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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
10,834 topics in this forum
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In the music video for “Runway,” Lady Gaga’s collaboration with Doechii for The Devil Wears Prada 2 soundtrack, the wardrobes are high fashion and the musicians and their dancers serve, pose, and vogue. Colorful and camp, it’s everything you’d expect considering the subject matter of the song is about turning dance floors into runways. For some viewers, though, it just looks like a Target commercial. The post activity for Popcrave’s tweet about the “Runway” music video is filled with commenters pejoratively comparing the clip to a Target ad. It’s not hard to see why. Swap out the black-and-white lines on the video’s main set with red-and-white circles, and i…
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A few times every month, I push and force my brain to come up with new ideas. The process is counterintuitive. I become bored on purpose. I believe an idle mind connects better dots. I feel guilty every time. But I push through it. I’m supposed to be working. I have a to-do list and emails to respond to. And I deliberately allow my mind to do nothing. This idea is a hard sell right now. People swear by all sorts of productivity frameworks. We’ve built entire work cultures around the idea that idle time is wasted time. So we fill every moment with work or content. With something. Anything to avoid the discomfort of just being. History’s great minds understood the …
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Sales are booming for Novo Nordisk’s new weight loss pill. In its first earnings report since the release of an alternative to its hit GLP-1 shot, Novo Nordisk’s outlook is looking a bit brighter. The company, which now makes Wegovy in pill form, raised its guidance for the year in light of the first quarter’s success. Novo reported 1.3 million prescriptions for its weight loss pill, which is now available in the U.S., in the first quarter of 2026. The drugmaker plans to launch the pill outside of the U.S. in the second half of the year, expanding the new medication’s reach considerably. “The strong Wegovy performance, combined with continued growth in Inte…
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When communications worker Suzanne Selkow decided to open her own consulting practice, she realized that going solo meant fewer opportunities to “turn to a colleague for a gut check,” she says. Knowing herself to get bogged down in “decision paralysis,” she figured she needed some kind of outside perspective as she launched her business. So she turned to a different kind of mentor—she created an AI career coach using Anthropic’s Claude. “I figured that was actually a practical use case for an LLM—to be able to take some of those bigger-picture ideas that I had workshopped with a human coach, and turn it into a week-by-week [business] plan,” she says. Now mon…
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AI is transforming the world of work—and many people are unhappy about that fact. KPMG’s 2025 American Worker Survey found that 52% of workers worry that AI will take their jobs, with that figure rising to 60% for Gen Z. A recent report by the AI firm Writer found that almost a third of employees report sabotaging their company’s efforts towards AI transformation. There are few, if any, parallels for this level of resistance to the adoption of a technology in the modern workplace. Yet most businesses that fail to adapt to the emergence of AI will soon find themselves out of business altogether. In early 2023, Eric Vaughan, CEO of the enterprise software company Ignit…
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Since 1946, the Festival de Cannes (a.k.a. the Cannes Film Festival) in France has been a beacon of cinematic excellence and cultural exchange. For those who love the Academy Awards, films such as Parasite and Anora debuted here first before taking home an Oscar. This year promises to continue this worthy legacy despite fewer American entries than normal. Here’s everything you need to know as the festivities kick off this week. How did the Cannes Film Festival begin? In July 1938, a Nazi propaganda film helped inspire Philippe Erlanger to create a new film festival. He was one of many who were displeased that Leni Riefenstahl’s Olympia and Goffredo Alessandrin…
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Anthropic has just announced Claude Design, a tool that lets teams generate and iterate visual design outputs through natural-language prompts. On the surface, it’s hard not to like the proposition: competent layout and typography on demand, fewer blank-page moments and faster shipping for everything from landing pages to pitch decks. When it comes to typography, it will make design faster, easier and cheaper. The problem is that it also makes design more likely to converge, because it defaults to what works: what’s legible, familiar and proven. In other words: safe, usable, generic. That genericness isn’t just an aesthetic issue. It reduces recognition, makes bra…
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Wendy’s is feeling blue. Light blue, to be exact. In April, a new design concept accompanied the opening of the burger chain’s 100th store in the Philippines. In addition to its digital-first layout, the new Wendy’s boasts a light blue facade instead of a red one. The refreshed restaurants are now available to franchisees across the company’s international markets. Wendy’s tells Fast Company that locations are also open in Chile, England, and Scotland, but there are currently none in the U.S. The blue color scheme is part of an initiative Wendy’s is calling “Future Fresh” that could make one of the brand’s secondary colors more primary if adopted widely. On the co…
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Michaels is expanding its party supply and celebration offerings. In September 2025, the arts and crafts retailer introduced The Party Shop at Michaels, an in-store shopping experience that brought party supplies, balloons, and other celebration essentials to its shelves. This year, its product selection will grow even further. In a May 13 press release, Michaels announced it is expanding its in-store party supply assortment and introducing new in-store experiences, with plans to add nearly 600 new products to its shelves throughout 2026. Michaels isn’t the only unexpected retailer with a party supply aisle. Last month, Staples announced it was getting …
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We are facing our generation’s digital divide: the AI Acumen Gap. According to our latest Brand Expectations Index, trust in AI is not a baseline; it’s a spectrum defined by professional proximity and generational sentiment. On one side, you have knowledge workers and younger generations who use these tools daily and largely trust the trajectory of big tech and AI startups. Within the general population and older generations, however, only a small fraction trusts AI companies, while nearly half view the technology as a harbinger of a more dangerous future. This divide creates a communication paradox. If you speak to everyone, you resonate with no one. To survive this …
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In order for a chatbot to become more intelligent, and thus more useful to the end-user, it needs to assimilate data continuously. This process is known as “training.” The problem is that many AI companies never explicitly ask for consent from data owners before scraping their webpages and adding the data to the corpora of the large language models (LLMs) that power AI chatbots. But some of those data owners, also known as content creators or IP holders, are now fighting back. They are doing this by using tools known as “tarpits.” Their aim? To poison the chatbot’s underlying LLM and thus degrade the quality of its outputs, potentially causing end-user flight. Here’s …
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When Olympic skier Eileen Gu walked the steps of the Metropolitan Museum of Art at the Met Gala on May 4, she wore a short, shimmering gown that appeared to be made of thousands of iridescent soap bubbles caught mid-float, clustered across her body and trailing into the air behind her. Eileen Gu It was created by Iris van Herpen in collaboration with the Tokyo-London design studio A.A.Murakami. Assembled from 15,000 hand-formed glass bubbles, it took 2,550 hours to construct, and contained hidden microprocessors that released real bubbles into the air as Gu moved. It was also a glimpse into the show that opens at the Brooklyn Museum on May 16: Iris van Herpen: …
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A federal jury has sided with OpenAI and its top executives in a feud with Elon Musk, who accused them of betraying a shared vision for it to guide artificial intelligence’s development as a nonprofit dedicated to humanity’s benefit. The nine-person jury unanimously found that Musk waited too long to file his lawsuit (Musk v. Altman et al.) and missed the deadline for the statute of limitations. Musk, the world’s richest man, was a co-founder of OpenAI, the company that launched in 2015 and went on to create ChatGPT. After investing $38 million in its first years, Musk accused OpenAI CEO Sam Altman and his top deputy of shifting into a moneymaking mode behind his …
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Boards everywhere are saying “we need AI agents.” That pressure moves down the organization fast. Teams build a pilot and achieve good results in a sandbox. Then they try to put it in production and everything slows down. Usually, the model performed fine. What was missing was what surrounded it—monitoring, ownership, a plan for when things go wrong. I’ve been shipping software in regulated industries for 20 years. In those industries, when something hallucinates, planes don’t fly or money doesn’t move. So you learn to care about the process more than the tools, and realize that the model is the easy part. You can swap one for another in an afternoon. What you can’t s…
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Not driving your car directly into a body of water may sound like common sense—but hey, if Elon Musk says it’s safe, who are we to disagree? A Tesla Cybertruck driver learned the hard way that Musk’s words aren’t gospel when he intentionally drove his car into Grapevine Lake in North Texas on Monday evening, employing the vehicle’s “Wade Mode,” which is intended for use in water up to 32 inches deep. Videos shared on social media show the vehicle moving through the shallow section of the lake, only for his Cybertruck to shut down when he got to deeper waters, leaving the vehicle stranded. In the aftermath, social media users are pointing to posts by Elon Musk that…
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It’s alive. The Terrarium Phone Case by U.K.-based designer Daniel Idle is a clear iPhone 16 Pro Max case with a vertical terrarium designed to show off small plants growing inside. “The idea came from noticing how personal phone cases have become,” Idle tells Fast Company. “People use them to carry objects, express themselves, and customize something they interact with all the time. That got me thinking about how much time we spend on our phones and how disconnected they make us feel from nature.” To bring nature to this most unexpected of places, Idle wanted to see if a phone case could include living elements by building an ecosystem directly into it. …
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Each year, June marks Pride Month for the LGBTQ+ community and our allies. This is a time for both celebration and acknowledgment of the progress we have yet to make. In recent years, there has been significant attention on the role that businesses play during Pride Month. As the CEO of one of the largest LGBTQ+ organizations in the U.S., I’ve worked with numerous companies—across all industries, sizes, and locations—looking to support our community in meaningful ways. Here are a few insights to guide how you show up for the community during Pride, and beyond: KNOW THE DATA Nearly 1 in 10 adults in the U.S. identify as part of the LGBTQ+ community. For Gen Z adults…
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Apple’s Tim Cook isn’t the only well-known tech CEO stepping away from the chief executive role this year. Now, the founder and CEO of Dropbox (Nasdaq: DBX), Drew Houston, has announced he is making a similar move at the company he is synonymous with. Here’s what you need to know about Houston’s departure from the chief executive role and how investors are reacting to the news. What happened? Today, Houston announced he will be retiring from the chief executive role at the cloud storage provider. Houston has been with Dropbox in the role since he founded the company in 2007. It’s hard to understate how revolutionary a cloud storage solution like Dropbox was 19 …
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