you’ll gain actionable insights and valuable new perspectives. View the full …

A normally quiet Atlanta neighborhood has suddenly found itself flooded with traffic early in the mornings. It’s not tourists. It’s not new neighbors. In fact, it’s not people at all, but an overwhelming amount of driverless cars. The cars are from robotaxi company Waymo, which has been operating in Atlanta since June of 2025. The company has a fleet of about 100 cars in the city—and when they’re not being called to provide rides, some of those Waymos have mysteriously decided to spend their free time circling a few residential streets. One of the neighborhood’s residents explained the situation to local news channel WSB-TV, saying that she and her neighbors first…

El Niño is “likely to emerge soon,” with an 82% chance of it forming between May and July, and with a 96% chance it will continue from December into February 2027, according to the National Oceanic and Atmospheric Administration’s (NOAA) Climate Prediction Center. The report, out Thursday, says while there is “still substantial uncertainty about El Niño’s peak strength” this hurricane season—and it’s too early to tell—the summer outlook does seem ripe for the possibility of creating “very strong” conditions later, as “the strongest El Niño events in the historical record are characterized by significant ocean-atmosphere coupling through the summer.” In addition, N…

Graduation season is upon us, which means copies of Oh, the Places You’ll Go! are flying off bookstore shelves—since whimsical Seussian life advice has been the go-to gift for new graduates since 1990. But handing over a picture book seems especially unhelpful for the class of 2026. While every generation of young graduates seems to face a unique set of woes in their early adulthood, this year’s new grads are coming up against some particularly turbulent times. AI is gobbling up the entry-level jobs that new graduates need to get their foot in the door. Adding insult to injury, commencement speakers are encouraging grads to embrace their new AI overlords. But …

When’s the last time you thought about pepper? Designers working in the consumer packaged goods category have reimagined many a pantry staple over the past several years, including olive oil, tinned fish, and even chili crisp, but pepper has remained as forgotten as it is ubiquitous. A playfully chunky new brand is giving the category design intentionality, functionality, and visual appeal—and could point to where food brand design is headed. Michael Laniak Michael Laniak, a former line cook, launched Milly on May 12 as a result of his failed attempt to source pepper in the same way he could olive oil or sea salt. Milly sells only whole peppercorns—black, white…

BTS has turned sold-out stadium tours, albums, and merch drops into global events. Now, the group is taking on another challenge: reinventing the Oreo cookie. Oreo is teaming up with the Korean supergroup on a limited-edition cookie that blends Korean street food inspiration with fan-focused collectible packaging and custom cookie designs. The new Limited Edition Oreo & BTS Cookies feature a creme flavor inspired by the hotteok, the sweet Korean brown sugar pancake sold at street markets. The cookies also introduce Oreo’s first-ever purple wafers, a nod to BTS’s globally devoted fanbase, ARMY. A collaboration rooted in nostalgia According to Matt Foley,…