Blog, YouTube & Content Monetization

A viral X post from late last year pitted images depicting two hustle-culture lifestyles side by side: tech bro hoodie and Notes app icon on one side, a business suit and a copy of Cal Newport’s Deep Work on the other side. “Left guy will most likely beat the right guy,” it concluded. “Guy on the left makes more money but guy on the right is happier,” one user commented. Whether it’s “grind mode,” “routine maxxing” or some other high-octane “sleep when you’re dead” approach to work, the right specific approach within that umbrella is unclear. It’s the question plaguing young founders and Silicon Valley types. Maybe some aim to lock in, grind away from 9 to 9 …

AI inspired many employers to take a wait-and-see approach to hiring in 2025, but new data suggest they’ll be returning to the market in search of certain skills in 2026. According to Upwork’s In-Demand Skills 2026 report, demand for AI-specific proficiencies have more than doubled on the freelancer platform over the last year. But at the same time, nearly half of employers also say they’re also putting a premium on human skills, like creativity, emotional intelligence, resilience and innovation. “When we look at the fastest growing skills in terms of demand, AI is all over it. That’s not surprising,” says Dr. Gabby Burlacu, licensed organizational psychologist an…

Below, Brad Stulberg shares five key insights from his new book, The Way of Excellence: A Guide to True Greatness and Deep Satisfaction in a Chaotic World. Brad is on faculty at the University of Michigan. He is a performance coach and regularly contributes pieces about sustainable excellence to the New York Times. His work has also been featured in The Wall Street Journal and The Atlantic, among many other outlets. He serves as co-host of the podcast excellence, actually. What’s the big idea? What if excellence isn’t about winning, talent, or perfect conditions? Lasting performance and real fulfillment live in our curiosity, resilience, and love of the process…

Integrity, understood as a disposition to behave in prosocial, ethical, and principled ways rather than corrupt or self-serving ones, is among the strongest and most consistent predictors of job performance and leadership effectiveness. The reason is far from mysterious. Leadership, whatever its context, is a collective enterprise. No meaningful goal, from building empires to running companies, has ever been achieved alone. Across history, not just in humans but also other animals, cooperation has depended less on raw power than on trust. Ancient trading societies flourished precisely because reputation constrained behavior: merchants in Phoenician city-states, medieval …

Picture a memory from childhood, one that feels real and nostalgic, but somehow just out of grasp: perhaps a family trip to the beach, or a moment mid-swing on the playset, or an afternoon spent hunting for four-leaf clovers. Now, imagine that you could bottle that golden moment into a fragrance. One scientist at MIT, Cyrus Clarke, is working to do just that. Alongside a team of fellow researchers, Clarke has developed a physical machine called the Anemoia Device, which uses a generative AI model to analyze an archival photograph, describe it in a short sentence, and, following the user’s own inputs, convert that description into a unique fragrance. The word “an…

Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from a friend, you can sign up to get it yourself every Monday morning. With apologies to T.S. Eliot, some CEOs are finding that February, not April, may be the cruelest month. In recent weeks, Workday, PayPal, and The Washington Post parted ways with their chief executives, suggesting that high CEO turnover, which reached record levels in recent years, may con…

For Americans with conventional work schedules, Monday holidays are often a blessing. However, despite the extra weekend day, these observances can also sneak up on you and be confusing. Today (Monday, February 16) is Presidents’ Day, which is officially known as Washington’s Birthday. In this story, we’ll break down what exactly is open and closed on the day that we celebrate all the commanders in chief. Before we get into all that, let’s look at the history of the day and how it came to be. What does George Washington have to do with it? George Washington, the first president of the United States, has everything to do with Presidents’ Day. The holiday evolve…

After more than a decade of planning, an overlooked side of the ski haven of Aspen, Colorado, will soon be revamped into a new base village. Named Chalet Alpina and covering two-and-a-half city blocks, the development will build a new modern ski lift that is closer to the city’s downtown and flank it with a luxury hotel and residences, a restaurant and ski museum inside relocated historic chalet buildings, and a broad new public plaza. The project, which broke ground last fall, is situated at the loading point of the 1937 tow line that was the city’s first mechanized route up the mountain. Remnants of the steel lift that replaced it a decade later will be preserve…

In the United States, it’s one of our annual holidays today, Presidents’ Day, which celebrates the dozens of American presidents we’ve had over the centuries. But on the other side of the world, an even larger holiday is kicking off: Chinese New Year. Here’s what you need to know about the festival and its importance to the millions of Chinese Americans in the United States. What is Chinese New Year? Chinese New Year, also known as the Lunar New Year or, in China, the Spring Festival, is an annual holiday that marks the beginning of the new lunar year. Unlike many Western holidays, the lunar new year does not have a fixed date. Instead, it typically falls on the fu…

Tax filing season is in full swing, and while preparing your taxes can often be filled with stress, misplaced documents, and worries about proper filing, this year, there may be a silver lining. According to analysts, many Americans may get larger refunds in 2026 due to The President’s 2025 One Big Beautiful Bill legislation. Last year, the average refund was $3,167, but, given there are a number of new changes and deductions, experts say many Americans are looking to get back an additional $1,000 or more. Overall, that could come out to around $90 billion more dollars in tax returns. Here are the biggest changes that could boost your tax refund this year: No tax on ov…

After 50, too many women reduce their working hours, become trapped in lower-quality jobs, or exit the labor market altogether. Part-time employment becomes more prevalent as women age. The gender gap widens. For women, this means lower lifetime earnings and significantly smaller pensions. Many are calling this phenomenon the “menopause penalty”—a midlife equivalent of the motherhood penalty. And indeed, research suggests that women’s earnings drop in the years following a menopause diagnosis. But while menopause clearly plays a role, there is a risk in attributing these economic setbacks too narrowly to biology. Doing so not only oversimplifies women’s lived realitie…

Most of us assume bullying is something we age out of by middle school, high school at the latest. By the time you’re a professional—especially one with credentials, experience, and a résumé you worked hard for—you expect a baseline of mutual respect. And yet. If you’ve spent enough time in workplaces, on boards, or in other community organizations, you’ve probably had that moment where your stomach tightens in a meeting and you’re not entirely sure why. A comment lands sideways. A tone shifts. Someone interrupts you for the third time. You walk away replaying the exchange, wondering whether you imagined it or whether something subtle but unmistakable just happene…

On January 23rd, outside an elementary school in Santa Monica, California, a Waymo vehicle hit a child. That’s what we know for sure. It sounds shocking, horrifying even. And it’s already giving plenty of groups cover to demand that California revoke Waymo’s license to operate its cars. But the details matter. And once you start digging a bit, the scary headline about a kid struck down by a heartless robot clearly isn’t the whole story. In fact, accidents like this provide a lens through which to improve both human and robot driving—and even save lives. Braking Hard The specifics of the incident in Santa Monica are still coming out. As it does…

Gabriela Flax spent the first part of her career working in tech as a product manager. And while every day was different and varied, there were aspects of it that were causing her burnout. “I’ve always really enjoyed the product marketing aspect of my work,” she says. “I really like talking to end-users about ‘Hey, this is how this thing helps you’ and how to articulate that.” However, she wasn’t able to work on it as much as she would have liked. At the same time, Flax was in her 20s, living in London, and had stopped drinking alcohol. She began posting her journey in social media, talking about bars and places that were non-alcohol related. Flax recalls, …

If you stop by the “as-is” section at one of Ikea’s U.S. stores, you might now find a vintage table from the 1980s. The company recently started accepting older products in its Buy Back & Resell program, which gives customers store credit for bringing back used items, and then offers them for sale to other customers. Since launching as a pilot in the U.S. five years ago, the program—still the only one of its kind at a major furniture retailer—has steadily expanded, underscoring the demand for circular options. The program “is our opportunity to bring our products back into the store from our customers to keep them out of landfill,” says Mardi Ditze, sustainabi…

Too many years ago, I remember slotting a 3.5-inch disk into my PC. With my allowance, I’d bought $5 video game design software from a catalog. And as I looked at the terminal, lost without some familiar GUI . . . my coding efforts died. Game design became an abstract concept even as I became a game journalist—a topic sketched in notebooks, theoretically discussed, critically observed. That was, until I loaded Moonlake AI. With $30 million in funding from investors including Nvidia, AIX, Google’s Chief Scientist Jeff Dean, and YouTube founder Steve Chen, the 15-person startup founded by two Stanford PhD students dreams of building complete games—from first person shoo…

In a rapidly evolving financial landscape, technology is transforming how money moves—making payments of tomorrow faster, smarter, and easier than ever before. Consider this snapshot of the near future: You’re in a taxi on the other side of the world. You pay your driver with the same digital wallet you use at home, and he receives the money in his wallet linked to the local instant payments network. He’s set a rule in his bank app—“send 30% of every payout to my family back home”—and funds are converted immediately to a third currency and delivered to relatives in a country thousands of miles away. Nobody needs to download a new app or think about payment methods. AI-p…

The worst days of the pandemic are long behind us, but the world is still reeling from its aftereffects. For some people, this has driven a dramatic reprioritizing of what’s important in their lives, including where they work and the kind of energy they’re prepared to give to the company that employs them. According to a new survey, one result of the pandemic aftershocks in the workforce is a sharp rise in how much people want to take time off to travel. Younger Americans are so keen to vacation, in fact, that they’re putting off big life decisions and even going into debt. Not only could this shift in priorities affect your business if you’re trying to attract young cus…

OpenAI, the maker of the most popular AI chatbot, used to say it aimed to build artificial intelligence that “safely benefits humanity, unconstrained by a need to generate financial return,” mission statement. But the ChatGPT maker seems to no longer have the same emphasis on doing so “safely.” While reviewing its latest IRS disclosure form, which was released in November 2025 and covers 2024, I noticed OpenAI had removed “safely” from its mission statement, among other changes. That change in wording coincided with its transformation from a nonprofit organization into a business increasingly focused on profits. OpenAI currently faces several lawsuits related to i…

Those in steady employment in 2026 might feel like they won the lottery, as the number of job openings dwindles at the same time as layoffs continue to hit. This has caused some recruiters to shift their focus from employers to the unemployed: Instead of companies hiring recruiters to find and place talent, job seekers are now the ones enlisting recruiter services to help get a foot in the door, coughing up hefty fees (either a flat rate or a cut of the candidate’s first-year salary once they land a job). The Wall Street Journal recently reported on the trend which has come to be known as “reverse recruitment.” One boutique agency the Journal spoke with, Th…

It’s hard to tell AI news from AI hype at the best of times, but the most recent surge around agents, triggered by many developers embracing Claude Code a couple of months ago, feels like something different. With the viral freakout over Moltbook, the agent social network, and the Super Bowl ad slap fight between OpenAI and Anthropic, AI has escalated to a new level of mainstream attention. Everyone’s forgotten about the AI bubble and is instead dancing around the AI “inflection point,” when AI in general and agents in particular begin to take over huge swaths of knowledge work, with massive consequences for the economy and the workforce. The recent sell-off of SaaS stoc…