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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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As backlash over Bad Bunny’s Super Bowl LX halftime show rippled through conservative media, a notable group of right-leaning commentators broke with President Donald The President to defend the performance—in some cases walking back their own earlier criticism. Despite Bad Bunny’s message of love and unity, the performance has been placed squarely at the center of the culture war in recent weeks. After initially calling for viewers to turn off the halftime show and labeling Bad Bunny a “fake American citizen” who “publicly hates America,” influencer and boxer Jake Paul, 29, has now claimed amnesia over his viral rant. “Guys i love bad bunny idk what happene…
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The legend of Sisyphus goes like this: As punishment for cheating death and embarrassing the gods, he is banished to the underworld and sentenced to push a boulder up a hill. As Sisyphus nears the peak, the boulder rolls back down, and he must start over. And the episode repeats for eternity. I risk sounding melodramatic by comparing this story to the plight of the employed in 2026. Fair enough. But consider, if you will, the cycles in which a modern worker finds herself. She masters a new skill, and it’s deemed outdated. She learns a new software, and is told to use a different one. She gets a new boss, and the company is reorganized. She applies for a job, and …
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Trevor McOmber and his 14-year-old son, Tye, share a love for the Chicago Blackhawks. When Trevor was his son’s age, he watched the Blackhawks on TV, caught highlights on ESPN and read about the team in the newspaper. It’s a much different experience for Tye. “I go to YouTube with Snapchat, or Google something if I just have an idea that I want to know,” Tye McOmber said while sitting next to his father at a recent Blackhawks game. Tye McOmber is on the border of Generation Z, born roughly between 1997 to 2012, and Generation Alpha, approximately 2012 to 2024 — a sprawling group of people with unique media habits and diverse attitudes on where sports fit into their liv…
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U.S. employers added a surprisingly strong 130,000 jobs last month, but government revisions cut 2024-2025 U.S. payrolls by hundreds of thousands. The unemployment rate fell to 4.3%, the Labor Department said Wednesday. The report included major revisions that reduced the number of jobs created last year to just 181,000, weakest since the pandemic year of 2020, and less than half the previously reported 584,000. The job market has been sluggish for months even though the economy is registering solid growth. But the January numbers came in stronger than the 75,000 economists had expected. Healthcare accounted for nearly 82,000, or more than 60%, of last month’s new job…
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Stellantis, the maker of Chrysler, Dodge, Jeep, Ram, issued a “do not drive” warning for certain late-model vehicles, telling drivers not to use their vehicles until defective air bags are replaced, according to a notice from the National Highway Traffic Safety Administration (NHTSA). This stop-drive directive was issued for 225,000 U.S. vehicles from 2003 to 2016 that contain the “defective, deadly” Takata airbag inflators, and is part of a larger, ongoing recall. More than 67 million Takata air bags have been recalled in tens of millions of vehicles across U.S. “Over time, the chemical propellant inside certain Takata inflators can degrade, particularly in hot a…
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Kathy Ruemmler, the top lawyer at storied investment bank Goldman Sachs and former White House counsel to President Barack Obama, announced her resignation Thursday, after emails between her and Jeffrey Epstein showed a close relationship where she described him as an “older brother” and downplayed his sex crimes. Ruemmler said in a statement that she would “step down as Chief Legal Officer and General Counsel of Goldman Sachs as of June 30, 2026.” Up until her resignation, Ruemmler repeatedly tried to distance herself from the emails and other correspondence and had been defiant that she would not resign from Goldman’s top legal post, which she had held since 2020. Wh…
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For investors, DraftKings has been anything but a sure bet. The company reported earnings on Thursday, which showed revenue of nearly $2 billion—an increase of 43% year-over-year—and earnings per share of $0.25. “We closed 2025 on a high note. Fourth quarter revenue increased 43% year-over-year and we achieved records for revenue and Adjusted EBITDA. Our core business is strong as we enter 2026,” said Jason Robins, DraftKings’ Chief Executive Officer and Co-founder, in a statement included with the earnings release. However, despite the strong numbers, DraftKings’ stock was down more than 15% during pre-trading on Friday morning, and is now down almost 30% since t…
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Picture a memory from childhood, one that feels real and nostalgic, but somehow just out of grasp: perhaps a family trip to the beach, or a moment mid-swing on the playset, or an afternoon spent hunting for four-leaf clovers. Now, imagine that you could bottle that golden moment into a fragrance. One scientist at MIT, Cyrus Clarke, is working to do just that. Alongside a team of fellow researchers, Clarke has developed a physical machine called the Anemoia Device, which uses a generative AI model to analyze an archival photograph, describe it in a short sentence, and, following the user’s own inputs, convert that description into a unique fragrance. The word “an…
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Do women board members make a company more innovative or risk-averse? The answer is both, according to our recent study. It all depends on how the company performs relative to its goals. Professors Małgorzata Smulowitz, Didier Cossin and I examined 524 S&P 1500 companies from 1999 to 2016, measuring innovation through patent activity. Patents reflect both creative output and risk-taking. They require significant investment in novel ideas that might fail, disclosure of proprietary information and substantial legal costs. In short, patents represent genuine bets on the future. Our findings revealed a striking pattern. When companies performed poorly in relation …
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Below, Jennifer Reid shares five key insights from her new book, Guilt Free: Reclaiming Your Life from Unreasonable Expectations. Jennifer is a psychiatrist, assistant professor at the University of Pennsylvania, and busy mom of two boys. She is also the creator, host, and author of A Mind of Her Own podcast and Substack newsletter. What’s the big idea? Women are socialized to feel constant guilt—not because they are doing something wrong, but because they are held to impossible expectations. This guilt can be unlearned by understanding its roots and replacing self-criticism with healthier ways of caring, motivating, and relating. Listen to the audio versio…
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If the thought of AI smart glasses annoys you, you’re not alone. This week, the judge presiding over a historic social media addiction trial took a harsh stance on the AI-powered gadgets, which many bystanders find invasive of their privacy: Stop recording or face contempt of court. Here’s what you need to know. What’s happened? Yesterday, Meta CEO Mark Zuckerberg took the stand in a trial that many industry watchers say could have severe ramifications for social media giants, depending on how it turns out. At the heart of the trial is the question of whether social media companies like Meta, via its Facebook and Instagram platforms, purposely designed sa…
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The annual NFL tradition of firing the head coach as the season ends continues. This year, 10 top coaches got the axe, a staggering 31% of all NFL coaches. And they include football legends like John Harbaugh, after 18 seasons with the Baltimore Ravens, and Sean McDermott, who took the Buffalo Bills to the playoffs in eight out of nine seasons. Firing the head coach—just like firing the CEO in the business world—is the easy answer, and it looks good in the media: decisive, forward-looking, taking action. But, most times, this act alone falls short of fixing the problems that contributed to an organization’s failures. PART OF A SYSTEM In reality, the CEO is part…
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As major employers have slashed jobs over the last year, many of them have cited artificial intelligence or automation to justify the cuts. AI was referenced in nearly 55,000 layoffs in 2025, according to outplacement firm Challenger, Gray & Christmas—and the latest figures suggest that trend is continuing into this year alongside a record-high surge in job cuts, which crossed 108,000 in January alone. But economists and experts have repeatedly said that employment data does not indicate AI is replacing jobs en masse at the moment. And it seems even OpenAI CEO Sam Altman shares this skepticism over whether AI is actually responsible for the layoffs roiling the wo…
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In a time when hiring has slowed dramatically, layoffs have become the norm, and AI has flattened early differentiation, even job titles have blurred. The problem is that capable, experienced people increasingly describe feeling stalled, unseen, or interchangeable in today’s workforce. Consider the current landscape of advice to understand the dilemma. People are encouraged to stand out, but without guidance on how to do so. They’re told to pick a lane and niche down, while careers are becoming more nonlinear. What’s missing is a true strategy that reflects how work actually functions today. That’s where optimal distinctiveness becomes an advantage. Social psycho…
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Reading or sending emails may seem like an innocuous task, but sometimes, this simple act can trigger a dramatic bodily response. Like forgetting to literally breathe. “Many of us have heard of sleep apnea: the condition where breathing gets interrupted during sleep.” Dora Kamau, Lead Mindfulness and Meditation Teacher at mental health app Headspace, told Fast Company. “Email apnea is a similar idea—just happening in the middle of your workday,” When we’re intensely focused on a task, the brain will “switch off” certain unconscious functions to redirect its processing power to the task at hand. In that state, a lot of people unknowingly alter their breathing, tak…
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Target will stop selling cereals containing synthetic colors by the end of May. The Minneapolis-based discounter said Friday it had been phasing out synthetic colors in cereals for several years. Right now, 85% of its cereal sales already come from products made without synthetic dyes. Target said it has worked with national brands and its private brands to reformulate products as needed. Some cereals — including Trix and Lucky Charms, which are made by General Mills — will have updated formulations, Target said. Target said it will no longer carry brands that don’t reformulate, but it didn’t name the brands. General Mills announced last year that it planned t…
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AI is now the first stop for many customer journeys, from brainstorms and searches, to recommendations and planning. Recent research from The Knot Worldwide found that 36% of couples are now actively using AI in their wedding planning—nearly doubling year-over-year—as couples turn to AI platforms for wedding inspiration, writing, and organization. A couple might use AI to start their wedding planning journey, but as they move closer to choosing a venue or vendor, they naturally look for signals that help them feel confident—authentic reviews, a consistent online presence, and expert content—so that they gain additional context and trust before taking their next step. …
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If you’re in need of a winter pick-me-up, look no further than your local IHOP. The pancake chain just reminded folks that its yearly National Pancake Day holiday is about to take place. To celebrate, IHOP will be dishing out some free buttermilk pancakes all day long. The breakfast chain will be giving out free short stacks of buttermilk pancakes on Tuesday, March 3, from 7 a.m. until 8 p.m. That means whether you’re in the mood for pancakes for breakfast, lunch, or dinner, IHOP will grill them up for free. The deal is only good for guests who are dining in and other flavors aren’t included in the deal—just the original buttermilk recipe. “As the leader in bre…
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Forward March? The initial market movements on Monday seem to indicate that’s the case, at least for crypto. On Monday, the price of Bitcoin (BTC) was up more than 5%, jumping to more than $69,000 as of 12 p.m. ET from around $65,500 on Sunday afternoon. Likewise, Ethereum (ETh) was up around 6% while XRP rose about 3%. The CoinDesk 20, a crypto market index, is also up around 5%. The broad increase in crypto values was a reversal from a downslide that cryptocurrency markets had been seeing in the lead-up to the United States and Israel launching attacks on Iran on Saturday. On Saturday, after news of the attacks broke, Bitcoin values fell to near $63,000…
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Seventy-three-year-old Delroy Lindo just received his first Oscar nomination of his career—and he has advice for anyone who’s been in their fields for decades like he has. “The first thing that you have to come to terms with as an actor is being rejected,” the actor told The Wall Street Journal this week. That’s key for anyone trying to make it in Hollywood. But Lindo, who plays blues musician Delta Slim in Best Picture nominee Sinners, has been working in the industry since moving to New York in his 20s, and finally got his first Academy Award nomination this year (for Best Supporting Actor). He told the Journal that he wouldn’t be where he is today without trus…
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Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week via email here. Familiar tensions around Sam Altman OpenAI CEO Sam Altman voiced his support for Anthropic in its dispute with the Pentagon over the use of its AI for targeting autonomous weapons and in domestic mass surveillance. He did so in a company meeting and during a CNBC Squawk Box appearance last Friday, the day Anthropic was effectively blacklisted by the The President administration. But two days earlier, on Wednesday, Altman had reportedly already begun talking to the Pentagon abou…
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When leaders lose credibility, the explanation usually sounds simple: · “I should have phrased that better.” · “I didn’t say the right thing.” It is easy to point to a sentence or word choice and assume that is where things went pear-shaped. But what most leaders label as a content problem is actually a presence problem. This is the core misunderstanding I see repeatedly in my executive coaching work. Leaders often assume credibility rises and falls based on wording alone. In reality, credibility is shaped by executive presence, which reflects the signals leaders send about confidence, clarity, and authority before their ideas are fully heard. W…
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Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. In today’s business environment, uncertainty is the new norm: 70% of current CEOs surveyed by management consulting firm AlixPartners say their companies face high levels of disruption. To lead through such terrain, boards and recruiters searching for future CEOs need to focus less on a can…
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Rental housing construction is slowing down in the United States. The cost of common construction materials is a big reason why. According to a new report from the Joint Center for Housing Studies of Harvard University, construction material costs have skyrocketed in recent years, adding to a wide range of conditions that are slowing the production of rental housing. The report, “America’s Rental Housing 2026,” finds that there was a 42% increase in the overall material costs of multifamily residential construction over the five-year period from 2020 to 2025, covering essential building materials like gypsum board, ready-mix concrete, and lumber. It’s a huge jump …
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OpenAI’s first artist in residence is launching a new company that aims to turn your thoughts into actual products. Today, entrepreneur and roboticist Alexander Reben announces Phyzify, a lab using AI tools to rapidly prototype physical objects based on your imagination. “There’s a huge gap between idea and [bringing that] thing into existence,” says Reben, cofounder of Phyzify. “And I really think AI and robotics and quantum computing and all the technology that’s about to come is going to accelerate [closing] that gap [and] make walking across that bridge a lot easier.” But what Reben has in mind is far greater than just 3D printing. He’s envisions Phyzify as a …
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