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Blog, YouTube & Content Monetization
The content platform strategies that turn audience attention into diversified income. This sub-forum connects the social and content creation work happening across the community's platforms to the monetization layer — how to turn blog traffic into email subscribers into product buyers, how to monetize a YouTube channel before it reaches monetization thresholds, how to build a newsletter that generates revenue from day one, and how to structure content output for compounding returns rather than one-time traffic spikes. Strong connection to the community's own YouTube channel and social strategy.
11,086 topics in this forum
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Where success is concerned—in whatever way you choose to define success—effort matters. So does skill. Experience. Perseverance. A willingness to do what others will not. And a little bit of luck: A study published in Physics and Society found that while some degree of talent is necessary to be successful in life, “almost never do the most talented people reach the highest peaks of success, being overtaken by mediocre but sensibly luckier individuals.” Outworking, outthinking, and outlasting other people will definitely improve your odds of success, but still: You need a little luck. Fortunately, all luck isn’t necessarily random. According to neurologist Jame…
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Late last year, Meta confirmed it would effectively be abandoning the metaverse, a nebulously defined project that spurred the company’s 2021 rebrand and has cost it over $70 billion since. At a strategy meeting at Mark Zuckerberg’s Hawaii compound, Reality Labs, the division responsible for the metaverse, was told to cut its budget by 30%, versus only 10% across the rest of the company. Reality Labs’ fate was arguably a long time coming: The division has never turned a profit, with cumulative losses these past five years totalling $73 billion. Wall Street reacted positively to the news, adding $69 billion to its market capitalization. You remember the metaverse, don’t…
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If winning gold medals were the only standard, almost all Olympic athletes would be considered failures. A clinical psychologist with the United States Olympic and Paralympic Committee, Emily Clark’s job when the Winter Games open in Italy on Feb. 6 is to help athletes interpret what it means to be successful. Should gold medals be the only measure? Part of a 15-member staff providing psychological services, Clark nurtures athletes accustomed to triumph but who invariably risk failure. The staff deals with matters termed “mental health and mental performance.” They include topics such as motivation, anger management, anxiety, eating disorders, family issues, trauma, d…
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In the summer of 2024, Squarespace’s chief marketing officer, Kinjil Mathur, attracted criticism when she told Gen Z job seekers that they, like her, should be “willing to do anything” to land their first job. “I was willing to work for free, I was willing to work any hours they needed—even on evenings and weekends,” Kinjil told Fortune. “You really have to just be willing to do anything, any hours, any pay, any type of job.” The online backlash to Kinjil’s statement was immediate and brutal, forcing her to walk those comments back. “I shared my own college internship experiences, and my words were misrepresented as career advice for a whole generation,” Kinjil later sai…
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I told myself I won’t check emails until I check off my “one thing” to do for the day. I couldn’t do it. I always reach for the phone in the morning. Willpower wasn’t enough. The brain is wired to take the path of least resistance. Fighting it every day with willpower won’t work. These days I use systems. I work with rituals. I get my most important tasks (MIT) done between 9 a.m. and 12 p.m. I schedule my MIT’s the night before. And get straight to work at the scheduled time. Ninety percent of the time at the same place. I’ve done it for so long, I do it on autopilot now. My three-hour block means no motivation required. I’m not relying on willpower to stay “productive.…
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Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. Last week, Modern CEO shared reader recommendations of books leaders should read to get ready for 2026. Lyft CEO David Risher submitted a classic, writing: “If you’re looking for inspiration on how to write a comeback story for your company, there’s no better tale than The Odyssey.” Ris…
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Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Among the 24 price forecasts tracked by ResiClub in our final 2026 home price forecast roundup, the average prediction is a +1.43% increase in U.S. home prices in 2026. Keep in mind that roundup mentioned above looks at forecasts for nationally aggregated home prices. On a regional and neighborhood basis, home price swings can vary greatly from the national figure. For example, on a year-over-year basis, U.S. home prices as measured by the Zillow Home Value Index are up +0.1%, while home prices in the Hartford-East Hartford-Middletown, Connecticut me…
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For business partners Victoria Jackson and Jennifer Rudolph Walsh, their lives are intermingled with work. As cofounders of 15-month-old bookstore Godmothers in Summerland, California, the pair have built a space that they both longed for: a bookstore perched on a magical slice of Santa Barbara County, outfitted with cozy nooks to read and gather, a cafe, and an events space for author events and workshops. Since its September 2024 opening the space has become a beacon of community, creativity and conversation––what Walsh calls “a beautiful creative cathedral” for everyone from that mom in carpool to Oprah Winfrey. “Godmothers is a great representation of coming up with…
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In the latest chapter of the pizza wars, Papa Johns announced it is closing hundreds of North America locations during a fourth-quarter earnings call on Thursday. It will also cut about 7% of its workforce. In that call, Papa Johns’ chief financial officer and president of North America Ravi Thanawal said the company plans to shutter a total of 300 underperforming restaurants in North America “that are not meeting brand expectations or lack a clear path to sustainable financial improvement, as well as locations where we can effectively transfer sales to a nearby restaurant.” The closures will happen by the end of 2027, with the first two-thirds closed by year end.…
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It’s a horrible day for investors in Duolingo. Shares of the language learning app with the green owl mascot are falling off a cliff after the company reported its fourth quarter results. Yet it’s not the results themselves that are causing investors to dump the stock. Rather, it’s more about forward guidance the company has issued. Here’s what you need to know. Duolingo’s Q4 by the numbers Yesterday, after market close, Duolingo (Nasdaq: DUOL) reported its fourth quarter 2025 results. On the surface, many of the company’s most critical metrics saw decent gains for the quarter, including: Daily Active Users: 52.7 million (up 30% year-over-year) Paid Su…
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Smartphones have been the greatest drivers of creative democratization over the past 15 years, giving people a powerful voice and platform. Recent advancements in the “brains” behind these devices are almost limitless, from their software and processing power to their AI capabilities. But what about their bodies? For years, the smartphone’s physical form has remained a familiar slab of glass and ceramic. This form factor, once revolutionary, is now becoming a physical constraint on creativity. Over time, smartphone design has created a paradox. The very tool meant to capture our memories can prevent us from truly living in the moment. While the intention was to connec…
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On the northern outskirts of Beijing, massive holes in the earth bear the scars of what it’s taken to fuel the Chinese capital’s growth into a sprawling megacity that more than 22 million people call home. The site was a quarry that from 1990 to 2015 provided the raw material to help Beijing grow at hyperspeed, supplying everything from skyscrapers to roads to the main stadium built for the 2008 Summer Olympics. Last operated by Beijing Xingfa Cement Co., its closure left behind a negative space that is the inverse of the vertical urbanity of Beijing. Now, after nearly a decade of planning and design, the quarry’s rehabilitation into a striking and surreal 265-acre p…
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Climate change comes with serious financial risks, and those risks could affect your retirement account. Is it up to your employer, then, to protect your 401(k) from those concerns? That’s the question posed by a first-of-its-kind lawsuit, filed today in the U.S. District Court Western District of Washington. A former employee of Cushman & Wakefield has filed a lawsuit alleging that the real estate company breached its duties under the Employee Retirement Income Security Act (ERISA) by failing to protect its workers’ 401(k) savings from climate-related financial risks. “Though often misrepresented as a purely ethical issue, climate risk is actually a sever…
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In the past few years, while navigating the streets of San Francisco, bus and trolley operators have documented a growing presence on the city’s streets: Waymo robotaxis, often devoid of any front-seat human driver, causing problems. Sometimes, they report the cars for signs of an illegal maneuver, like when in September, a driver operating the city’s 45 electric bus noticed a Waymo trying to pass on double solid yellow lines at Stockton and Columbus, an intersection along its route. Or for a near miss—like, when, last December, a Waymo was caught by a city light rail train’s video camera making a dangerous left turn at “high speed.” Very often, transit operators flag …
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Blue skies ahead? Jay Graber, the CEO of social media network Bluesky, announced that they were stepping down on Monday. Graber is “transitioning from CEO to a new role as Bluesky’s Chief Innovation Officer,” she wrote in a Bluesky post, and will be succeeded by new interim CEO Toni Schneider. Schneider, a venture capitalist and partner at True Ventures, wrote that he was “thrilled to announce that I’ll be joining Bluesky as interim CEO. I deeply believe in what this team has built and the open social web they’re fighting for,” in a post of his own. Bluesky was founded by Jack Dorsey in 2019, and actually began as an internal project at what was then Twitter …
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Below, Nedra Glover Tawwab shares five key insights from her new book, The Balancing Act: Creating Healthy Dependency and Connection Without Losing Yourself. Nedra is a licensed therapist and author of the instant New York Times bestseller Set Boundaries, Find Peace. She has practiced relationship therapy for almost 20 years and has over 2.5 million followers across her social media platforms. Nedra has appeared as an expert on multiple news shows, such as the CBS Morning Show, and has had her work highlighted in publications such as the New York Times and Vice. What’s the big idea? Healthy relationships are built on flexibility, not fixed labels or rigid patterns. By s…
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Dieticians are warning that GLP-1 use can lead to extreme malnutrition, manifesting in diseases like scurvy, amid findings that the vast majority of studies fail to consider patients’ eating habits. While GLP-1s like Ozempic and Wegovy have surged in popularity in recent years—and are now available through injections and in pill form—leading dieticians in Australia have discovered that existing research hasn’t considered what patients are eating, and how much. Nutritional Deficiencies While the drugs work by suppressing appetite, eating too little or making poor dietary choices can lead to further issues. “A reduction in body weight does not automatically …
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Here is a number worth sitting with: 295%. That’s how much U.S. app uninstalls of ChatGPT surged in a single day last month, after OpenAI struck a deal with the Department of Defense that its rival Anthropic had publicly refused to sign. In the same 24-hour window, Claude’s downloads jumped 51%. By that evening, Anthropic’s app had climbed to No. 1 on the U.S. App Store, leapfrogging 20 apps in under a week. One values-driven decision. One weekend. A measurable transfer of market share. Most of the coverage framed this as a political story. It isn’t. Or at least, not only. It’s also a brand loyalty story. And it tells us something important about the category …
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The route for the Freedom 250 Grand Prix, the first-ever street race on the National Mall planned for August, was drawn to pass as many tourist attractions as possible, in a part of town that’s dense with them. In renderings, the route looks like something out of a race car arcade game, with cars whizzing past unmistakable U.S. monuments and Smithsonian museums. It’s an unlikely sight for a city whose standard speed limit is 20 mph (NNT IndyCar Series cars can reach speeds exceeding 200 miles per hour). The 1.7-mile circuit opens with a front stretch along Pennsylvania Avenue by the U.S. Capitol and heads northwest past the National Gallery of Art and Canada’s…
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Coleman just invented a hard cooler that can collapse in on itself like an accordion, shrink to one-third of its full size, and slot neatly onto a storage shelf. The cooler, called the Snap ’N Go, officially launched on March 17 in three sizes, with prices ranging from $199.99 to $239.99. It’s a first of its kind in the world of food and beverage insulation: While companies like REI, Yeti, and Coleman itself have created large soft cooler bags that can be compressed for storage, no one has ever manufactured a collapsible hard-sided cooler. That’s somewhat surprising, given that hard coolers are often more durable, more insulated, and easier to clean than their soft co…
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The more you use artificial intelligence, the less you fear it. At first, it’s easy to be intimidated by what it can do. The deeper you engage with it, the more the tool reveals its limits and, more importantly, the irreplaceable value of human judgment. I’ve worked with AI models and tools for more than a decade. From early machine learning applications in data analytics to the generative systems reshaping workflows today, I’m comfortable with the technology. Yet I’ll be the first to admit that I’ve felt the anxiety. I’ve lost sleep thinking about the pace of change, and what that might mean for the future. Like most parents, I worry about my child’s career pro…
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If you’ve ever cracked open an ice-cold Sprite on a hot summer day, or taken a sip of the soda fresh from a McDonald’s machine, you’ve probably experienced that eye-widening first moment that the extra-fizzy, citrusy beverage hits your tongue. That exact second is what Sprite is trying to capture with its new brand refresh, which includes the return of a beloved brand symbol, an updated logo, new visuals, and the brand’s first-ever signature sound. These updates are part of a broader campaign called “It’s That Fresh,” which Sprite says is designed to appeal to younger consumers by strengthening the brand’s presence in music, food, and sports spheres (Sprite also reveal…
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Nearly 90,000 bottles of children’s ibuprofen have been recalled across the United States, according to an enforcement report this week from the Food and Drug Administration (FDA). Strides Pharma Inc. has recalled 89,952 bottles of Children’s Ibuprofen Oral Suspension following customer complaints of a “gel-like mass and black particles” in the medicine. The India-based company had manufactured the ibuprofen for Taro Pharmaceuticals U.S.A., Inc. based in Hawthorne, New York. The recall comes from Strides Pharma’s Bridgewater, New Jersey, subsidiary. Strides Pharma initiated the recall on March 2, with the FDA labeling it a Class II recall on Monday, March 16…
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On the one hand, the fact that Walmart passed $1 trillion in market cap is notable, but not especially surprising. The company has long been the largest company in the world, measured by revenue. Almost everyone is familiar with the small five-and-dime store that started in one of the most rural towns in America and grew up to become the biggest retailer in the world. On paper, this looks like just another milestone in a 64-year-old success story. But a closer look at how Walmart just hit a market cap reserved almost exclusively for tech giants reveals how the company has changed, even in just the past three years. For the past six decades, Walmart was the king of…
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When leadership trends become corporate wallpaper, they risk losing the very edge that made them useful in the first place. That’s where psychological safety risks finding itself today. It’s plastered on slide decks, plugged into engagement surveys, and whispered in HR circles as the answer to “Why don’t people speak up?” but it’s rarely connected to what happens after someone actually does speak up. This distinction between permission to speak and protection from consequences matters more than leaders often realize. Psychological safety tells you that people feel comfortable raising questions or concerns and that they believe they won’t be overtly sanctioned for …
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