Blog, YouTube & Content Monetization

Just days after the record-breaking Artemis II splashed down in the Pacific, NASA Administrator Jared Isaacman is ready to talk about what comes next. An entrepreneur turned space chief, Isaacman gets frank about the agency’s ambitions to build a permanent lunar base, put boots on Mars, and push the search for extraterrestrial life further than ever before. Plus, he shares why he sees the accelerating space race with China as one of the most consequential competitions of our time. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid …

There are ​more than 20 billion things​ to watch on YouTube, but sometimes that endless choice can feel constraining. It’s all too easy, for instance, to get trapped inside an algorithmic bubble that keeps stuffing you with more of the same thing. And that’s before you get sidetracked looking at comments, descriptions, and sidebar recommendations. Fortunately, a new tool makes watching YouTube feel more like watching old-school TV—with a grid-based channel guide to flip through and minimal distractions. This tip originally appeared in the free Cool Tools newsletter from The Intelligence. Get the next issue in your inbox and get ready to discover all sorts of awesome tech …

My earliest memory of travel insurance was the life insurance vending machines that used to populate airports up until the early 1980s. For those too young to remember this bizarre part of 20th century air travel, these kiosks offered very short-term life insurance policies that cost $2.50 (paid in quarters) for coverage of up to $62,500. Since these pre-travel policies were marketed to anxious flyers, it seemed clear the insurance companies were capitalizing on fear rather than offering a needed product. Over the intervening decades, I never revised my opinion of travel insurance. I’ve been lucky enough to never need travel insurance, but my family’s recent trip …

In recent years, nearly half of employees report increased workloads and an accelerating pace of change, so the last thing anyone can afford is doing hard work that doesn’t make an impact. Ambitious workers aren’t afraid of putting in effort, but they want it to contribute to work that matters. Work worthy of our effort creates value on two dimensions: it generates value for others (your organization, customers, or the people around you), and it creates value for yourself through personal meaning and growth. Research shows that connecting to both dimensions taps into our intrinsic and values-based motivation. When those connections are weak, despite being busy, the wo…

Thank you for reading Modern CEO. Before we dive into this week’s topic, please check out our first livestreamed event exclusively for Modern CEO subscribers: On Monday, May 18, at 1 p.m. ET, I’m hosting The CEO’s Guide to AI. Matt Fitzpatrick, CEO of Invisible Technologies, will help leaders understand where AI can have an impact—and what’s hype. You can RSVP here, and if you’re not already a subscriber, you can sign up here. And if you have questions for Matt, you can submit them to stephaniemehta@mansueto.com. One of my first Modern CEO newsletters highlighted the opportunity for CEOs to have constructive conversations with organized labor. It was a contrary take a…

Allie K. Miller, one of the most followed voices in the AI industry, says that “by the time you wake up, your AI should have already been working for you for hours.” Formerly the global head of machine learning for startups and venture capital at Amazon Web Services, Miller is among the busiest AI consultants and influencers in the industry, with more than 1.6 million followers on LinkedIn alone. Through her company Open Machine, she advises enterprises and business leaders—including those at OpenAI, Google, Anthropic, and Warner Bros. Discovery—on how to adopt AI. In 2025, Miller was named one of the 100 most influential people in AI by Time. In an interview wit…

This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. 2026 is already overflowing with new and improved sites and services. In today’s post I’m sharing five I’ve tested and found particularly useful. Kraa: Make Gorgeous Documents I love minimalist tools like the free Kraa, a wonderful new digital writing surface. I’ve started experimenting with creating quick, simple pages, which Kraa calls “leaves.” The example pages shared by Kraa’s founding team will give you a feel for it: A news story with an image gallery, pull quotes, and comments A blog post with images, quotes, an…

A new cafe in Stockholm just opened its doors and, though there’s a human behind the counter making drinks and light bites, an AI manager is calling the shots. Andon Cafe is the latest autonomous organization experiment run by AI research company Andon Labs, tasking its AI to sell coffee and manage European bureaucracy. The result? Curious customers, $1,000 in sales in four days, and a lot of surplus supplies. A viral experiment Like the company’s AI-run retail experiment in San Francisco, Andon Labs secured a lease in Stockholm on a quaint corner coffee shop, then handed it over to an AI—in this case, Mona, powered by Gemini. At the beginning of the exper…

Technology tycoons Elon Musk and Sam Altman are poised to face off in a high-stakes trial revolving around the alleged betrayal, deceit and unbridled ambition that blurred the bickering billionaires’ once-shared vision for the development of artificial intelligence. The trial, which is scheduled to begin Monday with jury selection, centers on the 2015 birth of ChatGPT maker OpenAI as a nonprofit startup primarily funded by Musk before evolving into a capitalistic venture now valued at $852 billion. The trial’s outcome could sway the balance of power in AI — breakthrough technology that is increasingly being feared as a potential job killer and an existential threat to h…

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. There was a five-week window this spring during which four different U.S. homebuilders—one of them publicly traded, Tri Pointe Homes—were acquired by Japanese firms. At the time, ResiClub estimated that, once those deals close, Japanese firms would control more than 5.5% of the U.S. single-family homebuilding market. This wave of Japanese firms buying U.S. homebuilders isn’t just a 2026 phenomenon—it’s been building for a decade. According to new construction analytics firm Zonda: Back in 2015, Japanese firms owned U.S. homebuilders that acc…

In October 2024, I wrote that the tech industry was entering an era of silent firing. Jobs were not being eliminated overnight, but subtly reshaped in ways that encouraged attrition, as companies quietly prepared for large-scale automation. At the time, this was largely a warning. With age, it looks more like a pattern. Amazon’s January 2026 announcement of 16,000 layoffs brings corporate staff reductions to roughly 10% of its workforce. Publicly, leadership has been careful to separate these cuts from artificial intelligence. As CEO Andy Jassy put it after earlier reductions, “the announcement that we made…was not really financially driven, and it’s not even really A…

You know the scenario: It’s nighttime. You’re cozy under the bed covers, drifting off to sleep. Then, your eyes fly open. Wow, that was a big credit card bill this month. It’s time to make a budget. Your boss made that weird comment yesterday. Are you on thin ice at work? Forget work—are we on the brink of a world war? And what the heck is going on with that weird mole? Before you know it, the worries are flooding your brain. You’re wracked with anxiety—and sleep isn’t coming any time soon. “I think we’ve all had that experience where we seem to spiral at night and, in the morning—in the light of day—whatever you were stressing about the night before sometime…

Why do CEOs of big AI labs like OpenAI and Anthropic often publicly acknowledge that AI is likely to result in significant job loss? Most AI company CEOs now concede that widespread job loss from AI is coming, while differing somewhat on the timeline. OpenAI CEO Sam Altman has long acknowledged that AI will displace workers. “The real impact of AI doing jobs in the next few years will begin to be palpable,” he said recently. But he often adds that AI will also create new jobs, such as for humans who manage teams of AI agents. Anthropic CEO Dario Amodei has been the most frank and pessimistic when it comes to AI-driven job loss: “I would not be surprised if somewhe…

Yesterday, two of the biggest tech giants in the AI boom reported their latest earnings. Google parent company Alphabet Inc. (Nasdaq: GOOG) and Facebook owner Meta Platforms, Inc. (Nasdaq: META) posted Q1 2026 results with some striking similarities, including a surge in capital expenditures (capex) and strong revenue growth. But this morning, Meta’s stock is plunging, while Google’s is jumping. Here’s why. Google’s Q1 results give investors confidence in its AI strategy The way investors are reacting so differently to the two AI giants’ earnings results this morning makes the quarterly reports feel like A Tale of Two Cities, sorry, Tech Giants. For …

If you’re self-employed and spend any time on social media, you’ve seen the debate. One person swears you need a professional website from day one. Another says a logo is the first thing to invest in. Someone else is selling a $500 course that promises to “elevate your brand’s presence.” Everyone has an opinion about where your money should go first (and they’re usually selling whatever they’re recommending). I’ve been running my own business for three years. I’ve run the branding gamut from DIY templates in Canva to hiring a professional brand designer. Here’s what I’ve learned: the right branding investment depends entirely on where your business is toda…

If I had to name my Mount Rushmore of brands seen as quintessentially American around the globe, it would probably be Levi’s, Harley-Davidson, McDonald’s, and Budweiser. While there are an impressive number of iconic American brands—Apple, Coca-Cola, Nike, Google, Amazon, and Walmart among them—only a few have an identity that is also closely tied to the idea of “America” itself. So it should come as no surprise that Budweiser is tapping that identity to simultaneously celebrate America’s 250th, along with its own 150th anniversary. The brand just launched a new spot called “Great Delivery” to start its summer campaign that will also include limited-edition patr…

The soccer coach had blocked himself from sportsbooks by the time he found prediction markets. The tax accountant said he “got the same high” on those platforms that he got from gambling. “That was how I relapsed — with Kalshi and Polymarket. I lost a bunch of money.” The rapid growth of prediction markets has sparked a high-stakes debate that is playing out in courts and legislatures all over the country. Operators of those companies believe they should be regulated like the stock exchange because of federal law and their customer-to-customer structure, while sportsbooks and state officials think they should be supervised the same way as sports gambling platforms. Whi…

Information is a commodity. The real challenge is establishing trust in today’s world of content overload and automated answers. How can you tell who, among an array of self-proclaimed experts, really understands a topic? And more importantly, how can you instill that trust in others? It starts at the top. According to the 2026 Edelman Trust Barometer, 75% of respondents said CEOs are obligated to help bridge trust divides, but just 44% do so well. That’s a huge gap that highlights a leadership credibility challenge, playing out externally with customersand inside the workplace. 3 TRUST-BUILDING STRATEGIES These are three core principles I lean on to establ…

McDonald’s’ latest menu drop is making a Mormon treat mainstream. On Tuesday, April 28, McDonald’s officially announced six new beverages coming to its menu on May 6. That includes three “crafted sodas”—Sprite Berry Blast, Orange Dream, and Dirty Dr Pepper—which combine sodas with flavored syrups and cold foam. The drinks make McDonald’s the latest franchise to embrace the concept of “dirty soda,” or soda with mixed-in flavors and creams. But dirty soda is more than just a viral food trend: It’s a cultural mainstay of Mormon communities, which have embraced the concept since it first rose to prominence in Utah, where 42% of the adult population identifies as Morm…

Judge Yvonne Gonzalez Rogers didn’t mince words in court this week while adjudicating the ongoing trial between Elon Musk and OpenAI in Oakland, California. Musk and Sam Altman, OpenAI’s CEO, needed to stop being messy bitches. While she didn’t put it like that (she advised both men: “Control your propensity to use social media to make things worse outside this courtroom”), the underlying message was clear. The fact that the case even made it to court is indication enough of how strongly both men feel about one another. Social media name-calling is hardly necessary to make that plain. But the reason they’re so eager to throw digital barbs at each other stems from …

Given the rhetoric coming from today’s military leaders, you’d be right to think climate change and sustainability has been tossed aside. The nation’s 2025 National Security Strategy labeled climate change a “disastrous” ideology. “The Defense Department is not in the business of climate change, solving the global thermostat. We’re in the business of deterring and winning wars,” said Secretary of Defense Pete Hegseth. And yet, there is still progress on sustainability being made; only now, it’s been rebranded as resiliency. At an Army base at Fort Polk in Louisiana, a renovation promises a cleaner, less carbon-intensive future, as well as a better living situation fo…

The Kentucky Derby is back this weekend with visitors and viewers alike preparing their extravagant hats and mint juleps for the annual Run for the Roses. The storied event takes place Saturday, May 2, at Churchill Downs in Louisville. This year marks the 152nd edition of the first leg of the Triple Crown, one of the most prestigious horse racing events worldwide. Last year’s race broke viewership records, bringing its broadcaster, NBC, around 21.8 million viewers, the highest in almost three decades. While up to 20 horses can run the race, three of the qualifying 3-year-old thoroughbreds have already been scratched from this year’s event. To race in the…

Heidi O’Neill is having a tough week. In late April, the Lululemon board announced it had ended its monthslong search to replace CEO Calvin McDonald, who left the company abruptly in 2025 after six years at the helm. As soon as the company announced that O’Neill, a 26-year Nike veteran, would be taking on the position, things got messy. Lululemon’s stock took a plunge, suggesting that investors didn’t think O’Neill was the right pick. And many analysts—including myself—argued that following the Nike playbook would not lead Lululemon out of its financial doldrums. Then, Lululemon founder Chip Wilson weighed in. Wilson launched the company in 1998 as a yoga brand a…

This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. The recent International Journalism Festival in Perugia, Italy drew 2,000+ journalists, including 526 speakers, for four days of conversation about what’s next for our field. It was one of the most vibrant conferences I’ve attended. I spoke on a panel about how journalism training evolves when AI does entry-level work. I also attended 15 other sessions. Five ideas stuck with me, each about how journalism can be more human, more sustainable, and more inventive, even as the industry contracts. Live Journalism Resonates Madrid-bas…