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Blog, YouTube & Content Monetization

The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.

  1. Leica is perhaps the most storied brand in photography. A portmanteau formed from the name of founder Ernst Leitz and the word “camera”, the first Leica popularized 35mm photography, while the legendary M system standardized the modern rangefinder in 1954 and has a hallowed reputation to this day. Leica’s stewardship of its brand, however, has not always quite lived up to its history. The company historically outsourced most of its point-and-shoot camera design to Panasonic, slapping its iconic red dot on existing compacts and charging an unwarranted markup. Early smartphone collaborations with Huawei and Sharp were similarly surface-level. But for the past few y…

  2. A Massachusetts-based seafood importer and distributor has recalled salmon that was sold across multiple states due to concerns that the product may be contaminated with Listeria monocytogenes, a potentially deadly bacteria. The company, Slade Gorton & Co., says the recall affects one lot of Wellsley Farms Farm-Raised Atlantic Salmon. The two-pound packages of frozen salmon were sold at BJ’s Wholesale Club across seven states. A recall notice was published Thursday, February 12, by the Food and Drug Administration (FDA). To date, no illnesses have been reported. Here’s what you need to know. What product is included in the recall? The recall ap…

  3. Investors in Pinterest, Inc. (NYSE: PINS) are waking up to a wall of red this morning. The stock price of the popular digital image-sharing board has fallen off a cliff after the company reported its Q4 2025 results yesterday. Here’s what you need to know. Pinterest’s Q4 2025 results From a quick glance, Pinterest’s results for its fourth quarter of fiscal 2025 didn’t look too bad. The company reported some impressive gains in a couple of key metrics. Those metrics include: Total revenue: $1.32 billion (up 14% year over year) Global Monthly Active Users (MAUs): 619 million (up 12% year over year) However, despite those gains, the company’s $1.32 billi…

  4. Since Spencer Rascoff took over as Match Group CEO in early 2025, he has set about trying to revive its portfolio of dating apps, in part by winning back user trust and courting Gen Z. “Trust is the foundation of real connections, and we are committed to rebuilding it with urgency, accountability, and an unwavering focus on the user,” Rascoff said last March in a letter to employees sharing his vision. As part of that turnaround and effort to cultivate trust, Match Group—the parent company of Tinder, Hinge, and OkCupid—has also sought to revamp its internal culture over the last year, in the interest of imbuing the company with greater transparency. A few months into…

  5. Kathy Ruemmler, the top lawyer at storied investment bank Goldman Sachs and former White House counsel to President Barack Obama, announced her resignation Thursday, after emails between her and Jeffrey Epstein showed a close relationship where she described him as an “older brother” and downplayed his sex crimes. Ruemmler said in a statement that she would “step down as Chief Legal Officer and General Counsel of Goldman Sachs as of June 30, 2026.” Up until her resignation, Ruemmler repeatedly tried to distance herself from the emails and other correspondence and had been defiant that she would not resign from Goldman’s top legal post, which she had held since 2020. Wh…

  6. If you are dealing with an employee or colleague who consistently underperforms and makes excuses, it can be extremely frustrating. When someone underperforms it not only slows down team progress and lowers the quality of work, but also forces others to take on extra tasks. This increases the workload for the rest of the team, which often means more stress and potential burnout for those left picking up the load. It can also create a sense of unfairness and lead to conflicts among team members due to the uneven distribution of effort and responsibility. For managers, handling underperformance adds extra work as well, taking up valuable time and energy that could be spent…

  7. From AI tools to self-driving cars, new technologies regularly tout themselves as being autonomous. Yet, their companies often have to recruit us humans for help in unexpected ways. The most recent example comes courtesy of Waymo’s self-driving cars. The Alphabet-owned company has been hiring DoorDash drivers to close vehicle doors after a passenger leaves them open, CNBC reports. Yes, Waymo’s whole thing is driverless cars, but it needs another type of driver to show up and fix the simplest things. The arguably embarrassing predicament came to light when an Atlanta-based DoorDash driver shared Waymo’s request on Reddit. It reportedly offered the gig worker $…

  8. When I spoke at the Arabian Business Awards a few years ago, I showed a slide describing research that shows meetings literally make people dumber: a study published in Transcripts of the Royal Society of London found that meetings cause you to (during the meeting) lose IQ points. A bunch of people in the audience took photos of that slide. The same was true when I presented a slide describing research published in Journal of Business Research showing that not only do 90 percent of employees feel meetings are unproductive, but when the number of meetings is reduced by 40 percent employee productivity increases by 70 percent. A bunch of people took photos of th…

  9. Hello again, and welcome back to Fast Company’s Plugged In. A February 9 blog post about AI, titled “Something Big Is Happening,” rocketed around the web this week in a way that reminded me of the golden age of the blogosphere. Everyone seemed to be talking about it—though as was often true back in the day, its virality was fueled by a powerful cocktail of adoration and scorn. Reactions ranged from “Send this to everyone you care about” to “I don’t buy this at all.” The author, Matt Shumer (who shared his post on X the following day), is the CEO of a startup called OthersideAI. He explained he was addressing it to “my family, my friends, the people I care about who keep…

  10. Once the king of the chicken sandwich, Popeyes faces a lot of competition for the crown these days. Ascendant fried chicken hotspot Raising Cane’s exploded in growth last year, knocking off KFC to become the third most-popular fast food chicken chain in the U.S. behind Chick-fil-A and Popeyes. Meanwhile, upstarts like Dave’s Hot Chicken and Hangry Joe’s Hot Chicken & Wings are growing fast and eyeing a similar trajectory. Popeyes once inspired feverish hordes and all-day lines for its top-selling chicken sandwich, but it’s been a rocky ride as of late. Popeyes parent company Restaurant Brands International (RBI) just reported its quarterly earnings, and In the…

  11. Advertising in generative AI systems has become a fault line. Last month, OpenAI released that it would start running ads in ChatGPT. Speaking at the World Economic Forum in Davos, OpenAI’s chief financial officer defended the introduction of ads inside ChatGPT, arguing that it is a way to “democratize access to artificial intelligence,” and that this decision is aligned with its mission: “AGI for the benefit of humanity, not for the benefit of humanity who can pay.” Within days, Anthropic fired back in a Super Bowl commercial, ridiculing the idea that ads belong inside systems people trust for advice, therapy, and decision-making. In some way, this is a spat about ho…

  12. When Minnesota Timberwolves star Anthony Edwards steps onto the NBA All-Star court in Los Angeles with the league’s best players, there will be cameras following his every move. But it won’t just be NBC clocking the action. Edwards’s own Three-Fifths Media will be there for his ongoing unscripted show, Year Six. It’s the second season chronicling the daily grind of his NBA exploits, building on last year’s Year Five. Three-Fifths Media started in 2019, with Justin Holland, Edwards’s business partner and manager. They signed a production deal with Wheelhouse in 2024 to collaborate on projects like Year Six. So far, Three-Fifths has produced Serious Business, an un…

  13. For most of modern management history, wasting time has been treated as a vice. This sensibility can be traced back to Frederick Taylor’s doctrine of scientific management, which recast work as an engineering problem and workers as components in a machine to be optimized, standardized, and controlled. In reducing human effort to measurable outputs and time-motion efficiencies, Taylorism marked the beginning of the end for seeing people as thinking agents, turning them instead into productivity units not unlike laboratory rats, rewarded or punished according to how efficiently they ran the maze. Since then, we have come a long way. The post-war rise of the knowledge work…

  14. Sales of previously occupied U.S. homes fell sharply in January as higher home prices and possibly harsh winter weather kept many prospective homebuyers on the sidelines despite easing mortgage rates. Existing home sales sank 8.4% last month from December to a seasonally adjusted annual rate of 3.91 million units, the National Association of Realtors said Thursday. That’s the biggest monthly decline in nearly four years and the slowest annualized sales pace in more than two years. Sales fell 4.4% compared with January last year. The latest sales figure fell short of the 4.105 million pace economists were expecting, according to FactSet. “The decrease in sales …

  15. In late 2025, Interpol coordinated a global operation across 134 nations, seizing roughly 30,000 live animals, confiscating illegal plant and timber products, and identifying about 1,100 suspected wildlife traffickers for national police to investigate. Wildlife trafficking is one of the most lucrative illicit industries worldwide. It nets between US$7 billion and $23 billion per year, according to the Global Environment Facility, a group of nearly 200 nations as well as businesses and nonprofits that fund environmental improvement and protection projects. People buy and sell a wide range of items, including live animals, plant powders and oils, ivory carvings, and musi…

  16. Stellantis, the maker of Chrysler, Dodge, Jeep, Ram, issued a “do not drive” warning for certain late-model vehicles, telling drivers not to use their vehicles until defective air bags are replaced, according to a notice from the National Highway Traffic Safety Administration (NHTSA). This stop-drive directive was issued for 225,000 U.S. vehicles from 2003 to 2016 that contain the “defective, deadly” Takata airbag inflators, and is part of a larger, ongoing recall. More than 67 million Takata air bags have been recalled in tens of millions of vehicles across U.S. “Over time, the chemical propellant inside certain Takata inflators can degrade, particularly in hot a…

  17. Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week via email here. Is ‘AI slop’ code here to stay? A few months ago I wrote about the dark side of vibe coding tools: they often generate code that introduces bugs or security vulnerabilities that surface later. They can solve an immediate problem while making a codebase harder to maintain over time. It’s true that more developers are using AI coding assistants, and using them more frequently and for more tasks. But many seem to be weighing the time saved today against the cleanup they may face tomorrow. …

  18. Adam Mosseri, the head of Meta’s Instagram, testified Wednesday during a landmark social media trial in Los Angeles that he disagrees with the idea that people can be clinically addicted to social media platforms. The question of addiction is a key pillar of the case, where plaintiffs seek to hold social media companies responsible for harms to children who use their platforms. Meta Platforms and Google’s YouTube are the two remaining defendants in the case, which TikTok and Snap have settled. At the core of the Los Angeles case is a 20-year-old identified only by the initials “KGM,” whose lawsuit could determine how thousands of similar lawsuits against social media co…

  19. Airova is recalling 191,390 Aroeve air purifiers over concerns that they could “overheat and ignite, posing fire and burn hazards to consumers,” according to a recent notice from the Consumer Product Safety Commission (CPSC). Airova received 37 reports of the air purifiers overheating—including one incident that resulted in a fire—however, there have been no reports of injuries or property damage. The CPSC notice said the popular air purifiers were sold online at Amazon, Shopify, Temu, and TikTok Shop, for between $80 and $134, from September 2024 through June 2025. Airova’s Aroeve units are known for their stylish design, as well as for improving indoor air q…

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