Blog, YouTube & Content Monetization

Spirit Airlines has rejected a merger offer with Frontier as it prepares to exit bankruptcy. Wednesday, Frontier made its second offer to merge with the bankrupt Spirit Airlines, but Spirit rejected it on the grounds that it was financially insufficient. In 2022, Frontier offered to acquire Spirit for $2.9 billion, but the offer was ultimately rejected when Spirit chose to accept a higher offer from JetBlue (which was later blocked for antitrust concerns). Frontier Airlines put forward its current merger offer in hopes of creating a strong, low-fare airline together. “We have long believed a combination with Spirit would allow us to unlock additional v…

Shares in Super Micro Computer, Inc. (Nasdaq: SMCI) are down around 4% in premarket trading this morning as of the time of this writing after surging over 17% yesterday on optimism about the company’s Q2 2025 earnings, which will be announced after the close of market today. But while investors are no doubt interested in learning how the storage and server solutions company performed in its most recent quarter, they are also eagerly awaiting news from the company on the filing status of its much-delayed Form 10-K with the U.S. Securities and Exchange Commission (SEC). Unless that form is filed within the next two weeks, Super Micro Computer (aka Supermicro) is at ris…

After 17 years, Airbnb’s Brian Chesky is hitting reset—reinventing the business from the ground up and expanding the brand in unexpected ways. Chesky joins Rapid Response to explain why now is the right time for Airbnb’s “great reinvention” and takes us inside his relationship with Sam Altman, revealing previously unheard details about Altman’s brief yet tumultuous dismissal from OpenAI. This is an abridged transcript of an interview from Rapid Response, hosted by the former editor-in-chief of Fast Company Bob Safian. From the team behind the Masters of Scale podcast, Rapid Response features candid conversations with today’s top business leaders navigating real-time c…

My mom used to always say, “If you want something done, give it to a busy person.” She was a very busy person who seemed to have endless energy and a knack for outperforming others in her real estate firm. While the origin of the quote isn’t clear, the idea is that someone who juggles several projects effectively probably has systems in place for prioritization and efficiency. This makes sense. But there is a point when said “busy person” hits overload. Tossing them one more ball could cause the person to drop all of them. About two-thirds of workers feel empowered to decline extra work, according to a recent report from résumé builder Resume Now, yet 59% feel fr…

Growing up in rural Northern California and later serving in the military, stationed in Mississippi, I experienced firsthand the stark disparities in access to quality goods. Even finding fresh, local produce often meant bypassing the grocery store for a farm stand because the desired options simply weren’t stocked. In many communities I lived in and visited, the available choices were severely limited, creating a significant market gap that persists today. This isn’t just a social issue I observed; it’s a massive missed revenue opportunity for retailers who are overly focused on saturated urban markets while overlooking the immense potential waiting in rural and Middle A…

Remote work is here to stay, and late-stage startups offer a nice mix of financial backing, stability, and potential for success that might be lacking in your current job. If you’re looking for a chance to join a company on the move while working from the comfort of your own home, this is the list for you. From AI to health to cybersecurity and more, these remote-friendly companies have plenty of openings. Grafana Labs: 50 Grafana Labs provides a suite of tools—including Grafana, Prometheus, Loki, and Tempo—that help organizations monitor, analyze, and understand their applications and infrastructure. Grafana Labs is hiring for a variety of remote roles, in…

Water scarcity is often viewed as an issue for the arid American West, but the U.S. Northeast’s experience in 2024 shows how severe droughts can occur in just about any part of the country. Cities in the Northeast experienced record-breaking drought conditions in the second half of 2024 after a hot, dry summer in many areas. Wildfires broke out in several states that rarely see them. By December, much of the region was experiencing moderate to severe drought. Residents in New York City and Boston were asked to reduce their water use, while Philadelphia faced risk to its water supply due to saltwater coming up the Delaware River. Before the drought, many people…

For all the industries that are facing existential crises from the emergence of artificial intelligence, one is seeing a happily profitable outcome. Architects are increasingly being commissioned to design the brick-and-mortar infrastructure supporting the AI boom. These data centers—big warehouse-like buildings stuffed with whirring servers sucking up hundreds of megawatts of power—are becoming a major, and majorly lucrative, part of the architecture industry’s bottom line. “We’ve got about 200 people working strictly on data center projects,” says Joy Hughes, a design manager at the architecture and design firm Gensler. It’s a subset of the architecture business tha…

Welcome to Pressing Questions, Fast Company’s work-life advice column. Every week, deputy editor Kathleen Davis, host of The New Way We Work podcast, will answer the biggest and most pressing workplace questions. Q: How do I get a hiring manager to respond to me? A: I’ve been on both sides of this scenario. I know how frustrating it can be to send your résumé and cover letter out into the void and wait for weeks without hearing anything. I also know how overwhelming it can be as a hiring manager to shift through hundreds of applications while meeting all of the normal demands of your job. So it’s a delicate balance. As a candidate you just want to know, but you also …

In part three of How YouTube Ate TV, Fast Company’s oral history of YouTube, new parent Google confronts the messy issues standing in the way of the video streamer’s long-term viability. As Viacom sues over YouTube users’ unauthorized uploading of intellectual property, Google and YouTube engineers simultaneously build technology that will save the business. Called ContentID, it lets copyright holders remove their work—or, better yet, leave it up and benefit from its monetization. YouTube also sets viewership goals that are even more wildly audacious than the ones it’s already achieved. First, though, Google has to convince even its own employees that buying the video…

The devastating California wildfires have led to a number of benefit events, from concerts to comedy shows, with the intention to fundraise for wildfire recovery efforts. The team at Critical Role, meanwhile, is going to do what they do best: play Dungeons & Dragons. Critical Role announced a special live one-shot D&D adventure titled “Freaky Thursday,” featuring Bells Hells, the characters from its third D&D campaign. The charity event stars Ashley Johnson, Marisha Ray, Taliesin Jaffe, Travis Willingham, Sam Riegel, Laura Bailey, and Liam O’Brien, with game master Matthew Mercer. “Let’s do some chaotic good,” wrote O’Brien on X, sharing the an…

The cost of Valentine’s Day may be a lot higher this year compared to last year. You’ve probably heard the price of eggs has skyrocketed, but if you haven’t already started shopping for your Valentine, be prepared for some sticker shock, especially for perennial favorites like roses and chocolates. Here’s why. How much will I pay for roses this year? Depending on where you live, you might be paying a hefty price. This Valentine’s Day, the average price for a dozen long-stemmed roses (red or white) is a staggering $90.50, 2% more than last year, according to FinanceBuzz as reported by CBS News. Yet a 2% hike would be getting off easy, considering that if you liv…

You’ve probably felt the thrill that comes with receiving a job offer. You read the congratulatory email, begin to imagine life in your new role, then quickly fill out all the required HR paperwork and receive the necessary equipment. And if all is well, you start preparing for your first day. But what if you find out that the job isn’t real? In the first three quarters of 2024, Americans lost $514 million due to business and job opportunity scams, and the Federal Trade Commission received over 93,000 complaints about this type of fraud. In the worst cases, people have already resigned from their jobs before they realize their new position isn’t real—and suddenl…

It was the year 2000. We survived Y2K and sat at our computers obsessed with a strange new game called The Sims. It was the first game I ever played where the protagonist could be late to work, forget to take out the garbage, or be so preoccupied by the doldrums of life that they might pee themselves. I, alongside millions, was hooked and could not articulate why. Born from the mind of Will Wright—the same designer who bucked the industry’s penchant for arcade games for world simulators like SimCity—The Sims is almost as hard to define now as it was then. Is it a virtual dollhouse? A simulacrum of suburban life? A neighborhood of tamagotchis with jobs? An HGTV ho…

Nearly three in five people worldwide—a significant 58%—plan to look for a new job in 2025. That’s a lot of people in the hunt and if you’re one of them, it can feel a bit overwhelming. It doesn’t help that many job seekers are also feeling stuck, applying to more positions than ever yet hearing back less often. The shifting job market, influenced by more competition and the growth of AI, has made old strategies less effective. To succeed, job seekers need to rethink their strategy—focusing on roles that align with their skills, crafting tailored applications, and finding ways to stand out. The good news? With a clear, intentional approach, you can navigate these chal…

Multiple earthquakes are rattling Santorini, a volcanic island in Greece, prompting authorities to dispatch rescuers with tents, a sniffer dog and drones, and to shut schools on four islands. Residents have been warned to avoid indoor gatherings, check escape routes, stay away from cliffs and to drain swimming pools to reduce potential structural damage to buildings in the event of a large earthquake. Greece lies in a highly seismically active part of the world, and earthquakes are frequent. The vast majority cause no injuries and little or no damage, but the country has also seen deadly quakes. Earthquakes can’t be predicted, but authorities are taking measures a…

The “American woman in Pakistan” now has a crypto coin. If you don’t know who that is, American Onijah Andrew Robinson recently went viral after claiming she flew to Pakistan to marry a 19-year-old she met online, only to be rejected. Instead of returning home, she has become somewhat of a celebrity in Pakistan, holding high-profile press conferences in Karachi where she demands money and declares her plans to “rebuild” the country. Thanks to TikTok, she has since gone international as that “American woman in Pakistan.” In an interview with the City 21 news channel, Robinson announced her entry into the crypto market last week. “I would like to say I am launching…

Capital One has launched an AI agent designed to help consumers with one of the most frustrating, time-consuming processes in life: buying a car. The banking giant’s Chat Concierge provides information, makes decisions, and takes action using multiple AI agents. Mimicking human reasoning, the product aims to assist consumers in all aspects of the research process involved in making a car purchase, from comparing vehicles to scheduling test drives. “Buying a car is a stressful experience,” says Prem Natarajan, EVP, chief scientist, and head of enterprise AI at Capital One. “The possibility that we can make this really important purchase for people a frictionless …

Global leaders recently gathered at the World Economic Forum (WEF) in Davos, under the theme of “Collaboration for the Intelligent Age.” What exactly is the “Intelligent Age” and, more importantly, how can we ensure that everyone can participate in this new age? WEF defines the Intelligent Age as a transition away from the Industrial Age to a new phase of human civilization. It’s a clear and compelling definition. But what is much less clear is the conversation about the importance of equity and how to approach it. There are many ways leaders can consider equity as they build and adopt AI and other frontier technologies: clear global policies, reaching new markets, …

By now, most people know not to trust everything they see on TikTok. But scams on the platform are becoming increasingly sophisticated, thanks to deepfake technology. A new report from Media Matters for America, published this week, identified multiple TikTok accounts using deepfake influencers and fake storytimes to promote wellness products to unsuspecting users. These accounts appear to be part of an affiliated network, using the same content format and often promoting exactly the same products with little to no scientific backing. One now-deleted TikTok account, which had over 245,000 followers, amassed more than 4.1 million likes promoting its “secret to perf…

Marks & Spencer is one of the latest U.K. high-street brands to launch a skiwear collection. Even supermarket Lidl is in on the action, with items in its ski range priced at less than 5 pounds (roughly $6.75). This follows earlier moves by fast-fashion retailers such as Topshop, which launched SNO in the mid 2010’s, and Zara’s imaginatively titled Zara Ski collection, which launched in 2023. Fast-fashion brand PrettyLittleThing’s Apres Ski edit (a collection of clothes chosen for a specific theme) tells potential shoppers that going skiing is “not necessarily essential,” which is good, because many of the products in the collection are listed as athleisure, not sp…

Anthony Obi never imagined the night of Jan. 7 would be the last time he’d step inside his safe haven. The Houston rapper, known professionally as Fat Tony, has lived in the Altadena neighborhood for a year and says he and his neighbors were prepared for heavy winds and perhaps a few days of power outages. “I totally expected, you know, maybe my windows are going to get damaged, and I’ll come back in like a day or two and just clean it up,” said the rapper. But residents like Obi woke up the following morning to news that thousands of homes and entire neighborhoods had been burned to ash, destroyed by flames that wiped out large areas of Pacific Palisades and …

Vaping devices are getting a makeover—one that seems likely to turn more teens into consumers. Experts have long worried that nicotine vapes appeal to minors with flavors like Cotton Candy and Blue Razz, along with bright candy-colored designs. Today’s vapes double as digital gadgets. Some mimic video games, others resemble smartphones or tamagotchi-style pets that “die” if you stop puffing. It’s gamified addiction. Behind the flashy designs lies a serious danger. Research shows that vaping harms both cardiovascular and respiratory health and can lead to nicotine dependency. Many of these new products are also unregulated, often smuggled in from overseas manuf…

In today’s high-stakes business environment, stress isn’t just an individual challenge—it’s a force that shapes careers and organizations. The U.S. Department of Labor finds that 83% of workers suffer from work-related stress, and 54% say that work stress affects their home lives. In my coaching work with hundreds of professionals annually, I’ve witnessed firsthand how impossible it is to separate stress from career trajectories; they are intertwined, each influencing and shaping the other. Stress can derail even the most carefully planned career paths, yet we often treat career decisions as purely rational, despite the fact that our psychological state profoundly inf…

David Ko, CEO of Calm, speaks with Brendan Vaughan about the state of mental health solutions in the workplace. View the full article