Blog, YouTube & Content Monetization

For two decades, I’ve mentored professionals at every career stage: first as a high school teacher and administrator, and presently as a university professor and corporate consultant. One pattern emerges across every career pathway—the people who find strong fits for their talents aren’t the ones with the most impressive single credential. They’re the ones who understand how three things work together: Skills. Credentials. Network. The car mechanic who realized his hands-on skills weren’t enough as cars went digital. So he went to night school and earned his associate’s, bachelor’s, and MBA in four years. During the journey, he took advantage of every professional net…

Over the past two years, a troubling trend has started to take shape in the media; for a large majority of journalists, DEI framing became the default for covering Black businesses. What should be stories about innovation, resilience, market disruption, and leadership have increasingly been flattened into a single, repetitive narrative: DEI. Not the company’s business model. Not the founder’s vision or entrepreneur journey. Not the problem being solved or the customers being served. Just DEI. And it’s often framed through the lens of rollbacks, political backlash, or cultural controversy. This didn’t begin overnight, but in recent years and especially amid the po…

What can viewers expect from Bad Bunny’s highly anticipated Super Bowl halftime performance? So far, all we know is that he’s expected to perform solely in Spanish, bringing Latin identity at the center of America’s most-watched television event. But Bad Bunny could reveal more details Thursday in San Francisco when the Grammy winner speaks ahead of Sunday’s game. Apple Music’s Zane Lowe and Ebro Darden will interview Bad Bunny and pregame performers beginning at 10 a.m. Pacific time on Thursday. The Puerto Rican superstar has become one of the world’s most streamed artists with albums such as “Un Verano Sin Ti” and “Debí Tirar Más Fotos,” which won album of year at Gra…

In special education in the U.S., funding is scarce and personnel shortages are pervasive, leaving many school districts struggling to hire qualified and willing practitioners. Amid these long-standing challenges, there is rising interest in using artificial intelligence tools to help close some of the gaps that districts currently face and lower labor costs. Over 7 million children receive federally funded entitlements under the Individuals with Disabilities Education Act, which guarantees students access to instruction tailored to their unique physical and psychological needs, as well as legal processes that allow families to negotiate support. Special education…

The meme coin boom has made some Web3 bros incredibly rich. But a new study published on Cornell University’s arXiv suggests the ecosystem is better understood as a place of extreme churn, flimsy infrastructure, and a surprising number of scammy projects that disappear quickly. Researchers Alberto Maria Mongardini at the Technical University of Denmark and Alessandro Mei at the Sapienza University of Rome built MemeChain, an open-source, cross-chain dataset of 34,988 meme coins across Ethereum, BNB Smart Chain (BSC), Solana, and Base. The system combines on-chain records with off-chain “legitimacy” signals such as token logos, social links, and archived website HTML. …

The Olympics are best known as a moment for the world’s most elite athletes to demonstrate their physical prowess on the world stage. But, for a handful of apparel brands, the Games are also one of the most coveted advertising moments of the year. This year, teams at the Milan Cortina Games will be outfitted in plenty of the usual activewear suspects, including Adidas, Nike, and Asics. Team USA will once again appear in preppy, ultra-Americana-inspired looks designed by Ralph Lauren, which has exclusively partnered with the team since 2008. The terms of this deal are unclear, but it’s likely an intensely expensive (and lucrative) undertaking for Ralph Lauren that…

At the 2026 Milan Cortina Winter Olympics, the iconic cauldron of the Games is putting on a daily show just like its athletes. This year, for the first time ever, there are two cauldrons lit simultaneously at different locations. Inspired by Leonardo da Vinci’s geometric drawings, both cauldrons expand and contract, respond to music, and emit their own light—and one will put on hourly performances for viewers throughout the Games. The tradition of the Olympic flame and cauldron dates back 100 years or more. Historically, the Games are opened with a relay ceremony wherein torch bearers bring the flame to the cauldron, which remains lit until the closing ceremony.…

Curious Kids is a series for children of all ages. If you have a question you’d like an expert to answer, send it to CuriousKidsUS@theconversation.com. Is the whole universe just a simulation? —Moumita B., age 13, Dhaka, Bangladesh How do you know anything is real? Some things you can see directly, like your fingers. Other things, like your chin, you need a mirror or a camera to see. Other things can’t be seen, but you believe in them because a parent or a teacher told you, or you read it in a book. As a physicist, I use sensitive scientific instruments and complicated math to try to figure out what’s real and what’s not. But none of these sources of…

Like fingernails, human hair is something that’s considered normal and fine when it’s attached to the body, but gross in any other context. Hair clogs our drains. Seeing a single strand on our plates is grounds for returning food at a restaurant. And after it’s cut off at salons and barbershops, it’s promptly swept up and thrown away. Hair is usually destined for the dustbin, but what if it could be reused as a raw material for design? One designer is exploring some novel uses for hair, including making a biotextile that feels like wool. Designer Laura Oliveira collected clippings at two Portugese hair salons for her master’s thesis in product and industrial desig…

I don’t care if you own a car, SUV, minivan, pickup truck, private jet, or one of each. This essay isn’t a judgment on consumerism. It’s about how the forces shaping our automotive obsession ripple into land use policy, infrastructure funding, government subsidies, and every facet of urbanism. Once upon a time, did Americans flock to dealerships out of pure need—or were they herded by subversive forces? Was it free will or predestination? The automobile’s rise was a masterclass in what the military would call a psychological operation, a psy-op. In a flash, the “household automobile” became the “personal automobile,” thanks to advertising genius that turned utilit…

The legacy of Bad Bunny’s Super Bowl halftime show continues. Streams of his catalog jumped 175% in the U.S. on Monday, the day after the Super Bowl, when compared to the previous Monday, Feb. 2. That’s according to Luminate, an industry data and analytics company that provides insight into changing behaviors across music listenership. Bad Bunny received nearly 100 million streams on Monday in the U.S. — that’s 99.6 million in one day — compared to 36.2 million streams the previous Monday. That’s noteworthy, too, because Monday, Feb. 2 was the day after the 2026 Grammys, when the artist born Benito Antonio Martínez Ocasio won album of the year. It marked the f…

A little known security feature on iPhones is in the spotlight after it stymied efforts by U.S. federal authorities to search devices seized from a reporter. Apple’s Lockdown Mode recently prevented FBI agents from getting into Washington Post reporter Hannah Natanson’s iPhone. Agents seized the phone, as well as two MacBooks and other electronic devices, when they searched Natanson’s home last month as part of an investigation into a Pentagon contractor accused of illegally handling classified information. But the FBI reported that its Computer Analysis Response Team “could not extract” data from the iPhone because it was in Lockdown Mode, according to a court filing. …

January filled our inboxes with productivity advice. Set stretch goals! Think bigger! Dream audaciously! What was conspicuously absent from all that exhortation was any practical guidance on how to move from grand vision to daily action without becoming paralyzed by the enormity of what we’ve committed to. And now, it’s February. Here’s a counterintuitive truth I’ve learned from decades of navigating complex creative challenges: The secret to tackling big, hairy, audacious goals (BHAG) isn’t summoning more willpower or grinding harder. It’s learning to approach complexity the way babies learn to eat solid food: one tiny, digestible bite at a time. I call it t…

Russia has attempted to fully block WhatsApp in the country, the company said, the latest move in an ongoing government effort to tighten control over the internet. A WhatsApp spokesperson said late Wednesday that the Russian authorities’ action was intended to “drive users to a state-owned surveillance app,” a reference to Russia’s own state-supported MAX messaging app that’s seen by critics as a surveillance tool. “Trying to isolate over 100 million people from private and secure communication is a backwards step and can only lead to less safety for people in Russia,” the WhatsApp spokesperson said. “We continue to do everything we can to keep people connected.” Russ…

For the past two years, artificial intelligence has felt oddly flat. Large language models spread at unprecedented speed, but they also erased much of the competitive gradient. Everyone has access to the same models, the same interfaces, and, increasingly, the same answers. What initially looked like a technological revolution quickly started to resemble a utility: powerful, impressive, and largely interchangeable, a dynamic already visible in the rapid commoditization of foundation models across providers like OpenAI, Google, Anthropic, and Meta. That flattening is not an accident. LLMs are extraordinarily good at one thing—learning from text—but structurally in…

When Minnesota Timberwolves star Anthony Edwards steps onto the NBA All-Star court in Los Angeles with the league’s best players, there will be cameras following his every move. But it won’t just be NBC clocking the action. Edwards’s own Three-Fifths Media will be there for his ongoing unscripted show, Year Six. It’s the second season chronicling the daily grind of his NBA exploits, building on last year’s Year Five. Three-Fifths Media started in 2019, with Justin Holland, Edwards’s business partner and manager. They signed a production deal with Wheelhouse in 2024 to collaborate on projects like Year Six. So far, Three-Fifths has produced Serious Busines…

Ellie Frazier first started posting content three years ago, sharing day-in-the-life vlogs and content tips for fellow creators. As her following grew, she began noticing other creators posting videos with uncannily similar scripts to her own. The clips felt the same. The editing style, identical. In one example, Frazier stretched in front of a window; another creator stretched in front of a window. Frazier chopped vegetables; the other creator chopped an orange. On its own, that might not seem especially striking. But the voiceover script used by the other creator was also almost verbatim Frazier’s words. “There’s a very stark difference between taking inspir…

Will Kansas City Chiefs tight end Travis Kelce retire after this football season? Kelce has not yet delivered a public answer to this question, and there’s widespread speculation. But his choice of words when speaking about this decision may tell us which way he’s leaning. It’s a lesson for every communicator. Your choice of words carries meaning, whether you realize it or not. Sometimes that word choice can reveal more than you intended. The Chiefs just finished a dispiriting season, the first in Kelce’s pro career in which the team did not make the playoffs. Kelce’s current contract with the team ends in March. As many have pointed out, he’s a shoo-in for the Hall o…

Most of us assume bullying is something we age out of by middle school, high school at the latest. By the time you’re a professional—especially one with credentials, experience, and a résumé you worked hard for—you expect a baseline of mutual respect. And yet. If you’ve spent enough time in workplaces, on boards, or in other community organizations, you’ve probably had that moment where your stomach tightens in a meeting and you’re not entirely sure why. A comment lands sideways. A tone shifts. Someone interrupts you for the third time. You walk away replaying the exchange, wondering whether you imagined it or whether something subtle but unmistakable just happene…

If you stop by the “as-is” section at one of Ikea’s U.S. stores, you might now find a vintage table from the 1980s. The company recently started accepting older products in its Buy Back & Resell program, which gives customers store credit for bringing back used items, and then offers them for sale to other customers. Since launching as a pilot in the U.S. five years ago, the program—still the only one of its kind at a major furniture retailer—has steadily expanded, underscoring the demand for circular options. The program “is our opportunity to bring our products back into the store from our customers to keep them out of landfill,” says Mardi Ditze, sustainabi…

Rob Shaver is a 49-year-old retail worker who recently had a streak of running at least 1 mile every day for three years. He’s also been living with Stage 4 bone and lung cancer for more than 20 years. Shaver’s commitment to living in spite of illness is chronicled in the short film The Life We Have, which uses his life as a lens through which to examine questions at the heart of the human experience: What gives life meaning when time feels fragile? How do we keep moving forward when suffering feels endless? Though profoundly sad, the film, directed by Sam Price-Waldman, is also thoughtfully inspiring. We see Shaver on his good days, running and spending time w…

The Nancy Guthrie investigation is now in its third week, which means it was only a matter of time before the case piqued the interest of online armchair detectives. Nancy Guthrie, the mother of Today Show anchor Savannah Guthrie, was reported missing on Feb. 1. In the weeks since, the street outside her home in Tucson, Arizona, has become a destination for true-crime livestreamers. Online sleuths have dissected the publicly available details of the ongoing case while spreading far-fetched conspiracy theories. Some have filmed themselves driving through Guthrie’s neighborhood. The hashtag #nancyguthrie currently has more than 16,000 posts on TikTok, where users an…

For the past decade I have volunteered at St. Francis Inn, a soup kitchen in the Kensington neighborhood of Philadelphia. Kensington, for those not from Philly, has long had a reputation for potent but affordable street drugs. Interstate 95 and the Market-Frankford elevated commuter train line provide easy access to the neighborhood for buyers and sellers, and abandoned buildings offer havens for drug use and other illicit activity. St. Francis Inn Ministries, which was founded by two Franciscan friars in 1979, serves sit-down breakfast and dinner for thousands of people each year, many of whom suffer from poverty, homelessness, and substance use disorder. It also…

Emerald Fennell’s Wuthering Heights is a love-it-or-hate-it kind of film—and for the most part, critics are falling in the “hate it” camp. The new adaptation of Emily Brontë’s classic novel is catching flak as critics say it oversimplifies a complex story of generational trauma and racial tension into a straightforward romance laced with Fennell’s signature shock value (she’s also the director behind Promising Young Woman and Saltburn—infamous bathtub scene and all). But a recent comment from star and producer Margot Robbie takes criticism out of the equation, instead saying that as an artist, critics’ opinions never cross her mind. At a recent panel for Vogue Au…

Below, Jennifer Reid shares five key insights from her new book, Guilt Free: Reclaiming Your Life from Unreasonable Expectations. Jennifer is a psychiatrist, assistant professor at the University of Pennsylvania, and busy mom of two boys. She is also the creator, host, and author of A Mind of Her Own podcast and Substack newsletter. What’s the big idea? Women are socialized to feel constant guilt—not because they are doing something wrong, but because they are held to impossible expectations. This guilt can be unlearned by understanding its roots and replacing self-criticism with healthier ways of caring, motivating, and relating. Listen to the audio versio…