Blog, YouTube & Content Monetization

The FBI dropped a bombshell indictment on Thursday, announcing arrests and criminal charges against dozens of people allegedly involved with gambling and rigging NBA games. The whole thing involved not only some of basketball’s biggest names, but also the mob. At a press conference in New York, FBI Director Kash Patel announced “a historic arrest across a wide-sweeping criminal enterprise that envelopes both the NBA and “La Cosa Nostra,” more commonly known as the Sicilian Mob or Mafia. Among some of the high-profile individuals indicted are Chauncey Billups, an NBA hall-of-fame player and current head coach of the Portland Trailblazers, and Terry Rozier, who current…

Google Flights is one of the most popular flight aggregators on the web. The site lets users search millions of flights to find the best routes and prices that meet their needs. Unsurprisingly, millions of people use Google Flights to find the best deals on holiday tickets. And the search for cheap flights has also led to many nuggets of so-called conventional wisdom that, if followed, will supposedly help you find the cheapest fares. But with the holidays rapidly approaching and finding the best deals on flights at the top of mind for millions of Americans, I wanted to find out if these bits of conventional wisdom were actually true—particularly when it comes to Goog…

The U.S. IPO market in 2025 has been relatively busy, with plenty of household names going public, including Klarna, eToro, and Chime. But as you can tell from that brief list, many of the most closely watched IPOs this year have been companies operating in the fintech space. In a change of pace, one company operating in the aerospace sector is expected to make its market debut today. Here’s what you need to know about Beta Technologies and its initial public offering: What is Beta Technologies? Beta Technologies is an aerospace company that specializes in electric aircraft, electric charging systems, and electric propulsion systems. The company was founde…

Until recently, some of the fastest-growing places in the U.S. were also among the most exposed to climate risk. But that’s starting to change—more Americans are now moving out of the areas that are most likely to flood. In the Miami area, where nearly a third of homes face flood risk, nearly 70,000 more people moved away than moved in last year, according to a new report from Redfin. In Houston, the domestic outflow was more than 30,000 people; in Brooklyn, where around a quarter of homes face flood risk, around 28,000 more people left than moved in. In Florida’s Pinellas County, where many homes were hit hard by Hurricane Helene, around 4,000 more people left for ot…

A business owner I know tends to only hire people in their twenties, under the assumption they bring new life into his business: new ideas, new innovations, new skills. And he’s sometimes right, especially in the specific. But in general? Science says his hiring approach is probably wrong. In a review of studies published by the National Bureau of Economic Research, researchers found that the age at which scientists and inventors reach their moment of “genius” is increasing: while the average age used to be younger, the majority now make their biggest contributions to their field after the age of 40. As the researchers write: This research consiste…

Wall Street pointed toward strong gains before markets opened Monday as a bipartisan deal to end the federal government shutdown gained traction in the Senate, though it lacked any clear resolution to expiring health care subsidies that Democrats have been fighting for. Rising hopes for an end to the longest federal government shutdown in U.S. history pushed futures for the S&P 500 0.9% higher, while Dow Jones futures gained 0.4%. Nasdaq futures climbed 1.5% on the strength of the technology sector. Health insurers were among the losers early Monday as lack of clarity on health care subsidies clouded their futures. Sunday’s test vote began a series of procedural ma…

When it comes to inquiring about—ahem—certain products, shoppers prefer the inhuman touch. That is what we found in a study of consumer habits when it comes to products that traditionally have come with a degree of embarrassment—think acne cream, diarrhea medication, adult sex toys, or personal lubricant. While brands may assume consumers hate chatbots, our series of studies involving more than 6,000 participants found a clear pattern: When it comes to purchases that make people feel embarrassed, consumers prefer chatbots over human service reps. In one experiment, we asked participants to imagine shopping for medications for diarrhea and hay fever. They were …

The newest plaza in Valencia, Spain, has everything one might expect from a public space in a temperate seaside Spanish city. Its five acres contain green space, a playground, ball courts, and walking paths, and the plaza connects to a new market hall, with restaurants and bars serving a wide range of local specialties. Next to all this—and the real reason for any of it existing at all—is Roig Arena, the new multipurpose stadium built for the men’s and women’s professional basketball teams of the Valencia Basket Club. The basketball arena is hardly the second thought here, but it’s much more a piece of this broader civic space than the typical pro sports facility. Espec…

The Senate passed legislation Monday to reopen the government, bringing the longest shutdown in history closer to an end as a small group of Democrats ratified a deal with Republicans despite searing criticism from within their party. The 41-day shutdown could last a few more days as members of the House, which has been on recess since mid-September, return to Washington to vote on the legislation. President Donald The President has signaled support for the bill, saying Monday that “we’re going to be opening up our country very quickly.” The final Senate vote, 60-40, broke a grueling stalemate that lasted more than six weeks as Democrats demanded that Republicans negoti…

A Gustav Klimt portrait painting that helped save the life of its Jewish subject during the Holocaust sold Tuesday for $236.4 million, a record for a modern art piece. Klimt’s “Portrait of Elisabeth Lederer” sold after a 20-minute bidding war at Sotheby’s in New York, where the flashiest item of the night was a solid gold, fully functioning toilet that went for $12.1 million. The 6-foot-tall (1.8-meter-tall) portrait, painted over three years between 1914 and 1916, depicts the daughter of one of Vienna’s wealthiest families adorned in an East Asian emperor’s cloak. It is one of two full-length portraits by the Austrian artist that remain privately owned. The work …

Maybe your car broke down, your computer was stolen, or you had a surprise visit to urgent care. Emergencies are inevitable, but you can prepare to deal with them by building an emergency fund. “There are so many things that happen in our lives that we don’t expect and most of them require financial means to overcome,” said Miklos Ringbauer, a certified public accountant. The industry standard is to save three to six months of expenses in an emergency fund. However, this can feel daunting if you live paycheck to paycheck or if you have debt. But if you’re in either of these situations, it’s even more crucial to build a financial safety net that can help you in tim…

Verizon is laying off more than 13,000 employees in mass job reductions that arrive as the telecommunications giant says it must “reorient” its entire company. The job cuts began on Thursday, per to a staff memo from Verizon CEO Dan Schulman. In the letter, which was seen by The Associated Press, Schulman said Verizon’s current cost structure “limits” the company’s ability to invest—pointing particularly to customer experiences. “We must reorient our entire company around delivering for and delighting our customers,” Schulman wrote. He added that the company needed to simplify its operations “to address the complexity and friction that slow us down and frustrate o…

New research has found that AI-powered content moderation systems from Google, OpenAI, Anthropic, and DeepSeek don’t always come to the same conclusions about bad language on the internet. View the full article

Kohl’s announced on Monday that interim CEO Michael Bender will become the ailing retailer’s permanent new CEO—making him the third chief executive to head the company in about three years. The news comes a day before the Wisconsin-based department store releases its third-quarter earnings report, on November 25 at 9:00 a.m. “Over the past several months as interim CEO, Michael has proven to be an exceptional leader for Kohl’s–progressively improving results, driving short and long-term strategy, and positively impacting cultural change,” board chair John Schlifske said in a statement. Bender has served as interim CEO for the last six and a half months. Shar…

We have reached the moment white collar workers have feared for months. Has AI finally come for my job? Companies like Salesforce claim they need fewer human employees to do the work AI can tackle, after laying off thousands. Klarna claims the company was able to shrink its headcount by about 40%, in part because of AI. Duolingo said last spring it will stop using contractors for work that AI can handle. Overall, companies have announced a staggering 700,000 job cuts in the first five months of 2025, an 80% jump from the previous year. The irony is almost poetic. For years, the tech industry assumed robots would come for factory workers first. Amazon’s leaked documents …

The National Park Service said Tuesday it is going to start charging the millions of international tourists who visit U.S. parks each year an extra $100 to enter some of the most popular sites, while leaving them out of fee-free days that will be reserved for American residents. The announcement declaring “America-first entry fee policies” comes as national parks deal with the strain of a major staff reduction and severe budget cuts, along with recovering from damage during the recent government shutdown and significant lost revenue due to fees not being collected during that time. The fee change will impact 11 national parks, including the Grand Canyon, Yellowstone and…

A powerful advisory group within the CDC voted Friday to overturn a longstanding precaution designed to protect newborn babies. If the change is approved by the acting director of the agency, the government will no longer universally recommend the hepatitis B vaccine at birth. The shot, which provides protection from the leading cause of liver cancer, has been standard practice for newborns since 1991. Friday’s 8-3 vote is a milestone for Health and Human Services Secretary Robert F. Kennedy Jr., who quickly began reshaping the public health agency to reflect his personal views on vaccines after being sworn in early this year. Kennedy has long been a prominent vo…

Inc.com columnist Alison Green answers questions about workplace and management issues—everything from how to deal with a micromanaging boss to how to talk to someone on your team about body odor. Here’s a roundup of answers to three questions from readers. 1. I’ve fired my new employee before I recently took a new job in my same industry and city. In my new role, I’ll have a team of eight reporting to me in various capacities and functions. During the interview process, I got a brief read-out on the team and a high-level talent assessment. Nothing stood out as an issue. On my first day, I met the team reporting to me. One of the people on the team is someone who worked…

America’s small businesses are the backbone of our economy. They create two-thirds of new jobs, power innovation, and anchor communities across the country. But that backbone is under real strain. Rising healthcare costs dominate the headlines, but what’s missing from the conversation is how deeply they impact the small businesses that keep our economy running. At Gusto, we see this strain firsthand. Our latest Small Business Jobs Report showed hiring slowed in November as owners continue to navigate higher costs and uncertainty. Rising healthcare premiums aren’t the only challenge, but they’re making it that much harder to grow and hire with confidence. Since 202…

Visa and Mastercard have agreed to pay $167.5 million to settle a long-running class action lawsuit. The suit, which was first filed back in Oct. 2011, accused the two major credit card companies of conspiring to keep ATM fees artificially high. The proposed settlement, filed on Thursday in Washington, if approved, it will mean an end to “almost fourteen years of vigorously contested litigation.” The lawsuit alleged that both companies “participated in an unlawful conspiracy” involving Visa and Mastercard blocking independent ATM operators from offering lower prices. If approved, the settlement will have Visa and Mastercard pay millions to ATM users who say the…

It’s beginning to look a lot like Christmas for the stock market, which may be headed for a “Santa Claus Rally,” according to analysts, including those at Goldman Sachs and Citadel Securities. “Barring any major shocks, it will be hard to fight the overwhelmingly positive seasonal period we are entering and the cleaner positioning set-up,” Goldman Sachs Group Inc.’s trading desk team said in a client note, as reported by Bloomberg. “While we don’t necessarily see a dramatic rally, we do think there is room to go up from here into year end.” Scott Rubner of Citadel Securities agreed, noting: “Following a year of strong portfolio returns and record household wealth,…

There’s bad news for those using digital surveys to try to understand people’s online behavior: We may no longer be able to determine whether a human is responding to them or not, a recent study has shown—and there seems to be no way around this problem. This means that all online canvassing could be vulnerable to misrepresenting people’s true opinions. This could have repercussions for anything that falls under the category of “information warfare,” from polling results, to misinformation, to fraud. Non-human survey respondents, in aggregate, could impact anything from flavors and pricing for a pack of gum, to something more damaging, such as whether or not someone cou…

As today is the first Monday of 2026, Americans across the country are settling back into their everyday routines after the busy holiday season. But many are also recovering from the flu—or still suffering from it. Flu illnesses are surging across the country. According to the most recent data from the Centers for Disease Control and Prevention (CDC), positive influenza test results reached the highest levels of the season for the week ending December 27, 2025. The CDC publishes a weekly influenza surveillance report that details positive case counts, illness activity levels by state, and breakdowns of flu types. Due to the winter holidays, the CDC’s la…

Oscar Wilde famously noted, “Some cause happiness wherever they go; others, whenever they go.” It is arguably one of the best brief illustrations of emotional intelligence (EQ), a trait that became popular thanks to a nonacademic best-selling book by journalist Daniel Goleman, in which he insinuated that EQ is a more important driver of success than IQ (a claim that has been discredited). And yet, there’s no shortage of evidence for the importance of EQ when it comes to predicting interpersonal effectiveness, defined as the ability to manage yourself and others in everyday life. In fact, long before EQ was coined in academic research (before Goleman popularized the te…

We’ve had branded entertainment since Procter & Gamble invented soap operas back in the 1930s. But today, brands are forced to diversify the ways in which they gain and hold our attention. It’s no longer as viable or effective to depend on traditional paid media tools. Innovative marketers are increasingly investing in content and experiences that attract and engage audiences rather than interrupt and annoy them. And the shift is driving results. Brands of all stripes talk about “brand entertainment,” but it’s the exceptions that truly create actual entertainment. I’ve spent a lot of time this past year writing and talking on the Brand New World podcast about the …