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The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. In most companies, generative AI is full of contradictions. On one hand, 67% of business leaders predict that GenAI will transform their organization in 2025, according to a KPMG survey. On the other, just 36% of executives say their company has a well-defined vision for AI. The core issue: Nearly 2.5 years after ChatGPT’s introduction, most companies are still stuck in what I call “prot…

In the past five years, more satellites have been launched into Earth’s atmosphere than the preceding 60 years combined. And now, scientists believe that climate change is set to increase the number of old satellites that will turn into floating obstacles. That’s according to a study published last week in the Nature Sustainability journal by a team of aerospace engineers at MIT. The researchers examined how greenhouse gases are impacting Earth’s upper atmosphere and, in turn, the objects orbiting within it. They found that, as emissions increase, they’re actually altering the natural process that allows satellites to fall out of orbit and disintegrate, resulting in a…

The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Across industries, a new era of climate innovation is accelerating. The momentum is visible in the data: Global clean energy investment surpassed $2 trillion for the first time in 2024, double the amount invested in fossil fuels. While solar panels, wind turbines, and grid-connected batteries often grab the headlines, the low carbon economy is growing in far more corners than many realize. …

Fila is looking to Hailey Bieber to help its struggling brand. The South Korea-based sports apparel company is today launching a 13-piece spring/summer 2025 collection made in collaboration with Bieber, who is the founder of Rhode beauty. The pieces, which include a baby tee, sweatpants, and an oversized pullover, are designed to be “wardrobe staples,” according to the company, and are now available on FILA’s website and select Urban Outfitters stores. It’s clear the Hailey Bieber x FILA Collection is geared toward athleisure rather than performance activewear based on the campaign photography, which in one photo shows Bieber spilling an iced coffee. [Photo: Fila]…

The Fast Company Impact Council is an invitation-only membership community of leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual dues for access to peer learning, thought leadership opportunities, events and more. Imagine someone with Parkinson’s sipping their morning coffee with a steady hand. A person with chronic pain or overactive bladder enjoying simple pleasures like going to the movies, taking a road trip, and a restful sleep. A life changed and potentially saved because signs of colorectal cancer were caught and treated early. These examples represent real people whose lives were changed with …

Michelle Obama and her brother, Craig Robinson, will host a new weekly podcast series starting this month featuring a special guest pulled from the world of entertainment, sports, health and business. “IMO with Michelle Obama & Craig Robinson” will address “everyday questions shaping our lives, relationships and the world around us,” according to a press release. IMO is slang for “in my opinion.” Some of the guests slated to speak to the former first lady and Robinson, the executive director of the National Association of Basketball Coaches, include the actors Issa Rae and Keke Palmer and psychologist Dr. Orna Guralnik. Other guests include filmmakers Seth…

Some directors are known for their typographic flair—from the ultrawide tracking of Christopher Nolan’s film titles to Quentin Tarantino’s genre vernacular font and lettering selections. But last week, as we reported on Sean Baker’s extensive use of Aguafina Script across his past four movies, we wondered: How many other directors have firmly embraced a single, singular typeface—and what does that typeface say about their films? The first part is easier to answer. “It is rare,” says title designer and Art of the Title editor-in-chief Lola Landekic. “It’s a very interesting choice. As a creator, you have to sort of commit to a specific aesthetic. And I think yo…

Imposter syndrome, perfectionism and people pleasing are just some of the pervasive norms we’ve come to accept—and even expect—from high-achievers. And when we hear advice about how we can mitigate this internal strife, we hear phrases like ‘fake it to you make it’. All too often, the self-criticism, insecurity, and harsh self-judgement remains. Take for example Sara, a high-achieving marketing director who recently had a major campaign launch falter. When reality fell significantly short of projected targets, she immediately blamed herself. “I spiraled into harsh self-criticism, working excessive hours, and neglecting my wellbeing to try and make up for what we’d los…

Five years after the COVID-19 pandemic began, the United States finds itself in the midst of another public health crisis. This particular pandemic is a psychological one: widespread loneliness and isolation. About half of adults in the U.S. report feeling lonely—what former Surgeon General Vivek Murthy has characterized as an epidemic. The increase in social isolation has extensive costs for “schools, workplaces, and civic organizations, where performance, productivity, and engagement are diminished,” he wrote in 2023. As a business school professor who studies intergenerational relationships, I believe that our workplaces hold untapped potential for alleviating …

For many new mothers, one of the most mysterious and elusive parts of breastfeeding is the latch. While some babies’ mouths manage to automatically make an airtight seal around their mother’s nipple, others can have difficulties, or physical impediments, that make achieving good suction and proper nursing almost impossible. One solution care providers have offered is the nipple shield, a cuplike perforated silicone device that fits on top of a mother’s nipple and areola and improves the way babies make their latch. It’s typically a short-term method for addressing issues ranging from tongue-ties to flat nipples to engorgement. The problem with nipple shields—and even …

Welcome to AI Decoded, Fast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week here. OpenAI’s “deep research” gives a preview of the AI agents of the future OpenAI announced this week its AI research assistant, which it calls “deep research.” Powered by OpenAI’s o3-mini model (which was trained to use trial and error to find answers to complex questions), deep research is one of OpenAI’s first attempts at a real “agent” that’s capable of following instructions and working on its own. OpenAI says deep research is built for people in fields like finance, science, policy, …

Peter Berg doesn’t need to do Super Bowl commercials. Yet the award-winning director helmed two ads during this year’s big game. First, was a fun NFL spot advocating for varsity girls flag football. And second, was water bottle brand Cirkul’s first-ever trip to the Super Bowl, starring Adam Devine. The commercial diversion comes not long after the release of Berg’s hit Netflix limited series American Primeval, which dropped on January 9, and quickly hit the top of the streamer’s ratings. In its first week, it had 1.25 billion viewing minutes. Berg has built an incredible Hollywood career, producing, writing, and directing hit films and TV series, from Fri…

If you’re having a farewell party for a beloved colleague, don’t cry too hard into your cake. There’s a decent chance they’ll be back. According to a Harvard Business Review study, 28% of “new hires” were “boomerang hires,” the term for someone who’d resigned within the last three years only to return. Mindi Cox, chief people officer for O.C. Tanner, provider of employee recognition and reward solutions, falls into the boomerang employee category herself. As a hiring manager, she’s also done her fair share of hiring former employees, too. “People often leave a job because there’s an opportunity that’s too good to turn down, or they have a life season, like I had, …

The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more. When you factor in home, school, work, and other public spaces, the average person spends 90% of their time indoors. Given this, it’s probably no surprise that the built environment is responsible for 42% of the world’s carbon (CO2) emissions. This number is too big and the likelihood of it increasing is high when you consider aging buildings, extreme weather, a rising number of…

When a hurricane or tornado starts to form, your local weather forecasters can quickly pull up maps tracking its movement and showing where it’s headed. But have you ever wondered where they get all that information? The forecasts can seem effortless, but behind the scenes, a vast network of satellites, airplanes, radar, computer models and weather analysts are providing access to the latest data—and warnings when necessary. This data comes from analysts at the National Oceanic and Atmospheric Administration, known as NOAA, and its National Weather Service. Atmospheric scientists Christine Wiedinmyer and Kari Bowen, who is a former National Weather Service forecas…

If you’re finding yourself contemplating whether you can get an extension on this year’s tax return, you’re not alone. Forty percent of Americans still haven’t filed. There’s something almost perverse about the IRS placing tax day smack-dab in the middle of the loveliest month of the year. Want to enjoy the warm weather, cherry blossoms, and the sunshine reflecting off the pasty white skin of everyone venturing outside for the first time since last fall? Too bad! You have to excavate all of your financial decisions from the previous year while simultaneously trying to remember your math skills—or risk the wrath of an IRS agent named Spike. That’s why it’s somethi…

Social media has a reputation for capturing ephemeral thoughts and images, but around the world, people are using Facebook for a different purpose, setting up groups to record and share images and memories of the past. Facebook history groups and pages have popped up in major cities like New York and Seattle and in small towns and suburbs across the U.S. Other groups focus on the histories of hobbies and interests from ham radio to cooking to punk rock, but geographical groups in particular often collect unique information that may not be found anywhere else on the internet. Members share personal photos, family stories, and ephemera tied to places in their hometowns …

What do prison and business have in common? At first glance, nothing. One is a place where hope and trust are scarce, and every decision you make is a matter of survival. The other is a world built on innovation and collaboration, full of opportunities. But when you strip them both down to their core, you’ll find the same thing: leadership. And not the kind of leadership you read about in glossy books. I’m talking about real-life, earned leadership. My name is Andre Norman, and I was once sentenced to more than 100 years in prison. That kind of time breaks most men. But I worked day in and day out to earn my freedom and, after 14 years, I reentered the world as a comp…

When companies advertise job openings, they often use buzzwords like ambitious and self-reliant to describe their ideal candidate. These traits sound appealing—what hiring manager wouldn’t want a driven employee? But there’s a catch. In my latest study, published in the journal Management Science with coauthors Scott Jackson and Nick Seybert, I found that these terms may attract job applicants with more narcissistic tendencies. As behavioral researchers in accounting, we are interested in executives who bend the rules. We decided to study job postings after noticing that the language used to describe an “ideal candidate” often included traits linked to narcissism.…

Featuring Stan Adams, Public Policy Specialist, Wikimedia Foundation; Nicole Ozer, Technology and Civil Liberties Director, ACLU of Northern California and Alissa Starzak, Deputy Chief Legal Officer and Global Head of Policy, Cloudflare. Moderated by Max Ufberg, Senior Editor, Fast Company. In an era of mass surveillance, mounting attacks to cybersecurity, the death of net neutrality, and geopolitics fragmenting the internet, it’s never been a more important time to fully understand what’s at stake regarding your digital rights and freedom. Join this panel of leaders at the forefront of securing a better and more open digital space for all. View the full article

This week in branding news, Volvo released its first-ever entirely AI-generated ad, fashion brand Pretty Little Thing attempted to overhaul its brand image, and Crystal Light made a late bid on the canned cocktail craze. Here’s everything you need to know. Volvo veers into the uncanny valley The news: Volvo just released a new AI-generated ad, and it doesn’t include a single car. That was probably a mistake. Big picture: The ad, which aired in Saudi Arabia, is Volvo’s first spot made entirely with AI. Created by the agency Lion, the minute-long video used Midjourney for visuals, Runway editing software for touch-ups, and ChatGPT for narration. It’s essentially …

From the southwestern U.S. to Minnesota, Iowa and even parts of New Jersey, it seemed that winter never materialized. Many communities marked their driest winters on record, snowpack was nearly nonexistent in some spots, and vegetation remains tinder dry—all ingredients for elevated wildfire risks. More than 1,000 firefighters and fire managers recently participated in an annual wildfire academy in Arizona, where training covered everything from air operations to cutting back brush with chain saws and building fire lines. Academy officials say there’s consensus that crews will be busy as forecasts call for more warm and dry weather, particularly for the Southwest.…

The internet can be a great place to learn random life hacks and cry over anglerfish. But what about when it comes to managing your money? According to new data from Intuit Credit Karma, 77% of Gen Z and 61% of millennials are turning to social media for financial advice. Millennials mainly seek out YouTube, Facebook, and Instagram for information, while for Gen Z, TikTok has emerged as an unlikely hub for financial advice, under the hashtag FinTok. Here, content creators such as @YourRichBFF and @JohneFinance have combined followings of millions with videos that offer tips on everything from credit card rewards to flight costs to 401ks, crunched into less than a minu…

You can find plastic containers storing food in just about every grocery store. But a new study makes a strong case for never eating out of a plastic container, especially those meant to be heated, ever again. The new study, published in Ecotoxicology and Environmental Safety, found that eating out of plastic containers, even for a short period of time, is alarmingly dangerous for heart health. The research demonstrated that particles from plastic containers were able to leach into food products, and those particles had a clear, and very fast-moving impact on changes that lead to heart failure. The study was performed in two parts. The first polled 3,000 people o…

If you’ve ever been to a Nashville honky-tonk, you’ve witnessed the chorus of cowboy boots, the thrumming acoustic guitars, the roadhouse neon, the Stetsons, the buoyant bourbon-and-barbecue-fueled energy. You probably wouldn’t describe this scene as simply “a bar.” And yet, if you’re blind or have low vision and happen to use a screen reader to read the alt text of a photo of a honky-tonk, that’s likely the description you would get: “This is an image of a bar.” “The current [state of alt text] is pretty abysmal, just to be quite candid. It’s almost a bit ‘out of sight, out of mind,’ literally and figuratively,” says Josh Loebner, creative marketing agency VML’s…