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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Speaking before the U.S. Senate this month, Federal Reserve Chair Jerome Powell said that a decade or more down the road, homeowners in some parts of the country won’t be able to find home insurance. “Both banks and insurance companies are pulling out of coastal areas or areas where there are a lot of fires. So what that is going to mean is that if you fast-forward 10 or 15 years, there are going to be regions of the country where you can’t get a mortgage,” Powell told Congress. “There won’t be [mortgage] ATMs, there won’t be banks [lending mortgages…
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A few years ago, I chronicled the journey I went on to manually merge two Apple ID accounts into one. I was attempting to rectify a problem that I and many other long-time Apple users had been stuck with: Our data—emails, contacts, movie and app purchases, photos, logins, and more—was spread across two different Apple accounts. This segregation made accessing this data on our various devices a chore. Imagine opening your closet to look for a specific shirt, only to realize it’s hanging instead in the closet at your old house across town. The process took me days. At the time, Apple provided no automated way for users to merge two Apple IDs. Yet, this week that fin…
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Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. During December 2024, Workday CEO Carl Eschenbach and his leadership team, including cofounder and executive chairman Aneel Bhusri, arrived at a big decision: the software company would restructure itself to free up operating dollars for investment opportunities tied to artificial inte…
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. When I was 12 years old, my parents enrolled me in a kids’ coding class at the YMCA. This was 1983—before the internet—typing code from magazines like Compute! into a computer with a green-on-black screen and seeing what it did. And the experience would go on to shape the course of my life. I’ve been in software for more than 30 years, most of them at Intuit. I started there as a software en…
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The Globeville, Elyria-Swansea and Commerce City communities in metro Denver are choked by air pollution from nearby highways, an oil refinery and a Superfund site. While these neighborhoods have long suffered from air pollution, they’re not the only ones in Colorado. Now, Colorado is taking a major step to protect people from air pollutants that cause cancer or other major health problems, called “air toxics.” For the first time, the state is developing its own state-level air toxic health standards. In January 2025 as “priority” chemicals: benzene, ethylene oxide, formaldehyde, hexavalent chromium compounds and hydrogen sulfide. The state is in the proc…
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Starchitecture is heading to the moon. A lunar design from the international architecture and design firm Bjarke Ingels Group (BIG) is part of a just-launched rocket mission that expects to land on the moon in early March. Not architecture per se, the design encases a shoebox-size data storage center that’s attempting to prove the concept of off-world disaster recovery services. Commissioned by Florida startup Lonestar Data Holdings, the solar-powered 8-terabyte data storage device is tacked onto the side of the lunar lander now making its way to the moon. A thin, 3D-printed object with sleek curves and a matte-black finish, BIG’s design sets a higher bar than the wire-ju…
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Anthropic released on Monday its Claude 3.7 Sonnet model, which it says returns results faster and can show the user the “chain of thought” it follows to reach an answer. This latest model also powers a new coding tool called Claude Code that can perform some development tasks autonomously. Claude 3.7 Sonnet offers an “extended thinking” mode that engages in a more detailed “chain of thought” reasoning but takes longer to generate a response. For simpler questions it eschews this mode and instead focuses on speed. Other models offer their own versions of “thinking” mode, but typically the user has to select that feature for harder problems; Anthropic says Claude 3.7 …
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Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. National home prices have risen by 2.6% year-over-year from January 2024 to January 2025, according to the Zillow Home Value Index, a slightly decelerated rate from the 4.6% year-over-year rate last spring. However, not every housing market is seeing rising home prices. Among the 300 largest metro area housing markets, 31 markets are seeing falling home prices on a year-over-year basis. While home prices continue to rise in regions with tight inventory—such as much of the Northeast, Midwest, and Southern California—some housing markets in states like…
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The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more. It’s no secret that corporate and individual giving plays an increasingly significant role in employee satisfaction, providing top talent with pride and a sense of purpose. As a result, many companies, including startups, are finding flexible ways to match funds, allowing people to donate in flexible ways that ignite them and their passion. In 2023, Americans gave over $55…
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It’s a story that sounds almost too outrageous to be true. Deel, a $12 billion company in the HR tech space, is facing serious allegations of corporate espionage, according to a lawsuit filed by its competitor, Rippling. The lawsuit—filed earlier this month in a California court—claims Deel orchestrated a “multi-month campaign to steal a competitor’s business information with help from a corporate spy.” Rippling alleges that Deel planted an employee to infiltrate its operations, targeting customers in an effort to lure them away. According to the suit, the alleged spying lasted over four months. During that time, the employee (identified in court documents only by…
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For the first time in 27 years, we saw a Nike commercial in the Super Bowl. Has it really been that long? Hard to believe that one of—if not the—world’s greatest marketing brands hasn’t been on the big game stage for almost three decades. “Hare Jordan” is arguably a Top 10 all-time Super Bowl ad. Blame complacency, the fragmentation of media and culture, or whatever you like, but getting the swoosh back to the Super Bowl just feels right. Not only that, but the brand is using this opportunity to re-establish its hardcore athlete bonafides, in case anyone forgot. Created with Wieden+Kennedy, and narrated by Grammy winner Doechii, here we get a cranked up, black an…
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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Imagine a world where marketing managers oversee AI copywriters, sales leaders direct AI-powered CRM systems, and engineers supervise code-generating agents. This is already starting to happen. By 2030, AI is projected to displace 92 million jobs while creating 170 million new ones, according to the World Economic Forum. Rather than replacing humans, AI is redefining their roles. In the near…
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The world’s leading minds in AI are gathering in Paris for the AI Action Summit, which kicked off on Monday. French president Emmanuel Macron is hosting the summit, which includes Vice President JD Vance among its attendees. But the summit—which is focused on discussion and debate about the future of the technology—comes at a time when things are moving quickly in the AI space. While France’s minister for AI and digital affairs, Clara Chappaz, may want to keep the debate focused on three key objectives for the summit, covering societal and cultural, economic, and diplomatic needs, there’s much more going on at the minute. Between Project Stargate, the U.S.’s $500 …
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With the advent of generative AI and other advanced technologies like quantum computing, we are entering a period of massive innovation. It is likely we are about to see more future-facing products and services than we witnessed in the past 25 years. These companies will disrupt current industries and change the way we work, live, and play. This creates a new paradigm in how companies identify the best opportunities and how those ideas are developed, branded, and activated. For the past 40 years, I have had a front row seat to some of the world’s most valuable brands’ early days. Lexicon Branding played a role in developing names for hundreds of iconic brands and prod…
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There’s nothing more annoying than arriving at your destination and finding that your checked baggage didn’t make the trip. But thanks to Apple’s new partnership with 15 different airlines, it’s easier than ever to track down your lost luggage—provided you have the right $29 gadget. Here’s what you need to know to help track down your missing baggage as efficiently as possible. U.S. airlines mishandle millions of bags every year While most checked bags get on the proper flight with their owner and arrive as planned, the U.S. Department of Transportation says over 2.8 million bags were “mishandled” by reporting U.S. carriers in 2023. The agency defines a “mishandled…
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David Droga is a legendary advertising creative and executive. He’s also CEO of Accenture Song, one of the largest advertising and marketing services firms on the planet. For those two reasons, we kick off Brand New World with Droga at the 2024 Cannes Lions Festival of Creativity. Why there and then? It’s the world’s biggest convergence of media, marketing, entertainment, technology, and brands, and a mirror of what’s happening and a bellwether of what’s to come, on a global scale. There’s no better time and place to start a conversation about how brands, and the marketing and advertising industries, are approaching AI at this crucial and nascent moment. In this …
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Ford has used some version of its famous script logo for more than a century, but despite its widespread usage, people are scratching their heads over a detail they just noticed. In a viral TikTok, user Monica Turner asked viewers to pick the correct version of the automaker’s logo, one with a funny-looking flourish on the logo’s “F” and one without. Viewers were split on which version they thought was correct, and to some commenters’ surprise, it’s the one with the curlicue. Side by side and to the untrained eye, the real Ford logo looks fake next to its dupe. In the age of corporate blanding, the curlicue flourish reads as fake, but it’s been there as f…
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Corporate philanthropy and corporate social responsibility (CSR) teams face increasing pressure to maximize the effectiveness of their limited funds while addressing complex social and environmental challenges. To meet these demands, innovative strategies that combine campaigns, education, and deep stakeholder engagement are proving vital. By leveraging these approaches, organizations are shifting from traditional grantmaking to more dynamic, impact-driven models that can deliver tangible and sustainable outcomes on a global scale. How catalytic impact transforms funding models In contrast to traditional isolated efforts, a catalytic impact model brings together di…
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Advanced Micro Devices (AMD) stock (NASDAQ: AMD) fell 9% before the bell on Wednesday after the company fell short on sales for its data centers, despite reporting better-than-expected fourth-quarter earnings. (The stock is down 7% as of midday Wednesday.) That’s because the chipmaker’s core business is selling data center chips for graphics processing units used to power AI. It’s currently going head-to-head with Nvidia for market share of the lucrative, high-powered AI chip market. Shares in Nvidia (NVDA), meanwhile, were up 4% in midday trading Wednesday after Google’s parent company, Alphabet, announced it will spend $75 billion in expected capital expenditure…
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In hindsight, NATO was an unnecessarily confusing acronym for a trade organization representing movie theater owners. For 60 years, the National Association of Theatre Owners has promoted interests of movie theaters, from the biggest chains to the one-screen mom and pop shops. They’ve also regularly gotten mail and phone calls intended for the other NATO, the North Atlantic Treaty Organization. But the theater owner’s organization is looking to the future, with a new name and a refocused mission. The group will now be known as Cinema United, president and CEO Michael O’Leary told The Associated Press Tuesday. “It can be a little complicated having the same name as…
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High-performance computing, or HPC for short, might sound like something only scientists use in secret labs, but it’s actually one of the most important technologies in the world today. From predicting the weather to finding new medicines and even training artificial intelligence, high-performance computing systems help solve problems that are too hard or too big for regular computers. This technology has helped make huge discoveries in science and engineering over the past 40 years. But now, high-performance computing is at a turning point, and the choices the government, researchers and the technology industry make today could affect the future of innovation, nation…
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In many ways, architecture is the star of the 2024 film The Brutalist. Nominated for 10 Academy Awards, including Best Picture, the film follows decades of the life and work of László Tóth, an ingenious Bauhaus-trained Hungarian architect who survives the Holocaust and immigrates to the United States to pursue a new life. Cowritten and directed by Brady Corbet, it’s a fictional story with underpinnings of world and architectural history. The narrative centers around Tóth, played by Academy Award winner Adrien Brody, designing and building a monumental, brutalist-style community center and church-like space for a wealthy and mercurial client. That building, known i…
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The humanoid robotics revolution is just around the corner. Test models are already working in factories alongside human beings across the world, while AI companies develop new foundation models designed to help robots navigate their environments as easily as humans do. But computer “brains” are useless without the skeletons that give humanoid robots their form—and the many components that make up those skeletons need to come from somewhere. Alongside bearings, which reduce friction, motors, and gears, the average humanoid robot relies on dozens of screws—key components that convert the rotational motion produced by a motor into linear motion. Traditionally, ball …
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