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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,096 topics in this forum
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Kroger is celebrating National Chocolate Milk Day—which, by the way, is a real holiday that falls on September 27—in the best way. The supermarket chain is giving away free chocolate milk to loyal customers—or, at least, to customers who log on and grab the coupon in time. The Kroger Co., which serves more than 11 million customers daily through its e-commerce and retail food stores, is offering free half-gallons of Kroger’s chocolate milk over two days this month. “Chocolate milk may be the original after-school treat, but Kroger-brand chocolate milk has grown into so much more—it’s a top-rated favorite among customers of all ages,” said Ann Reed, group vice presiden…
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Lufthansa announced on Monday it plans to cut thousands of workers as it aims to increase profitability and efficiency, in part by relying more heavily on artificial intelligence. The airline group said it will eliminate a total of 4,000 jobs worldwide by 2030, the majority of which will be in Germany—with a focus on administration roles, not operational ones. “The Lufthansa Group is reviewing which activities will no longer be necessary in the future, for example due to duplication of work,” the company said in a statement. “In particular, the profound changes brought about by digitalization and the increased use of AI will lead to greater efficiency in many are…
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Halloween candy shoppers who bought Reese’s pumpkin-shaped candy said they felt tricked when the picture on the outside packaging didn’t exactly match the treat inside. They were so upset, in fact, that they filed a lawsuit in late 2023 seeking $5 million in damages. Now a judge has dismissed their claims. At issue is Reese’s Peanut Butter Pumpkins, whose wrappers show an image of a pumpkin-shaped candy with a jack-o’-lantern face carved into the chocolate outer layer. In reality, the chocolate inside is faceless. In a class-action suit filed in the U.S. District Court in the Southern District of Florida, plaintiffs claimed Reese’s candy wrappers were deceptive. …
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Our second annual Ignition Schools awards recognizing the colleges and universities shaping future entrepreneurs and innovators arrives at a crucial crossroads for higher education. On one hand, artificial intelligence has caused us to rethink assumptions about how far and how quickly technology can improve our society and our lives. On the other hand, a storm of skepticism brewing in a sea of disinformation has dimmed the view of many toward college educations, which some have also accused of being politically indoctrinating. That has led to unprecedented attacks on university research funding at a time when core research is needed to develop advanced solutions in such …
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Normalizing good urbanism requires culture change, and culture change requires an advocacy long game that makes space for ideas that seem impossible today. Political scientist Joseph Overton developed a concept in the 1990s that had a major influence on my views on and approach to building support for good urbanism. “The Overton window” refers to the range of ideas that are acceptable or mainstream in public discourse at a given time. The acceptable topics are shaped by public opinion, media coverage, influence of special interest groups, and actions of political leaders. As Joseph Lehman, a colleague of Overton’s put it, “Public officials cannot enact any policy…
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Dell on Tuesday nearly doubled its annual profit growth target for the next four years, betting on robust demand for its servers that power artificial intelligence workloads. The company, whose customers include Elon Musk’s AI startup xAI and CoreWeave, lifted its expectations for annual growth in adjusted earnings per share to at least 15% from around 8%. Dell also said it expects compounded annual revenue growth between 7% and 9% for the next four years, up from its prior view of 3% to 4%. Insatiable demand for servers that provide the computing power needed to run services such as ChatGPT has turned Dell into one of the biggest winners of the generative AI …
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Below, Nick Foster shares five key insights from his new book, Could Should Might Don’t: How We Think About the Future. Nick has spent the last 25 years working within companies at the very forefront of emerging technology, from Apple and Sony to Nokia and Dyson. Most recently, he was head of design at Google X. He has established himself as a leading figure in the field of Futures Design. In 2021, he was awarded the title Royal Designer for Industry, the highest accolade for a British designer. What’s the big idea? We need to have a conversation about the future, but not the kind you’d expect. Humans have already talked at length about what the future may or may not ho…
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Around 70,000 Discord users may have had images of their government IDs stolen, according to an update from the company. Last week, the popular chat platform notified users that the third-party vendor the platform uses for customer service was hacked, affecting Discord users who had interacted with the app’s customer support or trust and safety teams. Discord initially announced last week that an unauthorized group gained access to a “small number” of government ID images. That includes images of sensitive documents like driver’s licenses, passports and potentially even selfies of people holding those documents – a common way to verify identity for online accounts. On W…
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When I first entered the workforce, my mantra was simple: Do whatever it takes. So when I was organizing and running programming for an event early in my career and the need for visitor transportation came up, I didn’t hesitate. That’s how I ended up behind the wheel of a 12-person Sprinter van—doing pickups, drop-offs, and general schlepping in between running the actual event. Saying yes to every extra task doesn’t make you indispensable. It makes you exhausted. And worse, it raises the question of your value as an employee. Are you just duct tape slapped over a leak when needed, or is there real substance and strategy to your role in the organization? A str…
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America’s defense technology sector is rapidly expanding. Top talent, ambitious founders, and serious capital are flooding into a mission that matters, delivering products and solutions that will send us to the moon, deploy unimaginably capable unmanned aerial devices, and redefine what’s possible in modern warfare. It’s an exciting moment—one full of possibility and potential. But here’s the problem: while everyone is focused on the moonshots, we’re overlooking the foundation. The unsexy stuff. The quiet, mission-critical gaps that don’t make headlines but could leave us dangerously vulnerable. We’re building skyscrapers without checking if the ground beneath us is s…
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In the 1960s, IBM embarked on what Fortune called the $5 billion gamble. It was a bet-the-company investment on a scale nobody had seen before. The payoff was the legendary System/360 mainframes, which revolutionized computing and set the stage for two decades of IBM dominance. That $5 billion would be roughly the equivalent of $50 billion today, but even that princely sum is dwarfed by the $364 billion that tech giants are expected to invest in artificial intelligence this year. And the spending won’t stop there. McKinsey projects that building AI data centers alone could demand $5.2 trillion by 2030. Today, the AI investment boom is probably the single biggest f…
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In September 2023, we thought we had done something revolutionary. Helios AI became the first company in our industry to launch a generative AI agent. We called her Cersi. She was designed to help food companies understand the climate risks threatening their agricultural supply chains. She was powerful, intuitive, years ahead of the curve—and almost completely ignored. At the time, ChatGPT had just exploded onto the scene, and the hype around AI was deafening. Headlines promised that AI would transform every corner of business. Venture capital poured into the sector. But hype doesn’t always translate into real-world use—especially in industries that aren’t built to adop…
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Barack Obama helped Marc Maron lock the gates on his podcast Monday, returning to the show for the final episode after 16 years and more than 1,600 episodes. The former president gave new status to “WTF With Marc Maron” and to podcasts in general when he visited Maron’s Los Angeles garage studio while still in office a decade ago. Obama brought the 62-year-old host, stand-up comic and actor to his Washington office for the last interview. Obama asked the initial questions. “How are you feeling about this whole thing?,” he said, “transition, moving on from this thing that has been one of the defining parts of your career and your life?” “I feel OK,” Maron answered. “I …
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If you are one of the millions of Americans who filed for an extension on your federal tax return back in April, you might be wondering if you still need to pay your taxes by October 15 because the government is currently shut down. The simple answer is yes—for most filers. (Two exceptions, though, are if you were affected by a federally declared disaster, or if you were living out of the country on the due date.) This year, many people are wondering if the Internal Revenue Service (IRS) deadline still stands, given the The President administration has furloughed 34,400 of some 74,300 employees, according to agency. That’s over half the current workforce. “Due…
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The government shutdown is delaying another major economic report, leaving policymakers at the Federal Reserve with a cloudier picture even as the economy enters a challenging phase of stubbornly persistent inflation and a sharp slowdown in hiring. The Labor Department’s monthly inflation data was scheduled for release Wednesday, but late last week was postponed until Oct. 24. The department is recalling some employees to assemble the data, which was collected before the shutdown began. The figures are needed for the government to calculate the annual cost of living adjustment for tens of millions of recipients of benefit programs such as Social Security. The shutdown …
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To announce its entrance into 5G home internet service, Mint Mobile found the real-life version of a new AI-generated actress, even if only in (nick)name. Tilly Norwood is the name of a so-called AI actress launched by AI talent studio Xicoia. It also happens to be the name of a woman who stars alongside Ryan Reynolds in Mint Mobile’s new ad for its home internet service, which it’s branding “Minternet.” “It’s hard to believe that Mint is launching 5G home internet. It’s also hard to believe that a real version of an AI actress is out there,” a Maximum Effort representative tells Fast Company. “And thanks to the incredible and somewhat disturbing stalking detectiv…
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I like chatting with my friends—who doesn’t?—but I don’t always know where to find them. There are simply too many apps. Some of my friends text, others use WhatsApp, while others yet insist on using Discord or the DM feature in whatever random social network they prefer. It’s a mess, and it can mean keeping several tabs open all day just to keep the conversations flowing. It makes you wish some application could combine all of your conversations into one place. This is a dream that used to be reality. Applications like Trillian, Pidgin, and Adium all combined instant messaging services like AIM, MSN, and ICQ in one handy interface. Over time, though, messaging se…
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Meta, which owns and operates Facebook and Instagram—as well as Threads, Messenger, and WhatsApp—announced on Wednesday it is laying off about 600 employees from its new AI “superintelligence” research lab. The news was first reported by Axios. Fast Company has reached out to Meta for comment. That lab, dedicated to pursuing an artificial intelligence system that would reportedly surpass human intelligence, was announced back in June after Meta said it was investing $14.3 billion in Alexandr Wang’s Scale AI and bringing him on board. The cuts come as Big Tech ramps up its investment in artificial intelligence, pouring billions in an increasingly competitive,…
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I slip on a pair of Nike running shoes. I clip a chunk of metal to the heel, which wraps around my lower leg like a shin guard. The battery goes on last, hugging it all like a high ankle bracelet. In all of 30 seconds, I’ve turned my legs into robots. I’m wearing Nike’s new exoskeleton footwear, dubbed Project Amplify. My legs feel heavier for sure. But with each step, there’s a little kick in my heel. Like a cherry bomb exploding underfoot. And when it launches next year under a new name for an undisclosed price, Project Amplify will power runs up to 10 kilometers long on a single charge, increasing your energy output by 15% to 20% along the way. “Think of i…
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Amazon is well aware that you’re spending hours agonizing over the reviews for seven different near-identical toaster ovens before you actually make a decision. Now, it has an AI feature for that—and we have to admit, it’s pretty helpful. “Help me decide” is a new AI shopping function that rolled out on October 23 across millions of U.S. customers on the Amazon shopping app and mobile browser. It uses large language models and AI tools from Amazon Web Services’ (AWS) suite of offerings to analyze your shopping history, purchase details, and preferences, and then match those insights with product details and customer reviews to recommend products that you might be most…
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As a mother of two little girls, I expected that puberty would be a tempestuous time for our family, full of emotional roller coasters and bodily changes. I just didn’t expect it to happen so soon. When my oldest daughter turned 9, her pediatrician said she could get her period within the year. I was blindsided: When I was growing up, girls expected to get their periods around the age of 13. I rushed out to buy a pack of menstrual pads to keep in her backpack, in case she gets her first period in school, and ordered The Care and Keeping of You, the iconic puberty guide that has sold 8 million copies since it debuted in 1998. I’m far from the only flummoxed parent. Gen…
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The latest gambling scandal to rock the NBA is about a real-world event that normal people would never have noticed. In March 2023, the 35-37 New Orleans Pelicans coasted to a 115-89 win over the Charlotte Hornets, who would go on to finish the year with a record of 27-55. The Pelicans never trailed in the game thanks largely to the play of Brandon Ingram, who notched the first triple-double of his career. The ninth paragraph of the recap on ESPN mentions one other factor that may have contributed to the decisive margin of victory: Hornets guard Terry Rozier left the game early, complaining of a sore right foot, and did not return. As alleged by federal prosecutors in …
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I once attended a slide presentation given by an executive in a telcom company. The presentation was highly technical, but that was not the main problem. It was boring because the speaker was using back-to-back visuals and had zero connection to his audience. When the one-hour session came to an end, the entire audience filed out of the room but the executive kept talking. He was so focused on his visuals that he didn’t even realize the audience had left the room. This story illustrates the dangers of using slides. The speaker can easily lose touch with the audience, and the result is that the power you bring as a speaker gets lost. To retain your power when using…
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My first time plopping down on my therapist’s couch, I tried to breeze through the basics. Yes, upbringing, romance, family, social life—all important. But I entered that softly lit space to vent about the place that eats up a third of my waking life. I was there to talk about the office. The physical location wasn’t the issue; the office snacks were elite. The problem was the people: the supervisor with no respect for work-life balance, the snooty coworker firing off slick emails, the boy’s club that would always look out for its own. Being the only Black employee there wore me out in ways I couldn’t always name. And talking it out with a licensed professional who lo…
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Seven people have been arrested in the investigation of a stunning heist at the Louvre Museum in Paris, but the lavish, stolen jewels that once adorned France’s royals are still missing. In the days after the theft, a handful of experts warned that the artifacts valued at more than $100 million (88 million euros) could be melted or broken into parts. If done successfully, some say those smaller pieces could later go up for sale as part of a new necklace, earrings, or other jewelry, without turning too many heads. “You don’t even have to put them on a black market, you just put them in a jewelry store,” said Erin Thompson, an art crime professor at the John Jay Col…
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