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Blog, YouTube & Content Monetization

The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.

  1. In 2025, employers cited artificial intelligence as the rationale for nearly 55,000 layoffs at companies like Amazon and Microsoft. And with the new year barely underway, we’re already seeing a new crop of AI-related job cuts. Citigroup is cutting over a thousand jobs, according to Bloomberg, and in a memo this week, CEO Jane Fraser warned of more layoffs later this year. “Over time, we can expect automation, AI and further process simplification to reshape how work gets done,” she added. Meanwhile, Meta is conducting more layoffs in its virtual reality division, cutting about 1,500 jobs as part of a broader strategic shift to invest further in AI. Given these r…

  2. I was born an only child, but now I have a twin. He’s an exact duplicate of me—down to my clothing, my home, my facial expressions, and even my voice. I built him with AI, and I can make him say whatever I want. He’s so convincing that he could fool my own mother. Here’s how I built him—and what AI digital twins mean for the future of people. Deepfake yourself From the moment generative AI was born, criminals started using it to trick people. Deepfakes were one of the first widespread uses of the tech. Today, they’re a scourge to celebrities and even everyday teenagers, and a massive problem for anyone interested in the truth. As criminals were …

  3. Elon Musk’s AI chatbot Grok won’t be able to edit photos to portray real people in revealing clothing in places where that is illegal, according to a statement posted on X. The announcement late Wednesday followed a global backlash over sexualized images of women and children, including bans and warnings by some governments. The pushback included an investigation announced Wednesday by the state of California, the U.S.’s most populous, into the proliferation of nonconsensual sexually explicit material produced using Grok that it said was harassing women and girls. Initially, media queries about the problem drew only the response, “legacy media lies.” Musk’…

  4. Noodles & Company is set to close additional restaurants. In a January 12 press release, Noodles & Company announced plans to close between 30 and 35 restaurants in 2026, with the aim of improving financial health and profitability. As of December 30, 2025, the fast-casual noodle chain had 340 company-owned restaurants and 83 franchise restaurants. The eatery already reduced its footprint last year, when it closed 42 restaurants (33 were company-owned, and nine were franchise locations). “Decisions like this are made thoughtfully and with a long-term view of the business,” Joe Christina, CEO and president of Noodles & Company, shared in the company pre…

  5. The Food and Drug Administration (FDA) is investigating a salmonella outbreak linked to dietary supplement powder that left 45 people sick and a dozen people hospitalized across the country. In the wake of the outbreak, New York-based Superfoods, Inc. has issued a voluntary recall of Live it Up-brand Super Greens dietary supplement powder in the original and wild berry flavors. However, the FDA cautions that additional products might join the recall during its investigation. “To determine a source of contamination, FDA is conducting a traceback investigation of products ill people reported consuming before becoming ill and is working with state partners to sample…

  6. Two data breaches, multiple class action lawsuits, and a removal from the Apple App Store later, the popular and controversial dating safety app Tea for Women is back and launching a new website version of its services today. Billed as a “Yelp for men,” Tea was created in 2023 but was relatively unknown until July 2025, when it quickly became a viral sensation and shot to the top of App Store downloads—at one point outranking ChatGPT on the Apple App Store. Similar to “Are We Dating the Same Guy?” Facebook groups, Tea offered women what they thought was a secure forum to obtain information and advice on men they had matched with on dating apps. Women using …

  7. Reddit is now the fourth most visited social media platform in the U.K., overtaking TikTok. The online discussion platform has seen immense growth over the past two years, reaching 88% more internet users in the U.K., thanks to a combination of shifting search algorithms and social media habits. Three in five Brits now encounter the site while online, according to Ofcom, up from a third in 2023. The U.K. now has the second largest user base behind the U.S., according to company records shared with the Guardian. Reddit has also witnessed a drastic demographic change over the same period. More than half of the platform’s users in the U.K. are now women and one…

  8. Fewer Americans are signing up for Affordable Care Act health insurance plans this year, new federal data shows, as expiring subsidies and other factors push health expenses too high for many to manage. Nationally, around 800,000 fewer people have selected plans compared to a similar time last year, marking a 3.5% drop in total enrollment so far. That includes a decrease in both new consumers signing up for ACA plans and existing enrollees re-upping them. The new data released Monday evening by the Centers for Medicare and Medicaid Services is only a snapshot of a continuously changing pool of enrollees. It includes sign-ups through Jan. 3 in states that use Healt…

  9. Back in November, Fast Company and Johns Hopkins partnered for the first-ever World Changing Ideas Summit in Washington, DC, an event that convened leaders across business and academia to engage with the ideas and innovations reshaping the future. Knowing we were heading into a new year that undoubtedly is bringing new challenges to every industry, we asked some of our speakers working in space, healthcare, AI, and the intersections therein, what would be top of mind for them in 2026: “We’re in a race against resistance.” Akhila Kosaraju, founder and CEO of Pharebio, is using predictive and generative AI to power drug discovery. The startup plans to develop 15 new anti…

  10. Chris Cuomo is returning to SiriusXM, putting him on the air with morning and evening talk shows. He will host a two-hour weekday show centered on listener calls on the satellite radio company’s P.O.T.U.S. channel, starting Jan. 20 at 7 a.m. Eastern. Guests on his first few shows include Democratic Maryland Gov. Wes Moore, Republican Kentucky Sen. Rand Paul, sportscaster Bob Costas, and political consultant James Carville, the company said Tuesday. Cuomo previously hosted a show at the network but quit in 2021, shortly after he was fired from CNN when it was revealed that he assisted his brother, former Democratic New York Gov. Andrew Cuomo, in fighting accusation…

  11. “Get ready with me as an absolute piece of shit ICE agent,” one such video begins, posted by comedian Adam Macias. These videos are comedic skits, rather than from the social media accounts of actual ICE agents, but have quickly racked up hundreds of thousands of views as the US Immigration and Customs Enforcement agency faces intense backlash after the shooting of Renee Good in Minneapolis. “I wake up screaming and shooting. Not because I’m scared but because my sleep paralysis demon looks like someone’s tía,” the skit begins (tia is Spanish for aunt). “I start the day off with a shower but no matter how hard I try I just can’t seem to get clean,” it continues. …

  12. A few weeks ago, my iPhone woke me up at 3:30am. In a way, it was my fault. I’d technically set the alarm “for three thirty.” In another way, it was Siri’s fault. Apple’s AI assistant never thought to question if I was asking for AM or PM. And it simply assumed the most painful option for me. It’s just one of countless tiny examples of how Siri, 16 years since Apple acquired the technology, has been a disappointing product. Siri was already looking dusty before modern LLMs, and with the launch of ChatGPT, it has been completely left behind. Which is why in June 2024, with fans and investors growing impatient, Apple promised a new era of AI—”Apple Intelligence.” …

  13. If you’ve already given up on your 2026 rebrand because you couldn’t stick to your six gym sessions a week and no-sweet-treats resolutions, adopting a “vegan plus bacon” mindset may be the answer to all your problems. TikTok creator @addietheoptimist broke the idea down in a recent video: “Someone on here went viral because they said if you think you can’t go vegan because you love bacon too much, just become vegan plus bacon,” she explained in the now-viral clip. “I’m here to tell you you can just apply that mentality to so many things in your life.” While the original creator was referencing harm reduction in relation to veganism (that if you only eat baco…

  14. Another year, another fresh start. And if you’re like me, that fresh start often comes with the best intentions of getting into shape. But then reality hits: It’s January, it’s cold, and the idea of leaving the house to brave the gym (and all the other resolution people) is wholly unappealing. Fear not, fellow homebody. This year, we’re going to conquer those fitness goals from the comfort of our own living rooms. No gym fees, no icy commutes, no waiting in line for a treadmill. Seven (iOS/Android) For better or worse, if you have a phone and seven minutes, you no longer have an excuse. Seven is the heavy hitter in the “micro-workout” space. It focu…

  15. Quiet quitting. Silent space-out. Faux focus. Call it what you want, a lot of today’s workers are going through the motions on the surface while quietly powering down beneath it. Nearly half of Gen Z employees say they’re “coasting,” and overall U.S. employee engagement sits at a decade low. When engagement fades, performance becomes performative. But disengagement isn’t just a problem to solve, it’s a signal to heed. Employees aren’t turning off. They’re trying to tell us something. As CEO of SurveyMonkey, I’ve witnessed how curiosity can be the cure to the workplace phenomenon “resenteeism”—a state of resentment combined with absenteeism—which is often fueled by…

  16. As our attention spans and cognitive abilities are increasingly damaged by digital overuse and AI-mediated shortcuts, the ability to focus deeply and learn something in depth is quickly becoming a critical skill. Never have we had such broad access to information. And never have so many people felt unable to concentrate long enough to truly master anything. Learning is everywhere, yet depth feels elusive. In a world where artificial intelligence can retrieve, summarize, and recombine information faster than any human, what remains valuable is the capacity to incorporate it. And for that to be possible, you need to stay with a subject long enough for it to transf…

  17. Andy Sauer is no stranger to making waves in the beverage business. As the CEO of Garage Beer, he defied the odds by turning a small craft brewery into a national name, despite competing in an industry dominated by legacy players. Now he’s looking to shake things up in another popular beverage category: the soda aisle. Sauer’s latest venture is a product called Roxberry, which he’s dubbing the “first modern kids’ soda.” The brand launched earlier this month at more than 2,200 Walmart stores, 450 Krogers, Meijer and Harris Teeter locations nationwide, and a handful of independent grocers. This “soda” is unlike the sugary drinks most consumers remember from childhood: I…

  18. Hiring in 2026 won’t look much like hiring even two years ago. If you don’t pay attention, you will get left behind. I was a retained search consultant for 25-plus years. I’ve written executive and board résumés for the last 10 years. I’ve never seen so much change in candidate sourcing happen so quickly. CEO priorities and expectations have shifted. AI is reshaping how candidates get surfaced. Résumé sameness has skyrocketed. Candidate shortlist cycles have accelerated. For you to be visible, your résumé has to do more than describe your work. It has to hit leaders’ priorities, satisfy automated systems’ tests, and make sense. The following five trends show you w…

  19. Leaders typically spend January prepping for the year ahead. But that’s difficult when you’re eight months pregnant, and your baby has zero concern for your deadlines. I’ve lost count of how many times people have asked how long I’ll be away, whether I’ll be checking my emails, or what support I’ll need when I return. People often expect leaders to have all the answers, but the truth is: I don’t know yet. Lucky for me, that uncertainty worked to my advantage. It forced me to change my approach from setting goals to building flexibility. This has resulted in a team that is autonomous and adaptable, whether I’m in the room or away on leave. You don’t have to have all the…

  20. Anthropic’s Claude Code tool is having a moment: It’s recently become popular among software developers for its use of agents to write code, run tests, call tools, and multitask. In recent months the company has begun to stress that Claude Code isn’t just for developers, but can let other kinds of workers build websites, create presentations, and do research—and stories about non-coders completing interesting projects have filled social media. The latest offering, called Cowork, is a new version (and a rebranding) of Claude Code for work beyond coding, and it could dramatically widen the audience for Anthropic’s tools within the enterprise. Cowork is in “research prev…

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