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Blog, YouTube & Content Monetization

The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.

  1. Starbucks released its fourth-quarter earnings on Wednesday, October 30, finally providing an official figure for its recent wave of store closings. The Seattle-based coffee chain shuttered a total of 627 locations worldwide over the three months, ending up with a net closure of 107 stores. More than 90% of impacted locations were in North America, Starbucks said. In the United States, 520 stores were shuttered as part of the company’s turnaround efforts, Starbucks disclosed in an earnings release. Starbucks now runs 40,990 stores globally and 16,864 in the United States. Estimates of store closures varied widely In September, Starbucks announced the shutt…

  2. Lots of research shows that doing mental exercises can ward off dementia and the effects of aging, but can it actually make you better at your job? While it’s hard to imagine the late musical theater virtuoso Stephen Sondheim needing any kind of extra creative stimuli, he in fact had a well-known love of stimulating puzzles and games. And he didn’t just play them. The Tony-winning composer behind Broadway hits such as Sweeney Todd, Company, and a heartwarming ditty about presidential assassins also cultivated a side hustle as a designer of cryptic crossword puzzles and a frequent host of game nights and scavenger hunts. Barry Joseph, a game researcher and designe…

  3. The latest generation of artificial intelligence models is sharper and smoother, producing polished text with fewer errors and hallucinations. As a philosophy professor, I have a growing fear: When a polished essay no longer shows that a student did the thinking, the grade above it becomes hollow—and so does the diploma. The problem doesn’t stop in the classroom. In fields such as law, medicine, and journalism, trust depends on knowing that human judgment guided the work. A patient, for instance, expects a doctor’s prescription to reflect an expert’s thought and training. AI products can now be used to support people’s decisions. But even when AI’s role in doing t…

  4. Global competitors are pouring billions into agricultural research and emerging technologies, while American farmers are being asked to do more with less. The pressure on farmers is real: Net farm income for row crop producers remains persistently low, public investment in agricultural research has plummeted to 1970s levels, and the technologies that could reshape our industry too often stall before reaching the farm gate. At Land O’Lakes Inc., we believe there’s a better way forward rooted in cooperation, trust, and a ground up approach to innovation. We believe the cooperative mindset is what it will take to overcome the challenges ahead. It’s a mindset that sho…

  5. TD Bank is getting ready to implement a number of branch closures across more than a dozen states on the East Coast. Those closures come at a time when the bank is increasingly shifting its focus to online banking. Here’s what you need to know about TD Bank’s branch closures, including a list of closing locations. Why is TD Bank closing some of its branches? TD Bank is closing some of its branches as part of a broader plan to reduce or relocate 10% of its retail footprint. “At Investor Day last month, TD shared plans to deliver a stronger, more scalable U.S. retail presence through significant store enhancements, tech-forward digital banking capabilities, and …

  6. Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. I’m Mark Sullivan, a senior writer at Fast Company, covering emerging tech, AI, and tech policy. This week, I’m focusing on a new court filing that sheds more light on the reasons for Sam Altman’s ouster from OpenAI two years ago. I also look at Amazon’s kerfuffle with Perplexity over AI shopping agents, and at another court ruling that using copyrighted data for AI training is fair use. Sign up to receive this newsletter every week via email here. And if you have comments on this issue and/or ideas for future ones, drop me a line at sullivan@fastco…

  7. When he takes office next year, Zohran Mamdani will be the first mayor of New York City in decades not to own a car. Mamdani—who bikes and rides public transit to work—wants to make city buses both faster to ride and free, building on a fare-free pilot he helped run in 2023. He also plans to expand the city’s network of bike lanes, add more car-free streets in front of schools, and wants to pedestrianize more areas in Manhattan as congestion pricing has reduced traffic. “In a city where the majority of households are car-free, we haven’t had a car-free mayor in a really long time,” says Alexa Sledge, communications director at the nonprofit Transportation Alternat…

  8. Yesterday, Tesla, Inc. (Nasdaq: TSLA) shareholders overwhelmingly approved the controversial and historic pay package deal for the electric vehicle maker’s CEO, Elon Musk. That package is worth up to nearly $1 trillion in compensation for Musk—provided the company reaches certain milestones. But if those milestones are met, it would make Musk, already the world’s richest man, the world’s first trillionaire. Here’s what you need to know about the historic pay package and how investors and Tesla’s shares are reacting to the news. What’s in Musk’s historic Tesla pay deal? At Tesla’s investor meeting yesterday, over three-quarters of shareholders voted to approve M…

  9. A business owner I know tends to only hire people in their twenties, under the assumption they bring new life into his business: new ideas, new innovations, new skills. And he’s sometimes right, especially in the specific. But in general? Science says his hiring approach is probably wrong. In a review of studies published by the National Bureau of Economic Research, researchers found that the age at which scientists and inventors reach their moment of “genius” is increasing: while the average age used to be younger, the majority now make their biggest contributions to their field after the age of 40. As the researchers write: This research consiste…

  10. Bitmoji is going back to 2D. Snapchat announced Monday that a new Bitmoji style inspired by the classic 2D look will be an option for Snapchat+ subscribers in the coming days. The revamped style for the app’s popular avatars is called Comic Bitmoji. Bitmoji’s 3D redesign in 2023 allowed Snapchat to launch new body types and deliver faster on top fashion requests, from low-rise jeans to saris, says Swetha Dhamodharan, a senior product director at Snapchat. But there’s been growing calls to bring back the old 2D comic style. One online petition to bring back the style has racked up nearly 100,000 signatures. “I think that there’s just a little bit of nostal…

  11. Tesla is getting into the rental car market. Drivers can now rent a Tesla in two Southern California locations—San Diego and Costa Mesa—for three to seven days, starting at $60 daily, according to Electrek. Tesla will be renting, not leasing its EVs, and plans to continue rolling out additional U.S. locations starting this month. Fast Company has reached out to Tesla for comment. The news comes as the electric vehicle (EV) maker looks for new ways to head off further declines in U.S. sales following the expiration of its federal tax credits, and comes amid continued backlash against the company for CEO Elon Musk’s role in the U.S. government, coupled with gro…

  12. My wife and I visited Singapore last week for the first time in a couple of years, and I was reminded how impressed I am with the country. It illustrates a great strategy point, the subject of this Playing to Win/Practitioner Insights (PTW/PI) piece, which borrows from Billy Preston, whose Billboard No. 1 hit song in October 1974, Nothing From Nothing, contained the immortal line: “Nothing from nothing leaves nothing.” This piece is a play on the line entitled Something From Nothing Leaves Something: How Strategy Choice Can Make Something out of Very Little. And as always, you can find all the previous PTW/PI here. Impressive Singapore The minute you land at Changi…

  13. The longest federal government shutdown in U.S. history appears to be nearing an end, but not without leaving a mark on an already struggling economy. About 1.25 million federal workers haven’t been paid since October 1. Thousands of flights have been canceled, a trend that is expected to continue this week even as Congress moves toward reopening the government. Government contract awards have slowed and some food aid recipients have seen their benefits interrupted. Most of the lost economic activity will be recovered when the government reopens, as federal workers will receive back pay. But some canceled flights won’t be retaken, missed restaurant meals won’t be made u…

  14. Glassdoor Economic Research has released its Worklife Trends report for 2026. A key theme highlighted throughout is the growing disconnect between workers and their leaders. A notable contributing factor is that smaller, regular layoffs—which the report dubs as “forever layoffs”—are becoming more common than less frequent mass layoffs. Rolling layoffs are among several reasons why many employees feel anxious and less secure in the workplace. Let’s review the report findings. ‘Forever layoffs’ are becoming the norm Layoffs are back to pre-pandemic levels. And smaller, more frequent job cuts are now common. Glassdoor refers to these mini, rolling layof…

  15. Jack Schlossberg announced he’s running for Congress. And instead of using his last name in his campaign logo, the 32-year-old—born John Bouvier Kennedy Schlossberg—is using the nickname he shares with his famous grandfather, John F. Kennedy. Schlossberg’s “Jack for New York” logo underlines the “New” in the city’s name in red as if to emphasize a new generation. A red “12” appears in small print at the top right of “New York” to indicate he’s running to represent Manhattan’s 12th District in the U.S. House. Schlossberg tagged designer and Only NY cofounder Micah Belamarich in a social media post showing the logo. Belamarich did not respond to a request for commen…

  16. President Donald The President signed a government funding bill Wednesday night, ending a record 43-day shutdown that caused financial stress for federal workers who went without paychecks, stranded scores of travelers at airports and generated long lines at some food banks. The shutdown magnified partisan divisions in Washington as The President took unprecedented unilateral actions — including canceling projects and trying to fire federal workers — to pressure Democrats into relenting on their demands. The Republican president blamed the situation on Democrats and suggested voters shouldn’t reward the party during next year’s midterm elections. “So I just want to tel…

  17. Verizon is planning to cut about 15,000 jobs in the telecommunications company’s largest-ever layoffs as part of a restructuring under its new CEO, a person familiar with the matter told Reuters on Thursday. The layoffs, affecting about 15% of its workforce, are set to take place as soon as next week, the person said. Verizon’s shares rose about 1.4% on the news. They have largely stagnated over the last three years, with a gain of 8% compared with the S&P 500’s near-70% rise. A Verizon spokesperson declined to comment. The cuts, following the appointment of former PayPal boss Dan Schulman as CEO in early October, are aimed at its non-union management …

  18. Speaking multiple languages may protect both your brain and body by slowing down the biological aging process, increasing resilience as you get older, according to a new international study. Published in Nature Aging journal, the paper, titled “Multilingualism protects against accelerated aging in cross-sectional and longitudinal analyses of 27 European countries,” looked at data from 86,149 Europeans and found that those who spoke multiple languages experienced slower biobehavioral aging compared with those who only spoke one language. It concluded that speaking multiple languages may slow the biological processes of aging and protect against age-related decline.…

  19. AI was supposed to make our lives easier: automating tedious tasks, streamlining communication, and freeing up time for creative thinking. But what if the very tool meant to increase efficiency is fueling cognitive decline and burnout instead? The Workflation Effect Since AI entered the workplace, managers expect teams to produce more work in less time. They see tasks completed in two hours instead of two weeks, without understanding the process behind it. Yet, AI still makes too many mistakes for high-quality output, forcing workers to adjust, edit, and review everything it produces—creating “workflation,” which adds more work to already overloaded plates. AI has …

  20. Emerging like a mirage in the desert outskirts of Dubai, a sight unfamiliar to those in the Middle East and Asia has risen up like a dream in the exact dimensions of the field at Yankee Stadium in New York. Now that it’s built, though, one question remains: Will the fans come? That’s the challenge for the inaugural season of Baseball United, a four-team, monthlong contest that will begin Friday at the new Barry Larkin Field, artificially turfed for the broiling sun of the United Arab Emirates and named for an investor who is a former Cincinnati Reds shortstop. The professional league seeks to draw on the sporting rivalry between India and Pakistan with two of …

  21. The Food and Drug Administration (FDA) is investigating a multi-state outbreak of Salmonella infections linked to powdered dietary supplements. According to the latest update from the agency, the outbreak has sickened almost a dozen people, with three hospitalized. The outbreak has also sparked multiple product recalls. Here’s what to know: What’s happened? On Wednesday, November 12, Brooklyn-based Food to Live voluntarily recalled its “Organic Moringa Leaf Powder” and “Organic Supergreens Powder Mix” products due to a risk of Salmonella contamination. These products were distributed through retail and wholesale channels nationwide. The FDA publishe…

  22. Home Depot‘s third-quarter was mixed with fewer violent storms reaching shore, more anxiety among U.S. consumers, and a housing market that is in a deep funk. The company lowered its fiscal 2025 adjusted earnings forecast but raised its expectations for sales growth. For the three months ended Nov. 2, Home Depot earned $3.6 billion, or $3.62 per share. A year earlier, it earned $3.65 billion, or $3.67 per share. Removing one-time charges and benefits, earnings were $3.74 per share, a dime short of Wall Street expectations, according to a poll by FactSet. It is the third consecutive quarter that Home Depot, an overperformer in recent years, has missed profi…

  23. H Company and CEO Gautier Cloix turn AI and APIs into the next office colleague by creating agentic systems to perform real tasks alongside humans. View the full article

  24. A Gustav Klimt portrait painting that helped save the life of its Jewish subject during the Holocaust sold Tuesday for $236.4 million, a record for a modern art piece. Klimt’s “Portrait of Elisabeth Lederer” sold after a 20-minute bidding war at Sotheby’s in New York, where the flashiest item of the night was a solid gold, fully functioning toilet that went for $12.1 million. The 6-foot-tall (1.8-meter-tall) portrait, painted over three years between 1914 and 1916, depicts the daughter of one of Vienna’s wealthiest families adorned in an East Asian emperor’s cloak. It is one of two full-length portraits by the Austrian artist that remain privately owned. The work …

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